powerpoint presentation shanghai 2019... · title: powerpoint presentation author: barza, alexandra...

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Dr. Rolf Breidenbach President & CEO Innovations for Tomorrow Lighting and Electronics to shape the future of mobility

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Page 1: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

Dr. Rolf Breidenbach

President & CEO

Innovations for TomorrowLighting and Electronics to shape the future of mobility

Page 2: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

China is and remains one of the most important markets for HELLA

Page 3: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

HELLA is a close industry partner since 1899

over

125

HELLA locations

worldwide

40,000

Employees

worldwide

Broad

portfolio

AftermarketSpecial

Applications

7.1

Consolidated

sales in FY17/18

EUR billion

Lighting Electronics

Page 4: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

HELLA has a powerful set-up: in and for China

17

Regional

footprint

entitiesincluding 5 JVs

1992

Start of production

in China

6,200

Employees

in China

844

Regional

sales in FY17/18

EUR million thereof 1,300 in

Research & Development

Page 5: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

China is the pacesetter of the current industry transformation

Page 6: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

HELLA follows a dedicated strategy for the Chinese market

1Roll-out of core technologies for market trendse.g. 77 GHz radar for automated driving functionalities

2Provide (sub-)systems for relevant use cases along market trendse.g. PowerPack 48V, automated parking scenarios

3Localize technologies for Chinese customerse.g. e-mobility and LED solutions specifically for local car makers

4Enhance local footprint and cooperation networke.g. expansion of electronics plant in Shanghai, new partnerships

Page 7: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

E-mobility and autonomous driving are accelerating the industry change

❖ Mid-level of automatization with strongly increasing shares,

while market penetration of higher levels moved further away

❖ Development strategy in China in favor of intelligent connected

mobility infrastructures

❖ Shift within powertrain concepts with higher dynamics,

mainly driven by China

❖ Clear trend for almost 100% electrification supported

by “at least” 48V hybrid solutions as bridging technology

Autonomous Driving

Energy Efficiency & Electrification

Page 8: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

Confidential ISO 16016

The electrification of mobility is a major growth driver for HELLA

1

2

3

4

Provide product solutions for all stages of

electrification

Roll-out of core components designed for the

Chinese market, e.g. Battery Management System

Accelerate development of 48V solutions as

bridging technology towards e-mobility

Launch 48V subsystems jointly with

local partner, e.g. PowerPack 48V

Page 9: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

1Supply key components, e.g. radar and

camera software

2Provide subsystems for dedicated use

cases, e.g. for automated parking

3Support development of intelligent mobility

infrastructures, e.g. for Beijing

4Utilize tech start-ups to expand sensor portfolio,

e.g. Lidar technologies

Autonomous driving means great chances: for China and HELLA

Page 10: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

An elaborated network will be a key enabler for HELLA in China

Page 11: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

HELLA already has a strong partnership footprint in China…

Lighting

Electronics

Joint Venture Strategic Partnership

Page 12: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

… and will complement this network with new cooperations

Lighting

Electronics

Joint Venture Strategic Partnership

Page 13: PowerPoint Presentation Shanghai 2019... · Title: PowerPoint Presentation Author: Barza, Alexandra Created Date: 5/7/2019 3:00:17 PM

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Innovative mobility solutions: in China – for China