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Healthy Living

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Healthy Living

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What makes Healthy Living so difficult today?

OUR LIFESTYLE….

• Unhealthy diet

• Lack of exercise

• Stress

• Excess Alcohol

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Half of Delhi’s population is overweight

• …49.4% of Delhi is

overweight… as per WHO BMI

Index of 25

• On the Asian BMI parameter

of 23,the percentage rises

to 65%TIMES OF INDIA…reports

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The Lancet 2005….reports Lives lost due to Lifestyle diseases in 2005 was…

53% Lifestyle diseases, unfortunately, are the price we

pay for the progress.

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Obese Population A growing population of obese people in India…

50%Of the country’s Urban population is OBESE

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Obesity Surgery Society… Study conducted in leading Indian Public

Schools across the country shows…

30%Of the students are OBESE

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• Heart Problems

• High Blood Pressure

• Stroke

• Diabetes

• Cancers

• Joint Pain

Obesity accelerates …

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“ In a historic first, there are now as many

OVER NOURISHED

People as undernourished around the

world.”

…Reports

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Globally, there are more than 100 crores

overweight adults, at least 30 crores

of them obese

WHO REPORTS…

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1/3rd of males and more than

1/2 of the females belonging

to upper middle class in India

are currently overweight

This amounts to 4-5 crores overweight Indians

Nutrition Foundation Of India

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WHO states…

OBESITYThe Epidemic of the Millennium

The Leading Cause of Lifestyle Diseases

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WHO Estimates…

By 2020 more people will die

of weight related illness like

Heart attacks than of tuberculosis…

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Causes OBESITY

ENERGY INTAKE > ENERGY EXPENDITURE

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How do we measure

Obesity?

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Body Mass Index

BMI (Body Mass Index) = Weight (Kgs) / Height x Height(mts)

Obese>30

Overweight25 – 30

Healthy20 - 25

Under weight<20

CATEGORYBMI

As per WHO Index

E.g. Weight = 75kgs, Height = 1.67 meterBMI = 75 / (1.67) x (1.67) = 27.0 ( Overweight)

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Knowing Your Shape

Obesity around waist creates Apple Shape

Obesity around hips or thighs creates

a Pear shape.

An apple shape causes

more health risks

than a pear shape

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Waist to Hip Ratio

WHR (Waist to Hip Ratio) = Waist (cms) / Hip (cms)

>0.85Women

> 1.0Men

WHR associated with health risks

Gender

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•Reduces the longevity

•Deteriorates the quality of life

•Results in Hypertension, Diabetes, Heart problems,

Arthritis, Cancer

Psychological consequences

Disrupted self image - Depression

Lack of confidence

Obesity/ Overweight - Increases Health Risk Factor

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Health care trends

In response to health fears –

consumers are looking for

HEALTHY LIFESTYLE OPTIONSSource: WHO, CII-McKinsey study, 2000

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WEIGHT MANAGEMENT…

A New Mantra

Improves quality of life

Improves self esteem and confidence

Better control of any health risk

Feel fit and more energetic

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FATI

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PR

OD

UC

T

FO

OD

EX

ER

CIS

E

MO

TIV

AT

ION

Four Pillars ofWeight Management

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Healthy Weight Management

PHILOSOPHY

Decreasing the amount of Calories in Food

Increasing physical activity

Calories in Food < Calories Used =Weight Loss

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POSITRIM IS A BIG OPPORTUNITY!

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POSITRIMMeal Replacement - Low Fat Drink Mix

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POSITRIM VANILLA FLAVOUR

• NATURAL Vanilla flavour.

• Known for its excellent and

highly preferred flavour,

fragrance and aroma.

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Balanced ratio of 2:1 = carbs:protein

No artificial colors, flavors or

preservatives

170 calories & 2 grams of Fat

6 grams of dietary fiber

1/3 of the daily Value for 24 essential

vitamins and minerals

18 amino acids

POSITRIM –Healthy Drink

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Healthy Weight Loss …

does not only mean

Eating low calorie foods,

but also to maintain

A HEALTHY LIFESTYLE

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POSITRIM

Healthy Living Weight

Management Program

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Begin with a Realistic Goal

Say… 5 - 8 kgs in

2 months time

POSITRIMHEALTHY LIVING WEIGHT MANAGEMENT PROGRAM

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Intensive Weight Loss (Phase I) - for first 2 weeks

Controlled Weight Loss (Phase II) - next 10 weeks

Maintenance

POSITRIMHEALTHY LIVING WEIGHT MANAGEMENT PROGRAM

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Begin the weight loss program with Phase I

Choose any 2 meals amongst Breakfast, Lunch & Dinner (preferably not two consecutive meals)

Replace with POSITRIM drink twice a day

POSITRIM

Intensive Weight Loss (Phase I)

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Total daily calorie should add up to

1200 calorie

Follow this phase for 2 weeks and then move to phase II

Intensive Weight Loss (Phase I)

POSITRIM

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Replace 1 meal with POSITRIM drink and eat two other meals

Total daily calorie should add up to 1500 calorie

Follow this phase for remaining 10 weeks

POSITRIMControlled Weight Loss (Phase II)

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Once you have achieved your ideal weight

Maintain it !

by following Phase II along with regular

exercise

POSITRIMHEALTHY LIVING WEIGHT MANAGEMENT PROGRAM

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ATTRACTIVE & INFORMATIVE

POSITRIM BUSINESS BUILDING TOOLS

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POSITRIM

STARTER PACK

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POSITRIM

• Shaker

Helps you prepare tasty

Positrim shakes.

DAP: Rs 99/-only

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POSITRIM• PedometerAn effective tool to improve your

Physical strength and fitness.

Measures the distance walked and monitor the number of calories burnt.

DAP: Rs 99/-

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POSITRIM

BMI Calculator with Measuring Tape

Helps you calculate your

Body Mass Index.

DAP: Rs 49/-

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Brochure:Available in English and Hindi

DAP: Rs 30/- for a pack 5’s

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Healthy Recipes with Positrim

Chef Rakesh Kumar Crown Plaza, Delhi

DAP:Rs 35/-for 5

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Let’s Prepare some

“TASTY & HEALTHYPOSITRIM CHOCOLATE &

VANILLA SHAKE”

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4-3-2-1 Body Training System

Sean FoyHealth & Fitness Specialist at Nutrilite Health InstituteFilm in Hindi & English

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Positrim Film

In six regional languagesSet of two films Rs 100/-

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POSITRIM

MRP – Rs 1699

Pack Size – 15 Sachet

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Number of Packs for 12 weeks

(Three Months)

Week 1 : Two pouches a day

(Intensive Weight Loss) – 1 carton

Week 2 : Two pouches a day

(Intensive Weight Loss) – 1 carton

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Number of Packs for 12 weeks

(Three Months)

Week 3 to 12 : One pouch a day

(Controlled Weight Loss) – 5 cartons

Total Number of cartons

in 12 weeks (3 months) - 7 cartons

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The Secret of Managing Weight

Commitment

• Discipline

• Honesty

• Flexibility

• Consistency

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