BRAND. NEW THINKING FOR MARKETING & COMMUNICATIONS

Papirfly provides online Brand technology which enables

multi-national companies to communicate externally and internally,

simply, consistently and cost effectively.

GREAT MINDS THINK ALIKE

...which is always useful when it comes to getting your brand messages across. The problem comes when you’ve got various people in various places with various ideas on how they think it should be interpreted. Imagine those great minds being in total control of every aspect of your brand collateral from html emails and animated banners to printed materials.

BRAND. NEW THINKING

“I need my team to use this image with that logo and that

headline in that brand color and create ads, newsletters, flyers,

posters, html emails and animated banners in the next

3 hours, not 3 weeks.”

BRAND. NEW THINKING: HOW

Papirfly turns your requirements into easy to use templates. The integrity

and visual identity of your brand is protected as our templates are

programmed to only produce materials that are ‘on-brand’. Almost any

functionality can be included into your templates, so using the correct

logo, typography, color palette and approved imagery can all be

automated functions. Resizing and changing from mm to inches or

changing color to mono can be performed with a single click.

Standard functionality includes approval processes and distribution

capabilities, which mirror your existing requirements.

By working with your Agency we will create the templates, so that

once the original designs are agreed, you can use these templates to

create specific on going marketing materials again and again at no

additional cost.

Papirfly gives you the power to easily store your assets, produce

materials, html emails, banners and presentations quickly and efficiently,

safe in the knowledge that all items will be bang on brand – every time.

BRAND. NEW THINKING: BENEFITS

BRAND. NEW THINKING: FEATURES

Eight simple modules

Papirfly Print PAPIRFLY PRINT lets Users produce on-brand, press

quality material – easily and without any specialist

software or design and production expertise.

Simple editing of text and images

Accessing your branded 'intelligent' template

through any web browser, insert new content either

manually or from your database. PAPIRFLY PRINT

automatically takes care of all the technicalities

including image quality, color conversions, scaling

or sizing and personalisation. Your brand guidelines

are engineered into the template so the correct

typeface, logos, colors and positioning is always on-

brand.

Free scaling

Users can easily change the size of

components. Proportional relationships

between height and width of both text and

images is automatically maintained and

instantly changed.

Language Independent

Users can produce print material in any written

language.

Integrated Digital Asset Management (DAM)

All of your images, logos and archive photos are

built into your own digital asset management

system within the application.

Complete role based structure

Every user is linked to a group. Each group has

defined rights to a folder, such as full access, read

only, write and edit and other administrative and

quality control functions.

Key Benefits

• Produce on-brand print materials easily and

Protect your brand

• Reduce costs

• Localise and personalise

• Increase your speed to market

Papirfly HTML Email PAPIRFLY HTML Email is an easy way to produce

html-formatted emails within corporate guidelines

without any programming skills.

Flexible and user friendly editor

If you can use Word, you can operate PAPIRFLY

Email. Users can paste in text files, retrieve images

and pictures from the archive, choose column

layouts, and much more.

Proven for multiple email clients

Choose between a pure text version and the

graphical version in order to optimise the visual

look and feel. Works with Mac, PC, Linux, Gmail,

Outlook, Yahoo! mail and Hotmail.

Efficient Email sending process

Instead of using the email application to

send emails, you use the server for

dramatically improved execution. Working

in parallel with PAPIRFLY Email the solution

allows you to send up to 10,000 emails

in an hour.

Integrated Digital Asset Management (DAM)

All of your images, logos and archive photos are

built into your own Digital Asset Management

system within the application.

Complete role based structure

Every user is linked to a group. Each group has

defined rights to a folder, such as full access, read

only, write and edit, to provide optimum

administrative and quality control.

Key Benefits

• User-friendly editor

• Proven with multiple Email clients

• Integrated Digital Asset Management

• Easily managed user rights

Papirfly DAM PAPIRFLY DAM (Digital Asset Management) is a

system that lets you share files and images with all

your internal and external partners.

Access your files

PAPIRFLY DAM provides an invaluable resource for

multiple users accessing your brand resources –

wherever they are located geographically.

Save time

• Find your brand assets faster on our centralised

web-based application.

• Easily and quickly search for the exact image

you need – images are accurately categorised

with detailed Meta tags.

Integrates seamlessly with other

PAPIRFLY modules

When accessing PAPIRFLY DAM from other

modules, the system intuitively provides the best

quality, correct file size and type for differing print

and web-based usage.

Additional special functions

Tables, text flow, image cropping and resizing.

Key Benefits

• Organise your brand assets

• Share files with partners

• Seamlessly linked to PAPIRFLY creation

modules

• Automatically ensures the correct file formats

are used

• Increase your speed to market

Papirfly Banner PAPIRFLY BANNER enables you to make, amend

and resize animated Internet banners and buttons

quickly and effortlessly – without needing any

specialist design skills .

Simple editing of text and images

Accessing your 'intelligent' template through any

web browser, users write the text directly into the

editor, automatically using the right font and right

size. See exactly what’s happening with both text

and images.

Easy re-sizing

Users can easily change the size of the banner. The

proportional relationship between height and width

is changed automatically to your chosen pixel size.

Functions and transitions

Choose between transitions, such as

Cross-fade, fade to white/black, wipe, or burn.

Integrated digital asset management (DAM)

All of your images, logos and archive photos

are built into your own digital asset management

system within the application.

Live testing

Once you’ve built your banner, you can check that it

works immediately in a new browser window.

Key Benefits

• Create animated banners (swf & gif) and

buttons easily and quickly

• Resize with the click of a button

• Protect your brand

• Test and distribute

Papirfly Print Ad PAPIRFLY Print Ad allows you to produce your own

advertising, ready for placement in your chosen

publication…

Complete status overview

View the status of the ad at any time – produced,

approved, sent, confirmed received, etc. Secure

sending routines are built in.

Re-use previous ads

All ads are available for re-use. It's simple to adjust

size and other parameters for any multiple

newspaper or magazine insertions.

Integration and import of text

Text can be automatically imported . There’s no

need to re-write or copy the text - though you

can, if necessary, import text from

other programs.

Integrated digital asset management (DAM)

All your images, logos and archive photos are

built into your own digital asset manager within

the application.

Complete role or client based structure

Every user is linked to a group. Each group has

defined rights to a folder, such as full access, read

only, write and edit, etc.

Key Benefits

• Reduced cost-per-ad.

• Faster production – through instant resizing,

color to mono, brand guidelines built in.

• Efficient online approval systems, workflow and

distribution.

• Managed, readily available digital assets

• Easy to use – non-designers can produce

professional, print-ready ads.

Papirfly Monitor PAPIRFLY MONITOR is designed for the production

and publishing of content to networks or groups of

monitors connected to the web in your premises.

Simple editing of content with drag and drop

Users can construct monitor delivered content that

includes text, images, animation, streaming video,

voice over audio and/or music.

Time scaling

Users can easily change the running time of each

monitor content component. PAPIRFLY Monitor

also has transitions options facilitating efficient

communication of multiple marketing messages.

Language Independent

Users can produce monitor content in any

written language.

Integrated digital asset management (DAM)

Your entire monitor content is securely housed into

your own Digital Asset Management system within

the application.

Complete role based structure

Every user is linked to a group.

Each group has defined rights to a folder, such as

full access, read only, write, edit and other

administrative and quality control functions.

Key Benefits

• Drag and drop editing

• Multi-lingual

• Integrated Digital Asset Management

• Control access privileges

Papirfly NET PAPIRFLY NET (Content Management System)

allows Users to simply and easily add and

administer the content of their website/intranet.

Easily editable content

We offer a fully flexible structure and menus to meet

your precise needs. It lets you efficiently administer

your Internet, intranet and extranet sites all through

a user-friendly web-based interface. Editing tools

allow non-technical individuals to create and edit

content.

Automated templates

Create standard templates that can be

automatically applied to new and

existing content, allowing content to be changed

from one central place.

Workflow management

Manage the life cycle of content from the initial

creation, to approval,

revisions, publication, archive, and the eventual

document deletion.

Access rights

Allow users and groups varying privileges over

specific content on the website.

Key Benefits

• User-friendly interface

• Workflow management

• Administer your internet, intranet and

extranet sites

• Control access privileges

Papirfly Presentation PAPIRFLY Presentation is an easy way to produce

on-brand presentations that showcase your

organisation in the best way. With the ability to lock

down the selection of images, fonts, transitions and

styles, you can ensure consistency across all

presentations. And at the same time it’s easy to

use, with a simple interface and drag and drop

sequencing.

Integrated digital asset management (DAM)

All of your images, logos and archive photos are

built into your own digital asset management

system within the application.

Key Benefits

• Create brand consistent presentations

every time.

• Easily add video and animations.

• Only add slide types which have been added as

part of the brand profile.

David Jost

David Influence Group LLC – A Consulting Partner to Papirfly.

954-772-7599

davidinfluencegroup@gmail.com www.papirflybrandcentre.com THIN

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