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    Retailers in UK and their

    challenges

    By Pranjal Karpe

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    To understand sustainable development of Retail sector in UK.

    Formulating their approach to attain sustainability.

    Future scenarioFactors Back ground Implication conclusionIntro

    Introduction

    Objective

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    Brits spends well over a third of its disposable income on shopping.

    Health and nutrition to farming to social mobility to globaldevelopment.

    The retail sector can play a positive role far beyond its own directinfluence.

    This report describes about four radically different possible futuresfor UK retail

    Understanding UK retail, focusing particularly on fast movingconsumer goods (FMCG) and food products.

    Future scenarioFactorsBackground Implication conclusionIntro

    About studies

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    Describe robust and credible futures that are relevant andapplicable to the retail sector.

    Illuminate the major sustainable development issues for UKretail now and in the future.

    Provide tools for the sector as a whole to consider itsfuture, and to test potential new ideas, policies, productsand formats.

    Stimulate a progressive and far-sighted response to thechallenges and opportunities of sustainable development,and so accelerate the move to a more sustainable retailsector.

    Future scenarioFactorsBackground Implication conclusionIntro

    About studies

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    Positioning dimensions, or marketing mix, of

    retailing industry are:

    Store location

    Pricing

    Services & added-value services

    Merchandise & category management

    In-store marketing

    CRM

    Future scenarioFactorsBackground Implication conclusionIntro

    Positioning Dimension

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    Climate change

    CO2 concentrationsextreme weather conditions

    Mitigation and adaptation

    Decarburizing UK economy

    40% cut in the UKs carbon intensity

    Energy systems

    Prices are already rising - Price RiseDiminishing supplies of conventional oil and gas

    Highly centralized electricity grid to Advocates of decentralization.

    Resource scarcity

    Already need 2.2 hectares of land to support each person

    Extinction of some iconic species

    Marine fisheries under even greater stress

    Demographic change

    More diverse -markets for UK retail, and a bigger pool of labour.

    Threat of more congestion, more competition for land.

    UK aged over 65 is projected to increase from 16% in 2004 to 23% by 2031.

    Tesco Silver,with store formats,& products all customised for older people.

    Look into the future, what are the factors that will shape the context for UK retail?

    Future scenarioFactors Implication conclusionIntro Back ground

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    New technology

    Nano-technologyMore porwer full computer and wireless internet

    Direct link between appliances and retail stores.

    Better modified purchasing cart.

    Globalisation

    Volume of global trade to increase by 240% in 13 years- WTO

    Supply chains have lengthened and become more complex

    World carbon pricing

    Government policy

    Transportcongestion intelligent transport systems, road-pricing,higher fuel taxes

    Planning - planning for large infrastructure, and with housing

    Waste management - public will accept having different, less or even no packaging

    Behaviour changes - making possitive change

    Changing Lifestylee

    lifestyles are shifting in complex ways

    Increasing Number of DINKS.

    A changing UK economyDisposable income has risen even faster UKs dependency ratio is increasing

    Look into the future, what are the factors that will shape the context for UK retail?

    Future scenarioFactors Implication conclusionIntro Back ground

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    consumers search for authenticity

    Product that are more natural, local, healthier and greener

    (even if these are sometimes contradictory).

    People are searching for a stimulating shopping experience (entertainmentshopping)

    People want more information about products where they come from, how they

    were put together and so on

    People want convenient shopping, to fit in with their busy lives. This has affected

    the location and size of stores, opening hours, internet shopping and the types of

    product on sale, such as ready meals and semi-scratch meals.

    Price is still the primary focus for most people, and the main point

    of competition between retailers.

    Changes people want

    Future scenarioFactors Implication conclusionIntro Back ground

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    Contribute to achieving a more sustainable society.

    Responding to societal expectation

    Future will play an important role in the success of individual

    companies.

    Sustainability consumers and wider society expect to behandled

    Role ofbusiness in Society

    Future scenarioFactors Implication conclusionIntro Back ground

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    where products come from?

    era of food shortages

    pressure to re-intensify UK agriculture or organic production

    variable component of a products environmental impact

    Longer-term relationships with suppliers

    fuel cost rises or carbon pricing will reduce emerging economies

    The type of products available

    rise ofcustomization

    specific requirements,

    foods with the right nutritional balance

    shopping decisions on the basis of brands

    Where we buy products

    Reduction in packaging material

    road-pricing is introduced

    online retail spending in the UK grew by 33.4%, to a record 10.9bn.

    hyper-local sourcing; or recipe-based ordering

    The relationship with consumers increasing amounts of information

    People are more challenging and more questioning,

    Personalized targeted advertisement is emerging possibility

    proliferation of TV channels and the rise of the internet

    The structure of the retail sector

    prices low-infact food prices have fallen 7% in real terms

    impact of the model, particularly on primary producers

    calls for regulation to limit market share

    Future scenarioFactors Implication conclusionIntro Back groundResponse

    What does retail sector wants?

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    Scenarios for the future of UK retail !!

    Future scenarioFactors Implication conclusionIntro Back ground Response

    exploit current uncertainties

    scenario 1: my way

    scenario 2: sell it to me

    scenario 3: from me to you

    scenario 4: im in your hands

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    Scenario Number

    scenario 1: my way

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    New products and services

    vertical farming

    Help convert unused space multi-storey car parks or old

    warehouses to food production. Using hydroponics.

    Advanced glass technology, renewable energy and climate control,

    Production in Living areas.

    micro-management of personal energy

    Everyone wants to know how much energy theyre using.

    carbon theyre emitting

    This device gives you instant feedback

    solar chargers

    This solar charger gives you free energy and transmits it wirelessly to

    your personal device.

    Future scenarioFactors Implication conclusionIntro Back ground Response

    scenario 1: my way

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    A users guide to feral trade In this new book, find out how to source your stuff only from the people you trust

    your friends.

    Feral trade means buying products that come through friends or friends of friends.Started by an arts collective in 2003 as a social

    Online ethical comparators Stuffipedia is an online ethical comparator.

    As trust in brands declines,

    Much like the boom in price comparison sites

    Now product ethics and values sites like the lead of Wikipedia

    mobile, take a quick snap ofa bar code or scan of the RFID chip.

    packaging that refrigerates Smart packaging refrigerates using a tiny fuel cell that is charged while the product is on

    the shelf of a store or warehouse and gradually runs down

    a chemical indicator that changes colour when products have gone off or becomecontaminated.51

    early warning system As extreme weather

    scenario 1: my way

    New products and services

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    government diversity

    The increase in importance oflocal government and a localized third sector.

    Opportunity: to foster local sustainable development

    strategies that could be rolled out more widely if proven to be effective at a local

    level.

    Challenge: to monitor whats going on at a national

    Scale, and so demonstrate progress against national sustainability targets; tomaintain common standards across the sector and avoid differences in the

    sustainability performance of business.

    social cohesion

    increases in some geographical or virtual communities, but there is less cohesion

    at a national level, and problems of social isolation and exclusion amongcommunities that havent risen

    Opportunity: for stores to provide a meeting place

    People from different backgrounds, and so boost social capital.

    scenario 1: my way

    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

    Challenge: to serve diverse needs and maintain high sustainability standards

    Opportunity: to sell goods with high sustainability

    Luxary - sustainable ethics and values

    Challenge: to ensure that the whole shopping basket

    Not just iconic products - becomes more sustainable,

    The overall impact of consumption declines.

    Hi-tech products

    Technology has advanced rapidly and is used more and more in FMCG.

    Opportunity: to use new technologies to reduce impacts.

    Challenge: products with embedded technology, such as mini fuel-cells or solar

    cells, may be more resource intensive to produce and more difficult to dispose

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    Scenario Number

    sell it

    to me

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    Design your own products

    Branded specialized local produce

    One-stop service shopping

    Mail order

    Buying sustainability

    Diet managerAutomate your shopping and get healthy

    Retailer organised transport run in collaboration with

    Streetcar.

    Branded baby bondsInvest in one of our own-label baby bonds- with lifelong discounts at all

    our stores.backed by national government .

    scenario 2: sell it to me

    New products and services

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    consumption patterns

    People are consuming more material goods.

    Opportunity: to come up with creative ways to help

    national and global policy makers

    way of decarbonising products

    Challenge: ever-greater pressure on resources;

    agriculture has intensified

    social inequality

    Opportunity: to provide meeting places for people

    Challenge: growth of the alternative grey market

    threatens revenues.scenario 2: sell it to me

    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    Product innovation

    Opportunity: the huge amount of information about customers

    Challenge: there is some loss in efficiency in production

    Voluntary codes of conduct

    Challenge: big centralized infrastructure is much more

    vulnerable to severe climatic or terrorist events

    Opportunity: to invest in efficient high-speed shipping

    Employment innovation

    scenario 2: sell it to me

    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    Scenario Number

    from me

    to you

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    Peer-to-peer mortgages

    Success of Peer-to-peer banking services planning restrictions and implementation of energy efficiency measures and

    mortgages

    Logistics advisory service

    The community farm

    Hyper-local products This Google maps application also allows you to track local food for sale.

    Local/regional goods exchange

    resale or exchange both online or offline. ction.

    Sell your surplus food

    The UGrow service allows you to sell your home and community grownproduce to wider

    Hemp

    Hemp is an amazingly resilient plant that requires low levels of maintenance

    and has a minimal environmental impact.

    scenario 3: from me to you

    new products and services

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    efficiency of scale

    Markets and supply chains are increasingly diverse, and

    Opportunity: to increase the proportion of food produced

    locally; to put in place ways of monitoring distributed consumption and

    reconfiguring infrastructure for flexibility of use.

    Challenge: to deliver required efficiencies; to ensure that

    existing infrastructure, such as machinery on factory farms, big warehouses and

    distribution centres, is not under-utilised.

    consumerism

    Having less disposable income

    pursue fulfilment and wellbeing through means other than material consumption.

    Opportunity: to sell consumers services,

    Challenge: for retail companies to maintain profitability in a contracting

    sector,

    scenario 3: from me to you

    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    Appropriate use of technology

    Opportunity: people want tools to achieve positive sustainable outcomes by themselves, rather than rely on large actors to do it for them.

    Challenge: the lack of a shared view on sustainability

    priorities makes it hard for either government or business to plan one size fits all solutions

    from the centre.

    Cooperatives

    People prefer to develop solutions themselves, rather than rely on big business to do it forthem.

    Diversity

    Opportunity: the supply system overall is more flexible and resilient; greater diversity in

    production

    Challenge: to ensure that local supply chains to work efficiently.

    Economy

    People are spending less, and are less willing to pay for convenience and branded luxury, yet

    demands for ethical standards and transparency are higher than ever before.

    Opportunity: the rise of an informal economy with large

    numbers of individual entrepreneurs who use the internet to tap into very specific markets.

    Challenge: to marry ethics with value for money.

    scenario 3: from me to you

    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    Scenario Number

    im in your

    hands

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    retailer leased equipment

    cradle to grave

    Sign up at birth and get an extra discount.

    cook no more

    Why buy ingredients and cook when you can buy

    well cook up anything you like from the store and deliver within the hour. medicines in foods

    Dispense with pharmacy prescriptions.

    a clean floor

    premium Scottish Kiwis

    From the Great Glen, kiwi fruit modified to thrive in the Highland climate.

    benefits collection

    Register with us to collect all of your state benefits instore.

    tesco village

    Affordable, high quality housing in a new, eco-friendly community with everything you

    need for a happy family life on your doorstep, supplied by the company you trust.scenario 4: im in your hands

    new products and services

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    more efficient systems

    vertically and horizontally across the sector, and a culture of

    collaboration prevails.

    Opportunity: to reduce the overall environmental impact

    Challenge: efficiencies dont make enough money-

    new growth opportunities.

    exposure to risk and unpredictable events

    The sector as a whole has centralised,

    small number of companies and government departments.

    Opportunity: to drive through efficiencies.

    Challenge: to support innovative new ideas which drive

    to foster the commercialsuccess of new entrepreneurs; to

    respond quickly to changing circumstances

    scenario 4: im in your hands

    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    over-regulation

    Opportunity: to develop commercially successful

    Challenge: some companies may relocate, despite the threat of trade barriers and reputational damage.

    global exposure

    There is a renewed focus on national priorities, including food security.

    Opportunity: to develop self-sufficiency in agriculture

    Challenge: to provide low-cost

    scenario 4: im in your hands

    Challenges and opportunities

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    1. big or small?

    2. growing sales while reducing material impact

    3. choice and choice editing4. customisation and efficiency

    5. high standards and good value

    6. access and automated efficiency

    Sustainable development

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    7. competition and collaboration Transport co-ordination and sharing haulage: Consumer communication: making

    sure that retail

    Monitoring and reporting: agreeing key metrics with

    Supply chain impacts: life-cycle analysis to identify

    Retail Futures: implications for sustainable development

    Supply chain relationships: for positive sustainable

    Supporting localities: looking for ways to give

    Waste and packaging: agreeing universal packaging

    Choice editing the industry: agreeing on the things..

    8. a virtuous circle of trust

    Sustainable development

    Future scenarioFactors Implication conclusionIntro Back ground Response

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    Developing sustainable products

    1. Striving to create low cost, high value, and highly sustainable products for

    everyone, not just an affluent or aware niche.

    2. Editing consumer product choice to remove the sustainability villains,

    working with government to create a level playing field in key product

    areas, and helping customers understand the process as introducing anew and better freedom of choice.

    Engaging consumers

    3. Empowering consumers with the information they need to make better,

    more sustainable decisions, creating clear and consistent labelling on how

    products are made, whats in them, and how to deal with their associatedwaste.

    4. Incentivizing consumers to make more sustainable choices, and ensuring all

    marketing, rewards and promotions support, rather than subvert,

    sustainability goals and policies.

    Sustainable development

    Future scenarioFactors Implication ConclusionIntro Back ground Response

    l

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    Sorting out direct impacts

    5. Creating industry-wide minimum standards based on key metrics with commonboundaries that all retailers set targets against, and report on. But doing so in a

    way that leaves enough space for leadership and innovation.

    6. Developing a flexible approach to energy, water, waste and transport infrastructure.

    Supporting scale where it matters, and investing in distributed systems where

    appropriate.

    7. Enabling localized systems to become as, or more, efficient than large scale systems

    are now.

    Supporting the supply chain

    8. Developing a supportive, long-term relationship with suppliers, both small and

    large, understanding the key sustainability impacts throughout the value-chain,

    and investing in their capacity to implement sustainable solutions.

    9. Supporting local supply chains, ensuring local communities continue to benefit

    economically and socially.

    10. Playing a positive and active development role as part of the global trade with

    disadvantaged communities in other countries.

    Sustainable development

    Future scenarioFactors Implication ConclusionIntro Back ground Response

    C l i

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    Engaging the community

    11. Ensuring everyone, including the disadvantaged, has access to services, particularly with the

    growth of online retail channels.

    12. Being mindful ofthe social role that physical retail spaces provide, and looking to maximise

    their wider social benefits by creating and supporting strong links with communities.

    Seeing the bigger picture

    13. Engaging with government and civil society to help create national and internationalconsensus around issues such as climate change, resource management, and humanitarian

    crises.

    14. Developing effective collaboration on such key issues, while maintaining enough space to

    compete.

    Tackling unsustainable consumption15. Maintaining commercial success while reducing overall environmental impact, principally by:

    shifting from supplying products to supplying services, including selling services that

    reduce the impact of products, such as end-of-life management.

    creating value through customisation without the loss of material efficiency: attracting

    consumers through new forms of standardised goods; building on experiences or association

    Sustainable development

    Future scenarioFactors Implication ConclusionIntro Back ground Response

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    Thank you!!

    Future cant be predicted

    I thi F t !!!