oriense presentation for slush conference
TRANSCRIPT
Devices for the blind and visually impaired
No freedom of movement
No freedom of life
180 million of blind and visually impaired*World Health Organization
– 1 out from every 40
Every year the number is growing
275 million in 2020
All that they actually use:
Our experience and products
Helmet-mounted sight
and display system
Control system of container position
for nuclear power plant
StereocameraComputer vision
for robotics
Notification about
obstacles and passways
Pits and stepsTraffic lights light
recognition
Text RecognitionGPS Navigation,
adopted to blind people
Independence;
Social adaptation;
New abilities;
We give:
Go to market
E-shop;
Distributors.
Rehabilitation
centers;
Schools;
Community
Government;
Charitable org.;
Insurance;
Viral effect
Device
Device$
Coach
Demo
Device
Device $
$
Device
$
$
Sales model
180 M
22,5 M
2011
TAM
SAM(Payable audience
between 15 – 50 y.o)
275 M
34,8 M
2020
Year0
20,000
40,000
60,000
80,000
100,000
120,000
2015 2016 2017 2018 2019
Devices sold
10008 700
20 100
49 000
106 000
Oriense 2 - $1000
Cost of smartphone
BOM - $250
Payable market: OrCam sold 600 units
for $2500 for 2 weeks
AuxDeco
$15000
OrCam
$3500
Electronic cane
$200-$300
Voice
$500
Reduce functionality
Mistakes
Uncomfortable to use
Difficult to train
Only for visually impaired
Easier does not mean better
Road Map
Preseed
$20k
Grant
$33k+$150k
Oriense 1Oriense 2
Navigator
FASIE
Oriense 2
Glasses
АААRussian
Startup
Rating
SEED
Preorders – 20 pcs.
Nov. 2012 June 2013 Jan. 2014
Dec. 2013 Nov. 2014 Jan. 2015
Founders Blind people Rehabilitation doctors
Entrepreneurs with world experience
Core team
We are looking for:
Investments - $500k
Mass market version
Miniaturization, reduction of BOM
Preparation for production
Production of 1000 devices
Expansion in west markets
Partnership
Go to market mentors
Industrial
Vitaliy Kitaev: +7 (911) 784-47-87
www.oriense.com
@oriense_ru
Traffic light, text & object
recognition;
For visually impaired;
Cost $3500
3D Audio image;
Notification about
obstacles;
Text recognition;
Traffic light recognition;
Cross road recognition;
Navigation include public
transport;
For Blind & visually
impaired;
Voice interface;
1 hour for training;
Cost $1000
Tactile image;
Few weeks for training;
Cost $15000;
Notification about obstacle in
1 zone;
Make mistakes;
Cost $300;
2D audio image;
Uncomfortable to use;
Difficult to train;
$500;
AuxDeco
OrCam
How it works
Voice
description
Software
Oriense
3D + RGB
Image
3D audio
image
GPS &
motion
tracking
Details:
6 hours battery life time
95% obstacle detection accuracy (100% in next version)
1 hour training period