God has called Campus Crusade for Christ

to help fulfill the Great Commission

Our Mission:

Win, build, and sendChrist-centered multiplying disciples

who launch movements…

Everywhere.

7 Billion people

5 Billion unchurched, 85% of whom do not know a Christian

Harvest plentiful, laborers few

As called missionaries,

we go where the people are.

SLM = Students. Leading. Movements.

How Clear Is Your Vision?

God’s Ultimate Vision

14 For the earth will be filled with

the knowledge of the glory of the

LORD as the waters cover the sea.

- Habakkuk 2:14

Make The Vision Plain on Tablets

1 I will take my stand at my watchpost and station myself on

the tower, and look out to see what he will say to me, and what

I will answer concerning my complaint. 2 And the LORD

answered me: “Write the vision; make it plain on tablets, so he

may run who reads it. 3 For still the vision awaits its appointed

time; it hastens to the end—it will not lie. If it seems slow, wait

for it; it will surely come; it will not delay. 4 “Behold, his soul is

puffed up; it is not upright within him, but the righteous shall

live by his faith. - Habakkuk 2:1-4

God’s Ultimate Vision

14 For the earth will be filled with

the knowledge of the glory of the

LORD as the waters cover the sea.

- Habakkuk 2:14

What’s YourPersonal Digital Strategy?

Why Do I Need a Personal Digital Strategy?

1. Because of God’s call, we have always gone where lost people are.

青梅竹马

qing mei zhu ma

饭后百步走，活到九十九

fan hou bai bu zou,

huo dao jiu shi jiu

锻炼身体，保卫祖国!

duanlian shenti,

baowei zuguo!

Green plum bamboo horseChildhood sweethearts

After dinner take 100 steps,Live to 99 years old

Exercise the body,Defend the Motherland!

Where are people today?

Online.Mobile.Digital.

81% of Facebook’s 845 million monthly active users are from

604 millionaccess through

devices

Social = Relational

Media = Technology

Social Media is simply Relational Technology.

Searching for God on EveryStudent.com6 million visitors per year

Average Conversion Rate 1.6%

Hungary 6.6%

Czech 4.0%

Greece 3.74%

Italy 2.60%

Germany 2.26%

Spain 1.15%

“Students will pursue their questions much more

readily online, in privacy, when the question is on

their mind. Also, no one is challenging them. They

are alone. It’s just them and their computer/phone.

They are quiet. And they can really focus. It is a

perfect environment for God to speak to them.

And often, they are more honest, because it’s just

them dealing with the issue, the topic. It’s real.”

-- Marilyn Adamson, Founder of EveryStudent.com

One Story:Closing the Gap in Leuven

Why Do I Need a Personal Digital Strategy?

2. Gospel Effectiveness.

Throughout history the gospel spread most rapidly through existing relationships—social networks.

• Families: Acts 16• Friends: John 4• Religious groups: Acts 17• Marketplace: Acts 17

“Most new religious movements fail because they quickly become closed or semi-closed networks. They fail to keep forming and sustaining attachments to outsiders and therefore lose the capacity to grow.”

“Successful movements discover techniques for remaining open networks. Herein lies the capacity of movements to sustain exponential rates of growth over a long period of time.”

- Rodney Stark, The Rise of Christianity

Why Do I Need a

Personal Digital

Strategy?

1. God Calls Us to Go2. Gospel Effectiveness3. Avoid Irrelevance

“The ROI of social media is that you are

still in business five years from now.”

Why Do I Need a

Personal Digital

Strategy?

1. God Calls Us to Go2. Gospel Effectiveness3. Avoid Irrelevance4. Listening Post

Why Do I Need a

Personal Digital

Strategy?

1. God Calls Us to Go2. Gospel Effectiveness3. Avoid Irrelevance4. Listening Post5. Influence

“Spiritual leadership is moving people on to God’s

agenda.” -- Henry Blackaby

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Common Objections

Common Objections1. Virtual ministry isn’t real.2.Security concerns3. I don’t have time…

• to learn how• to waste on social media• to manage another inbox• to Tweet, Link, Pin or Blog

4.That’s for the younger generation5.Honestly, all this just overwhelms me

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What’s YourPersonal Digital Strategy?

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