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TRANSCRIPT
C o m p a n y P r e s e n t a t i o n
Due Diligence Meeting & Public Expose
Agenda
2. Industry overview
3. Investment highlights
4. Financial highlights
1. Business overview
5. Appendix
1
Due Diligence Meeting & Public Expose
Presentation2
Teamwork & Discipline
Motivation & Inspiration
Care & Commitment
Persistence
1. Business Overview
2
Due Diligence Meeting & Public Expose
Ta
ks
i R
eg
ula
r Ta
ks
i P
rem
ium
V
AT
B
Express Group Today
One of the leading transportation operator in
Indonesia
25+ years of business operations
11,000+ regular taxi fleets by 2014
Supported by more than 11,000 primary and
13,000 reserve drivers
3
Due Diligence Meeting & Public Expose
Evolution of Express Group
2009 2010 2011 2012 2013 2014
Greater Jakarta, Bali, Lombok, Bandung
Track
Record
Business
Evolution
Commission-based Partnership-scheme
Regular Taxi
VATB2 & Premium Taxi3
Salary + Commission
Greater Jakarta, Surabaya, Semarang and Medan
Fleet size
Profile
10
1,000+
3,198 4,922
6,002
10,000
25+ years of
track record
with the same
management
A
Pioneering
unique
partnership
business model
B
Proven ability
to grow and
expand fleet
size
C 1,000 fold increase in fleet size since inception
Premier Transportation Operator with a proven operating and growth track record in Indonesia
1989 2002 2008 2010 2011 2012
Start commercial operation UNDP recognition
Start / invent partnership scheme Begin major expansion
2013
8,035
IPO
2014
Launch Bus & Eagle Taxi
Bond Issuance
11.050
4
Due Diligence Meeting & Public Expose
President Director
Daniel Podiman
Director
Herwan Gozali
Director
David Santoso
Independent
Director
Shafruhan Sinungan
Board of Directors & Commissioners
5
Due Diligence Meeting & Public Expose
Express Group Corporate Overview
Regular Taxi Premium Taxi VATB
100% Bali, Bandung,
Jakarta
Bali,
Lombok
TAXIS Car Rental Eagle High Limousine
service Product offering
100% 20% * 100% 20% *
Jakarta Jakarta
* The remaining 80% shareholding is owned by a third party, PT Mahkota Imperia
6
Due Diligence Meeting & Public Expose
Business
Segments
Re
gu
lar
Ta
xi
Pre
miu
m T
ax
i
More than 10,550 fleet as of 31 Dec 2014
Operates principally in Greater Jakarta, Surabaya,
Semarang, Medan and Padang
In preparation for expansion to other cities
Approximately 100 premium taxis as of 31 Dec 2014
through our associates
Additional 300 units as of 31 Dec 2014 through our
subsidiaries and 120 units have operated
Taxi service provided under the Tiara Express brand
Operate in Greater Jakarta area
New brand “Eagle Taxi” is exclusively ready to serve
hotels and other shelters
There are 500 fleets as of 31 Dec 2014
7
Snapshot of Express’ Business Operations…
Due Diligence Meeting & Public Expose
Lim
o &
Car
Ren
tal
Bu
s
Comprises primarily of limousine services in Bandung, Bali and Lombok, operated by a
subsidiary and through an associated company
There are approximately 200 operating units as of 31 December 2014
New business line started in 2014, under the Eagle High brand, and approximately 70
units are fully operated by end of year 2014
Operate as tourism bus in Greater Jakarta area, mostly serve corporate, school and
tourism agency
Consist of medium size (25 – 29 seats) and big size (47 – 59 seats)
Snapshot of Express’ Business Operations…
Business
Segments
V
A
T
B
8
Due Diligence Meeting & Public Expose
Medan
Semarang Bali Surabaya
Padang Rapidly growing population in key cities
Increasing business travels due to strong
economic growth
Increased intra-city transportation as
other key cities grow
Expected strong growth in tourist areas
like Bali and Lombok etc
… and its geographical locations
Strategically located business operations with strong growth potential
Key Highlights
Regular
AGLE HIGH
Car Rental
Limousine
Bandung
Car Rental
Limousine
Regular
Regular
Lombok
Jadetabek
More than 30 taxi pools and
70 shelters (including hotels) served
9
Due Diligence Meeting & Public Expose
Hotels with Express Tiara, Limousine and Eagle Taxi
We continuously serve the following 5-stars Hotels in Jakarta, Bandung, Bali and Lombok.
We will expand to many other hotels to serve our customers better.
10
Due Diligence Meeting & Public Expose
Presentation2
Teamwork & Discipline
Motivation & Inspiration
Care & Commitment
Persistence
2. Industry Overview
11
Due Diligence Meeting & Public Expose
Overview of Indonesia taxi industry
Regular 5%
Breakdown by vehicle type and geography
Key players overview
% of 2013 market size¹
Greater Jakarta
67%
Others
33%
Premium 5%
Source: Euromonitor report as of September 2014
¹ Refers to the consumer spend on Taxi Services stemming from both regular and premium taxis; 2 As of year end 2013
By vehicle type By geography
Fleet (‘000s)2 Business model
Commission based
Partnership scheme
22.9
10.3
4,080 4,997 6,253 6,832
8,153 9,547
11,439 12,862
14,181 15,470
2009 2010 2011 2012 2013 2014E2015E2016E2017E2018E
Market size¹ (in Rp.bn)
Competitive landscape
0% 10% 20% 30% 40%
% of 2013 fleet – Indonesia taxi market
Approx. 58% of
market share
controlled by
top 4 players
15.1%
Company A
Company B
Company C
Company A
12
Due Diligence Meeting & Public Expose
Huge untapped market potential
0.24
3.12
5.20
Indonesia Malaysia Singapore
Large untapped potential in Indonesia
Demand for ground transportation has continued to
show an upward trend in recent years
Indonesia‟s ridership in the taxi industry has grown at
an average of approximately 12.3% since 2007 to 2011
Expected growth in ridership from 2012E to 2016E is
at a CAGR of 18.2% which is higher than historical
rates
Indonesia still has large untapped potential in the
ground transportation sector vis-à-vis other Southeast
Asian countries
Taxi per 1,000 people in SEA as of year-end 20111
Source: Global Insight, Euromonitor report as of July 2012
Note; 1 Based on 59.1K taxis in Indonesia, 90.0K taxis in Malaysia, and 27.0K taxis in Singapore; Based on 242.3mm population in Indonesia, 28.9mm population in Malaysia, and 5.2mm
population in Singapore
213 241 259 292 338 393
456 538
637
766
2007 2008 2009 2010 2011 2012E2013E2014E2015E2016E
50 52 52 57 59 71
81 94
109
128
2007 2008 2009 2010 2011 2012E2013E2014E2015E2016E
Demand (taxi ridership in mm)
Supply (taxi fleet size in ‘000s)
13
Due Diligence Meeting & Public Expose
Regional Comparison
1.4
2.5
5.3
10.2
Greater Jakarta Hong Kong Singapore Bangkok
Fleet size 41,623 18,138 28,210 107,204
Population (‘000) 29,812 7,174 5,312 10,482
Level of taxi services penetration in Greater Jakarta area, measured by number of taxis per 1,000 people,
is the lowest amongst several capital cities in Asia:
14 Source: Euromonitor 2012
Due Diligence Meeting & Public Expose
4,922
10,550
2010 2014
Size of regular taxi
219
890
2010 2014
Revenue (IDR in billion)
159
524
2010 2014
EBITDA (IDR in billion)
Licenses
• Approximately 1,500 unutilized licenses
as of 31 December 2014
Drivers
• Innovative partnership scheme to
recruit drivers
Land and Depot
• Purchase total 10.4 hectares of land in
Greater Jakarta Area in 2014
Vehicles
• Substantial purchasing power
supported by economies of scale
IT & Operational Platform
• Technological and operational prowess
to support growth
Growth facts
15
Due Diligence Meeting & Public Expose
Key growth for taxi industry in Indonesia
1. Limitations on private car ownership Government introducing policies curbing growth of private vehicles to mitigate congestion
- Higher tax for 2nd private car (since December 2014)
- Increase of minimum down payment ratio to 25% for vehicle purchases (since June 2012)
- Increase of parking tariff
- “Three-in-one” rule in certain high density areas in Jakarta
- Electronic Road Pricing (“ERP”) will probably be implemented in 2016
2. Growing business and leisure tourist arrivals Growth of business and tourist arrivals are driven by
- economic growth
- new airports
- pro tourism government initiatives
3. Government stimulates growth - Grant of tax facility to claim back luxury tax incurred for taxi companies
- Increased efforts to promote tourism in Indonesia, to both international and domestic travellers
4. Lack of reliable public transports - Lack of reliable rapid mass transportation
- Trouble from traffic congestions deters commuters to use own vehicles
5.Barriers to entry - Licenses Auction
- High level of funding
- Challenge in finding good drivers
1,834
2,968
4,084
2362
3259
4135
2009A 2013A 2016E
Business travels by air Leisure travels by air
(„000 trips)
Source: Euromonitor Sep 2014
16
Due Diligence Meeting & Public Expose
Announcement for winners of the
licenses auction
Verification of documents, selection
and scoring level by the government
Submission of documents by the
participants
Barriers to Entry in Indonesia Market
Setting of requirements and related
data for auction participants
Announcement for auction of taxi
licenses in media by the government
A u c t i o n P r o c e s s
The requirements set by the government depend on the quota and current
taxi industry condition. However, it is generally categorized into 3 types:
Category A: High standard of requirements (500 licenses granted)
Usually only Express Group and another major company
could pass the requirements
Category B: Medium standard of requirements (300 licenses granted)
Usually only Express Group and other 3 major companies
could pass the requirements
Category C: Low standard of requirements (100 licenses granted)
Usually Express Group and many other taxi companies
could pass the requirements
At this stage, it is also required to submit the following data:
1. Bank guarantee
Amount = No. of licenses X Car Price (On-the-road)
2. Potential drivers data
No. of drivers = No. of licenses X 2
3. Company Profile
- Reputable board of directors and commissioners
- Good testimonial from car vendors
- Adequate infrastructure and pool development
New taxi companies will have difficulty to comply with all of the above
auction requirements. As a result, it will be tough for them compete in
the market with small number of units taxi that they have. 17
Due Diligence Meeting & Public Expose
Scouting Strategy for New Taxi Drivers
ProKB
Brand Ambassador
Community Radio
Medical Program
Roadshow
(Program Kemitraan Berjenjang)
To motivate existing drivers to continuously help
the Company looking for new drivers
In certain events, our top performer
drivers speak on behalf of the Company
to persuade good candidates of new taxi
driver
Spreading recruitment news throughout certain
radio channels to boost the awareness of some
communities that we are targeting to
Serving our taxi drivers at every pool with regular
medical checkup and medical facilities to maintain
their health and fitness
Bus as facilitation for roadshow to Driver‟s
village helps to accommodate entertainment/
marketing campaign as well as to promote
recruitment of new taxi drivers
18 18
Due Diligence Meeting & Public Expose
Update on fuel price and taxi tariff comparison
2,400
4,500
6,000 5,500
5,000 4,500
6,500
8,500
6,700
1,800 1,800 2,500 2,500 2,500 2,500
3,000
4,000 4,000
1 Mar 2005 1 Oct 2005 24 May 2008 1 Dec 2008 15 Dec 2008 15 Jan 2009 22 Jun 2013 18 Nov 2014 19 Jan 2015
Gasoline RON 88 Price (IDR) Taxi Lower Tariff per KM (IDR)
On 5 December 2014, the Indonesian government announced new taxi fares:
Lower Tariff
• Flag Fall: IDR 7,500
• Per KM: IDR 4,000
• Waiting fee: IDR 48,000 per hour
Upper Tariff
• Flag Fall: IDR 8,500
• Per KM: IDR 4,600
• Waiting fee: IDR 55,000 per hour
19
Due Diligence Meeting & Public Expose
Presentation2
Teamwork & Discipline
Motivation & Inspiration
Care & Commitment
Persistence
3. Investment Highlights
20
Due Diligence Meeting & Public Expose
Investment Highlights
Pioneering
business
model with
partnership
scheme
Enhancement of service
quality with newest
innovation
One of the leading taxi provide
with premium brand image and
excellent services
Business
with strong
and stable
cash flow
stream
Solid support from major
shareholder
Strong platform with proven track
record
We offer opportunities for
our investor to take part in
the rapid growth of
Indonesian Economic
Development, especially in
land transportation
services
21
Due Diligence Meeting & Public Expose
1
Express’ second largest market share has translated premium brand equity
Awards received for premium brand imaging and top customer services
Indonesia New Best Emiten 2013 from Warta Ekonomi
Silver Brand Champion of Taxi Operator in Jakarta, from Markplus Insight and Marketeers Magazine
The Best Innovation in Marketing and The Best in Social Marketing from Marketing Magazine
Indonesia Superbrand 2013 from Superbrands Indonesia
SPEx2 2013 Award, The Best in Inclusive Strategy, from GML and Fortune Indonesia
The Most Impressive SME Report 2012 from UNCSR
Market position as an industry leader translates into key tangible benefits to Express
22
Due Diligence Meeting & Public Expose
1
Express’ second largest market share has translated premium brand equity
Awards received for premium brand imaging and top customer services
One of the Express Group’s driver achieve an award
#2 AKUT National 2014 (National award for taxi drivers across Indonesia)
23
Due Diligence Meeting & Public Expose
2 Pioneering business model
Provides security deposit and pays a fixed revenue stream to company
Reward eligible driver with the option to purchase the vehicle after 5 – 7 years if certain criteria are met
Purchases and operates the taxi
Provides training and facilities
PARTNERSHIP SCHEME MODEL
Ex
pre
ss D
rive
rs
Express Group Customers / Drivers
Drivers
+ Strong sense of ownership forging
entrepreneurial mindset
+ Opportunity to own a vehicle creates motivation
to perform
+ High motivation by drivers to earn additional
income
+ Opportunity to train and upgrade improving
overall customer service
Customers
+ High quality services and service consistency
+ High vehicle utilization rate with strong
emphasis on driver performance
+ Attracts strong pool of quality of drivers with
high retention rates
+ Well maintained fleet to serve its customers
+ Drivers highly motivated to provide high
quality service - creates strong equity
branding for company
Alignment of key incentives between parties translates into a consistently high quality of service to customers
Pioneering business model aligns and marries the key incentives of all key parties resulting in successful end results
24
Due Diligence Meeting & Public Expose
Partnership Model vs Commission Model
Regular Taxi – Express Group
Partnership Regular Taxi – Competitor
Commission
Car Ownership • Drivers have the option to purchase the
car after 6-7 years (length of the contract)
for IDR 7.5m (initial security deposit)
• Drivers have the option to purchase the car
after 5 years (useful life of asset) at lower
than market price
Petrol Expenses • Borne by drivers
• Deducted from driver‟s take-home-pay
• Borne by company
• Deducted from total taxi meter as the basis
to compute % commission for the drivers
Daily Deposit / Commission • IDR 285,000 per day
• Will be discounted 50% for the last one
year of the contract
• Progressive rate of commission on the
total taxi meter per day
Maintenance Expenses • IDR 40,000 per day
• Will be refunded to drivers at end of
contract for unused amount
• Borne by company
Bonus and Incentives • Vehicle purchase program at end of
contract
• Month-end cash rewards based on
monthly target
25
Due Diligence Meeting & Public Expose
3 Strong scalable platform with a proven growth track record
Regular Taxi Fleet Size
EBITDA (Rp.mm)
Simple & Scalable platform
Obtain driver licenses Operational and
income generating fleet
Income to Express Converting awarded
taxi licenses to
utilized new fleet
Income to Express
directly correlated to
scale of operations
Simple, scalable business model which directly correlates income from our regular taxi operations to the size of our fleet
3,241
4,965 6,002
8,035
9,500
11,050
2009 2010 2011 2012 2013 2014
120 159
232 278
442
524
2009 2010 2011 2012 2013 2014
26
Due Diligence Meeting & Public Expose
4
Resilient and stable cash business
Note: 1 As of January 2015 ; 2 From regular taxi drivers
Pioneering cash management system provides us with a sustainable and positive source of working capital and allows for stable and attractive EBITDA margins
Key highlights
Stable cash inflows
Initial security deposit of Rp.7.5mm1 collected
Daily collection of fixed driver tariff fee of Rp.285,0001,2 provides stable cash inflows
Rp.40,0001,2 collected on a daily basis as contribution towards maintenance reserve
Pricing flexibility
Ability to revise deposit amount and introduce different tariffs across drivers and vehicles
depending on market conditions
Fixed operational costs
Bulk of the operational costs include wages and salaries for staff and insurance costs for the
taxis
Regular taxi business segments also do not bear the fuel and maintenance costs
27
Due Diligence Meeting & Public Expose
…coupled with strong sponsor support
Strong domestic network
Strong foothold in various
strategic sectors in Indonesia
(Hotels, property, agriculture,
infrastructure and mining)
Turn around of Bentoel1
Significantly increased
the value of Semen
Gresik1
Established 1st privately owned GSM provider (XL)
Established 1st free-to-air television provider (RCTI)
Developed Express into No. 2 player in Indonesia
Manages a portfolio of
investments in hotels,
property, agriculture,
infrastructure and
mining
Track record
of value
creation
Strong
domestic
access in
Indonesia
Proven
capital
allocation /
execution
expertise
Innovative
&
entrepreneurial
creativity
Strong
linkage to
international &
local
investors
5
Relationships with
multinational companies
across a variety of
industries
Note: 1 Indonesian publicly listed company
28
Due Diligence Meeting & Public Expose
Our strategic roadmap going forward
EXPAND VALUE ADD SPECTRUM ACCELERATE MARKET POSITION
INCREASED FOCUS ON
TECHNOLOGY & HUMAN
RESOURCES
Further expand market share in
Greater Jakarta and other regions
through fleet expansion
Fortify market position in tourist
destinations (Bali, Lombok,
Bandung)
Further expand into Premium and
value-added
transportation businesses
Diversify into chartered bus
business to further integrate service
offering
Equip GPS and calling service
gadgets into the taxi fleet
Roll out of pre-paid services to
expand corporate base
Training for drivers and
employees
1 2
3
29
Due Diligence Meeting & Public Expose
Presentation2
Teamwork & Discipline
Motivation & Inspiration
Care & Commitment
Persistence
4. Financial Highlights
30
Due Diligence Meeting & Public Expose
Key Revenue Drivers
Revenue
drivers
Revenue
Number of
Operating
Fleet
Fixed tariffs
Regular Taxi Segments
Ridership
Volume Tariffs
VATB Segments
Revenue
31
84%
9% 6%
1%
Revenue proportion as of Dec 2014
Taxi vehicles Spare parts Vehicles for rent Others
85%
12%
2% 1%
Revenue proportion as of Dec 2013
Taxi vehicles Spare parts Vehicles for rent Others
Due Diligence Meeting & Public Expose
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Regular ExpressTiara Express
Eagle High
47.7%
19.4% 24.4%
52.3%
80.6% 75.6% Direct Cost
Indirect Cost
Margin Comparison of Business Segment
The margin diagram below
is based on the cost
calculation worksheet with
the following assumptions:
Regular Express Tiara Express Eagle High
Type of vehicle: Toyota Etios Toyota Alphard Mercedes-Benz Big Bus
No. of vehicles: 100 200 100
Useful live (years): 6 5 10
32
Due Diligence Meeting & Public Expose
Key Financial Summary
IPO
Bonds
IPO
Bonds
188 219
338
472
687
890
120 159
232 278
442 524
3 35 60 30
133 118
2009 2010 2011 2012 2013 2014
Profit Loss Growth (in billion Rp)
Revenue EBITDA Net Income For The Year
CAGR Revenue = 35 % CAGR EBITDA = 34 % CAGR Net Income = 110 %
64%
72% 69%
59% 64%
59%
2%
16% 18%
6%
19% 13%
2009 2010 2011 2012 2013 2014
Margin Analysis
EBITDA Margin Net Income Margin
0.9%
5.4%
6.0%
1.7%
6.2%
3.9%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
2009 2010 2011 2012 2013 2014
ROA
6.0%
25.0%
29.1%
4.4%
16.6%
13.3%
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
35.0%
2009 2010 2011 2012 2013 2014
ROE
33
Due Diligence Meeting & Public Expose
Comparison of operating profit
34
Audited Income Statement (In Rp Million) 31-Dec-14 31-Dec-13 Movement %
Total Comprehensive Income
118,286
131,783
(13,498) -10%
To exclude gain on available-for-sale financial assets:
Realized gain on sale -
(7,578)
7,578 -100%
Realized gain on foreign exchange -
(21,396)
21,396 -100%
TOTAL ADJUSTED COMPREHENSIVE INCOME
118,286
102,809
15,477 15%
Total comprehensive income for year 2014 amounted to Rp 118,286 million was lower compared to the
prior year due to the gain on available-for-sale financial assets in 2013.
However, to compare the normalized operating profit on yearly basis, the related gains on available-for-
sale financial assets in 2013 shall be excluded. As a result, the total adjusted comprehensive income
shows 15% growth from prior year (as shown above)
Due Diligence Meeting & Public Expose
Additional Fund from Issuance of Bonds
Purchase of Vehicles
Purchase of Land and
Infrastructure
Utilization Plan on Bond Funds
40%
60%
Principal: IDR 1,000,000,000,000
(1 Trillion Rupiah)
Issuance date: 17 June 2014
Period: 5 years
Interest rate: 12.25% p.a.
Interest payment: Quarterly
Term of payment: Bullet Payment
Rating: idA (Single A) *
* Rated by PT Pemeringkat Efek Indonesia (PEFINDO)
35
Due Diligence Meeting & Public Expose
Key Takeaways
Pioneering partnership model that aligns interest
Young and well-maintained taxi fleet
Strong scalable platform with a proven growth track record
Large & growing pool of drivers to increase market position
Resilient and growing cash flow profile
Innovative cash management system
Strong management with a proven operational record
Strong sponsor with a proven track record to add value
36
Due Diligence Meeting & Public Expose
Achievements in 2014
a. Additional 150 bus units and 300 premium taxi units
b. Launching of Multi-Purpose Vehicle (“MPV”) taxi
c. New brand - Eagle Taxi (commission based taxi)
d. Utilization of mall‟s parking lot as taxi depot
e. Centralization of Call Center
f. Launching of Express Card
g. Launching of Express Now (mobile app)
h. Cooperation with Grab Taxi (mobile app)
i. Installation of Cash Handling Machine at taxi depots
j. Use of shipping container as office at taxi depot
k. Purchase of lands as taxi depot
l. Commencement of IT based projects to support operational activities
m. Implementation of Multi-Level-Marketing Hiring Program (Program Kemitraan Berjenjang)
We keep on expanding our business through recent activities in 2014:
37
Due Diligence Meeting & Public Expose
Additional Bus and Premium Taxi
Additional new units for “Eagle High” bus and “Tiara Express” premium taxi will increase the revenue
contribution from VATB business line.
We are in the process of adding 130 units of big bus and 20 units of medium bus. Besides, new brand
“Illusion” is also in progress for Premium Bus Coach.
Additional 300 units of premium taxi are also
underway with more variety types of car; they are
Toyota Alphard, Nissan Elgrand, Mercedes E-200,
Mercedes C-series and BMW 320d.
This is to support the potential addition of 200 new
airport stickers for premium taxi and also the
development of premium taxi industry in Jakarta.
38
Due Diligence Meeting & Public Expose
Launching of Multi-Purpose Vehicle (“MPV”) Taxi
PT Satria Express Perdana (“SEP”), in Semarang (Central Java),
operated using Toyota Avanza as regular taxi.
There are 200 units of regular taxi operated in Semarang, so far.
Express Group‟s new subsidiary in 2014, PT Express Sabana Utama
(“ESU”), has commenced its operation in Padang (West Sumatera) using
Suzuki Ertiga as regular taxi.
There are 100 units of regular taxi operated in Padang, so far.
Public Need and demand for spacious trunk
Company High resale value of the car
39
Due Diligence Meeting & Public Expose
Eagle Taxi has operated since early 2014.
We have 500 units by end of year 2014.
Utilization of Mall’s Parking Lot as Taxi Depot
Taxi depots for Eagle Taxi are now located at empty parking
lot of malls, such as Kuningan City and WTC Mangga Dua.
Having taxi depot at these malls‟ parking lot, Company could
reduce the costs for land leveling, pool infrastructure and any
related permit fees.
New Brand - Eagle Taxi (commission based taxi)
40
Due Diligence Meeting & Public Expose
All of the Call Center activities are now run by VADS (outsourcing)
in Jakarta and Yogyakarta.
This will help to improve the Call Center activities to serve the
customers at best.
Launching of Express Card
Express Card was launched in June 2014.
We have approached several corporates for the sale of this
card. At the moment, demonstration activities are underway to
Rajawali Group entities (i.e. Rajawali TV and BW Plantation).
Improvement of Call Center
41
Due Diligence Meeting & Public Expose
Launching of Express Now (Mobile Apps)
We have launched Mobile Applications “Taksi Express” and “Express Now” to the market. This
applications ease our customers to book taxi through their smartphones.
Taksi Express facilitates customer to book a taxi at a later time and location that they wish, while
Express Now helps to book a taxi straightaway and at the current location of the respective customer.
On September 14, 2014, the Grand Launching was taken place for Express Now during the Car Free
Day in Jakarta and we successfully get additional 1,000 downloaders just from this event.
42
Due Diligence Meeting & Public Expose
Cooperation with Grab Taxi
43
POTENTIAL BENEFITS
Taxi Fleet Operators Taxi Drivers Passengers
Offers a cost-effective technology that
provides a differentiating factor for fleets,
and a solution to the recent public and
government scrutiny due to the poor quality
and safety standards.
The platform will enable drivers to earn
more money by sending more passenger
bookings their way by offering a more
transparent and efficient allocation
algorithm.
Taxi users are primarily looking for greater
safety and convenience. Greater
passenger convenience will be achieved
by reducing booking cycles (from 30 to 10
min) and delivering more successful
allocations. Also, increases safety
perceptions by enabling trackability.
Due Diligence Meeting & Public Expose
We have installed the cash handling machines at our
25 taxi depots since September 2014. These
machines operate 24-hours and become a solution for
drivers to anytime deposit their daily taxi fixed tariff to
the cashier at every taxi depots.
As part of cost saving initiatives, we have also
used the shipping containers as office at our
taxi depots as follow:
1. Narogong 5. Cipondoh
2. Cipayung 6. Bekasi
3. Ciater 7. Joglo
4. Ciganjur 8. Batu Ceper
Installation of Cash Handling Machine at Taxi Depots
Use of Shipping Container as Office at Taxi Depot
44
Due Diligence Meeting & Public Expose
Purchase of Lands as Taxi Depot
In 2014, the Company bought 2 lands at:
1. Tangerang (1.2 hectares)
2. Cibubur (9.2 hectares)
Those lands will be used for:
1. Taxi depots for Eagle Taxi (commission based
taxi) and Eagle High (bus)
2. Training site for taxi drivers
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Due Diligence Meeting & Public Expose
Implementation of Multi-Level-Marketing Hiring Program Program Kemitraan Berjenjang (ProKB)
ProKB is a driver recruitment system which adopts the multi-level-marketing system, with minimum of
2 binaries and depth of 10 levels down. This program is open to internal staff (including existing drivers)
and public.
Having this program will not only help the Company to find new drivers, but also offer an opportunity
for additional income to the existing drivers and public sponsors.
The following potential bonuses await:
1. Recruitment bonus (maximum of IDR 97 million)
2. Operational bonus (maximum of IDR 30 million per month)
3. Point bonus (free domestic or international tour travel packages)
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Due Diligence Meeting & Public Expose
Infrastructures Improvement Plan in 2015
a. ERP System
b. Rapid Dispatch System (RDS)
c. Passenger Censor
d. Car Hire
We will overhaul our infrastructures in 2015 as follow:
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Due Diligence Meeting & Public Expose
ERP System
The Company is currently planning to develop an upgraded operational system using web-based
application with Cloud technology (cooperate with Microsoft) to create real-time and accurate data, in
term of processing and recording driver‟s deposits, driver master data, vehicle and its license.
After the implementation of ERP System, the Company will be able to perform all of our operational
activities automatically through system.
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Due Diligence Meeting & Public Expose
Rapid Dispatch System (RDS)
Consolidating major taxi devices into one device (tablet).
Fully integrated into central server for real-time fleet monitoring.
Easy over-the-air application and taxi rate upgrade.
Multiple rate accuracy check.
Cheaper but more accurate system.
Easier to maintain.
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Due Diligence Meeting & Public Expose
Passenger Censor
Passenger Censor is a device planted in the taxi vehicle, to detect and measure the passengers
inside our taxi vehicles.
This is to prevent drivers from cheating the passengers without the taxi meter being run.
The system will be integrated will our centralized system in central and record all the improper
action done by driver. By doing so, we can reduce the possibility over the existence of
‘naughty’ driver.
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Due Diligence Meeting & Public Expose
Car Hire
Carhire is a web-based fleet management system that helps the Company to increase
the effectiveness and efficiency of order booking, vehicle monitoring, invoicing, rental
agreement issuance, etc. for Bus & Limousine services.
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Due Diligence Meeting & Public Expose
Car Hire
Implementing this system will enabling us to monitor the efficiency of our VATB business
line‟s in its operational and financial activities, especially for our new business unit (Bus).
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Due Diligence Meeting & Public Expose
Presentation2
PT Express Transindo Utama Tbk
Gedung Express
Jl. Sukarjo Wiryopranoto No.11
Jakarta 11160
Telepon : (021) 2650 7000
Faksmili : (021) 2650 7008
Email : [email protected]
Website : www.expressgroup.co.id
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