playcollective: media as a prompt for play

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Courtesy of the Fred Rogers Company and The Fred Rogers Center for Early Learning and Children’s Media

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Post on 21-Jun-2015

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Prepared for the First World Congress of Play, in San Francisco. September 2013. In the never-ending battle over screen time, some say children's use of TV, computers, mobile media and game devices disrupts and discourages play. Increasingly, though, media are being used to prompt play away from the screen, often through the intersection of digital media and physical toys or products. Especially in the realm of unstructured or semi-structured play, media have powerful potential to inspire, inform and engage young people. Presented by David Kleeman, SVP Insights Programs and PlayVangelist, PlayCollective (www.playcollective.com)

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  • 1. Courtesy of the Fred Rogers Company and The Fred Rogers Center for Early Learning and Childrens Media

2. David Kleeman SVP Insights Programs & PlayVangelist 3. Device Required Unstructured Play Device Inspired Structured Play 4. Sneak 5. cwist 6. Zamzee 7. Device Required Unstructured Play Device Inspired Structured Play 8. ToyWheel 9. You tell the app where you are, who youre with, whats to hand and how you feel, and it supplies a game to fit. Tiny Games 10. Unboxed 11. Device Required Unstructured Play Device Inspired Structured Play 12. Digital is additive to physical (and vice versa) Source: NPD Kids and Entertainment Content $0.21 of every entertainment dollar for kids is digital (up from $0.15 a couple of years ago)! 13. Disney Infinity 14. Lego: Life of George 15. Maker Shack Agency 16. Device Required Unstructured Play Device Inspired Structured Play 17. Device Required Unstructured Play Device Inspired Structured Play 18. David Kleeman PlayVangelist Tag Youre It! Lets Play Together! [email protected]