personal selling-lifebuoy

8/18/2019 personal selling-Lifebuoy

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LIFEBUOY – HEALTH SOAP

This soap was introduced by the famous William

Lever to stop and control cholera in Victorian

England when sanitation was a huge concern.

Since then it has evolved as the world’s number 1

selling germ protection soap.

Number 1 facilitator and promoter of health and

hygiene to billions.

On any given day, two billion people use Unilever

products.


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ACHIEVEMENT

Lifebuoy has reached more

then 250 million. Through its

behavior change programmed,

teaching them good hand

washing habit for lifeLifebuoy


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LIFEBUOY HELPING TO PREVENT THE

SPREAD OF GERMS AND DISEASE.

1.LIFEBUOY SOAP WERE DONATED TOUNICEF.

2. VIETNAM 2009, 1000000 BAR SOAP

FUND.3.DURING THE BLITZ OF LONDON IN

1940.


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OUR SOAPS


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WHY LIFEBUOY IS DIFFERENT ?

Lifebuoy Total 10 Bar Soap contains active

thymol .Thymol is an ancient medicinal

ingredient derived from the oil ofthyme, known

for its natural antiseptic and antibacterial

properties.Other similar soap cause skin burn

Can not be use in face


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LIFEBUOY WILL PROTECT FROM

Diarrhea

Flu

Typhoid

Ebola


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COMPARATIVE PRICE ANALYSIS

Lifebuoy 150gm – MRP tk. 36

Dettol 125gm – MRP tk. 44

Additional5.9 % discount

Lifebuoy

240000

750000

Facts of the deal

price in tk. weight in gm


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THANK YOU

QUESTIONS

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personal selling-lifebuoy

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