Big Data in the Property Listings World

Kyle Evans - CoreLogicChief Data & Analytics Officer (Asia)

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential1

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential2

Let’s Talk

1. CoreLogic

2. Big Data

� Challenges

� Impact

� Key Considerations

3. Applications of Listings Data

Questions & Discussion

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential3

Global Data Snapshot

| © 2014 CoreLogic, Inc. ■ Proprietary & Confidential4

Over 2,960 dedicated data & analytic staff30 year history of managing property data assets

Host hundreds of millions of listing records Up to 500 fields in listing data records

Property data & Analytics is what we do!

Big Data

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential5

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DATA IS THE NEW OIL

“We have for the first time an economy based on a key resource [information] that is not only renewable,

but self generating…

Running out of it is not a problem, but drowning in it is.” JOHN NAISBITT

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential7

� What is it?

� “Exhaust Data”

� 2016 is a tipping point for data generation

� Data being recognised as a source of innovation and competitive advantage

� Globally in 2015 companies are spending $38B on big data initiatives

Big Data

Challenges for Managing Big Data Assets

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential8

VALUE IP SECURITY

SKILLS

PRIORITIES

LEGACIES

CHANGEMANAGEMENT

ALL DATA

PASSION

PARTNERS

SPEED

Impact of Big Data

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential9

MORE DATA�

MORE INSIGHT �

IMPROVED PRODUCTS�

BETTER CUSTOMER SERVICE /

EXPERIENCE

Key Considerations

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential10

GET VALUE OUT OF YOUR

TRANSACTIONS

MEASURE WHAT MATTERS

DRIVE BUSINESS

INTELLIGENCE

ENSURE RELATIVITY

Apply the metrics to the key drivers for

the business

Benchmark internal & external metrics, look for correlation

Exhaust all data Look into the business through

the data

Final Consideration

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential11

GET GRANULAR

Looking at data in micro clusters rather than macro level information

Improve enough 1%ers and there will be a sizeable impact

Applications of Listings Data

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential12

Measure what matters: Customer Performance vs Service Usage

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential13

� Performance highly correlated with CoreLogic services

� Common usage patterns amongst high performers

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Ensure Relativity: Listing Portal Market Share Vsrest of Portals

• Market share of lisintgs for this state is 69.87%

• There are 311(52%) sub-regions where this portal is below its average market share

• 42,341 missed listings opportunities (agency details)

Value from Transactions: Media Analysis

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential15

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Drive Business Intelligence: Search Analysis

Month No. Searches No. listings

Dec 46 39

Jan 103 24

Feb 93 29

Mar 95 40

Apr 74 22

May 94 20

Jun 89 13

Jul 116 18

Aug 91 26

Sep 48 21

Date No. Searches

Oct-13 857

Nov-13 734

Dec-13 799

Jan-14 896

Feb-14 800

Mar-14 902

Apr-14 1,002

May-14 1,050

Jun-14 1,063

Jul-14 1,094

Aug-14 1,102

RCA - For Sale

Get Granular: Better Customer Service / Experience

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential17

� Identified Customers at Risk (Red), Optimised (Blue), Up-sell (Green)

� Targeted training, packaging and pricing strategies

� Reduced price increase complaints 90%

� Reduced attrition by 20%

Wrap Up

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential18

� Big Data is an asset that must be harnessed to ensure business success

� Listing portals are collecting a lot of useful data every day which can be applied to improve portal performance

� An internal view is interesting, a market view with actionable insights is critical to success

Kyle Evans - CoreLogicChief Data & Analytics Officer (Asia)T +61 2 8019 8143E kyle.evans@corelogic.com.au

| © 2015 CoreLogic, Inc. ■ Proprietary & Confidential19

Kris Matthews - CoreLogicExecutive General Manager – International T +61 7 3114 9871E kris.matthews@corelogic.com.au

David Maire - CoreLogicGeneral Manager – Innovation T +61 2 8019 8202E david.maire@corelogic.com.au