popeyes crisis communication campaign-Şahika İrem arici

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POPEYES CRİSİS COMMUNİCATİON CAMPAİGN Şahika İrem ARICI 20060301121 Public Relations and Advertiseent

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Page 1: Popeyes crisis communication campaign-ŞAhika İrem ARICI

POPEYES CRİSİS COMMUNİCATİON CAMPAİGN

Şahika İrem ARICI20060301121

Public Relations and Advertiseent

Page 2: Popeyes crisis communication campaign-ŞAhika İrem ARICI

WHO İS POPEYES?

 In 2007, began operations in TAB Gida TAB Gıda meet special spicy chicken

with Turkish people. Their slogan ‘Bu tavuğu seveceksiniz’. Today in Turkey, offers to customer

with more than 90 restaurants in 30 cities.

Page 3: Popeyes crisis communication campaign-ŞAhika İrem ARICI

WHAT’S HAPPENİNG?

In 08 june, Ministry of Agricultural field a criminal complaint to the Bayraklı of Prosecution.

Poepeyes purchased meat from the Beypiliç. Their claim is 170 thousand hamburger

chickens have a harmful viruses.

Page 4: Popeyes crisis communication campaign-ŞAhika İrem ARICI

Değerli Medya Temsilcileri

Popeyes tavuk etlerinde tehlikeli virüs çıkması konulu basın toplantımıza katılımınız bizi onurlandıracaktır.

Yer: İzmir Ekonomi Üniversitesi M01

Tarih: 11.06.2014

Saat: 09.00

Şahika İrem Arıcı

Popeyes İletişim Uzmanı

Page 5: Popeyes crisis communication campaign-ŞAhika İrem ARICI

WHAT ARE WE DOİNG?

We recognize our responsibility. As soon as we receive the news, we were

raised same day. Shortly after, we send a laboratory for

testing. They did not find any virüs. Ofcourse, we have a proof and we will share

with you the result of testing. We made decontamination or product

placement. We did not satisfaction that we did.

Page 6: Popeyes crisis communication campaign-ŞAhika İrem ARICI

CONT..

Besides, next Monday we will visit our product placement with Uğur Dündar.

Reputation is very important for us. In this pedios, their support is very important

for us. And our work continue with persistence and

sensitivity.

Page 7: Popeyes crisis communication campaign-ŞAhika İrem ARICI

Değerli Medya Temsilcileri

Popeyes tavuk etlerinde tehlikeli virüs çıkması iddiası üzerine üretim tesislerimize basın gezisi düzenlenectir ve katılımınız bizi onurlandıracaktır.

Toplanma Yeri: İzmir Ekonomi Üniversitesi

Tarih: 16.06.2014

Saat: 09.00

Şahika İrem Arıcı

Popeyes İletişim Uzmanı

Page 8: Popeyes crisis communication campaign-ŞAhika İrem ARICI
Page 9: Popeyes crisis communication campaign-ŞAhika İrem ARICI