PARTNERSHIPBENEFITS & SERVICES

WHO WE ARE

Visit Tampa Bay encourages adventurous travelers to unlock our

destination’s trove of unique treasures. We are a private, 501 (c)(6)

organization that works with more than 700+ partners to tell the world

the story of our home – the hip, urban heart of the Gulf Coast of Florida.

TOURISM IN TAMPA BAYThe tourism industry is a significant driver of Hillsborough County’s economic development. The $3.5

billion in visitor spending supports a total of $5.4 billion in sales revenue across the county which

supports more than 47,000 jobs with associated incomes of over $2 billion. Aside from jobs and income,

Hillsborough County residents benefit from tourism due to the $329 million it generates in state and

local taxes.

OUR MISSIONTo create vibrant economic development for our community

by collaboratively increasing visitation to Tampa Bay.

Visit Tampa Bay | 401 E Jackson Street, 2100, Tampa, FL 33602 | www.VisitTampaBay.com

PARTNER EXCLUSIVE RESOURCES

TAP INTO A $3.5 BILLION MARKETTourists and convention attendees bring big money to the Tampa Bay region. Visit Tampa Bay can help you to

capitalize on the tourism market, gain a key advantage over your competitors and access partners-only benefits.

Based on meeting planner requests for hotel rooms, sales leads are distributed to partner hotels whose facilities best meet the requirements of the group.

Our Convention Services Department sends e-leads and e-referral notifications to Partners, based on specific meeting planner requests for local supplier information, products and services.

Receive exclusive access to up-to-the-minute updates on bookings, leads and promotional activities.

Access to our confidential convention calendar on the Partners Only section of our website, VisitTampaBay.com/Extranet, provides valuable information on upcoming meetings and conventions, along with meeting planners’ contact information so you can proactively market your products and services to them.

Partners interested in the leisure group market receive e-leads and e-referral notifications based on specific client requests for lodging, attractions, dining, shopping, entertainment and more.

Only Partners are invited to participate in Visit Tampa Bay familiarization tours (FAMs), site visits, trade shows and sales missions with associations, meeting planners, motor coach companies and tour operators.

SALES LEADS, REFERRALS & SHOWCASE OPPORTUNITIES

CONVENTION CALENDAR

PARTNER AWARENESS

PUBLICATIONS & WEBSITE

PARTNERS RECEIVE:

Detailed listing on our website, VisitTampaBay.com

If applicable, listing in the annual edition of our VISIT TAMPA BAY OFFICIAL VISITORS GUIDE - Tampa Bay’s official tourism promotion magazine

If applicable, listing in the annual edition of our DINING & NIGHTLIFE GUIDE, an in-market publication promoting the area’s dining & nightlife options

PROMOTIONS & CONSUMER EXPOSURE Partner with Visit Tampa Bay on consumer radio, TV and print promotions in key feeder markets to expand your marketing efforts

Brochure placement in Visit Tampa Bay’s Visitor Center (located in Channelside Bay Plaza), where nearly 33,000 walk-in visitors are serviced annually

All partners receive 15% discount at Visitor Center

MEDIA EXPOSURE

Opportunity to participate in Visit Tampa Bay press tours and other media activities, where applicable

Submit information and story ideas to Visit Tampa Bay’s public relations department for promotion and possible editorial inclusion in articles, publications and press releases

Access Visit Tampa Bay’s media lists, image library and other PR assistance

Opportunity to promote your company’s events, specials and offers through Visit Tampa Bay’s social media outlets, including Facebook, Twitter, YouTube and blogs

PARTNER ENGAGEMENT BENEFITS

NETWORKING & LOCAL BUSINESS DEVELOPMENT OPPORTUNITIES

Connect with 700+ Partners at one of our many partnership events held each year:

Business by the Bay, monthly after hours networking events Hospitality Partner Meetings

Monthly breakfast meetings hosted by our Sales Department to update our partners on marketing information, production reports, action plans, future pace and opportunities with our partners

Partnership 101 Orientations, Hosted quarterly

Partnership 201: Unlock Meeting & Convention Business, Hosted quarterly

Educational LOL’s (Learn Over Lunch), Hosted quarterly

Annual Tee Off for Tourism Golf Tournament, April

National Travel & Tourism Week, May

National Travel & Tourism Week Luncheon Tourism Gives Back Service Project

Annual Business Meeting & Luncheon, October

ADVERTISING & MARKETING OPPORTUNITIES

Preferred advertising rates for Partners in our publications and on the website

Visit Tampa Bay e-newsletter advertising opportunities to various audiences:

Local community Meeting planners Consumers

Visitor Information Center advertising opportunities on walls and/or windows

Partner with Visit Tampa Bay on multi-million dollar consumer advertising campaigns

Partnership list for promotional mailings

For additional information, please contact Katy Brantley at SKBrantley@VisitTampaBay.com