pharma - mobile learning through mgyan
DESCRIPTION
How mGyan - Mobile Learning leads to employee empowerment in Manufacturing Companies.TRANSCRIPT
mGyanOnce upon a time, there were
books and other such things.
Now all you need is a
The Pharma Story
Now all you need is a
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Learn On The GomGyan’s revolution of learning empowerment
mGyan The Pharma Story
ABC Pharma is an Integrated Global Pharmaceutical Company, manufacturing & marketing generic formulations.
It has wholly-owned subsidiaries across all continents, with offices in 16 countries and 3rd party distribution in 23 countries.
ABC has a 4000+ marketing & sales force, globally.
The following slides show how employee learning has been successfully reinforced by the mobile learning initiative adopted by ABC.
This is a sample illustrative case study on applications of mobile learning in a Pharma company
85% of ABC employees receive some sort of org. training.
On an average, an employee receives 3 days of training annually.
mGyan The Employees
Rahul is a new joinee at ABC Pharma.
He will be joining the SalesSalesSalesSales function.
Rahul’s job will require him to meet physicians, promote products and manage relationships.
RahulRahulRahulRahul
Sunitha is the Learning Manager Learning Manager Learning Manager Learning Manager at ABC Pharma
She is responsible for managing the Learning needs of all employees.
SunithaSunithaSunithaSunitha
RahulRahulRahulRahul
mGyan Learning Opportunities
SunithaSunithaSunithaSunitha
Has defined a customized learning plan for Rahul.
The learning plan will ensure that the following specific needs are addressed
1) Employee Orientation (Mandatory - Common)
2) Selling Skills (Mandatory - Job Specific)2) Selling Skills (Mandatory - Job Specific)
3) Soft Skills (Optional - Common)
4) cGMP – Basics (Optional - Fast Track)
mGyan Employee Orientation
SunithaSunithaSunithaSunitha
Hi Rahul, Welcome to ABC Pharma.
First up, you will go through the employee induction program.
My job is to help you be empowered with all the learning that you need to do your job to the best you can.
RahulRahulRahulRahul Attends the employee induction program.
He gets a SMS from ABC – HR that a welcome app is available for download on his mobile phone. .
He downloads the app called on his mobile phone.He sees that there is a new material called “New JoineesNew JoineesNew JoineesNew Joinees” that is available on the app.
mGyan
mGyan Learn on Mobile – NNNNeeeewwww JJJJooooiiiinnnneeeeeeeessss
Job Aids
mGyan Learn on Mobile – NNNNeeeewwww JJJJooooiiiinnnneeeeeeeessss
Job Aids
mGyan Selling Skills
SunithaSunithaSunithaSunitha
Hi Rahul !
This will help you understand the nuances of selling and marketing to physicians.
As part of your job orientation, you will have to attend a one day workshop on Selling Skills.
RahulRahulRahulRahul Attends the Selling Skills workshop.
He gets a SMS from ABC – HR that a summary of the workshop is available on the application.
He opens the app on his phone and sees that the new material called “Pharma SalesPharma SalesPharma SalesPharma Sales” is available on the app.
mGyan
mGyan Learn on Mobile – SSSSeeeelllllllliiiinnnngggg SSSSkkkkiiiillllllllssss
Job Aids
mGyan Learn on Mobile – SSSSeeeelllllllliiiinnnngggg SSSSkkkkiiiillllllllssss
Flip Cards
mGyan Learn on Mobile – SSSSeeeelllllllliiiinnnngggg SSSSkkkkiiiillllllllssss
Quiz
mGyan Soft Skills
SunithaSunithaSunithaSunitha
Hi Rahul !
We have a program on Soft skills for improved customer orientation that will help your manage your relationships.
Your manager has identified that you need a booster to improve your soft skills.
RahulRahulRahulRahul Attends the Soft Skills program.
He gets a SMS from ABC – HR that a summary of the program is available on the application.
He opens the app on his phone and sees that the new material called “Soft SkillsSoft SkillsSoft SkillsSoft Skills” is available on the app.
mGyan
mGyan Learn on Mobile – SSSSoooofffftttt SSSSkkkkiiiillllllllssss
Job Aids
mGyan Learn on Mobile – SSSSoooofffftttt SSSSkkkkiiiillllllllssss
Flip Cards
mGyan cGMP – Basics
SunithaSunithaSunithaSunitha
Hi Rahul !
We have a program on cGMP – Basics that will help you understand the standards of product manufacturing.
You have been identified for a Fast Track career path. For that, we will provide you cross functional exposure.
RahulRahulRahulRahul Attends the cGMP – Basics program.
He gets a SMS from ABC – HR that a summary of the program is available on the application.
He opens the app on his phone and sees that the new material called “cGMPcGMPcGMPcGMP” is available on the app.
mGyan
mGyan Learn on Mobile – ccccGGGGMMMMPPPP BBBBaaaassssiiiiccccssss
Job Aids
mGyan Learn on Mobile – ccccGGGGMMMMPPPP BBBBaaaassssiiiiccccssss
Flip Cards
mGyan An empowered organization
RahulRahulRahulRahul
With mGyan, learning is a continuous process for Rahul.
He can utilize the spare moments of the day - while travelling or waiting outside a Physician’s chamber – to learn on the Go.
mGyan helps him revise and recall the key learning points of the various training programs, be it –1) Product Benefits2) How to sell to Physicians2) How to sell to Physicians3) cGMP
and more …….
SunithaSunithaSunithaSunitha
With mGyan, Sunitha has a powerful enabler to help employees remember, update & verifyremember, update & verifyremember, update & verifyremember, update & verify while constantly applying to internalize the learning & convert it into knowledge and skill.
Thus, mGyan helps Sunitha achieve better ROI for organizational development programs.
mGyan The mGyan Promise
We help you know where to find what you need to know.
We help you be always updated.
We help you learn anytime, anywhere.
We help you be always empowered
mGyanIntroducing
Understanding theUnderstanding theUnderstanding theUnderstanding the
HOWs
mGyan So What is mGGGGyan ??
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A platform to author, deliver & monitor
learning on mobile.
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The mGyan Platform
Enabling Learning on the Go.
mGyan How will it WORK!!!
As easy as using MS Word. Type text, insert images, format style etc.Create study guides, flip cards, surveys, polls, quiz, etc.Author & preview on any handset.
AuthorAuthorAuthorAuthor
DeliverDeliverDeliverDeliverAuthor once, distribute everywhere. Notify learners instantaneously through SMS/eMail.Learner accesses content on one mobile application that is updated.
Gather learning usage data directly from the handset.Analyze survey results, quiz responses etc .Insightful analysis – most popular, least accessed & other performance management reports.
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mGyan Sneak Peeks!!!
Web Interface
mGyan Sneak Peeks!!!
Authoring Interface
mGyan Sneak Peeks!!!
Login & Menu
Mobile Application
mGyan Sneak Peeks!!!
Study Guides & Quiz
Mobile Application
mGyan Guess what this is !!!
The growing band of followers joining mGyan’s revolution of learning empowerment
Come, Let’s Learn on the Go !!!
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