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Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

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Page 1: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana

Presented By:Joan CookSpecial Projects ManagerHealth by Design

Page 2: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Health by Design is an non-profit organization working at the intersection of public health and

the built environment.

Page 3: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Health by Design and our coalition partners work to ensure that communities throughout Indiana have neighborhoods,public spaces and transportation infrastructure that promote physical activity and healthy living.

The priority goals of Health by Design are to:            

• Increase walking, biking and public transit options• Encourage responsible land use• Improve neighborhood, city and regional connectivity• Reduce automobile dependency

Page 4: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design
Page 5: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

2013 - Formed unbranded pedestrian workgroup (now Indiana Walks)

• Began locally• Focus on policy, system and environmental

change • Capitalized on planning underway • Greenways and Parks Plan• Zoning Ordinances• Thoroughfare Plan• Transit Plan

Page 6: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Indiana Walks evolved into a branded initiative from the policy and advocacy work Health by Design was doing in Indiana around people who walk.

Page 7: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Indiana was in need of bringing advocates of walking and walkable communities together

• Great stories from communities of all types and sizes.• Distinct issues facing pedestrians, different

from biking• Communities were embracing active living and

aging in place• Public officials began understanding economic

benefits

Page 8: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Goals of statewide summit• Share national trends • Prioritize pedestrian safety• Reach a diverse audience• Share communities’ stories:• Engaging the right people• Working with elected officials• Determining best projects• Funding projects• Reaching out for public input

Page 9: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

A lot of thought went into how to structure the Summit

Page 10: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

• Pre-conference workshops

• Walkability assessments • Completing the Walk

Friendly Communityapplication• ADA Transition Plans• Mobile workshop of

nearby community

Page 11: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

• The Summit Highlighted National Work and Trends • Scott Bricker, America Walks (10,000ft. View)• Suzanne Carlson, Chicago Department of

Transportation (Safety)• Phil Tuso, Everybody Walk Collaborative

(Health)

Page 12: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

• Developed concurrent tracts to achieve multiple goals:

• Reach a diverse audience (planners, engineers, health professionals, advocates, architects, etc.)• Be relevant to cities and towns of all sizes• Provide real life examples of Indiana efforts• Celebrate success stories

Page 13: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Page 14: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Page 15: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Others things included in the Summit:

Fun walking songs between sessions

Healthier food options

Physical Activity Breaks

Conference site accessible by transit

Purposely picked a location that was not very walkable and away from downtown to spur discussion during the

walk audit and Summit

Page 16: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

How we funded the Summit and kept costs down:

• Offered three sponsorship levels

The Golden Shoe

The Silver Sneaker

The Bronze Boot

• Nominal registration fee and scholarships

• Engaged communities around the state to tell their stories

• Took conference out of downtown Indianapolis

Page 17: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

We communicated about and promoted our event via:

• Our coalition partner networks

• Through statewide, regional and local professional organizations such as architects, planners, city officials, health coalitions, transportation agencies

• Through our own website and social media, email list, and via all of our workgroups

• Press Release

Page 18: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Challenges/Lessons Learned:

• Managing multiple speakers in a session with three simultaneous tracts

• You can never have enough volunteers

• Putting the final program together was challenging as things were changing almost by the hour in the last few days

• The location of the event was not always well-received

Page 19: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Indiana Walks and the first Indiana Walk Summit helped create momentum in increasing walkability and walkable communities around the State.

Page 20: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Great things have happened in Indiana since the Summit!

• Walkability Institute

• Plan4Health Grant

• Grant from the Indiana Criminal Justice Institute to analyze crash data in Indianapolis

• First Mile/Last Mile Connections to Transit workshops

Page 21: Organizing a Statewide Walk Summit: Step by Step Lessons from Indiana Presented By: Joan Cook Special Projects Manager Health by Design

Organizing A Statewide Walk Summit: Step byStep Lessons from Indiana

Contact Information

Joan CookHealth by Design

[email protected]