Knowledge Gateway

An open global platform for knowledge mobilization,

innovation and partnerships for women’s economic

empowerment

Anna Falth, Ifoda Abdurazakova, Grace Gabala14-Oct-2013

for Women’s Economic

Empowerment

Agenda

• Introduction to the Knowledge Gateway• The concept of women’s economic empowerment• Managing your digital profiles• Social Media and connecting to the Knowledge

Gateway• Your volunteer engagement details

For whom?

Support system

Service providersParticipati

ng beneficiari

es

• UN system• Policy makers• Researchers, teachers,

students• Donors

• Entrepreneurs networks• Civil society & NGOs• Training institutes• Trade unions• Corporations and impact

investors

• Women entrepreneurs• Women workers• Women farmers

Community Champions

Means of access:ComputersSmart phones & tabletsRegular cell phones

Venue of access:LibrariesInternet cafésTraining workshops

Media outlets:Radio stationsBlogsNewspapers & magazines

What’s in it for you?

Access world

expertise

Drive Innovation

Save time and

resources

Enhance your

professional visibility

Learn and grow

How?

Social engageme

nt

Knowledge Library

Learning

Center

Knowledge Network

Knowledge Circles

Visitors so far

DEMO

www.empowerwomen.org

Managing your digital footprints

What makes up your “info shadow”?

• Email• Mobile phone• Social media (e.g. Facebook)• Photos• Presentations• .. And more

Advantages of digital footprint

• It’s searchable/findable• Analysing “invisible” patterns• Supports networking with like-minded people• Predictions• Possibility of adding “layers”

Successful development 2.0 orgs- the “social business”

• Real time• Ability to identify patterns/analyse data• Every employee is a communicator• Experts as thought leaders• Engaging content• Feedback loops

What % of your work & expertise is “invisible”?Making invisible ‘visible’

Competencies to manage your digital footprint

1. Know what your footprint is2. Listen/monitor conversations about you/your

projects/ areas of expertise3. Control vs. influence4. Talking while you are doing something, not at the

end5. Being interesting to stand out from the clutter6. Think not only information, but people & networks7. Professional vs. personal boundary 8. Know your privacy and security9. Curating and facilitating

Tools to assess your digital footprint - aka the digital narcissist toolkit

• Google.com• Pipl.com• Klout.com• Linkedin Inmaps• PeerIndex.com• Personal Digital Footprint Calculator

Analyzing your online connections

Measuring your influence

What do you want the rest of the Knowledge Gateway members see/know about you?

Real-life examples

‘Smart’ sharing

• Full of real-life evidences and stories• Contains data and references• Politically sensitive• Follow the structure of essay (introduction+main

thesis, 2 important paras and a conclusion) when submitting discussion entries• Create discussions and questions in the right place

“Open ideas and questions”• Put relevant sources and give credits to authors when

uploading knowledge resources• Share your daily work on the Knowledge Gateway via

social media

What are the main elements of using social media in your campaigns?

social media tools can be used:• As information channels• For online engagement• For Advocacy

What content to share from the Knowledge Gateway platform?

• Interesting news and updates posted on the Knowledge Gateway under the “ Recent News”  or News  Sections• Resources and materials that you came across on the

KG and that were particularly useful to you• Interesting content and upcoming events that we share

across our social media media channels• Interesting content posted by our partners that we

shared/retweeted• Make sure your posts are relevant /timely and

 “actionable” (i.e. call for actions, discussions etc.)

Where to find us on Social Media?

•    Facebook : https://www.facebook.com/EmpWomen• Twitter : https://twitter.com/Empower_Women• Pinterest : http://www.pinterest.com/EmpWomen/• Linkedin : http://www.linkedin.com/groups/

EmpowerWomen

Start Today!

• I joined rally to become a global community for women’s economic #empwomen @Empower_Women

• Join me in a championship rally to become a global community champion #empwomen @Empower_Women

Your Key Performance Indicators

• At least 3 weekly discussion entries (you start a discussion) in the Knowledge Circles

• At least 3 weekly discussion comments (you comment on someone’s discussion) in the Knowledge Circles

• Up to 5 weekly knowledge resources relevant to women’s economic empowerment uploaded to the Knowledge Library

• Up to 5 links/videos/webinars in the Learning Center weekly• One “Open Circle” (presentations) event at community or university

level during 14 Oct-14 Nov and a story shared in a blog format.• At least 3 daily tweets/re-tweets/mentions about the women’s

economic empowerment with reference to the Knowledge Gateway. • Participate in all orientation webinars (4-5 series) during 14 Oct-14 Nov

END

If any questions, please contact:Knowledge.gateway@unwomen.org