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Enhancing Your Career. Advancing Your Profession

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Page 1: Pcc Oct 2009 R1

Enhancing Your Career. Advancing Your Profession

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How to thrive and survive in this uncertain time

Invest in a nice picture of yourself

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“Luck favors the mind prepared.”

Louis Pasteur

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5

Dow Jones & S&PHistory

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Last 6 Months

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Fedex

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UPS

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Long term market

9

We will get through this

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WE ARE ONE PHONE CALL AWAY

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BE-ATTITUDE

11

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How Are You Doing?• I’m Wonderful

– Splendid– Fantastic– Terrific

• Tomorrow I’m– Significantly better than Awesome

• Try to say this each and every time someone asks you “how are you doing.”

• Both you and they will be uplifted.• And then look the person asking in the eye and sincerely ask them,

“How are you doing?”• Researchers at the Mayo Clinic reported in a story in USA Today

that optimistic people live about 19% longer than pessimists do.

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Music can change your attitude

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Sign Up

• http://www.motivationinaminute.com/

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CAN YOU NAME ANY OF THESE PEOPLE ?

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DO

W JO

NES

IND

USTR

IALS

HINT

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Alain J.P. BeldaAlcoa

Ken ChanultAmerican Express

George Buckley3M Company

Randall StephensonAT&T

Kenneth LewisBank of America

Jim McNerney Boeing

James OwensCaterpillar

David O'ReillyChevron

"Win" Bischoff Citigroup

Mutar Kent Coca Cola

Chad Holliday Jr. Dupont

Rex TillersonExxonMobile

DO

W JO

NES

IND

USTR

IALS

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Rick WagonerGeneral Motors

Mark HurdHP

Jeff ImmeltGE

Frank BlakeHome Depot

Paul OtelliniIntel

Sam PlamisanoIBM

William WeldonJ & J

Jamie DimonJPMorgan Chase

Irene RosenfeldKraft

Andrew McKennaMcDonalds

Richard T. ClarkMerck

DO

W JO

NES

IND

USTR

IALS

Bill GatesMicrosoft

Jeff KindlerPfizer

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PERHAPS IT WOULD BE PRUDENT TO BUY A TIE BEFORE A JOB INTERVIEW

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THERE IS ONLY ONE FIRST IMPRESSION

Think And Act Like YouAre President of Your Own Company

Because When You Think About It, You Are Self Employed

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Your Brand

• YOU CAN GET WHAT YOU WANT BY HELPING OTHERS GET WHAT THEY WANT

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Who should have a web domainand what you might do with it

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Create your own buzz

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VistaPrint.com

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Who can put content on YouTube?

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Might be a good idea to know who is the DOW

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DOW TRANSPORTS20

• Alexander & Baldwin, Inc. (ALEX) (shipping) • Overseas Shipholding Group, Inc. (OSG) (shipping) • C.H. Robinson Worldwide, Inc. (CHRW) (air delivery & freight services) • GATX Corp. (GMT) (rental & leasing services) • Ryder System, Inc. (R) (rental & leasing services) • Expeditors International (EXPD) (air delivery & freight services) • FedEx Corporation (FDX) (air delivery & freight services) • United Parcel Service, Inc. (UPS) (air delivery & freight services) • YRC Worldwide Inc. (YRCW) (trucking) • Con-Way, Inc. (CNW) (trucking) • JB Hunt Transport Services, Inc. (JBHT)(trucking) • Landstar System, Inc. (LSTR) (trucking) • AMR Corporation (AMR) (major airlines) • Continental Airlines, Inc. (CAL) (major airlines) • JetBlue Airways Corp. (JBLU) (regional airlines) • Southwest Airlines, Inc. (LUV) (regional airlines) • Burlington Northern Santa Fe Corp. (BNI) (railroads) • CSX Corp. (CSX) (railroads) • Norfolk Southern Corp. (NSC) (railroads) • Union Pacific Corp. (UNP) (railroads)

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INSANITY

Doing The Same Things Over and Over – Yet Expecting

Different Results

If You Keep Doing What You Are Doing, You Will Keep Getting What You Got

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• THIS INCLUDES– THE SIGNIFICANT OTHER– AND THE KIDS– AND THE RENTS

– NEVER DINE ALONE • IN THE BREAKING OF THE BREAD

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PROFESSIONAL SUCCESS

• PERSONAL HAPPINESS• I can say that money

is not the most important thing– But its right up there with oxygen

EVERYONE WANTS TO BE NOTICED, APPRECIATED, ENCOURAGED, RECOGNIZED

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SHARPENING YOUR SAW

• The Greater Your Vocabulary, The Higher Your I.Q.

• Read• Books On Tape• Seminars• Classes

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Operations

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Combines career & knowledge

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Staying on top of the game

is free

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LIFE LONG LEARNING&

NETWORKING

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Perhaps you can make luck

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Who are these guysand why might they be

important to you

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WEBCASTS

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There are Free Personal development sites

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• Invest in yourself – There is but One Constant

– Parcel Shipping & Distribution, Global Logistics– Traffic World, World Trade, MAIL

• Read Read Read

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Social Networking

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Is there value in social networking

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Social Networking

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Social Networking

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Linkedin

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Warning !

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Twitter Horror• FRIDAY, JAN 16• This Guy Probably Got Fired for Offending All of FedEx• • Here's a story that will be used as an example of why it's vitally important to watch what you say on

Twitter. A representative from Ketchum New York (a PR and Marketing firm) heads to Memphis to give a big presentation to their big client, FedEx, and totally offends everyone who works there before even stepping foot in the building.

• Upon landing in Memphis and getting a lay of the land he tweets, "True confession but I'm in one of those towns where I scratch my head and say, 'I would die if I had to live here.'"

• Someone from inside FedEx was following Capt. Footinmouth, whose Twitter name is 'keyinfluencer' — quite possibly the douchiest nickname of all history — and that person sent the letter we posted below. You'll want to read it, because not only is it amazingly poignant, but because it was copied to "the FedEx Coporate Vice President, Vice President, Directors and all management of FedEx’s communication department AND the chain of command at Ketchum." Thank you Peter Shankman for sharing this story.

• "Mr. Andrews, • If I interpret your post correctly, these are your comments about Memphis a few hours after arriving in

the global headquarters city of one of your key and lucrative clients, and the home of arguably one of the most important entrepreneurs in the history of business, FedEx founder Fred Smith.

• Many of my peers and I feel this is inappropriate. We do not know the total millions of dollars FedEx Corporation pays Ketchum annually for the valuable and important work your company does for us around the globe. We are confident however, it is enough to expect a greater level of respect and awareness from someone in your position as a vice president at a major global player in your industry. A hazard of social networking is people will read what you write."

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Visual Curriculum VitaeXing

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Stay Positive • The most important thing when searching for a

job in tough economic times is to retain a POSITIVE ATTITUDE

• Even in a job market with 10 percent unemployment, there’s 90 percent employment

• There is an average of over 3 million jobs available in the US per month -- and each job seeker is looking for one. Those are pretty good odds.

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Worth a listen

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MONSTERCAREER BUILDER& Yahoo HotJobs

WARNING

50% of all the HR recruiting $ spent today

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If you are OLD like me

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Stay Positive• A recent IBM survey of 30,000 people uncovered several trends that speak to

the dawn of a new day in consumerism. • Some 90% of those polled are changing what they spend to some degree. That

may seem like a no-brainer to many of you.• Consider, however, that 90% of the general population is not facing hard times. • What's happened is that our psychology has shifted to a place where we're all

worried and feeling pinched even if we're not in reality. • The biggest revelation from the IBM survey is that 30% of those polled have

become what are called "shifters." That means they have absolutely no store or brand loyalty; they just want the most for their money wherever they can get it.

• Of course, that also means 70% are still brand and store loyal, but the best deals will obviously flow to the 30%.

• One final thought: Just because we're facing tough times, it doesn't mean that things will always be this way. That kind of belief -- that our economy will just keep going further down -- is called "inertia bias" in psychology and economics.

• But it's not true. So it's not a question of "if" the economy will recover -- it's a question of "when."

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Your employeror another employer

NEEDS YOU

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Most People

• Are Underpaid• They get what they will accept

not what they are worth• Do you know what you are worth?• Most set very low goals for themselves• Move the bar

– You are worth it

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Some sites you may not know of

• Admincareers.com• Salesjobs.com• Jobs4sales.com• Salestrax.com• Salesmarketing.com• Retirementjobs.com

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October 29, 2009

10372 New Jobs This Weekall over $100k

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Know PeopleWho might specialize in finding talent in

your field or the field you want to pursue

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Logistics Headhunters

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WHAT YOU KNOWis valuable

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Make Sure you are up to date

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Investin yourself

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If you like what you heard

• and would like more information or assistance:• Jerry Hempstead• Cell: 407- 342-3825• 1724 Buckhorn Pl• Orlando, Fl 32825

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Thank you• For having me• It was nice being had

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Habits take 30 days to develop, and 3 days to break

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NETWORKING• Plan your networking activities. Define the groups to attend, the types of people

you need to meet, and think of what you can offer others. Make lists of new contacts including ways to meet them. Arrange a networking activity and time every week.

• Join organizations and become a visible contributor. Serve on committees so other members know and recognize you. Make efforts to help others whenever possible, so they in return will be happy to help you.

• Develop a 20-second introduction that reveals your name, job title and a brief summary of your work expertise and background. Don't assume people know what you do and what your best talents are, tell them.

• Never ask for a job. Instead, ask for no more than 15 minutes of advice to direct you on your job search. Reassure the person that, although you are job hunting, you don't expect them to know about or have a job for you. This alleviates any uncomfortable expectations and allows the contact to be more at ease and helpful. Always ask for referrals and send a thank you note.

• Develop a list of 15-20 companies that have the job you seek. Share the list with your contacts and ask them for other companies that you should also consider. Follow-up by asking if they know someone who works at any of the companies on your list - and then contact the referral.

• Start networking with people you know. Anyone can help you - neighbors, family, friends - everyone knows someone, so don't limit yourself to just colleagues in your field

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• Fix No. 1: Edit your personal information• Anytime you include personal information, such as your hobbies, race, age or religion, you're setting yourself up for bias. Though it's illegal for

employers to discriminate against any of these, the fact exists that some will do so regardless. Plus, while some might think it's impressive that your favorite pastime is skydiving, others won't call you to interview for fear that your hobby will get in the way of your work.

• Fix No. 2: Don't guesstimate your dates and titles• There's a vast difference between working as an executive assistant or an assistant executive. If you're unsure of exactly how long you worked

somewhere or what your title was when you were there, call your previous employer to ask. Otherwise, when your future employer does a background check, it will seem like you lied on your resume and you'll be eliminated from consideration.

• Fix No. 3: Have a less-selfish objective• Employers are trying to determine whether you're a good fit for their organizations, so everything on your resume should point to your experience.

Employers would rather see a summary of qualifications that displays your accomplishments and background than a generic objective statement like "To gain experience in..."

• Fix No. 4: Focus on accomplishments, not duties• Employers don't care so much what you did in your previous work, but what you got done. Rather than listing your job duties, show how each duty

contributed to your company's bottom line. For example, anyone can redesign a company's Web site, but if you demonstrate how your redesign increased Internet traffic by 150 percent, the hiring manager will be more impressed.

• Fix No. 5: Make sure you have the basics• Silly as it sounds, many people get so caught up in formatting and proofreading that they don't check for the most basic information, such as an e-

mail address, phone number and address. Double check that your resume has this information -- none of your hard work will pay off if no one can get a hold of you.

• Fix No. 6: Don't sell yourself short• It may not seem like you have a lot of experience in the field you're applying to but you probably have more than you think. Work is work, whether

you have been paid for it or not, so include any volunteer work you've done. Awards you've received and your education information should also be listed. And, don't forget about any transferable skills you've learned in previous positions.

• Fix No. 7: Watch for inconsistencies• Once you choose a format for you resume, stick to it. If you decide to include periods at the end of your sentences, make sure they are at the end

of each one. Use consistent fonts, sizes, bullets and other formatting options. Employers will notice your attention to detail and assume your work quality is of the same standard.

• Fix No. 8: Fill in the gaps• Most people will tell you to wait to explain any gaps in your work history until you get to the interview. There's a good chance, however, that you

won't get that opportunity if there are gaps in the first place. Explain what you were doing during lapses between jobs, even if you spent time with your family, had a long-term illness or traveled for a while. The employer will know you aren't trying to hide a sketchy past.

• Fix No. 9: Stay relevant• If you worked in a fast-food restaurant in high school but aren't currently applying to a job in the food industry, leave it off your resume. Many job

seekers try to fluff their resumes with irrelevant job experience when they think they don't have enough know-how for the job for which they are applying. Keep your resume to one-two pages and only include your most recent and pertinent work history.

• Fix No. 10: Keep it simple• No one wants to look at a resume on fluorescent paper, covered in crazy fonts and symbols. Don't try to impress an employer with your graphic

design skills. Find an uncommon, yet attractive and simple layout to catch the eye instead.

RESUME

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• Never Stop Learning– Go back to school or read or listen to books.– Get training and acquire skills.

• Be Persistent and Work Hard– Success is a marathon, not a sprint. – Never Give Up

• Learn to analyze details– Get all the facts, all the input.– Learn from your mistakes

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• Focus your time and money– Don’t let other people or things distract you

• Don’t be afraid to innovate, be different– Following the herd is a sure way to mediocrity

• Deal and communicate with people effectively– No person is an island. Learn to understand

and motivate others• Be Honest & Dependable; Take

Responsibilityotherwise numbers 1-9 won’t matter

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The Elevator Pitch• Hi my name is: ___________________ • I have ____ years of experience in the ____________

industry as a _________ . • My specialty is ______________. • I have a ___________degree in _______________ at

_____________University. • My strongest skills are _______________,

_______________, and _______________ and they are perfectly matched with your company’s objectives which include ______________, __________________, and ____________________.

• Because of this I would be an excellent candidate for your _______________ position.

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Networking Events

• Hi my name is: ___________________ • I’m a ___________ in the ______________ industry for

______ years now. • Then immediately follow it up with questions for the other

person. Remember, people love to talk about themselves, so ask these very open ended questions:

• • How did you get into the ____________ business? • • What do you like most about your job? • • What do you have to do to be successful in your

_________ industry?

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• Reason #1: They are open ended questions, which gets the other person to do most of the talking.

• Reason #2: They are very positive questions. We want to maintain an upbeat atmosphere. That is why I didn’t list the question: what do you like least about your job? That isn’t going to get the person to think happy thoughts. And when people aren’t happy, they don’t want to network and they don’t want to open doors for others.

• Reason #3: People love to talk about themselves and when they do, and you listen to them, they think you are fascinating! People who think you are fascinating will introduce you to their friends and the networking will continue.