practical tips for using social data to grow your business
DESCRIPTION
This was first presented at the #EpicHootup in Norwich on the 23rd September 2014. It provides an overview of how to use Facebook's ad tool sand Graph Search to identify and align your marketing with your target audience. The notes for this presentation can be found on my site at:TRANSCRIPT
Grow Your Business Using Social Data: No Guess Work Required
by @SeanClark
KNOW YOUR AUDIENCE
WHO WOULD LIKE TO SURVEY 36 MILLION PEOPLE IN UK THIS
AFTERNOON FOR FREE?
FACEBOOK GRAPH SEARCH
NOW LET’S ADD SOME NUMBERS
FACEBOOK ADS TOOL
FACEBOOK AUDIENCE INSIGHTS
AUDIENCE IDENTIFIED
CREATE & CURATE CONTENT
THANKS FOR YOUR TIME
@SeanClark