people, places and partnerships: keys to success national extension tourism conference orlando,...
TRANSCRIPT
People, Places and Partnerships: Keys to Success
National Extension Tourism ConferenceOrlando, Florida
September 28, 2004
By James A. Maetzold
Natural Resources Conservation ServiceUnited States Department of Agriculture
www.nrcs.usda.gov/technical/ress/altenterprise
Presentation Information
This presentation discusses the NRCS website, resources and planned publications. A new 2,300 page alternative enterprise and agritourism manual is available on the web. A new resource inventory publication titled “Taking the First Step…” is also on the web. This information, funding information and a farm planning manual is also available on a CD. If you wish a copy of the CD, or paper versions of what is on the website, please email [email protected] or call 202-720-2307 for a copy.
For more information go to www.nrcs.usda.gov/techical/ress/altenterprise
NRCS Resource Material
• Resource Manual• Taking the First Step-Resource Evaluation Guide• Four Information Sheets• Three Technical Notes• Directory of People• Success Stories• CD contains above plus funding
sources/resources/business planning guide• Brochure• www.nrcs.usda.gov/technical/RESS/ altenterprise
Alternative Enterprises and Agritourism: Farming for Profit and Sustainability Resource Manual, January 2004
Chapter I: Alternative Enterprises and Agritourism Introduction
Chapter II: Assessing Natural Resources for
Alternative Enterprises
Chapter III: Conservation OpportunitiesChapter IV: Rural Tourism DevelopmentChapter V: AgritourismChapter VI: Nature TourismChapter VII: Heritage and Cultural Tourism
Resource Manual (continued)
Chapter VIII: Alternative Enterprises
A. GeneralB. Wildlife
C. Trees/Forestry D. Livestock
E. Poultry F.
AquacultureG. Crops/HorticultureH. Food Safety
I. ApiaryJ.
Non-Farm/Farm Residents
K. Education
Resource Manual (continued)
Chapter IX: Success Stories
Chapter X: Workshops
A. How to Organized Your Own Workshop
B. Annual Workshop Examples
Chapter XI: Trends and Data
Chapter XII: Decision Making and Business Planning
A. General B. Business Planning and Development Websites
C. Agricultural Alternative Agriculture and Agritourism Business Planning Guides
E. Rural Development D. Bed and Breakfast F. Community Tourism
0
50
100
1stQtr
2ndQtr
3rdQtr
4thQtr
Resource Manual (continued)
Chapter XIII: Regulations and Legal ConcernsChapter XIV: Liability InsuranceChapter XV: Marketing A. General
B. Value-Added Marketing C. Farmers’ Markets
D. Community Supported Agriculture E. Farm to Consumers Connections F. Organizations G. Website Marketing
H. Agritourism and Tourism
Resource Manual
Chapter XVI: Funding and Assistance
ProgramsChapter XVII: Resource PeopleChapter XVIII: Outreach
Resource Manual
Chapter XVIX: Website List A. Agriculture-Related Information
Resources B. Alternative/Sustainable
Agriculture C. Data D. Tourism
E. Ideas F. Conservation G. Financial Assistance H. Marketing I. Planning/Business Management J. Community Development
Chapter XX: Resources
NRCS Resources-Planned
• Update three information sheets– Alternative enterprise list—AE-1– Community Supported Agriculture—AE-2– Heritage Tourism—AE-3
• Insurance/liability information sheet– Survey– How to secure insurance?
• Agritourism Legislation
RC&D Role in Tourism and Agritourism
• 375 councils
• Grass roots
• Partnership role
• Active leaders in several states
NRCS Changes
• Reorganization• Partnerships
-TWA agritourism article-PIT, WSTPC, STS, L&C-Federal agencies
• Division transfer• New Contact
-Mark Rose [email protected]