positive mobile user experiences

14
Feeling good about mobile? Marek Pawlowski Thursday, February 26, 2009

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Page 1: Positive mobile user experiences

Feeling good about mobile?Marek Pawlowski

Thursday, February 26, 2009

Page 2: Positive mobile user experiences

Thursday, February 26, 2009

Page 3: Positive mobile user experiences

1. ‘Differentiation’ might translate as ‘add more acronyms’ in industry speak, but in the language of the

customer it means ‘personal expression’

Learning from the experience...

Thursday, February 26, 2009

Page 4: Positive mobile user experiences

Thursday, February 26, 2009

Page 5: Positive mobile user experiences

2. A little help goes a long way and can rapidly accelerate users from the

simplistic to the sophisticated

Learning from the experience...

0

1.5

3

4.5

6

Thursday, February 26, 2009

Page 6: Positive mobile user experiences

Thursday, February 26, 2009

Page 7: Positive mobile user experiences

3. It takes great design to bridge the divide between the constantly

connected world of the PC and the frequently disconnected environment

of the handset

Learning from the experience...

Thursday, February 26, 2009

Page 8: Positive mobile user experiences

Thursday, February 26, 2009

Page 9: Positive mobile user experiences

Thursday, February 26, 2009

Page 10: Positive mobile user experiences

4. Great experiences happen at the intersection of innovation and

practicality

Learning from the experience...

Thursday, February 26, 2009

Page 11: Positive mobile user experiences

Demo: free interactions, e.g. the iPhone snap back scroll and shutter

animation(with thanks to Chris Noessel for the video and Bryan

Rieger & Chris Browne for the suggestion)

Thursday, February 26, 2009

Page 12: Positive mobile user experiences

5. Below-the-line interaction elements play a significant a role in forming the user experience - can

you balance the addition of complexity with the enrichment of

the interface?

Learning from the experience...

Thursday, February 26, 2009

Page 13: Positive mobile user experiences

5th MEX Mobile User Experience Conference & Awards19th - 20th May 2009, WallaceSpace St Pancras, London

pmn.co.uk/mex/

Thursday, February 26, 2009

Page 14: Positive mobile user experiences

ThanksMarek [email protected]

Thursday, February 26, 2009