TREND BRIEF: “NIGHTSCAPE”

2017

STRATEGIC PARTNER ORGANISER

TREND STORY:

NIGHTSCAPE

Escape into the beauty of the night. Shots of color flicker in the darkness. Nocturnal cities aglow with endless parties.

The light of the moon emits a cold radiance. Constellations glimmer above. The night is alive with electrifying energy.

KEY WORDS: NIGHT GLAMOUR. PARTY / DISCO. ACTIVE. SMUDGE & SWEAT PROOF. URBAN SHEEN. LUNAR LUXURY. COSMIC TEXTURES.

NONSTOP NIGHT

Party & festival trends are creating the need for more

dramatic evening make-up. Materials & textures that

that work well at night are key, as well as long-lasting

make-up that stays when you party all night long!

Suggestions: nighttime glamour - sparkle, reflective,

cosmic sheen, glow-in-the-dark,luorescent, blacklight,

long-lasting, smudge-proof, sweat-proof, breathable

LUNAR LUXURY

Modern simplicity

Otherworldly colors, textures, concepts

Cold radiance of moonlight

COLORS

High contrast is key to create dramatic evening looks.

13-4110 TPX 19-4027 TPX 19-4205 TPX 11-0617 TPX 18-3963 TPX 13-3803 TPX 18-3331 TPX19-3720 TPX 18-2333 TPX

SUGGESTED COSMETIC TEXTURES

Textures are inspired by the nocturnal urban streets and shimmery constellations above.

(Please note these are suggestions as starting points. We encourage you to interpret the story with your own textures, too.)

THERMOCHOMATIC STARDUST

BLACK LOTION

WATER REPELLANT RUBBER COATING

COSMIC SPARKLE

NANO CRYSTALS

ELASTIC TAR

SUGGESTED SKIN CARE & PERSONAL CARE IMPLICATIONS

ATHLUXURY (luxury meets active/fitness care)

NUTRICOSMETICS

OXYGENATED

VITAMINIZED

ENERGIZING

LONG-LASTING

SWEAT PROOF / ANTIPERSPIRANT

CHRONO-TARGETED CARE

Learn more & submit online:

www.cosmoprofawards-asia.com