page 1 of 3 flexitarian diets · for more info call +44 (0) 7771 630 486 or +44 (0) 1787 478 855...
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Nutricol ingredient solutions: trend flavours
FLExITARIAN DIETS NATURAL FLAVOURS FOR BITTER VEGAN PROTEIN POWDERS
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The latest consumer trend towards cutting back on animal sourcing has been given the phrase “flexitarian”.
Vegan, dairy free and vegetarian lifestyle choices are expected to further grow and drive development of new products in these emerging categories, which are showing strong growth already.
THE RISE OF FLExITARIANISM
NPD OPPORTUNITIES FOR POWDERS AND BEVERAGES
Growing share of food and drink launches with vegitarian or vegan claims globally, 2010-2016
Vegitarian
25% increase
8% 11%
257% increase
1% 4%
Vegan
Source: Innova Market Insights 2017
September 2010 – August 2011
September 2015 – August 2016
#VEGAN
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BITTER BLOCkERS AND TOP NOTES
Pea, hemp, rice and soy protein powders are grainy on the mouthfeel and present notoriously bitter flavours to overcome.
Developing deliciously tasting products can be difficult when working with bitter vegan protein powder bases.
Bell’s masking flavour technology solution works for you by neutralising spiky bitter tastes. The top notes are optimised to deliver a superior tasting experience.
Recommended for vegan protein powders:
BITTER BLOCkER, NATURAL: 0492591
PEAR FLAVOUR, NATURAL: 0471111
VANILLA FLAVOUR, NATURAL: 5000073
BLACk CHERRY FLAVOUR, NATURAL: 0479497
CHAI LATTE FLAVOUR, NATURAL: 0471144
CAPPUCCINO FLAVOUR, NATURAL: 0479390
#NATURALMADE FOR
STEVIA
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