pakistan print media analysis – dec 2013
Post on 14-Sep-2014
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DESCRIPTION
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines during the period Dec’13. It covers top advertisers, categories and brands and their % share in total advertising. DATA SOURCE: Media Track Pakistan BASE: Newspapers and Magazines Note: - Print media analysis derived from 17 Major Publications from Karachi, Lahore and Islamabad and 22 Leading Magazines/Digests. - From Jan 2014 onwards will cover more regions of Daily Jang (Quetta and Multan) and Express (Quetta, Peshawar, Multan & Faisalabad). - Tariff rate has been applied for Spend analysis. - Magazines and Daily Publications analyzed separatelyTRANSCRIPT
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Print AnalysisMonthly Report Dec 13
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Analysis: Media Track– Tv, Radio and Print Monitoring
Note: - Print media analysis derived from 17 Major Publications from Karachi, Lahore and Islamabad and 22 Leading Magazines/Digests.
- From Jan 2014 onwards will cover more regions of Daily Jang (Quetta and Multan) and Express (Quetta, Peshawar, Multan & Faisalabad).
- Tariff rate has been applied for Spend analysis.
- Magazines and Daily Publications analyzed separately
About the Report
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Daily Publications Analysis Daily Publications Analysis Dec 2013Dec 2013
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Category Analysis
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Construction Category Share of Spend
Dec 2013
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Bank Category Share of Spend
Dec 2013
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Magazines/Digests Magazines/Digests Analysis Dec 2013Analysis Dec 2013
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THANK YOU
For query on DATA, please contact:Mediatrack Pakistan
House, E-107, Gulshan-e-Jamal, Rashid Minhas Road, off
Main Sharah-e-Faisal, Karachi, Pakistan.
Phones/Faxes: Phone: +9221-34289818, 34289819, 34583302
[email protected] [email protected]
For other queries, please contact PAS at:[email protected]