portfolio aitor etxaniz ortiz
DESCRIPTION
The purpose of this portfolio is to show the process behind the projects to better display my capabilities throughout the design process.TRANSCRIPT
PORTFOLIOAITOR ETXANIZ ORTIZ
AITOR ETXANIZ ORTIZ PERSONAL INFO SKILLS
PORTFOLIO“Design is the tool to create a new product bearing in mind its aesthetic,
functional and technical aspects”
Technicaldrawing
By handAutoCadNX 7.5
I am studying Industrial Design andProduction Development Engineering atMondragon Unibertsitatea. At the same time Iam taking some complementary subjects asan introduction for Industrial EngineeringMaster.
I have a keen interest in almost relationed withIndustrial Design and the ability to learnquickly. I can work in group as well asindividually. In both cases I really like to do mybest.
The purpose of this portfolio is to show theprocess behind the projects to better displaymy capabilities throughout the design process.All of the projects in this portfolio are done asuniversity works. Even though they have notbeen produced in a real they actually serve todemonstrate my capacities.
Sketching
Freehand line drawing and marker renderingboth analogue and digital with the AdobePack (Illustrator and photoshop).
Model building
Proficient at working with a wide range ofmaterials, for instance poliestireno, wood andmetal.
CAD 3D modellingand rendering
SolidWorksNX 7.5Rhinoceros 4.0
Manufacturing
One semester dedicated to lathing and millingmachine learning.
SPECIFIC SKILLS
ÍNDEX
SELECTED WORK
Analysis
Conceptualization
Development
Sketching
Digital rendering
3D modeling and rendering
Poster
WORKING METHOD
WORKINGMETHOD
Percentage of population with access to drinking fountains.> 85 % 70 - 85 % 55 - 70 % 40 - 55 % < 40 % No info
WORKING METHOD
Analysis Conceptualization Development
The final obejct of the project is analizedthoroughly. Among others, market, user,culture and area analyses are done. Oncethe essence of the project is assumed, aspecific aim focused on the user isformulated.
Based on the aim defined in the previousstage, ideas are compiled and thencaptured like sketches, models... Later on,best ideas are selected (normally threeideas) and developed in order to achievesome preliminary designs.
Finally the best idea is selected (or amixture of some of them) and developedcompletely. In this stage the 3D model,including all the components, is created. Itis also designed its final aesthetic and allthe resistance calculations and technicalplans of every component. To sum up,everything required to manufacture and tointroduce the product onto the market isdefined.
WORKING METHOD
SELECTEDWORK
Módular is the design of a bench for YOR,a street furniture company. This bench wasdirected to the neighborhood of SanFrancisco, in Bilbao.
After the analysis of the area, it was clearlyseen the necessity of promoting the integration of the different social groups.It was also seen the necessity of renewingthe image of the neighborhood.
The result was a very versatil bench inorder to suit the needs of the area.
The following pages are focused onanalysis and development stages realizedfor the project.
This project was done in collaboration with:Jone Etxaburu, Juanita Garcia, LanderGomez, Unai Sarasola and Amaia Ugarte.
AREA ANALYSIS
San Francisco, socially speaking, is themost damaged area in the city of Bilbao.It does not have so much pedestrianzones, common spaces or big tradeswhich foment the tourism or improve itsimage.
It is considered an undeveloped area, which can be owed to the presence of theprostitution and drugs, transmitting thisway a distrust image. Besides, the highrate of vandalism and poor quality of life,make it an insecure neighborhood.
Even so, the last few years a movementof young and enterprising people hasappeared, and is promoting theneighborhood.
SELECTED WORK
Aesthetics Population Climate
Straight lines and very rectangulardistribution.
Having so little space betweenbuildings, pavement and road, createsa claustrophobic feeling.
A significant rise was observed in the last8-10 years.
The number of young people (25-49 years)and the percentage of immigrants is muchbroader than in the other districts ofBilbao.
It rains one in two days and is locatednext to the Bilbao Estuary.
It also took into account the maximum (41 °C) and minimum (-1.7 °C)temperatures and the maximum time itcan stay in the sun (14 h).
IMMIGRANTS GRAPH IN DISTRICTS OF BILBAO
San Francisco
GRAPH OF RAINY DAYS IN BILBAO
20
10
0
Janu
ary
Feb
ruar
y
Mar
ch
Ap
ril
May
June
July
Aug
ust
Sep
tem
ber
Oct
ober
Nov
emb
er
Dec
emb
er
AREA ANALYSIS
SELECTED WORK
AIM
After analyzing the areas needs, the teamdecided to create a strong bench, toconvey calm and usefull for large groups.
In addition, it was defined that its designhad to communicate modernization,leaving behind the image of poverty.
The image and the panel in the panelsum up perfectly the aim:
“Bench or space that encourages throughits aesthetics the rehabilitation of thearea. Taking into account themulticulturality of San Francisco and thecurrent economic situation, transformingthe image of the neighborhood”
SELECTED WORK
COLOURS
The colors were key in achieving thetarget of providing calm and rehabilitateand transform the image of the area.
In the analysis there were taken intoaccount the following countries, becausemost immigrants comes from them:Maghrib, Romania, Bulgaria, China,Senegal, Colombia and Bolivia.
After processing all the compiledinformation, the following panelsummarized the final selection.
SELECTED WORK
SanFran DUO New Wave Módular
Its form is inspired in the symbol of the Yinand the Yang and its aim is to create calmmeeting points among different types ofusers.
The use turns out to be very varied thanksto the double circular form that can takeadvantage in different postures andorientations.
The form of this bench recalls the oceanwaves, transmitting a sense of peaceand tranquility.
Its elongated shape, without support,does not delimit any way to sit, permittingdifferent ethnicities or cultures to adapt toit.
Módular is a very versatile bench becauseits shape permits to create differentcombinations of benches, promoting thisway the integration of the users.
This bench was selected as the finalproject, which will be explained in moredetail in the next pages.
PRELIMINARY DESIGNS
SELECTED WORK
After some improvements to thepreliminary design, the final bench wasobtained, fulfilling all objectives.
SELECTED WORK
qF1
F2
N1N2
Tx
P
RESTRICTIONS
1.- q = 500 kg/m = 4,9 N/mm2.- F1 = 500 kg = 4.900 N3.- F2 = 500 kg = 4.900 N4.- P = 100 kg = 980 N5.- Must support all these restrictions without deforming more than 3 mm
SIZING THE THICKNESS
Minimum thickness = 7 mm
PROCEDURE
Apply static laws to obtain all the actingforces.
Make calculations for bending, torsion,compression ... in the different sections,obtaining the minimum thicknessnecessary to support in each section.
Select the greater thickness obtainedbecause it is the most restrictive.
Check it with a finite elements program(SolidWorks).
RESULTS OF THE FINITE ELEMENTS ANALYSIS
The maximum displacement is given in the back and is 2,729 mm.
SELECTED WORK
FREE SOLID DIAGRAM
MANUFACTURING
When designing the modular bench wetook into account the manufacture ofevery piece according to its material andthe later assembly.
You can use the zoom to see more detail plans,they are in vector format.
SELECTED WORK
BUZTANG ROADThe aim of this project was to design theaesthetics of a two-seater remote controlcar, I mean, we had to create andmanufacture a remote control carscarcass, but its aesthetic had to befocused on a true two-seater car.
It was followed all the design process tocreate this car, but in the following pagesthere are explained the conceptualizationand development stages.
This project was done in collaboration with:Ekaitz Arruarte, Iñaki Ten, Lander Gomez,Iñaki Sendino, Jon Ander Urdalleta, IonIragorri, Mario Salazar, Aitor Urkiola andSergio Cadierno.
In the next panel you can see the user wehave been choosen.
He likes retro cars but it was thought hecould use a classic renovated car. Theidea was to mix American cars essencewith European cars details.
ENJOY THE ROAD
MUSCLE-CAR
RETROSPONTANEOUS
REBEL
TECHNOLOGYCLASIC
AIM
BUZTANG ROADSELECTED WORK
BUZTANG ROAD
Once defined the aim it stars theconceptualization stage, where firstsketches were done.
After valuing all of them, it was seen thatthe best possibility was to mix thehighlighted sketches.
SKETCHING
SELECTED WORK
BUZTANG ROADSELECTED WORK
Then, more detailed sketchesand aplasticine model were done, where its
geometry was defined more concretely.
BUZTANG ROAD
To conclude this stage, some indicativeplans were done, thinking in thedimensional limitations to manufacturethe mold.
These planes were used to do anothermodel, this time a polystyrene model.
POLIESTIRENO MODEL
130
250
180
60
90
150
SELECTED WORK
Distances in mm.
BUZTANG ROAD
There are many ways to model in a 3Dprogram, but this time was used a inverseengineering process to do it, using thepolystyrene model like suport. (NX 7.5)
To make the carcass possible tomanufacture, the details have beenremoved due to molds exit angles andtools roundings.
3D MODELING
SELECTED WORK
After creating the model, the CNC programwas made (NX 7.5) to create the moldusing a milling machine.
The mold was obtained, where laterthe carbon fiber carcass would bemade.
MANUFACTURING
SELECTED WORK BUZTANG ROAD
BUZTANG ROADBUZTANG ROAD
To finish the project, some materials andtextures were applied to the 3D model inorder to create a suitable product for theuser.
SELECTED WORK
This project has the aim of creating a productto reduce water consumption in 2020housings.
The result has been WASSER TANK, a showerwhich visualizes used water, to increase amore sustainable mindset.
This project was done in collaboration with:Izaro de Pedro, Aitor Ruiz, Iñaki Sendino eIñaki Diez.
ANALYSISWater scarcity is a big problem today andwe should use it in an adecuate way.
A prospective analysis, focused on newtechnologies and societys evolution, hasbeen made to know the situation in 2020.
The planet can not keep humanityforever if we continue consuming with
the same pace.
it was decided to create a product wichincreases the sustainable mindset.
Percentage of population with access to drinking fountains> 85 % 70 - 85 % 55 - 70 % 40 - 55 % < 40 % No info
25 %
Land
75 %
Water
2,5 %Fresh water
97,5 %
Seawater
25,7 %
Underground
0,3 %Rivers, lakes
25,7 %
Ice
1 %
Accessible
SELECTED WORK
AIMWe decided to focus on cover as manypeople as possible, to have the greatestimpact.
Create a product for a middle class family,wich displays the water consumed in thebathroom activities, to promote asustainable mindset and save water.
The product should be comfortable andeasy to use, while functional andinnovative. It also has to transmittransparency, cleanliness and nature.
The 60%of the population
will live in flats
The 68% of the population will live in cities
SELECTED WORK
Choose the activity you are going torealise on its screen (brushing teeth,hands ...) and it will choose the beststream type for this activity.
It notifies if water consumption isadequate or excessive using the LEDcolor.
It quantifies the water used in the showerand make daily monitoring of differentusers.
Then, it can inform the developmentof each one or suggest competitionsbetween users.
Its visualizes the water used in the showerthrough a tank-screen where water isstored.
The difference with the previous is that thisshows the real and physical water you use.
PRELIMINARY DESIGNS
SELECTED WORK
Wassertank has been selected for beingthe most simple and intuitive way tovisualize the water consumed in theshower.
The tank contains enough water for aproper shower (80 L) and has severalmarks which measure the waterconsumed.
In this case, calculations of fluid or material selection were made.
SELECTED WORK
SPECIFICSKILLS
SPECIFIC SKILLS
SKETCHING
DIGITAL RENDERING
SPECIFIC SKILLS
3D MODELING AND RENDERING
SPECIFIC SKILLS
POSTER
This poster was done for the contest of theInternational Film Festival in San Sebastiancartels.
An inspiring and abstract sight of theKursaal that catch pedestrians´ attention bythe colours contrast in a simple and balancedenviroment.
SPECIFIC SKILLS
THANKS !!!