parent site presentation expo
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Academic Outreach Technology Services East Carolina University
Matt Long
Creating a Successful and Lasting Online Community
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“Online community building is about the people first, the shared interests or experiences next, and the tools are the means of bringing people together in new ways”
- Aliza Sherman (webworkerdaily)
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Background
• How do we better connect w/ the Parents of ECU students?• Partnered with the First Year Center
– Learned about FYC– Focused on the immediate needs of the parent population– Surveyed the parents– Met with a small amount of parents face to face
• What platform?• How do we recruit parents to become a part of this network?
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Parents
• Make them feel comfortable in the network environment– Simple tutorials– Be friendly and create a safe environment
• Understand your user base– Surveys, profile questions, ask for input
• Add Value– Timely Updates / Useful Information– Quick replies to any posted questions– Solve problems– Listen to your users
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Parents
• Let the community shape the conversation• Encourage relationship building
– Discussion Forums– Live Chats– Parent Finder– Face to face meetups
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Platform
What is Ning?• Ning is a platform that allows you to create your own social
network. Free !• Features include discussion forums,chat,groups and email• Possible examples might be..
– Health Science Educators of NC– Faculty: SOM, SON, Allied Health, Alumni– Residents– Any group with a common interest
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Platform
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Platform
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Platform
The sitehttp://ecuparents.ning.com