pr campaign: corporate social responsibility
TRANSCRIPT
![Page 1: PR Campaign: Corporate Social Responsibility](https://reader036.vdocuments.site/reader036/viewer/2022062522/5887146b1a28abf2228b6be5/html5/thumbnails/1.jpg)
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- Only one branch
- Current customers
- More affordable
- Lost clientele
- Costly and time consuming
- No established social media
- Location
- Local programs
- "Go Green" Trend
- Local competitors
- Small budget
- Profit decrease
![Page 3: PR Campaign: Corporate Social Responsibility](https://reader036.vdocuments.site/reader036/viewer/2022062522/5887146b1a28abf2228b6be5/html5/thumbnails/3.jpg)
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Budget
![Page 14: PR Campaign: Corporate Social Responsibility](https://reader036.vdocuments.site/reader036/viewer/2022062522/5887146b1a28abf2228b6be5/html5/thumbnails/14.jpg)
Timeline
![Page 15: PR Campaign: Corporate Social Responsibility](https://reader036.vdocuments.site/reader036/viewer/2022062522/5887146b1a28abf2228b6be5/html5/thumbnails/15.jpg)
● Take a look at the number of customers and
profits prior to the campaign & compare to the
number of customers and profits now
● Take a look at our energy bill before and after
● With every sale offer an online survey
that asks about the customers
experience and thoughts of being
green
● Take a look at our customer retention
rate