postgraduate - 16 december 2014.pdf

8/10/2019 PostGraduate - 16 December 2014.pdf

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THE STARTuesday 16 December 2014

Creating local and global impact > 3 Educating leaders of the world > 15

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The world

at yourdoorstep


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2POSTGRADUATEStarSpecial, Tuesday 16 December 2014

Branching out in educationBY TINA CARMILLIA

BRANCH campuses, especiallythose of establisheduniversities, are a major asset

or countries emerging as globalplayers in the higher educationector.

Malaysia, as a geographicallynd economically strategicocation, has been attracting some

ttention from foreign universitieswho wish to open their branchampuses here.

The arrival of branch campusesfirst began with three universities

Australias Monash UniversityMalaysia in 1998 and CurtinUniversity Sarawak Campusn 1999 and United Kingdoms

University of Nottingham MalaysiaCampus in 2000.

The development was quicklyollowed by Swinburne Universityf Technology Sarawak Campus

n 2004 and Newcastle UniversityMedicine Malaysia (2009).

The government continueso encourage reputable foreign

universities to establish branchampuses in Malaysia, having

made this effort one of theEntry Point Projects (EPP) of itsEconomic Transformation Plan.

The EPP 15 specificallyapitalises on the establishingf branch campuses for foreign

university.According to Pemandu, the

performance management anddelivery unit agency under thePrime Ministers Department,This EPP capitalises on Malaysiasttractiveness as a destination for

business and education to drawhe establishment[sic] of branchampuses of foreign universities.

This will be achievedby facilitating assistancerom relevant ministries and

overnment agencies to provideoreign universities with betterccess to the Malaysian market.

To maintain the quality ofhigher education in the country,he Ministry of Education and

Higher Learning provides clearuidelines to ensure that only Tier

One institutions are allowed to bestablished in Malaysia.

Tier One universities, in a broadense, refer to globally recognised

universities that are known forworld-class research, academic

xcellence and highly prestigiouscholarships.

Among a few of the foreignbranch campuses that haveecently commenced operations

n the country are Heriot-WattUniversity Putrajaya Campus,Reading University Malaysia,Raffles University Iskandar andUniversity of SouthamptonMalaysia.

Global learningenvironment

The presence of a branchampus of a foreign university

provides students with a widerange of courses and institutionso choose from.

For postgraduate students in

particular, it provides a chance tobe involved in transnational andcross-campus interactions as wellas research opportunities.

Students will have access toexpertise from the main campusas well as branch campus (orcampuses) and even collaborate

with peers and coursemates fromother campuses.

This setting creates a uniquecultural exchange experiencethat will be invaluable when thestudents graduate and enter theglobalised workforce.

Affordable cost

Many of those keen onenrolling in a postgraduate degreeprogramme are already tied downto responsibilities, including a jobor family.

One of the most obviousadvantages of studying in aforeign branch campus operatingin Malaysia is the ability to

acquire prestigious universityqualifications without having toleave the country.

Living in the United Kingdomwhile studying is different fromliving in Malaysia while studyingbecause of the differencesbetween the two countries.

However, the creation ofoverseas campuses gives student achoice and offers the opportunityto get a qualification from aleading international universitywithout incurring the high costsof studying overseas and withouthaving to leave jobs and families,

says Prof Christine Ennew, chiefexecutive officer and provost ofthe University of NottinghamMalaysia Campus.

Students get to maintain thesame cost of living expenses, savein terms of course fees, which areconsiderably lower compared tofees at the main campus, and stillhave the choice of studying forone or more semesters at the maincampus or other overseas branchcampus.

Academic prestige

Furthermore, students neednot worry about credit transferor course recognition whiletaking a semester abroad in the

main or branch campus becausethe programmes are recognisedacross all campuses.

Indeed, courses offered by auniversity, whether in the mainor branch campus is consistent although some modificationsmay be necessary to ensure that

the programme is relevant to thebranch campus country.

Academic staff in the maincampus and in Malaysia worktogether in the development ofpostgraduate programmes asdo administrative and technicalstaff. This helps ensure that thequality and standard of deliveryis consistent and reflects that factthat all students are awarded thesame degree regardless of thecampus they studied at, explainsProf Ennew.

It is important that thepostgraduate programmesoffered by branch campuses arerelevant to students in Malaysiaand the broader region. The local

knowledge will determine therange and types of programmeoffered.

Some students, especiallythose from Asian and Muslimcountries, are interested to earna qualification from a Westernuniversity but also want to studyfields that are relevant to theirgeopolitics.

This unique challenge isaddressed with specialised or sub-field programmes that are offeredin the branch campus.

So while many of the existingpostgraduate programmes offered

in the main campuses are alsooffered in the branch campuses,some are new ones developedspecifically for the branch campus.

For example, some of thepostgraduate programmes offeredby University of NottinghamMalaysia Campus are only taughtin the Malaysian campus, suchas the programmes relatingto Islamic finance and tropicalecology.

These fields of study are notonly in clear demand in this regionbut Malaysia also has the specialistexpertise to deliver high-qualityprogrammes in the areas.

Rooting for success

Statistically, this strategyworks. A significant numberof students from the MiddleEast, East Asia and South-EastAsia choose Malaysia as theirdestination for higher learning.

Over the last few years,Malaysia is consistently ranked asone of the top 10 countries withinternational students and thegovernment aims to double thenumber of international studentsto 200,000 by 2020.

The governments priorityto make Malaysia a renownedstudy destination is also reflectedin the development of EducityIskandar, a 142ha campus, whichwill comprise no fewer than eightforeign universities.

Among them are NewcastleUniversity, University ofSouthampton, University of

Reading, Raffles Universityand The Netherlands MaritimeInstitute of Technology.

Educitys site in IskandarMalaysia will make it an ideallocation to build potentialacademic and industry-linkedcollaboration, communityengagement and integratedeconomic environment with thepresence of multiple sectors in thedevelopment corridor, includingmanufacturing, tourism andhealth care.

On the flip side, one Malaysianuniversity is paving the way toexport the Malaysian educationexperience worldwide.

Limkokwing University for

Creative Technology has set up 12branch campuses, including in theUnited Kingdom, China, Indonesia,Lesotho and Swaziland.

Evidently, the worlds economytoday is driven by knowledge andinnovation.

The future of the nation willdepend on the countrys success inproducing thinkers, shapers andmovers through quality educationfor economic growth.

The existence of branchcampuses in Malaysia will makeinternational education accessibleto both local and foreign students.

To maintainthe quality ofhigher educationin the country,the Ministry of

Education andHigher Learningprovides clearguidelines toensure thatonly Tier Oneinstitutions areallowed to beestablished inMalaysia.

With branch campuses, local students get to access a wider range of courses and be involved in transnational interactions.

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StarSpecial, Tuesday 16 December 2014 POSTGRADUATE3

Creating local and global impactM

ONASH University iscommitted to researchthat matters and sets out

o achieve results that will make a

difference.The six research platformsstablished by Monash University

Malaysia are focused onddressing the challenges faced byhe country, region and the world.

These platforms helpn the identification of newources of growth so that theegion can achieve sustainableconomic development, says

Prof Mahendhiran Nair, deputypresident of strategy at MonashUniversity Malaysia.

The six identified researchplatforms include: Brain Researchnstitute Monash Sunway (BRIMS),outh-East Asia Community

Observatory (SEACO), AdvancedEngineering, Halal Ecosystem,Tropical Medicine & Biology and

ocial & Economic Transformationn Asia (SETA).

Brain Researchnstitute Monash Sunway

A component of the JeffreyCheah School of Medicine andHealth Sciences, BRIMS is annternationally recognised leadern neuroscience research.

It promotes research andnnovation of medicinal andromatic plants for commercial

purposes.With a diversified tropical

habitat, Malaysia has the potentialto become a major player in thediscovery of potential drugs tocure brain-related disorders anddiseases, says Prof Nair.

South-East AsiaCommunity Observatory

A cross-disciplinary and multi-institutional collaboration, SEACOis a generic research platformcapable of supporting a widerange of multidisciplinary andinterdisciplinary research in theclinical and biomedical sciences,the social sciences, economics,education and environmentalsciences.

SEACO also studies howinternal and external forces

such as globalisation, trends,technology and diseases impactthe different communities locallyand internationally.

It provides a window intocommunity development, whichis essential for effective andrelevant formulation of publicpolicies.

Advanced engineering

Regional economies willcontinue to invest in top-of-the-line technology, whichcreates a demand for advancedengineering, particularly in theareas of energy, resources andsustainable processes.

The multidisciplinaryplatforms main research interestsare solid-state lighting andorganic electronics.

For Malaysia to becomeglobally competitive, it needs tomove up in the innovation valuechain. In this platform, researchersidentify and develop basicresearch to be transformed intoapplied research, which will aid inthe growth of the manufacturingsector, says Prof Nair.

Halal Ecosystem

The Monash Halal Ecosystemplatform is focused on examiningways to incorporate Islamicand halal thinking into a broadrange of macro business issues ofpressing national, regional and

global importance.The team of researchers

at Monash looks into issuesrelated to understanding Islamic

philosophies and how theyare incorporated into businessdevelopment for businessesto have a better corporategovernance system.

They also look at how it canremain globally competitive withnew technology development,processes and systems, while stilladhering to Islamic principles.

Tropical medicine andbiology

With a biodiverse environment

and varied human habitats,Malaysia provides good groundfor investigations of diseases,agricultural production,food science, environmentalmanagement and evolutionarybiology.

One of the main areas ofresearch in the platform is in thearea of genomics, which looks atgene sequencing in plants, animalsand human.Using new generationsequencing and the rapidlydeveloping field of bioinformatics,researchers are able to betterunderstand and manage keyresources effectively.

Social and economictransformation in Asia

With globalisation, societies

in Malaysia and the region arechanging rapidly, creating fourforces of impact.

These forces of impact are:

globalisation causes a likelihoodof the loss of national identity;liberalisation industries mustwork harder to remain globallycompetitive as new marketsarise; regionalisation regionalgroups such as Asean and East-Asian Society impact socialcohesion; and digitisation theeffective use of technology toinspire innovation, creativity andproductivity.

One of the hallmarks of theMonash Higher Degree Research(HDR) programme is the multidisciplinary research approachthat provides multi-dimensionalviews.

State-of-the-art facilities suchas the Electron-Microscopy Unit(EMU), genomics laboratoryand neurobusiness laboratoryare made available to researchstudents and other universitiesand industry representatives.

With Monash being a globaluniversity with a global network,researchers and students ofMonash University Malaysiawill be able to leverage on theresearch infrastructure of MonashUniversity Australia and topinternational institutions, saysProf Nair.

nFor more information, visitwww.monash.edu.my/research

Prof Mahendhiran Nair.


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ByPROF DATUK WIRADR MOHAMEDMUSTAFA ISHAK

VC COLUMN

Pushing the envelope

in business and innovationTHE essence of entrepreneurship lies inthe spirit of innovation that inspiresa passion to go beyond the limits inearch of the best possible outcomes that

will enhance peoples lives.

Having recognised the far-reachingdynamics of change that entrepreneurshipfosters, educators around the world havetaken pains to develop programmesand activities based on curricula that

are designed to nurture this spirit ofinnovation in students, who are theleaders of tomorrow.

Universiti Utara Malaysia (UUM)was among the earliest institutions ofhigher learning in Malaysia to offer adegree in entrepreneurship (Bachelor ofEntrepreneurship with Honours).

From the time the programmewas introduced in 2003 at UUM,entrepreneurship was never seen as thesole preserve of students majoring inbusiness.

At UUM, a student from any disciplineis free to take the three credit hourentrepreneurship programme as anextracurricular course.

Currently, we have about 300 studentswho major in a variety of disciplinesundertaking this programme where theyare exposed to, among others, the basicsof business planning and initiating avariety of entrepreneurial activities, theentrepreneurship ecosystem and insightsinto predictors of entrepreneurial success,as well as the finer points of registeringa company under the CompaniesCommission of Malaysia.

Joseph Schumpeter, a former professor

from Havard, was among the first tostudy entrepreneurship during the early20th century and believed that thecapabilities of innovating, introducing newtechnologies, increasing efficiency andproductivity and generating new productsor services were characteristic qualities ofentrepreneurs.

This view holds true today theentrepreneur is commonly seen as aninnovator, a generator of new ideas andbusiness processes as well as being anagent of change.

This underscores the importance ofentrepreneurship to the nations economicgrowth and prosperity through thecreation of innovative ventures that act assources of employment and income.

The entrepreneurship programme at

UUM has nurtured graduates who havebecome successful business owners,corporate leaders, political leaders,managers and administrators.

They evince the characteristics ascribedto entrepreneurs, including forwardthinking, willingness to take risks, beingself-inspired and guided by a sense ofpurpose.

Besides this, the Siswaniagaprogramme to cultivate incipiententrepreneurial talents in undergraduatesand provide students with theopportunities to run businesses oncampus.

Throughout this programme, they areprovided with the location and the capital

to run their businesses.Since its introduction in 1988, the

programme has benefited more than 1,000students. We are also proud of the fact thatthe programme has been replicated in otherlocal universities.

UUM was also the first university to setup the Student Mall, which was built in1990 and provided a platform for studentsto run a variety of businesses to providea wide range of goods and services oncampus. Just as with our Siswaniagaprogramme, other universities and tertiaryinstitutions in Malaysia have adopted ouridea of the student mall.

The other programmes introduced atUUM to further encourage entrepreneurialundertakings among students are theEntrepreneur Career Day and Expo,Entrepreneur Talk and Forum, Business PlanChallenge, and Franchise Day and Expo.

Many of our graduates have attainedsuccess as chief executive officers anddirectors of companies.

Some of these are Datuk Mohd NizamMohd Sherif, executive director of MayaMaju; Datuk Dr V. Shanmughanathan,managing director of the audit firm of Idris,Shan & Partners; and Datuk Denis Latimer,managing director of Latimer Corporation.

The Ministry of Education hasalso acknowledged the importanceof entrepreneurship by requiring theyearly exposure of 8,000 students toentrepreneurial activities besides academicsubjects and co-curricular courses on

entrepreneurship.The ministry also requires that the

subject introduction to entrepreneurship bemade a core study at all local universities.

I am proud to say that we have beenmeeting the ministrys key performanceindicator every year, contributing thelargest number of students exposed toentrepreneurship after Universiti TeknologiMARA with 30,000 students.

We have also successfully producedabout 120 entrepreneurs on average fromamong our students. Last year, there were320 entrepreneurs among our graduates,which exceeded our target of 250entrepreneurs.

I am confident that UUM will produceat least 500 entrepreneur graduates in thenext two years.

The future of the business world is inthe hands of entrepreneurs who are theagents of change as they will change theway business is done through the inventionof new technologies, innovative products,services and more efficient businessprocesses.

As a university, UUM will play its partby providing the space, programmes,networking opportunities, supervisionand financial resources that will encourageour students to become successfulentrepreneurs.

nProf Datuk Wira Dr Mohamed MustafaIshak is the vice-chancellor of UniversitiUtara Malaysia.

At UUM, human capital developmentremains one of the core thrusts of its

strategic plan.


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StarSpecial 5uesday 16 December 2014


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VC COLUMN

By PROFCHRISTINEENNEW


The growth of branch campuses gives students wider choices and moreopportunities.

Advancing your business careerAS Malaysia moves towards adeveloped nation status, one ofhe most in-demand professions,ccounting and finance, remains aop preference.

Professional accountantsnd financial consultants havekey role to play in developingccounting standards andxpanding their expertisen various areas of business,ncluding service industries andhe banking sector and beingquipped to work in government-

inked companies.HELP Universitys Master in

Accounting and Finance (MAF) isn advanced study programmef accounting and financial

management that enablesccounting and finance graduateso gain specialised skills.

For those with professionalqualifications, the mastersprogramme gives them the

pportunity to stand outnd develop deep theoretical

understanding of financialssues, accounting and auditingtandards.

Dr Yap Kim Len, head of HELPUniversitys School of Accounting

nd Finance, part of ELM

Entrepreneurship, Leadership andManagement) Business School,ays that the MAF programmes designed to deliver outcomesssential in developing leadershipnd managerial skills.

These skills include strongnalytical ability, improvedrticulation and communicationn the area of financial reporting,nd problem-solving of financialnd risk management issues.

Dr Yap is involved in thedevelopment of accountingstandards processes and currently

holds the position of technicaldirector of Deloitte Malaysia.

As an active contributor to theMalaysian Accounting StandardsBoards (MASB) in developingexposure drafts, accountingstandards and other regulatorymatters and technical forums, DrYap encourages graduates to gobeyond and develop their skillsand capabilities at a broader level.

MAF lecturers are experts

in their field and have relevantindustry experience, thusensuring that MAF students

receive updated information intheir course.

Lecturers are encouraged touse real-life examples in classdiscussions to enhance studentsknowledge and develop betteranalytical and communicationsskills.

The wide range of subjectsensure student exposure tocurrent topics such as corporategovernance and accountability,

financial reporting anddisclosure, current issues infinancial accounting, corporate

finance, international financialmanagement and businesseconomics.

Accounting and financeelectives include accountingfor managerial decisions,business analysis, moneyand capital markets andportfolio construction and riskmanagement.

The duration of the MAF courseis 18 months and the assessment

mode includes exams andassignments.

Dr Yap says that theexamination and coursework areskewed towards problem-solvingin real-life situations.

Since the inception of theMAF programme, more than 150graduates have graduated andare employed in corporations,including investment banks andaccounting firms, while sometake up positions in internationalfirms in Shanghai and Beijing, for

example.Yau Pow Jack, Foong Yoke

Sim and Justin Huan Tzeh Yih,are some of the successful localgraduates of the MAF programmeat HELP, who are currentlyemployed at Deloitte Malaysia.

Many MAF graduates havegone on to work in diverseenvironments where their newlyacquired skills have allowed themto take on challenging careers infinance or accounting.

In the accounting world, itis important to be continuouslyupdated on the latestdevelopments in both national andinternational financial reportingand also challenges as the business

world is dynamic.Being able to respond

efficiently to these changes isimportant and this is what weteach in the classroom, says DrYap.

nFor more information,call Aw Kong Hwee,03-2711 2000 ext 1502 ore-mail [email protected] visit elm.help.edu.my

Dr Yap says that the MAFprogramme is designedto deliver outcomesthat are essential indeveloping leadershipand management skills.

Get a global local educationONE of the biggestinnovations in internationalhigher education in the

past 15 years or so has been therowth in international branchampuses.

That is not to suggest thatbranch campuses are new on

he contrary, there is quite ahistory of universities (mostlyprivate) establishing a presencebeyond their home countries.

But what has changed is thecale of such activity and the

diversity of models.Not all students are able to

ravel abroad for higher educationnd indeed, worldwide, the

proportion of students who arenternationally mobile is less than% of the total.

What this means is that despitehe growth in the number ofnternational students, most

people will continue to accesshigher education in their homeountry.

The development ofransnational education (TNE)nd branch campuses providesn opportunity for a morenternational experience fortudents who do not want toravel abroad.

Increasingly, commentatorsdescribe this group as the glocaltudents; they are part of themerging middle class, they

have an international outlook,bold ambitions and a willingnesso invest significantly in theirducation.

And their numbers are growingwithin Asia in particular.

The growth in branch

But there are other interestingvariations on this model; anincreasingly common format isassociated with private providerssuch as Manipal and Amity whoestablish campuses internationallyunder a common brand, but withlocal degree awarding powers(here only the quality assurancecomes from the host country butsupplemented by the institutionalbrand).

And then we see the emergenceof the nationally sponsoreduniversities where a newinstitution is established carryinga country name and the countryname is the approach to providingassurances of quality.

The most prominent exampleof this approach comes withthe German University in Cairoand other branches of GermanUniversities, which have beenestablished in a range of countriesaround the world.

Technically these are notbranch campuses but they stillaspire to offer an internationalexperience to students in adiversity of countries.

The numbers of branch or

international campuses havegrown dramatically in the last15 years and as a glocal outlookbecomes more common, weshould expect to see not onlymore of such campuses but alsomore interesting models for theprovision of education.

Such developments will offergreater choice to the students ofthe future.

But those involved in managingsuch developments will needto give careful thought to howbest to help students makegood choices when faced with a

campuses broadens the choices

and the opportunities available tothese glocal students.They can access a different

style of education and a differenttype of experience from thatwhich is typical of their homecountry, but without the costsassociated with travelling andliving in a different country.

And the branch campusesthemselves come in increasinglydiverse forms; trying to countthem depends first on how youdefine them.

Perhaps the most traditionalformat is the one in which auniversity from one countryestablishes a base in anothercountry where it teaches andawards degrees (and so it is thedegree awarding powers thatprovide quality assurance).

This is the format that isfamiliar in Malaysia, withNottingham and Monash asperhaps the best examples.

Both award degrees fromtheir home countries andoffer qualifications, which areequivalent to those offered at theirhome campus.

They are also typicallyregulated in their host countryso students have the reassurancethat their degrees have beensubject to two forms of regulatoryoversight.

diversity of options for their higher

education.More choices offer manybenefits but decisions abouteducation are complex andhigh risk, so students (andtheir parents) will need clearinformation about the optionsavailable and good advice aboutthe quality (and the qualityassurance) of the programmesthey are considering.

nProf Christine Ennew is the chiefexecutive officer and provost ofThe University of NottinghamMalaysia Campus.


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transitioning from a technical role to amanagement role in my career. It was a bitdifficult for me to adjust to studying again.

Pursuing a part-time MBA coursemeant spending most weekends andevenings attending classes and completingassignments. Juggling work, studies andfamily life was a real challenge.

I had to adapt and divide my timeaccordingly every single day. Being a verydisciplined and structured person certainlyhelps.

I also have my wife to thank for being sosupportive and understanding while I waspursuing my MBA.

The best part of the programme is wherereal life case studies demonstrated how

theoretical knowledge can be applied incertain business areas.

I currently manage and lead theaerospace and defence division in thecompany that I work for.

The knowledge that I have gained fromthe MBA programme has certainly helpedin terms of business planning, managementand operations of the division.

Gaining an MBA is aworthwhile and life-enriching experience butwill require perseveranceand hard work.

nFor more information,call 03-76608950 or visitwww.cdc.edu.my


E-learning innovations on exhibitO

PEN University Malaysia (OUM)recently launched its e-learninginnovation during a ceremony at Le

Meridien, Kuala Lumpur.

The ceremony, officiated by Datuk Seridris Jusoh, Education Minister ll, was aormality to showcase the new technologieshat were developed by the university.

Among its accomplishments are myVLE,OUM App, OUMobile and OUM MOOCs.

lmyVLE is a learning platform that wasdeveloped by OUM in 2012.

This platform enables learning to beonducted online and all its students haveccess to this platform.

lOUM App is a mobile applicationvailable for students to access more than

90 modules. The app contains e-tutorials,videos, notes and a host of other learningmaterials. Most of the modules consist

f business-related programmes and isompatible for both Apple and Androidoftware.

lOUMobile allows students to usemartphones to access more than 100

programmes that are made available on themyVLE platform.

lOUMs latest innovation MOOCMassive Open Online Courses) is onlyccessible on iTunes. As of Oct 29, morehan 4,400 downloads have been made.

According to the iTunes report, most of thedownloads were from the United States,Malaysia and China.

Most of the visitors are the crme de larme of the workforce, aged between 25nd 49, who mostly download strategic

management, thinking skills and problem-

Going to the next levelBURHANUDIN Noordin Ali was an MBAtudent of the University of Strathclyde whoraduated with distinction.

Here, he shares about his experiencetudying as a postgraduate student in the

University of Strathclyde.This qualification has equipped me with

he necessary business management skillso progress further in my career.

The combination of prior technicalxperiences and an MBA provides atrategic advantage in the operation and

management of any organisation. In myase, it has certainly opened doors in termsf career progression and opportunities.

There were a number of institutionsn the Klang Valley that offered MBA

programmes but I wanted an MBA from aeputable university.

The triple accreditation and thevailability of experienced faculty

members from the United Kingdomheavily influenced my decision to go to theUniversity of Strathclyde.

I was convinced that the StrathclydeMBA programme was value-for-money.The knowledge and skills that I have gainedrom the MBA programme has certainly

helped in the overall management of mybusiness division.

The part-time MBA programmeffered suited my schedule as a working

professional. My weekdays were primarilyocused on work while most of my

weekends were devoted to my studies.The Strathclyde MBA is regarded as one

f the best in the world that specialisesn corporate strategy and businessmanagement fundamentals such as finance,

ccounting, marketing, human resource,nd operations.

I enrolled in the MBA programme with4 years of work experience under my belt.

n my opinion, a certain level of maturitynd working experience is needed to

understand the relevance and value of apostgraduate course.

The timing was right for me as I was

BurhanudinNoordinAli.

solving programmes. OUMs latest additionappears to be a visual arts programme thathas already been made available.

In his speech at the ceremony, DatukSeri Idris said that the ministry is alwaysattentive to the initiatives and developmentof new and advanced learning technologies

that will pique the interest of learners ofall ages.

He added that the enrichment of lifenowadays does not revolve around rawmaterials such as petroleum, palm oil ormineral resources but rather in the ideas,creativity and skilled innovation of newand ground-breaking development.

He congratulated OUM in its effortsto enhance the quality of teaching andlearning especially for learners and thegeneral public.

This is in line with our target ofhaving 15% of lectures conducted at localuniversities to be done via MOOC by nextyear and 30% by 2020.

The purpose of this is to upgrade thestandard of education in the countryas Malaysia is fast becoming a top 10destination for foreign students to furthertheir studies.

Recently, the experience of developingthe National Centre for e-Learning andDistance Learning (NCeL) in Riyadh for theMinistry of Higher Education, Kingdom ofSaudi Arabia was one of OUMs proudestachievements.

The centre provides expertise andapplication systems to all universities inthe kingdom.

This serves as a testament to OUMs

capability and capacity to build learninghubs and delivery methods specifically forMOOCs, both internationally and locally.

It established the National Centre fore-Learning and Distance Learning (NCeL)under the Ministry of Higher Education,Kingdom of Saudi Arabia.

We are also involved in the growth

Emeritus Prof Tan Sri Anuwar Ali (left) sharing the latest information on e-learning innovations with Dato Seri Idris Jusoh.

of e-learning systems for many localand international institutions, includingUniversity of Science and TechnologySanaa, Yemen; Villa College, Maldives; andthe Trisakti University, Indonesia, saidTan Sri Anuwar Ali, president and vice-chancellor of OUM at the launch.

Now we have been given the honour tohost and sponsor the Annual Conference ofthe Asian Association of Open Universities2015 and the Pan Commonwealth Forum2016, he added.

This places OUM as one of the majorcontributors and leading providers of openand distance learning in the Asian regionand internationally.

With 34 learning centres nationwide,

10 international learning centres and morethan 140,000 students since 2001, OUM isset to transform the concept of learning.

Many members of the press andministry came together at the launchalong with members of OUM to witnessits various developments and creation ofcutting-edge technologies.

The ministry is alwaysattentive towards theinitiatives and developmentof new and advancedlearning technologies thatwill pique the interest oflearners of all ages.

Datuk Seri Idris Jusoh

Datuk Seri Idris visiting OUM booths at the launch.


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Victoria University MBA provides practical business experience for its graduates.

Work-relevant studiesMODERN firms need efficientmanagers who are criticalthinkers and professional

problem-solvers.Critical thinking is undeniably

he key skill that businessrganisations expect of their

managers. Although operationsmanagers who have risen throughhe companys ranks are adeptn getting routine things done,

hey are not necessarily criticalhinkers.An MBA qualification does not

uarantee a top job. The questions how can business schools

produce critical thinkers who canprofessionally deal with ambiguity

nd solve complex problems in adynamic business environment?

To achieve such organisationalneeds, an appropriate pedagogical

pproach is to syncretise work-elevant curriculum and students.

Work-relevant MBAs dependn two factors students are

working adults who work whiletudying and the theories andoncepts acquired in classre readily applicable to their

workplaces.

The syllabi of MBA programmesare similar across the variousprogrammes.

The differences lie in theirdelivery and assessment methods,which are critical to nurturingwork-ready graduates for the sake

of organisational performance.Theory has most value when

it can be explored in practice.So, students ought to be taughtrequisite competences throughlive case studies, work-relevantworkshops and coursework.

To achieve managerialcompetences, the MBAcurriculum ought to teachstudents how to evaluatebusiness dilemmas andformulate the best plan of

action.These competences includeanalysis, problem-solving,creativity and decision-making.

In this way, the subjectslearning objectives areto strengthen and honeinterpersonal, communicationand leadership abilities allof which prepare the workingstudents for success in theirorganisations.

For example, a competentmanager does not only evaluatea business by looking at itsfinancials, but also asks if thenumbers make sense in thebigger context.

The students are taughtto conduct business research to frame problems, askquestions, collect data, analyseinformation and propose andjustify feasible solutions.

Therefore, they learn toanswer more than just stock

questions and gain experience.Through practice, they will

be able to deal with ambiguityand create changes that willhelp their firms to thrive in acompetitive environment.

Victoria University MBA(VUMBA) is a work-relevantMBA programme.

It has an invaluable businessnetwork of 120 active studentsand more than 500 alumni.

Work-relevant subjectsinclude organisation changemanagement, supply chain& logistics management,marketing management,financial analysis, and art &practice of leadership.

SAP is used as the teachingsoftware.

Also, VUMBA provides apractical research experiencewhere after six weeks ofworkshops on business researchmethods, students are equippedto carry out consultancy-basedprojects.

nFor more details, e-mailDr Hendry Ng [email protected]

Meeting current needsAS a university of choice,The Management & ScienceUniversity (MSU) focusesstrongly on critical areasof studies that encompassmedicine, pharmacy, health andlife sciences, nursing, business,

management, accounting,hospitality, informationsciences, and engineering.

The Graduate School ofManagement (GSM) of MSUrecognises that todays globalcompanies require managerswith a broader outlook.

Through itsinternationalisation efforts,MSU attracts top students andemploys faculty members withoverseas experience whileforming effective links withbusinesses.

The MSU-MBA programmeoffers student an experientiallearning through cross-cultural communications, the

opportunity to build a globalnetwork and the possibilityto create future internationalcareer opportunities.

In addition, students havethe opportunities to developmanagement skills andtechniques, obtain strategic

MBA students at MSU are trainedto become successful leaders andentrepreneurial-driven thinkers.

orientation and implement thestrategies formulated.

The MSU-MBA programmehelps student develop skills inleadership, entrepreneurship,strategic management anddecision-making, and trains

them to become successfulleaders in their chosen fieldsand entrepreneurial driventhinker.

The MSU-MBA aims to buildon the foundations of workexperience and by providingnew skills and knowledge,enable students to gain a higherlevel of responsibility.

The MSU-MBA providessufficient knowledge tostudents to understand thevarious facets of an organisationfor formulating successfulstrategies. It also instils a greatdeal of confidence.

MSU-GSM has establishedcollaborative educational links

with a number of top overseasuniversities, including those inthe United Kingdom, UnitedStates, Australia, New Zealand,South Korea, Japan, Germany,Russia and China.

Professors of the MSU-MBAare accomplished teacherswho have made significantcontributions to the businessworld as academics andworking professionals.

They conduct research andpublished articles across abroad range of business andprofessional areas.

They have also taughtuniversity-level businesscourses abroad and bringing

with them their rich multi-cultural heritage.

Professors at MSU arerigorously selected worldwidefrom among the bestconsultants and professionals intheir fields.

nFor more information,call 03-2273 6410, [email protected] or visitwww.msu.edu.my


11/16



12/16

Building your brandB

IG companies have beendoing it for years and haveturned it into an art form.

Developing a brand is not just

he domain of big businesseshough.As a fresh graduate, your

personal brand is moremportant than ever.

Controlling what you areknown for in the marketplaces a powerful ability. In an age

where people can research whoyou are with just a few clicksof a mouse, developing yourpersonal brand and beingknown for all the right things s essential.

As Tom Peters, a businessmanagement practices writer,amously said in 1997: You arehe head marketer of the brandalled You.

Peters recognised that

working on your personal brandis an important part of doingbusiness and his words are morerelevant today than ever.

This is especially true inthe accounting sector whereaccountants need to evolvebeyond compliance workto become trusted financialadvisors.

As this develops, the personalconnection will continue togrow in importance.

If an accountant aims tomove into a business advisoryrole, it is good to note thatpeople buy from people theydont buy from companies.

Someone looking forbusiness advice can perform aGoogle search on someone, lookat their LinkedIn profile and dosome due diligence before theyget to meet them and see if they

Developing a brand is notjust the domain of big

businesses anymore.

Professionalcertificationsuch as the CPAdesignationand showcasingyour skillsand expertisecan not onlydevelop yourbrand, but alsoimprove youremployability.

Outside ofprofessionalnetworking, it isvery importantto consider yourvoice in othersocial sites aswell.


like them, says Linda Coles,social media trainer from NewZealand-based Blue Banana.

Building your brand profileon sites such as LinkedIncan greatly enhance yourreputation.

Noting professionalcertification such as the CPAdesignation and showcasingyour skills and expertisecan not only develop yourbrand, but also improve youremployability.

Outside of professionalnetworking, it is veryimportant to consider yourvoice in other social sites as

well.When it comes to what

youre putting out on Facebookor Twitter, or what youreputting in an e-mail down tothe grammar, the spelling, thewords you use and the tone it all wraps itself up into thepackage that is you, says Coles.

Consistency in buildingyour brand is key from whatyou put out there in the socialspace, to your interactionswith colleagues, clients andpotential employers. A reallyconsistent message reinforcesthe brand that is you.

Find out more aboutbuilding your brand profile at

www.intheblack.comINTHEBLACKis a publication

of CPA Australia.

nTo learn more aboutCPA Australia or theCPA Program, visitwww.cpaaustralia.com.au


13/16

he Putra Sarjana learning support programme helps graduate students develop into successfulrofessionals.

The Putra Sarjana learning support programmeoften organises seminars and workshops forstudents.

Developinggraduate skillsU

NIVERSITI Putra Malaysia is the firstuniversity in Malaysia to providean official support programme that

has facilitated learning and enhancedpostgraduate studies since 2009.

The Putra Sarjana learning supportprogramme is designed to help graduate

tudents in Universiti Putra Malaysiadevelop a range of necessary skills such

s communication and leadership skills aswell as creating awareness of social andommunity activities that they can apply inheir research activities, academic life anduture careers.

Besides seminars and workshops thatarget specific research skills, Putra Sarjanalso encompasses skills training in theognitive, affective, psychomotor and social

domains.The Putra Sarjana programme is

xpected to produce quality graduates whore knowledgeable not just in academicctivities and equipped with enhanced softkills.

They will be developed to hone theirbilities to lead, communicate, think

ritically and problem-solve.The School of Graduate Studies is

ommitted to enhancing students learningxperience and providing a competitivedge when seeking employment.

The support provided in writing researchproposals and manuscript writing isoupled with motivational talks, aimedo boost the standard of research andnnovation achievements to an internationalevel and facilitating the journey to auccessful education.

The Putra Sarjana programme willbe conducted in four clusters: academicdevelopment, professional development,

thics and moral, as well as communityervices and the support that is provided

by the Centre for the Advancement ofanguage (CALC).

l

Cluster 1: Academic development Academic writing, publication, proposalwriting, effective presentation, abstractpreparation for seminars or conferences,oftware application, poster preparationnd exhibit preparationlCluster 2: Professional development

Honesty in knowledge and plagiarismlCluster 3: Ethics and moral

Leadership skills, teamwork,ommunication skills, public speakingkills, spiritual enhancement and

cultural awarenesslCluster 4: Community service

Charity, philanthropy and community work

These clusters are meant to addressa number of research attributes that allcandidates should possess:l

Academic literacy Relates toa strong general knowledge core andan understanding of the values andassumptions underlying all knowledgepresented in the form of academic writing.lResearch literacy Relates to the basic

skills required to research a topic, includingknowing where and how to acquireresearch data as well as how to analyse,interpret and synthesise data.lDigital literacy Relates to the usage

of the Internet as a means of studying, dataacquisition and keeping up-to-date withhardware and software innovations.lGlobal citizenship Relates to the

larger social impact of research and thepioneering role that research activities andresults play in the community.lCritical and personal self-awareness

Relates to self-knowing in terms ofconsidering ones own assumptions,motives, prejudices and biases whenobtaining or disseminating knowledge.

The Putra Sarjana programme will helpstudents develop the emotional intelligenceand sense of professional ethics necessaryfor personal, academic and career success.

nFor more information, call 03-8946 4229or e-mail [email protected] orvisitwww.sgs.upm.edu.my

StarSpecial, Tuesday 16 December 2014 POSTGRADUATE 13


14/16


An MBA to suit your lifestyleW

ORKING adults who wishto pursue a masters inbusiness administration

ften face the problem ofccommodating their studies,

work and family.With the use of technology,EGi University is now offeringn MBA (general management)or students to pursue at theirwn convenience, anywhere andnytime.

Professional and ContinuingEducation (PACE) is the onlineearning campus of SEGi

University that enables studentso learn at their own pace andomplete their studies withssurance that they can stillttend to other obligations and

have a fulfilling work-life balance.Instead of attending scheduled

lasses at a physical venue, whichequires additional time, cost andffort to commute, students canonveniently log in to their classest any time of the day, anywhere

with access to the Internet.Unlike other online

programmes, PACE providestudents with guided learning andndependent learning.

This means students attendlasses once a month and revisionlasses are also provided for one

weekend per semester for oneparticular subject.

Students are also given thepportunity to network withellow coursemates, meet theirecturers and gain any additionalupport that they may need.

Graduates will obtain thesame parchment as the ones SEGion-campus students receive andthey also share the same lecturers.

SEGi also offers an MBAprogramme on-campus for thosewho prefer to attend classes at theuniversity.

SEGi University in KotaDamansara offers a wide range ofMBAs that cultivate tomorrowsbusiness leaders.

MBA candidates have threeoptions of specialisation globalbusiness, entrepreneurship or

The SEGi Professional andContinuing Education (PACE)enables students to learn attheir own pace and completetheir studies while still havinga fulfilling work-life balance.

general management.The SEGi University MBA

(Global Business) prepares itsgraduates for todays competitivebusiness environment on aglobalised scale.

In addition, graduates will learnto solve business problems withinternational implications.

SEGi University and Collegeshas been equipping bright youngminds with a solid businesseducation for nearly 40 years.

The university now offersa wide range of programmesunder its Faculty of Business andAccounting, including the MBA.

Through SEGis qualified

academicians and renownedbusiness leaders andadvisors, graduates underthe SEGi University MBA(Entrepreneurship) will learnto launch their own start-upcompanies and begin their careersin the venture capital industry.

To enhance competency instrategic management in thecorporate world, individuals cantake up the SEGi University MBA(General Management).

Graduates of this course will bereadied in the various aspects ofa company such as sales, humanresources, finance and economicswhile learning the latest theoriesand best practices in business.

There are also MBAs offeredby SEGis international partneruniversities such as:

lUniversity of SouthernQueensland, Australia

lUniversity of Sunderland,United Kingdom

lUniversity of Greenwich,United Kingdom (for MBA(International Business)

These MBAs can be fullyobtained in Malaysia via SEGicampuses across the country.

nFor more information on theseMBAs call 03-6145 1777 or1800 887 344, e-mail [email protected] or visit www.segi.edu.my

Unlike other onlineprogrammes,PACE providesstudents withguided learningand independentlearning.


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StarSpecial, Tuesday 16 December 2014 POSTGRADUATE 15

Educating leaders of the worldA

SIA e University (AeU) recently heldits fourth convocation ceremony atthe Putra World Trade Centre, Kuala

umpur.

Attendees included graduates fromround the world as well as ambassadorsnd representatives from foreignmbassies, particularly from the 33 Asia

Cooperation Dialogue (ACD) countries.More than 1,200 graduates from around

he world received their scrolls andelebrated their success with their familiesnd friends.

Among AeUs convocation highlightswas the conferment of a doctor ofphilosophy degree to the honorable DrDavid Richard Namwandi, minister of

ducation of the Republic of Namibia.A notable figure who has received

many awards for his efforts in advancinghigher education systems in Namibia,Dr Namwandi believes wholeheartedlyn equality and quality education for all

Namibians.Born in Okapya village of the Ondangwa

District, Oshana Region, Namibia,Dr Namwandi was elected as a memberof national assembly at the age of 60

nd appointed as the deputy minister ofducation of the Republic of Namibia in

March 2010.In addition, he was a central committee

member of the ruling SWAPO (South WestAfrica Peoples Organization) Party inNamibia. He was officially appointed as theminister of education last year.

Dr Namwandi has been a PhD student ofAeU since 2007. His thesis, Implementation

f the Southern Afr ican DevelopmentCommunity Protocol on Education andTraining and its Impact on EconomicDevelopment: A Case Study of Namibia andZimbabwe, studied the reasons behind the

ailure to implement the Southern AfricanDevelopment Community Protocol onEducation and Training (SADC-PET).

The study revealed the significantactors that hampered the implementation

of SADC-PET despite its clear goals ofdeveloping comparable and harmonised

ducation and training policies across allADC countries.

Dr Namwandi is convinced that AeUsPhD programme has enhanced his learning

ptitude and knowledge about Asia, thenorthern and Sub-Sahara African regions

nd beyond.The programme has changed my

outlook in life. I have learned a greatdeal about the research in education

dministration that I find very useful.In a PhD course, always give yourself

chance to pursue a lifelong learningxperience and find a balance between

your work, studies and family, says DrNamwandi.

Another distinguished PhD recipient athe event was Tan Sri Datuk Seri Dr Syed

Hamid Syed Jaafar Albar.Dr Syed has been a student of AeU since

2011 and strongly believes that the PhDdegree has given him a better intellectualnsight and is an achievement that he did

not expect to gain at the age of 70.His thesis entitled National Interest in

he Foreign Policy of Malaysia: The MahathirEra (1981-2003)showed how Malaysia was

llowed to play a leadership role among theountries in the South-South Cooperation,slamic Ummah and East Asia (including

Asean).

His research findings indicate thatdomestic factors had influenced the foreignpolicy of Malaysia.

As a leading provider of open anddistance learning universities in Asia,AeU provides working adults with theopportunity to further their studies

t different levels from diploma topostgraduate through a flexible mode ofearning.

The programme haschanged my outlookin life. I have learned

a great deal about theresearch in educationadministration that Ifind very useful.In a PhD course, alwaysgive yourself a chanceto pursue a lifelonglearning experience andfind a balance betweenyour work, studies andfamily.

Dr Richard Namwandi

Raising excellent graduates

Established in 2007, AeU has grown tobecome one of the leading providers ofopen and distance learning (ODL) in Asia.As an ODL institution, AeUs focus is toprovide accessible and affordable highereducation for all.

AeU has garnered several awards suchas the BrandLaureate Award 2010 for BestBrand in Education e-Education andthe Asia Pacific Entrepreneurship Award2010 in the Most Promising Entrepreneurcategory.

Additionally, in 2012, the university wasannounced as the best ACD Project duringthe ACD Meeting in Kuwait.

It offers more than 40 academic

programmes at all levels through fiveschools the School of Management,School of Education & Cognitive Science,School of Information & CommunicationsTechnology, School of Arts, Humanities& Social Sciences and School of GraduateStudies.

All academic programmes areinternationally benchmarked, approved bythe Malaysian Ministry of Education andaccredited by the Malaysian QualificationsAgency.

In addition, AeUs academicprogrammes are recognised by severalACD countries as well as non-ACDcountries.

The university also offers morethan 200 executive and professionalprogrammes through the School of

Professional & Executive Education andSchool of Technical Education, Engineering& Re-skilling.

AeU is one of the first few institutionsin Malaysia to implement an openentry system that allows entry forindividuals who wish to pursue theirtertiary education with minimal formalcredentials. This is done by assessing theirprior learning acquired through formaland informal training as well as workexperiences that can compensate for thelack of basic paper qualifications.

Apart from its main campus, AeU hasestablished a strong network of learningcentres, which are strategically locatedin major cities, towns and rural areasthroughout Malaysia.

AeU believes that collaboration with

renowned partner institutions abroadis the best strategy in propelling itsprogrammes into the global arena.

In line with its mission, the universitycollaborates with numerous universities,institutions and corporations located inACD countries and non-ACD countries.

nFor details or more information, visitwww.aeu.edu.my

AeU PhD degree recipients Tan Sri Dr Syed Hamid Albar (left) and Dr David Richard Namwandi at AeUsfourth convocation.


16/16

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Level 4, Stesen Sentral Kuala Lumpur, 50470 Kuala Lumpur

Tel : 03 - 2273 6410

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Leading the way in postgraduate researchU

CSIS deputy vice-chancellor(research and postgraduatestudies) Prof Datuk Dr

Nizam Isa does a lot to bolster theuniversitys research credentials.

A specialist in genomicmedicine and human genetics,Prof Nizams pioneering workn the field has garnered him

many firsts, including being theounding director of the first

human genome centre in Malaysiaback in 1993.

I previously experiencedechnological constraints, the lack

of research funding and publicwareness but now the path has

been paved for others to pursueesearch, he says, adding that theentre is still pursuing advancedesearch in genomic medicine.

His wealth of experience andpassion for research saw himbeing appointed to manage andead UCSIs Office of Research and

Postgraduate Studies.Prof Nizam points out that UCSI

s already making an impact inesearch that matters. Many of itstaff members are experiencedesearchers with notable projectsnd respected publications that

have been funded by local andnternational research grants.

Other researchers fromhe university have securedesearch grants from Malaysias

Ministry of Science, Technologynd Innovation (MOSTI) and

Ministry of Education (MOE),uch as the eScienceFund andhe Fundamental Research Grant

As a tertiary educationinstitution that grooms the mindsof the next generation, UCSIrealises it has a responsibility tofurther research and innovation

through its postgraduateprogrammes to enhance humancapital development.

UCSI has 20 postgraduateprogrammes to date, with severalmore to be made known soon.

To meet the needs of itsstudents, the postgraduateprogrammes encompass research,coursework and mix-modestructures.

The university adheres to high-quality and innovative teachingand learning technology, andstudent-centred learning.

UCSI also offers postgraduateprogrammes that incorporatemanagement, entrepreneurshipand business.

To ensure that its postgraduateprogrammes are accessible, theuniversity has also allocatedfunds under the UCSI UniversityTrust Graduate Fellowship,which offers both locally andinternationally qualifiedpostgraduate studentsfull or partial tuition feewaivers.

Additionally, ProfNizam and his teamare constantlylooking formeans to helpstudents securepostgraduatesponsorship,

Scheme (FRGS).Research within the university

stems from various fields suchas applied sciences, medicine,pharmacy, business, informationscience, engineering andnanotechnology.

In line with Malaysias aimto become a high-income andinnovative nation by 2020,UCSI is ramping up its effortsto boost the quality and

global competitiveness of itspostgraduate programmes.

The rationale is simple ahigh-income nation is dependenton an innovation-based economyfounded on high level knowledgeand creativity.

This was identified by theNational Higher EducationStrategic Plan: Beyond 2020.UCSI is a strong advocate of thisnational agenda.

be it local, governmental orinternational sources.

All graduates and workingindividuals who are planningto pursue their career through

higher education are encouragedto explore the opportunities atUCSI.

To find out more about UCSIsresearch projects or postgraduateprogrammes, visit its Open Dayon Dec 20, from 9am to 5pm atthe Kuala Lumpur Campus (SouthWing), Taman Connaught.

nFor more information,call 03-9102 4739 or visitwww.ucsiuniversity.edu.my/onlineenquiry

As the foundingdirector of the firstHuman GenomeCentre in Malaysia,Prof Nizam does alot to bolster UCSIsresearch credentials.UCSIs postgraduate programmes aim to groom the next generation of scientists.

With staff members who are experiencd researchers and by using cutting-edge labtechnology.

postgraduate - 16 december 2014.pdf

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