PowerPoint Presentation

KFC Kentucky Fried ChickenSection:B Group:9

Organization EnvironmentOrganization StructureOrg CultureOrg Change1

IntroductionFounded by Harland Sanders in 1930.Fast food restaurant chain that specializes in Fried Chicken.KFC is a subsidiary of Yum! Brands, one of the largest restaurant companies in the world.By December 2013, there were 18,875 KFC outlets in 118 countries and territories around the world.Most restaurants are furnished with images of the company founder, Colonel Harland Sanders.

Our passion, as a restaurant company, is to put a YUM on people's faces aroundthe world, satisfying customers every time they eat our food and doing it better than any other restaurant company.

Organizational Environment

Macro Environment

PoliticalThe political factors includes the government policies as KFC being a foreign company to many countries so they have to obey the policies of the Government of a particular country where the business activities are being carried out. KFC has handled this situation very tactfully and has obeyed the policies of the Government as prescribe by the government in order to run this kind of business.Pricing policies, labelling of GM foods, animal rights campaign and 1998: BSE.

Economic

Income of the peopleThe consumption behavior of the people plays an important role.Franchising facilitates set upsSupport from major suppliersGrowing market

Social

KFC target all the class including the upper class, upper middle and lower middle class.Increased VegetarianismThey adapt the culture of the country where they are setup

Technological

KFC has strategy to introduce new technology whenever they think that it is a time to introduce new technology.KFC always support the work of research & development in order to introduce the new technology.Investment in technological innovationsComputer ordering (till system)

Organization Environment

Micro Environment

Organizational StructureCorporate Level

Corporate Level

Operational Level

Organizational ChangeSince its inception, KFC has evolved through several different organizational changes. These changes were brought about due to the changes of ownership that followed since Colonel Sanders first sold KFC in 1964. In 1964, KFC was sold to a small group of investors that eventually took it public. Heublein, Inc., purchased KFC in 1971 and was highly involved in the day to day operations. R.J. Reynolds then acquired Heublein in 1982.

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Organizational Change (contd.)R.J. took a more laid back approach and allowed business as usual at KFC. Finally, in 1986, KFC was acquired by PepsiCo. The PepsiCo management style and corporate culture was significantly different from that of KFC.

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Why work at KFC?

Culture at KFCKFC believes in ALL people and create an environment where everyone can contribute and live up to their potentialRecognition is an integral part of the culture they celebrate things big and smallTeam members give each other recognition cards for on-the-spot appreciation of a job well done and youll notice special pins on employee uniforms for an accomplishment or milestone service anniversaryWe love celebrating the achievement of others and have lots of fun doing it and this is a big reason our culture is renowned for positive energy, teamwork, and fun

http://jobs.kfc.com/article/ourculture

We love celebrating the achievement of others and have lots of fun doing it and this is a big reason our culture is renowned for positive energy, teamwork, and fun.

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Practicing the CultureKFC aims to put a smile on the face of all their guests, but the same goes for all their team membersKFC makes a commitment to offer a great guest experience and make the same commitment to their employees by providing career opportunities in a safe and rewarding work environmentWhether an employee are a Financial Analyst at the KFC U.S. Restaurant Support Center in Louisville, Kentucky or a Shift Supervisor at a restaurant in Austin, Texas, all share the same heritage of great food, great service, and great jobs!

Values-Driven RecruitmentTo look for customer centric people.Looking for three character traits while recruiting-Respect for the customersCheerfulnessNeedinessTeam working ability