organizational behavior at tcs

7/24/2019 Organizational Behavior at TCS

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Riddhi Tulshian

A056

B.B.A. L.L.B (Hons.)


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SVKMS

NMIMS SCHOOL OF LAW

A PROJECT SUBMITTED ON:

TATA CONSULTANCY SERVICES

- MOTIVATION AND ORGANIZATIONAL CHANGE

IN COMPLIANCE TO PARTIAL FULFILLMENT OF THE MARKING SCHEME, FOR

TRIMESTER V OF 20!-20", IN THE SUBJECT OF

ORGANIZATIONAL BEHAVIOUR

SUBMITTED TO FACULTY:

PROF# ROHAN MEHRA

FOR EVALUATION

SUBMITTED BY:

RIDDHI TULSHIAN $A0!"%

B#B#A L#L#B $HONS#%

RECEIVED BY: &&&&&&&&&&&&&&&&&&&&&&&&&&&&

ON DATE: &&&&&&&&&& TIME: &&&&&&&&&

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TABLE OF CONTENTS

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S'#

N(#

P)'*+.)'/ P)1 N(#

A3(4.151613* 7

2 A88'19+)*+(3/ 7

7 E1*+91 S66)'; *1'-I I3*'(5*+(3 !-?

! C=)>*1'-II I3-51>*= A3).;/+/ 0-2'(9+51 >3=

)'5 /1'9+1/ *( ) /+/*1' (31'3, T)*) S*11. $TISCO%# I* .)*1' 8)15 *=1 (3*';/ @+'/*

/(@*4)'1 >'(1*, *=1 I3*1'-B')3= R1(3+.+)*+(3 S;/*16 $IBRS% @(' *=1 C13*'). B)3 (@

I35+)# I* +/ *=1 .)'1/* *1=3(.(; /1'9+1 (6>)3; +3 A/+) 8)/15 (3 +*/ '1('5 (@ (*/*)35+3

/1'9+1, (..)8(')*+91 >)'*31'/=+>/, +33(9)*+(3, )35 ('>(')*1 '1/>(3/+8+.+*;# T=1+' 6+//+(3

'[email protected]*/ *=1 T)*) G'(>/ .(3/*)35+3 (66+*613* *( >'(9+51 11..131 )/ 41.. )/ *( =1.>

/*(61'/ )=+191 *=1+' 8/+31// (81*+91/ 8; >'(9+5+3 +33(9)*+91, 81/*-+3-.)// (3/.*+3,

IT /(.*+(3/ )35 /1'9+1/, )35 *( )*+91.; 13)1 ).. /*)1=(.51'/ +3 ) >'(5*+91,

(..)8(')*+91, )35 6*)..; 8131@++). '1.)*+(3/=+>#TCS )8+.+*; *( 51.+91' =+=-).+*;

/1'9+1/ )35 /(.*+(3/ +/ 36)*=15# T=1; )'1 *=1 4('.5/ @+'/* (')3+)*+(3 *( )=+191 )3

13*1'>'+/1-4+51 M)*'+*; L191. ! (3 8(*= CMMI )35 P-CMM# T=1; /1 *=1 6(/* '+('(/

)//1//613* 61*=(5(.(; - SCAMPISM )35 "S+6)# I* +/ .)'1/* IT 16>.(;1' +3 I35+),

=)9+3 (41' /*'13*= (@ 2, 7,!7 16>.(;11/

)/ (@ M)'= 202# I* 131')*1/ )'(35 70 >1'13* (@ I35+)/ IT 1>('*/ )35 >'(9+51/ /1'9+1/*( 4+51 ')31 (@ /1613*/ .+1 8)3+3 @+3)3+). /1'9+1/, 131';, '1/('1/ *+.+*+1/,

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https://en.wikipedia.org/wiki/Indiahttps://en.wikipedia.org/wiki/Multinational_corporationhttps://en.wikipedia.org/wiki/Information_technologyhttps://en.wikipedia.org/wiki/Information_technologyhttps://en.wikipedia.org/wiki/Information_technologyhttps://en.wikipedia.org/wiki/Service_(economics)https://en.wikipedia.org/wiki/Information_technology_consultinghttps://en.wikipedia.org/wiki/Headquarterhttps://en.wikipedia.org/wiki/Mumbaihttps://en.wikipedia.org/wiki/Maharashtrahttps://en.wikipedia.org/wiki/Tata_Grouphttps://en.wikipedia.org/wiki/Bombay_Stock_Exchangehttps://en.wikipedia.org/wiki/National_Stock_Exchange_of_Indiahttps://en.wikipedia.org/wiki/National_Stock_Exchange_of_Indiahttps://en.wikipedia.org/wiki/National_Stock_Exchange_of_Indiahttps://en.wikipedia.org/wiki/National_Stock_Exchange_of_Indiahttps://en.wikipedia.org/wiki/Market_capitalizationhttps://en.wikipedia.org/wiki/Market_capitalizationhttps://en.wikipedia.org/wiki/Top_software_companies_in_Indiahttps://en.wikipedia.org/wiki/Forbeshttps://en.wikipedia.org/wiki/Forbeshttps://en.wikipedia.org/w/index.php?title=World%27s_Most_Innovative_Companies_ranking&action=edit&redlink=1https://en.wikipedia.org/w/index.php?title=World%27s_Most_Innovative_Companies_ranking&action=edit&redlink=1https://en.wikipedia.org/wiki/Multinational_corporationhttps://en.wikipedia.org/wiki/Information_technologyhttps://en.wikipedia.org/wiki/Information_technologyhttps://en.wikipedia.org/wiki/Service_(economics)https://en.wikipedia.org/wiki/Information_technology_consultinghttps://en.wikipedia.org/wiki/Headquarterhttps://en.wikipedia.org/wiki/Mumbaihttps://en.wikipedia.org/wiki/Maharashtrahttps://en.wikipedia.org/wiki/Tata_Grouphttps://en.wikipedia.org/wiki/Bombay_Stock_Exchangehttps://en.wikipedia.org/wiki/National_Stock_Exchange_of_Indiahttps://en.wikipedia.org/wiki/National_Stock_Exchange_of_Indiahttps://en.wikipedia.org/wiki/Market_capitalizationhttps://en.wikipedia.org/wiki/Market_capitalizationhttps://en.wikipedia.org/wiki/Top_software_companies_in_Indiahttps://en.wikipedia.org/wiki/Forbeshttps://en.wikipedia.org/w/index.php?title=World%27s_Most_Innovative_Companies_ranking&action=edit&redlink=1https://en.wikipedia.org/w/index.php?title=World%27s_Most_Innovative_Companies_ranking&action=edit&redlink=1https://en.wikipedia.org/wiki/India


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(91'3613*, *1.1(6, 615+) +3@('6)*+(3 /1'9+1/, 1*# TCS =)/ (91' TCS >+(311'15 +*/ I35+)3

1@@('* *( '1)*1 ) .(8)..; '1(3+)8.1 8')35 @(' *=1 I35+)3 /(@*4)'1 +35/*'; +3 ?"# J#R#D

T)*) 4)/ *=1 @+'/* =)+'6)3, @(..(415 8; P)3) R(;# D'+3 +*/ +3+*+). ;1)'/ +* *'+15 8+.5+3

/*'(3 .+3/ 4+*= ))516+) 351'.+315 *=1 +3*1..1*). 351'>+33+3/ (@ *=1 (3/.*+3

8/+31//# P'(@1//+(3).+/6 4)/ >'(6(*15 *='(= >)'*++>)*+(3 +3 *=1 )*+9+*+1/ (@ >'(@1//+(3).

/(+1*+1/, >11' '1(3+*+(3 )35 +3-=(/1 *')+3+3#

O91' *=1 >)/* 51)51, TCS =)/ '(43 5')6)*+)..;, 5(8.+3 +*/ '19131/ 191'; *4( ;1)'/,)35 +/ (3 *=1 91'1 (@ 81(6+3 ) 8+..+(3-5(..)' (6>)3;#

"asic #acts

F(3515 +3 ?" 8; TATA '(> H1)5 )'*1' - TCS H(/1, R)91.+31 S*'11*, F('*, M68)+ - *1' S1'9+1/

W18/+*1- =**>:444#*/#(6

E6>.(;11/- 700,


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I* +/ A/+)/ .)'1/* >'(9+51' (@ I3@('6)*+(3 T1=3(.(; )35 8/+31// >'(1// (*/('+3

/1'9+1/# T=1 (6>)3; +/ .+/*15 (3 *=1 N)*+(3). S*( E=)31 )35 B(68); S*(

E=)31 (@ I35+), L(35(3 S*( E=)31, N14 Y(' S*( E=)31

TCS +/ >)'* (@ (31 (@ I35+)/ .)'1/* )35 (.51/* (3.(61')*1/, *=1 T)*) G'(>, 4=+= =)/

+3*1'1/*/ +3 )'1)/ /= )/ 131';, *1.1(663+)*+(3/, @+3)3+). /1'9+1/, 6)3@)*'+3,

=16+)./, 13+311'+3, 6)*1'+)./, (91'3613* )35 =1).*=)'1#

Evolution o' TCS

T)*) C(3/.*)3; S1'9+1/ 4)/ 1/*)8.+/=15 +3 *=1 ;1)' ?"# F C K(=.+ 4)/ +*/ @+'/* G131').

M)3)1'#

O31 (@ TCS @+'/* )//+3613*/ 4)/ *( >'(9+51 >3= )'5 /1'9+1/ *( ) /+/*1' (31'3, T)*)

S*11. $*=13 TISCO%# I* .)*1' 8)15 *=1 (3*';/ @+'/* /(@*4)'1 >'(1*, *=1 I3*1'-B')3=

R1(3+.+)*+(3 S;/*16 $IBRS% @(' *=1 C13*'). 8)3 (@ I35+)

?0/, TCS /*)'*15 1>('*+3 +*/ /1'9+1/# TCS/ @+'/* +3*1'3)*+(3). ('51' )61 @'(6

B''(=/, (31 (@ *=1 @+'/* 8/+31// (6>*1' 6)3@)*'1'/#

I3 ?, TCS /1* > I35+)/ @+'/* /(@*4)'1 '1/1)'= )35 5191.(>613* 13*'1

I3 2008.+.; .+/*15 (6>)3;#

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AREA O# STUDY O# ORANIATIONAL "E*AVIOUR:

ORANIATIONAL C*ANE AND +OTIVATION

,%at is Or-ani.ational C%an-e/

Or-ani.ational c%an-e('/ 4=138/+31///*')*1+1/(' 6)(' /1*+(3/(@ )3 (')3+)*+(3

)'1 ).*1'15# I* +/ 51@+315 )/ ) =)31 *=)* =)/ /+3+@+)3* 1@@1*/ (3 *=1 4); 4(' +/ >1'@('615

+3 )3 (')3+)*+(3#

O')3+)*+(3). =)31 6); 81 )>>)'13* 4=13 *=1'1 +/ ) )> 81*4113 =(4 *=1 4(' )'1) +/

(>1')*+3 )35 =(4 +* /=(.5 81 (>1')*+3 *( 13/'1 /1//@. @*'1 '(4*=# O')3+)*+(3).

=)31 6); 81 ) '1/.* (@ *=1 4(' )'1) +513*+@;+3 ()./ *=)* *=1; 4)3* *( )=+191#

I3 *=+/ 1') (@ .(8).+)*+(3, O')3+)*+(3/ 3115 *( (>1 > 4+*= *=1 5;3)6+ )35 +319+*)8.1

=)31/, 4=+= *)1 >.)1 91'; (@*13# B1)/1 (@ *=1/1 =)31/ *=1 (6>1*+*+(3 )6(3 @+'6/

+/ 81(6+3 +3*13/1 )35 191'; (')3+)*+(3 /=(.5 81 @.1+8.1 13(= *( +6>.1613* *=1

=)31/ 4=13191' '1+'15 @(' +*/ /'9+9).#

M)3)1613* (@ C=)31 +/ 51@+315 )/, A (3/+(/ )35 (31'*15 +3+*+)*+91 8; *=(/1 4=( )'1+3-=)'1 (@ *=1 51/*+3; (@ *=1 8/+31// 351'*)+3 (' @+'6 *( 11> ) (3/*)3* )35 +3*1..+13*

4)*= (91' *=1 81=)9+(' (@ uncontrollable forces, *( )//1// *=1+' +6>)* )35 [email protected] (@ *=1

controllable forces, )35 *( 19(.91 )>>'(>'+)*1 /*')*1+1/ )35 )*+(3 >'(')661/ *( 6)+3*)+3 )

5;3)6+ 1+.+8'+6 81*4113 *=1 (3*'(..)8.1 )35 3(3*'(..)8.1 @('1/#

CONCEPT OF ORGANIZATIONAL CHANGE

0O')3+)*+(3). =)31 +6>.+1/ *=1 '1)*+(3 (@ +68).)31/ +3 *=1 1+/*+3 >)**1'3 (@/+*)*+(3

O>1')*+(3/ F3*+(3/ @(' ) .(3 *+61 1/*)8.+/=1/ /*'*'). /1*->

M1681'/ 19(.91 ) *13*)*+91 /1* (@ '1.)*+(3/ 4+*= *=1 139+'(3613*, )5/*613* 4+*=

(8, 4('+3 (35+*+(3/, @'+135/ )35 (..1)1/ 1*#

C=)31 '1+'1/ +35+9+5)./ *( 6)1 314 )5/*613*/# H131 *=1 @1)' (@ )5/*613*+91/ '+/1 *( *=1 >'(8.16 (@ =)31 )35 '1/+/*)31 *( =)31#

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http://www.businessdictionary.com/definition/business.htmlhttp://www.businessdictionary.com/definition/strategy.htmlhttp://www.businessdictionary.com/definition/section.htmlhttp://www.businessdictionary.com/definition/business.htmlhttp://www.businessdictionary.com/definition/strategy.htmlhttp://www.businessdictionary.com/definition/section.html


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,%at is +otivation/

+otivation+/ ) >/;=(.(+). @1)*'1 *=)* )'(/1/ )3 (')3+/6 *( )* *(4)'5/ ) 51/+'15 ().

)35 1.++*/, (3*'(./, )35 //*)+3/ 1'*)+3 ().-5+'1*15 81=)9+('/# I* )3 81 (3/+51'15 )

5'+9+3 @('1 ) >/;=(.(+). (31 *=)* (6>1./ (' '1+3@('1/ )3 )*+(3 *(4)'5 ) 51/+'15 ().#

F(' 1)6>.1, =31' +/ ) 6(*+9)*+(3 *=)* 1.++*/ ) 51/+'1 *( 1)*# M(*+9)*+(3 +/ *=1 >'>(/1

(' >/;=(.(+). )/1 (@ )3 )*+(3#

M(*+9)*+(3 +/ *=1 4('5 51'+915 @'(6 *=1 4('5 6(*+91 4=+= 61)3/ 3115/, 51/+'1/, 4)3*/ ('

5'+91/ 4+*=+3 *=1 +35+9+5)./# I* +/ *=1 >'(1// (@ /*+6.)*+3 >1(>.1 *( )*+(3/ *( )(6>.+/=

*=1 ()./# I3 *=1 4(' (). (3*1* *=1 >/;=(.(+). @)*('/ /*+6.)*+3 *=1 >1(>.1/

81=)9+(' )3 81 -

51/+'1 @(' 6(31;

/1//

'1(3+*+(3

(8-/)*+/@)*+(3

*1)6 4(', 1*

O31 (@ *=1 6(/* +6>('*)3* @3*+(3/ (@ 6)3)1613* +/ *( '1)*1 4+..+331// )6(3/* *=1

16>.(;11/ *( >1'@('6 +3 *=1 81/* (@ *=1+' )8+.+*+1/# T=1'1@('1 *=1 '(.1 (@ ) .1)51'+/ *( )'(/1

+3*1'1/* +3 >1'@('6)31 (@ 16>.(;11/ +3 *=1+' (8/# T=1 >'(1// (@ 6(*+9)*+(3 (3/+/*/ (@

*='11 /*)1/:-

# A @1.* 3115 (' 5'+91

2# A /*+6./ +3 4=+= 3115/ =)91 *( 81 )'(/15

7# W=13 3115/ )'1 /)*+/@+15, *=1 /)*+/@)*+(3 (' )(6>.+/=613* (@ ()./#

T=1'1@('1, 41 )3 /); *=)* 6(*+9)*+(3 +/ ) >/;=(.(+). >=13(613(3 4=+= 61)3/ 3115/

)35 4)3*/ (@ *=1 +35+9+5)./ =)91 *( 81 *).15 8; @')6+3 )3 +313*+91 >.)3#

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INDE"T# ANALYSIS

TATA CONSULTANCY SERVICES: DETAILED ANALYSIS

W+*=+3 ) />)3 (@ *='11 )35 ) =).@ 51)51/, TCS 161'15 )/ (31 (@ *=1 .)'1/* /(@*4)'1

(6>)3+1/ +3 A/+), 16>.(;+3 2,000 IT >'(@1//+(3)./ @'(6 70 3)*+(3).+*+1/ 4('+3 +3 72

(3*'+1/# TCS =)/ )./( 8113 *=1 .)'1/* /(@*4)'1 1>('*1' @'(6 I35+) @(' >)/* 70 ;1)'/# TCS

>.);15 ) 6)(' '(.1 +3 5191.(>+3 *=1 IT +35/*'; +3 I35+)# T=1 (6>)3; 4)/ ) >+(311',

/*)'*+3 +*/ 8/+31// 4); 8) +3 ?"# D'+3 *=1 @+'/* (>.1 (@ 51)51/, TCS @)15 6)3;

>'(8.16/ +3 5(+3 8/+31//, (4+3 *( 3@)9(')8.1 (91'3613* '1.)*+(3/ )35 *=1 .+13/+3

/;/*16, 4=+= 6)51 +* 5+@@+.* *( 1913 +6>('* (6>*1'/#

D1/>+*1 ).. *=1/1 ='5.1/, TCS 4)/ 51*1'6+315 *( /115# T=1 (6>)3; '14 8; (3/+/*13*.;

>')5+3 +*/ /+.. /1*/, *1=3(.(; )35 +*/ +3@')/*'*'1, )35 +3 *=1 >'(1//, 5191.(>15

/191'). 314 +33(9)*+91 /(@*4)'1 >'(5*/# A 3+1 )/>1* (@ *=1 @+'6/ /*;.1 (@ @3*+(3+3

4)/ *=)* 51/>+*1 81+3 )3 IT (6>)3;, +* 4)/ '3 ).(3 *=1 .+31/ (@ ) 6)3@)*'+3 (31'3,

4+*= ) @)*('; )>>'()=# T=1 (6>)3; 6)3)15 +*/ 314 '1'+*/ /+6+.)' *( =(4 )

6)3@)*'+3 (31'3 6)3)15 *=1 +3@.(4 (@ ')4 6)*1'+).# TCS .((15 )@*1' +*/ 4(' @('1

.+1 ) 6)3@)*'+3 (6>)3; 51).* 4+*= +*/ +3913*('+1/# T=1 (6>)3; )..()*15 +*/ 4('

@('1 *( +*/ 8')3=1/ />'1)5 )'(// *=1 4('.5, /+6+.)' *( ) '1*)+.+3 (6>)3; 6)3)+3 +*/

/*('1/#

TCS Ac%ieveents

# TCS +/ *=1 /1(35-.)'1/* 16>.(;1' )@*1' C(). I35+) L+6+*15#

2# I* 8)15 *=1 (3*';/ @+'/* /(@*4)'1 >'(1*, *=1 I3*1'-B')3= R1(3+.+)*+(3 S;/*16

$IBRS% @(' *=1 C13*'). B)3 (@ I35+)#

7# I* +/ *=1 .)'1/* >'(9+51' (@ +3@('6)*+(3 *1=3(.(; +3 A/+) )35 /1(35 .)'1/* >'(9+51' (@

BPO $8/+31// >'(1// (*/('+3% /1'9+1/ +3 I35+)

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I35+)/ @+'/* /(@*4)'1 '1/1)'= )35 5191.(>613* 13*'1, *=1 T)*)

R1/1)'= D191.(>613* )35 D1/+3 C13*'1 $TRDDC% +3 P31#

!# TCS +/ *=1 "*= M(/* T'/*15 B')35 )('5+3 *( T=1 B')35 T'/* R1>('*, 20!

"# TCS =)/ (31 (@ *=1 .(41/* )**'+*+(3 ')*1/ +3 *=1 I35+)3 IT +35/*';

# I3 200, *=1 TCS 5191.(>15 ) >'(5* )..15 6K'+/=+ +* 4(3 *=1 W).. S*'11* J('3).

T1=3(.(; I33(9)*+(3 A4)'5 +3 *=1 W+'1.1// )*1(';# $6K'+/=+ +/ ) /1'9+1 *=)* 4(.5

13)8.1 I35+)/ @)'61'/ *( '11+91 /1@. 5)*) (3 )3 +31>13/+91 6(8+.1 519+1%

S,OT Analysis

Stren-t%: A8+.+*; *( 4+3 )35 11*1 .)'1, 8+..+(3-5(..)' (*/('+3 (3*')*/, +3'1)/+3.;

9+1415 8; /*(61'/ +3 *=1 /)61 .1)1 )/ IBM )35 HP#

,ea1ness: M)51 >'('1// +3 (66(5+*+/15 /1'9+1/, 8* /*+.. .)/ /(61 >11'/ )35

6.*+3)*+(3). '+9)./ +3 =+=-135 (3/.*+3 (@@1'+3/#

O&&ortunity: B1/* >(/+*+(315 )6(3 ).. I35+)3 9135('/ *( 5+/'>* *=1 .(8). .1)1 (@ IBM-

HP-A13*'1#

T%reat: P1(>.1-.15 .+31)' '(4*= 61)3/ C(3+)3* )3 81)* +*, )35 *=1'1 )'1 3( 9+/+8.1

.1)51'/ 81;(35 N C=)35')/1)')3# T=)* (.5 >(/1 ) 8+ =)..131.

*R at TCS

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TCS =)/ 5191.(>15 )3 38'1))8.1 8(35 4+*= /(35 HR >')*+1/ +3 )3 139+'(3613* *=)*

51@+1/ *')5+*+(3). '(.1/ )35 '1/>(3/+8+.+*+1/# T=1 TCS-HR '(> (>1')*1/ 4+*= *1=3+).

1>1'*/ *( '1)*1 ) /;31'; 4=+= +/ 139+)8.1# F+'1 +../*')*1/ *=1 '(.1 (@ HR, 4=+=

19+513*.; +/ *=)* (@ ) @)+.+*)*('# S( 4=1*=1' +* +/ '1'+*613* (' 1913 )'11' 5191.(>613*, HR

+/ *=1 )*).;/* 4=+= +3+*+)*1/ )35 +3/*+**+(3).+1/ >'(1//1/# T( 6)3)1 ).. *=1 @3*+(3/ @('

(91' .(;11/ +/ ) H1'.1)3 *)/ 8* *=1 /6((*=31// (@ (>1')*+(3/ +/ +3*'++3#

T=1 HR /*'*'1, 4=+= )..(4/ @.1+8+.+*; )35 16>(41'613*, +/ *=1 /(.*+(3#

T=1 6)(' '1/('1 @(' )3; (6>)3; +/ H6)3# A35 *( 6)3)1613* *=)* (6>)3; /=(.5

>1'@('6 8)/+ @3*+(3 )/ +913 81.(4:

R1'+*613* P(.+; )35 P'(1//

T')+3+3 )35 D191.(>613*

C(6>13/)*+(3 )35 S).)'; S*'*'1

P1'@('6)31 M)3)1613*

T).13* R1*13*+(3

,or1 Culture at TCS

A* TCS, (31 )3 /11 )3 131'1*+ )35 (>13 4('>.)1 139+'(3613*, )35 ) (..)8(')*+91

.*'1 *=)*/ 8)/15 (3 *1)64('# P..+3 *(1*=1' +/ ) 13*'). *131* (@ +*/ 4(' 1*=+#

E31'1*+ )35 @.. (@ 13*=/+)/6, TCS1'/ 13(; *=1+' 5); $)35 3+=*% )* 4('# L+@1 )*

TCS +/ ) /*+6.)*+3 )35 1+*+3 1>1'+131# N(* (3.; =)91 +*/ (@@+1/ =)5 *=1 81/*

+3@')/*'*'1 )35 *1=3(.(;, +*/ )//(+)*1/ =)91 ) 3) (@ 4('+3 =)'5 )35 >)'*;+3

=)'51'# TCS 16>.(;11/ *)1 >'+51 +3 )5=1'+3 *( *=1 T)*) (51 (@ (35*, 4=+= +/ +3 >.)1

)'(// *=1 13*+'1 Tata rou T=1 (51 +/ ) 61)3/ (@ >=(.5+3 )35 /*'13*=13+3 *=1 *'/*

'1>(/15 (3 / 8; +*/ 9)'+(/ /*)1=(.51'/, 81 +* /*(61'/ (' *=1 4+51' /(+1*;#

Diversity at work: TCS +/ )3 1).-(>>('*3+*; 16>.(;1' )35 TCS1'/ (61 @'(6 6)3;

3)*+(3).+*+1/ )35 />1) 6)3; .)3)1/# A35, /+31 +* 81.+191/ +3 1.18')*+3 191';*=+3

351' *=1 /3, TCS1'/ )'1 @(35 /+3+3 )'(./ )* C='+/*6)/ )35 5(+3 *=1 dandiya 5)31 )*

N)9')*='+ 4+*= 1). 13*=/+)/6#

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Open door Policy: T=1 /13+(' (..1)1/ )* TCS @(..(4 )3 (>13-5((' >(.+; +3 4=+= )3;

)//(+)*1 )3 )>>'()= *=1 CEO )35 /13+(' 6)3)1613* 4+*= 4('-'1.)*15 >'(8.16/#

C(663+)*+(3 +/ ) 8+ 4('5 )* TCS )35 16>.(;11/ '1.)'.; *)1/ >)'* +3 418)/*/ )35 =)*

/1//+(3 *='(= 4=+= +6>('*)3* ('>(')*1 +//1/ (' 51+/+(3/ (3 '1).-*+61 8)/+/ )'1 /=)'15

4+*= )//(+)*1/ 4('.54+51#

TCS =)/ +3/*+**+(3).+15 (>13-=(/1 /1//+(3/ )35 13)1613* >'(')6/ +3 4=+= )//(+)*1/

)* ).. .191./ 611* )35 5+/// 9)'+(/ 4(' +//1/# I3 )55+*+(3, TCS1'/ )3 )./( *)1 >)'* +3

(31-(3-(31 /1//+(3/ 4=1'1 *=1; )3 +3*1')* >'+9)*1.; 4+*= /13+(' 6)3)1613*# T=1/1

/1//+(3/ )'1 =1.>@. +3 >'(9+5+3 613*('/=+>, )/ 41.. )/ 351'/*)35+3 '1).-.+@1 +//1/ *=)*

(..1)1/ @)1 )* 4('# T=1 1'+1/ )35 5+///+(3/ )'1 @('6)..; '1('515 )35 @(..(415 >#

Fun at Workplace: TCS1'/ )'1 =)8+*)*15 *( 5( *=1 '1.)' (*+3, 81 +* 4+*= *=1+' >'(1*

*1)6/, 4+*= M)+*'11 (' 4+*= /* ) 83= (@ (*=1' .+1-6+3515 TCS1'/# T=1; (@*13 ( (3

*'1/, 3)*'1 )6>/, >+3+/ (' /* 8/ '+51/ 4=13191' *=1; 1* =)31#

M)3; ) *+61/ /= 1913*/ )'1 @)+.+*)*15 8; *=1 (6>)3; +*/1.@#

SURVEY AND INTER2RETATION

A sa&le survey(@ 0 16>.(;11/ 4)/ (35*15 )/ ) >)'* (@ '1/1)'= @(' *=+/ >)>1'# A

/)6>.1 (@ *=1 1/*+(33)+'1 =)/ 8113 )**)=15 )* *=1 135 (@ *=1 >)>1'# T=1 /*)*+/*+/ )'1 )/

@(..(4/:

# I@ ;( 5( ) ((5 (8, )'1 ;( '14)'515Q

Y1/ N(

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W1 )3 /11 =1'1 *=)* ).6(/* 0 (@ *=1 16>.(;11/ )'11 *=)* *=1; )'1 '14)'515 4=13 *=1;

>1'@('6 *=1+' (8 4+*= )'); )35 11..131# T=+/ +35+)*1/ *=)* *=1 (6>)3; )4)'5/

6(31*)'; 8131@+*/ *( +*/ 16>.(;11/ *( 11> *=16 6(*+9)*15#

2#

Y1/ N(

A'1 *=1

(35+*+(3/ ;( 4(' +3, ((5Q

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A.6(/* "0 (@ *=1 16>.(;11/ @11. *=)* *=1 4('+3 (35+*+(3/ )'1 ((5# T=+/ +35+)*1/ *=)*

TCS 6)1/ 4(' /*)*+(3 ) @)9(')8.1 >.)1 @(' +*/ 16>.(;11/ )35 +35+)*+3 *=)* *=1

(6>)3; *)1/ 1@@('*/ *( 11> +*/ 16>.(;11/ 6(*+9)*15#

7#

Y1/

N(

A'1 ;(

13)15 +3 5+@@1'13* *1)6 8+.5+3 )*+9+*+1/Q

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A.6(/* 0 (@ *=1 16>.(;11/ @11. *=)* *=1 (6>)3; 6)1/ 1@@('*/ *( 13)1 *=16 +3 *1)6

)*+9+*+1/# T=+/ 11>/ *=1 16>.(;11/ .(/1 )35 *1)6 4(' >'(51/ 81**1' '1/.*/#

)3; *'; *( '1)*1 )3 1+*+3 4(' 139+'(3613*Q

Y1/ N(

TCS >'(9+51/ ) .1// 1+*+3 4(' 139+'(3613* @(' +*/ 16>.(;11/# T=+/ +35+)*1/ ) 5')48)

(3 *=1 (6>)3;/ >)'* )/ *=+/ 516(*+9)*1/ *=1 16>.(;11/# A3 1+*+3 139+'(3613* 4+.. =1.>

*=1 16>.(;11/ /*'+91 =)'51' *( )(6>.+/= *=1+' ()./ )35 6)1 +* ) @3 1>1'+131#

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!#

Yes No

Y( )'1

6(*+9)*15 *( /11 *=1 (6>)3; /115# D( ;( )'11Q

?0 (@ *=1 16>.(;11/ )'1 6(*+9)*15 4=13 *=1 (6>)3; /115/ )35 131')*1/ >'(@+*/#H131, /1// (@ *=1 13*+'1 (6>)3; >.);/ )3 +6>('*)3* '(.1 +3 6(*+9)*+3 16>.(;11/ (@ *=1

(6>)3;#

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"#

Y1/

N(

D

(1/ *=1 (6>)3; *)1 +3+*+)*+91/ *( 11> +*/ 16>.(;11/ 6(*+9)*15Q I@ ;( )'11, *=13

=(4 '1.)' )'1 *=(/1 +3+*+)*+91/Q

0 (@ *=1 16>.(;11/ @11. *=)* *=1 (6>)3; *)1/ 13(= +3+*+)*+91/ *( 11> *=16 6(*+9)*15

)35 *( 11> *=1 )**'+*+(3 ')*1 .(4#

A./( +* 4)/ 613*+(315 8; *=1 16>.(;11/ *=)* '(> )*+9+*+1/ (' 1913*/ *=)* (.5 6(*+9)*1

16>.(;11/ 41'1 (35*15 @'113*.; )35 *=)* *=1/1 )*+9+*+1/ '1)*15 ) .(* (@ )4)'131//

)6(3 *=1 16>.(;11/#

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DETAILED ANALYSIS O# T*E 2RINCI2LES O#

ORANIATIONAL "E*AVIOUR

Or-ani.ational C%an-e

T=1 8/+31// .)35/)>1 (@ *=1 2/* 13*'; +/ =)')*1'+15 8; ')>+5 =)31 8'(=* )8(*

51 *( *1=3(.(+)., 1(3(6+, >(.+*+). )35 /(+). =)31/# I* +/ 3( .(31' *=1 )/1 *=)* *=1

6)3)1'/ )35 16>.(;11/ (@ @+'6/ +3 *=+/ 51)51 )3 .(( @('4)'5 *( 6('1 (@ *=1 /)61 191';

;1)'# I3 @)*, *=1 >)1 (@ =)31 +/ /( ')>+5 )35 *=1 51'11 (@ (8/(.1/131 +@ (')3+)*+(3/

'1/+/* =)31 +/ /( 8'*). *=)* *=1 (3.; 4); (* @(' 6)3; @+'6/ +/ *( =)31 (' >1'+/=# I3 *=+/

(3*1*, +* 81(61/ '+*+). *=)* (')3+)*+(3/ 5191.(> *=1 )>)8+.+*+1/ *( )5)>* )35 /*11'

=)31 +3 *=1+' )59)3*)1#

T=1 '(.1 (@ /13+(' 6)3)1'/ 81(61/ '+). +3 5'+9+3 *='(= =)31 )35 13/'+3 *=)*

@+'6/ )'1 41.. >.)15 4+*= '1/>1* *( *=1+' (6>1*+*('/# H(4191', +* +/ *=1 )/1 *=)* +3 6)3;

(')3+)*+(3/, /13+(' 6)3)1'/ )*+91.; '1/+/* =)31 )35 +3 @)* *=4)'* =)31 +3+*+)*+91/ 51

*( ) 9)'+1*; (@ '1)/(3/ 4=+= 4(.5 81 1>.('15 +3 /8/113* /1*+(3/# T=+/ 1//); 1)6+31/

*=1 8)''+1'/ *( =)31 8; /13+(' 6)3)1'/ )35 5+///1/ )>>'()=1/ *( 6+*+)*1 /=

'1/+/*)31# T=1 1//); 81+3/ 4+*= ) 5+///+(3 3 *=1 '(.1 (@ /13+(' 6)3)1'/ )/ 8)''+1'/ *(

=)31 )35 *=13 (*.+31/ /(61 )>>'()=1/ (3 =(4 *( 1* *=1 /13+(' 6)3)1'/ (3 8()'5 @('

=)31#

I* (1/ 4+*=(* /);+3 *=)* %e 3%o re4ects c%an-e is t%e arc%itect o' !ecay an! t%e only

%uan institution t%at re4ects &ro-ress is t%e ceetery # W+*= *=+/ )+(6 +3 6+35, +* +/

'+*+). *( 351'/*)35 *=)* 3.1// =)31 +/ )*+91.; 168')15, (')3+)*+(3/ +3 *=1 2/*

13*'; '+/ (8/(.1/131#

T( '1/+/* =)31 +/ )/ 8)/+ )/ =6)3 3)*'1 )35 =131 *=1 =)31 6)3)1'/ 6/* )5(>* )3

+3./+91 )>>'()= *=)* (3/+51'/ *=1 >1'/(3).+*; .)/=1/ )35 *=1 1( *//.1/# I* +/ (@*13 *=1

)/1 *=)* +3 .)'1 (')3+)*+(3/, *=1'1 *135 *( 81 >(41' 13*'1/ )35 @+1@5(6/ )35 =131 *=1

+//1 (@ (')3+)*+(3). =)31 6/* )55'1// *=1 '(> 5;3)6+/ )/ 41.. )/ *=1 +35+9+5).

81=)9+('). =)')*1'+/*+/#

O3.; 8; )3 351'/*)35+3 (@ *=1 61)3/ 8; 4=+= 6)3)1'/ )3 81 8'(=* (3 8()'5 )3 *=1'181 ) @(35)*+(3 @(' /+*)8.1 )>>'()=1/# T=1 )>>'()=1/ +3.51 ) (68+3)*+(3 (@ >'1//'1

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*)*+/ )35 (('5+3)*+(3 +3/*1)5 (@ (6>1*+*+(3 )35 ((>*+(3 )/ 41.. )/ ((>1')*+(3# C=)31

)13*/ 6/* '1).+1 *=)* 4=1'191' >(//+8.1, *=1; 6/* 51). 4+*= (3/13/). 51+/+(3 6)+3

)35 +@ *=)* +/ 3(* >(//+8.1, *=1; 6/* 4). *=1 *). )35 81 @+'6 +3 *=1+' )>>'()=# M)3)1'/ )*

).. .191./ =)91 ) *13513; *( '1/+/* =)31 )35 +3 *=1 =+= /*)1/ )61 (@ =)31

6)3)1613*, +* +/ *=1 (31/ *=)* )3 )'*+.)*1 )35 (663+)*1 *=1 =)31 +3 ) .1)' )35

(=1'13* 6)331' 4=( /115#

I3 (3./+(3, =)31 +/ *=1 (3.; (3/*)3* +3 8/+31// )35 *=1 .)35/)>1 (@ *=1 2/* 13*'; +/

.+**1'15 4+*= (6>)3+1/ *=)* =)91 3(* )5)>*15 *( *=1 =)3+3 *+61/# H131, (')3+)*+(3/

6/* )35 /=(.5 168')1 =)31 )35 *=1 )>>'()=1/ 5+///15 +3 *=+/ >)>1' )'1 >)'* (@ *=1

/(.*+(3#

5in!s o' C%an-e

T=1'1 )'1 5+@@1'13* +35/ (@ =)31 *=)* )3 (')3+)*+(3 6+=* 351'*)1 (' 81 @('15 *(

351'*)1 81)/1 (@ +3*1'3). )35 1*1'3). @)*('/#

T=1 +3*1'3). @)*('/ @(' =)31 +3.51 '1(')3+)*+(3 )35 '1/*'*'+3 *( 611* *=1

=)..131/ (@ *=1 @*'1 )35 )./( *( )* >'()*+91.; *( +3+*+)*1 =)31 )/ ) 61)3/ (@ /*);+3

)=1)5 (@ *=1 (6>1*+*+(3#

T=1 1*1'3). @)*('/ +3.51 =)31 *=)* +/ @('15 >(3 *=1 (')3+)*+(3 81)/1 (@ @)..+3

'19131/, =)3+3 6)'1* (35+*+(3/ )35 *=1 3115 *( )5)>* *( *=1 191' =)3+3 8/+31//

.)35/)>1#

C%an-e can $e or-anic 3%ic% eans t%at it evolves slo3ly an! is li1e ean!erin- u& t%e

-entle slo&e o' a ountain# I3 *=+/ )/1, *=1 (')3+)*+(3 )35 *=1 6)3)1613* =)91 13(=

*+61 *( >'1>)'1 @(' =)31 )35 '1('+13* *=16/1.91/ )('5+3.;# T=+/ +/ *=1 +35 (@ =)31

*=)* +/ )5)>*+91 61)3+3 *=)* @+'6/ =)91 *=1 (>>('*3+*; *( )5)>* *=16/1.91/ *( *=1 =)31#

C%an-e can $e ra!ical 3%ic% is ra&i!6 su!!en an! uncertain# T=+/ +/ *=1 +35 (@ =)31

*=)* +/ 5+/'>*+91 )35 (@*13 @('1/ (')3+)*+(3/ *( '1('+13* *=16/1.91/ 4+*=(* )51)*1

3(*+1 )35 4)'3+3# I* +/ 81**1' @(' (')3+)*+(3/ *( )3*++>)*1 =)31 ')*=1' *=)3 81 @('15

+3*( )1>*+3 =)31 *=)* +/ ')>+5 )35 /5513#

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"arriers to C%an-e

W1 =)91 /113 =(4 6)3)1'/ )* 5+@@1'13* .191./ '1/+/* =)31 )35 =(4 *=+/ '1/+/*)31

6)3+@1/*/ +*/1.@# A>)'* @'(6 *=1 +51(.(+). )35 >1'/(3).+*; +//1/, *=1'1 +/ *=1 91'; '1).

>(//+8+.+*; (@ =)31 81+3 '1/+/*15 81)/1 *=1 9+/+8+.+*; (@ 4=)* (61/ 31* +/ 3(* .1)'#

F(' +3/*)31, 6)3; 6)3)1'/ *135 *( '1/+/* =)31 81)/1 *=1 =)31 +3+*+)*('/ =)91 3(*

.1)'.; />1.* (* *=1 (*(61/ (@ *=1 =)31/ )35 *=1 >(//+8.1 +6>)*/ *=)* /= =)31/ =)91

(3 *=1 (')3+)*+(3# T=+/ +/ *=1 '1).6 (@ *=1 3(43 33(43/ )35 *=1 33(43

33(43/ 4=+= )'+/1 81)/1 (@ )68++*;, (6>.1+*; )35 31'*)+3*;# H131, *=1

'1/+/*)31 *( =)31 )3 (61 )8(* 51 *( *=1 .) (@ (=1'131 +3 *=1 9+/+(3 )35 6+//+(3

)35 81)/1 *=1 =)31 +/ 3(* .1)'.; (663+)*15 )/ 41..#

F+3)..;, *=1 ')>+5+*; 4+*= 4=+= =)31 +/ +3*'(515 )3 >/1* *=1 (')3+)*+(3 /*'*'1/

*=)* )'1 /)..; '++5 )35 8'1)')*+ 4+*= 81)3 (3*1'/ )* ).. .191./ '1/+/*+3 )35 )*+91.;

*=4)'*+3 =)31# H131, +* 3115/ *( 81 '161681'15 *=)* =)31 +3+*+)*('/ *)1 +3*( )(3*

).. *=1/1 @)*('/ 4=13 +3*'(5+3 =)31/#

T*E STAE T*EORY (ORANISATIONAL C*ANE)

T=1 S*)1 T=1('; +/ 8)/15 (3 *=1 +51) *=)* (')3+)*+(3/ >)// *='(= ) /1'+1/ (@

/*1>/ (' /*)1/ )/ *=1; =)31#

A@*1' /*)1/ )'1 '1(3+15, /*')*1+1/ *( >'(6(*1 =)31 )3 81 6)*=15 *( 9)'+(/

>(+3*/ +3 *=1 >'(1// (@ =)31#

A('5+3 *( S*)1 *=1(';, )5(>*+(3 (@ )3 +33(9)*+(3 /)..; @(..(4/ /191'). /*)1/#

E)= /*)1 '1+'1/ ) />1+@+ /1* (@ /*')*1+1/ *=)* )'1 (3*+313* (3 *=1

(')3+)*+(3/ /*)1 (@ )5(>*+3, +6>.1613*+3, )35 //*)+3+3 314 )>>'()=1/ )/

41.. )/ /(+( 139+'(3613*). @)*('/#

*ISTORY6 5EY CONCE2TS AND A22LICATION O# STAE T*EORY

W=+.1 K'* L14+3 +/ '15+*15 @(' '1)*+3 (31 (@ *=1 1)'.+1/* /*)1 6(51./, 6(51'3 /*)1

*=1('; +/ 8)/15 (3 8(*= L14+3/ 4(' )35 R(1'/ D+@@/+(3 (@ I33(9)*+(3/ *=1(';#

T=1 @(' /*)1/ (@ *=1 S*)1 T=1('; )'1:

% A4)'131// (@ ) >'(8.16 )35 >(//+8.1 /(.*+(3/#

2% D1+/+(3 *( )5(>* *=1 +33(9)*+(3#

7% I6>.1613*)*+(3 *=)* +3.51/ '151@+3+3 *=1 +33(9)*+(3 )35 6(5+@;+3

(')3+)*+(3). /*'*'1/ *( )(66(5)*1 +*#

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1(>.1 *( )*+(3/ *( )(6>.+/=

*=1 ()./# I3 *=1 4(' (). (3*1* *=1 >/;=(.(+). @)*('/ /*+6.)*+3 *=1 >1(>.1/

81=)9+(' )3 81 - 51/+'1 @(' 6(31;, /1//, '1(3+*+(3, (8-/)*+/@)*+(3, *1)6 4(', 1*

O31 (@ *=1 6(/* +6>('*)3* @3*+(3/ (@ 6)3)1613* +/ *( '1)*1 4+..+331// )6(3/* *=1

16>.(;11/ *( >1'@('6 +3 *=1 81/* (@ *=1+' )8+.+*+1/# T=1'1@('1 *=1 '(.1 (@ ) .1)51'+/ *( )'(/1

+3*1'1/* +3 >1'@('6)31 (@ 16>.(;11/ +3 *=1+' (8/# T=1 >'(1// (@ 6(*+9)*+(3 (3/+/*/ (@

*='11 /*)1/:-

# A @1.* 3115 (' 5'+91

2# A /*+6./ +3 4=+= 3115/ =)91 *( 81 )'(/15

7# W=13 3115/ )'1 /)*+/@+15, *=1 /)*+/@)*+(3 (' )(6>.+/=613* (@ ()./#

T=1'1@('1, 41 )3 /); *=)* 6(*+9)*+(3 +/ ) >/;=(.(+). >=13(613(3 4=+= 61)3/ 3115/

)35 4)3*/ (@ *=1 +35+9+5)./ =)91 *( 81 *).15 8; @')6+3 )3 +313*+91 >.)3#

M(*+9)*+(3 +/ ) 91'; +6>('*)3* @(' )3 (')3+)*+(3 81)/1 (@ *=1 @(..(4+3 8131@+*/ +*

>'(9+51/:

78 2uts %uan resources into action98 I&roves level o' e''iciency o' e&loyees

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8 Lea!s to ac%ieveent o' or-ani.ational -oals

;8 "uil!s 'rien!ly relations%i&

Classical T%eories o' +otivation

T=1 6(*+9)*+(3 (31>*/ 41'1 6)+3.; 5191.(>15 )'(35 ?!0/# T='11 6)+3 *=1('+1/ 41'1

6)51 5'+3 *=+/ >1'+(5# T=1/1 *='11 .)//+). *=1('+1/ )'1-

)% +aslo3'>(/1.;# T=+/ )3 81 351'/*((5 8; 351'/*)35+3 *=1 =+1')'=; (@ 3115/ 8;

6)3)1'# T=1 3115/ (@ +35+9+5). /1'91/ )/ ) 5'+9+3 @('1 +3 =6)3 81=)9+('#

T=1'1@('1, ) 6)3)1' 6/* 351'/*)35 *=1 =+1')'=; (@ 3115/# M)/.(4 =)/

>'(>(/15 T=1 N115 H+1')'=; M(51.#

T=1 3115/ =)91 8113 .)//+@+15 +3*( *=1 @(..(4+3 +3 ('51':

# 2%ysiolo-ical nee!s

2# Sa'ety nee!s

7# Social nee!s

(/15 ) *4(-@)*(' *=1('; (' *=1 6(*+9)*('-=;+131 *=1(';# A('5+3 *( H1'81',

*=1'1 )'1 /(61 (8 @)*('/ *=)* '1/.* +3 /)*+/@)*+(3 4=+.1 *=1'1 )'1 (*=1' (8 @)*('/

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*=)* >'1913* 5+//)*+/@)*+(3# A('5+3 *( H1'81', *=1 (>>(/+*1 (@ S)*+/@)*+(3 +/

N( /)*+/@)*+(3 )35 *=1 (>>(/+*1 (@ D+//)*+/@)*+(3 +/ N( D+//)*+/@)*+(3#

% T%eory > an! T%eory Y- I3 ?"0, D(.)/ MG'1(' @('6.)*15 T=1('; )35

T=1('; Y /1/*+3 *4( )/>1*/ (@ =6)3 81=)9+(' )* 4(', (' +3 (*=1' 4('5/, *4(

5+@@1'13* 9+14/ (@ +35+9+5)./ $16>.(;11/%: (31 (@ 4=+= +/ 31)*+91, )..15 )/ T=1(';

)35 *=1 (*=1' +/ >(/+*+91, /( )..15 )/ T=1('; Y# A('5+3 *( MG'1(', *=1

>1'1>*+(3 (@ 6)3)1'/ (3 *=1 3)*'1 (@ +35+9+5)./ +/ 8)/15 (3 9)'+(/ )//6>*+(3/#

A//6>*+(3/ (@ T=1(';

A3 )91')1 16>.(;11 +3*'+3/+)..; 5(1/ 3(* .+1 4(' )35 *'+1/ *( 1/)>1 +* 4=13191'

>(//+8.1#

S+31 *=1 16>.(;11 5(1/ 3(* 4)3* *( 4(', =1 6/* 81 >1'/)515, (6>1..15, ('

4)'315 4+*= >3+/=613* /( )/ *( )=+191 (')3+)*+(3). ()./# A .(/1 />1'9+/+(3 +/

'1+'15 (3 >)'* (@ 6)3)1'/# T=1 6)3)1'/ )5(>* ) 6('1 5+*)*('+). /*;.1#

M)3; 16>.(;11/ ')3 (8 /1'+*; (3 *(>, )35 *=1; =)91 .+**.1 (' 3( )/>+')*+(3

)68+*+(3#

E6>.(;11/ 131')..; 5+/.+1 '1/>(3/+8+.+*+1/#

E6>.(;11/ '1/+/* =)31#

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A3 )91')1 16>.(;11 3115/ @('6). 5+'1*+(3#

A//6>*+(3/ (@ T=1('; Y

E6>.(;11/ )3 >1'1+91 *=1+' (8 )/ '1.)+3 )35 3('6).# T=1; 11'+/1 *=1+' >=;/+).

)35 613*). 1@@('*/ +3 )3 +3=1'13* 6)331' +3 *=1+' (8/#

E6>.(;11/ 6); 3(* '1+'1 (3.; *='1)*, 1*1'3). (3*'(. )35 (1'+(3 *( 4(', 8*

*=1; )3 /1 /1.@-5+'1*+(3 )35 /1.@-(3*'(. +@ *=1; )'1 515+)*15 )35 /+31'1 *( )=+191

*=1 (')3+)*+(3). (81*+91/#

I@ *=1 (8 +/ '14)'5+3 )35 /)*+/@;+3, *=13 +* 4+.. '1/.* +3 16>.(;11/ .(;).*; )35

(66+*613* *( (')3+)*+(3#

A3 )91')1 16>.(;11 )3 .1)'3 *( )56+* )35 '1(3+1 *=1 '1/>(3/+8+.+*;# I3 @)*, =1

)3 1913 .1)'3 *( (8*)+3 '1/>(3/+8+.+*;#

T=1 16>.(;11/ =)91 /+../ )35 )>)8+.+*+1/# T=1+' .(+). )>)8+.+*+1/ /=(.5 81 @..;

*+.+15# I3 (*=1' 4('5/, *=1 '1)*+9+*;, '1/('[email protected]// )35 +33(9)*+91 >(*13*+).+*; (@

*=1 16>.(;11/ )3 81 *+.+15 *( /(.91 (')3+)*+(3). >'(8.16/#

T=/, 41 )3 /); *=)* T=1('; >'1/13*/ ) >1//+6+/*+ 9+14 (@ 16>.(;11/ 3)*'1 )35

81=)9+(' )* 4(', 4=+.1 T=1('; Y >'1/13*/ )3 (>*+6+/*+ 9+14 (@ *=1 16>.(;11/ 3)*'1 )35

81=)9+(' )* 4('# I@ (''1.)*1 +* 4+*= M)/.(4/ *=1(';, 41 )3 /); *=)* T=1('; +/ 8)/15 (3

*=1 )//6>*+(3 *=)* *=1 16>.(;11/ 16>=)/+1 (3 *=1 >=;/+(.(+). 3115/ )35 *=1 /)@1*;

3115/ 4=+.1 T=1('; +/ 8)/15 (3 *=1 )//6>*+(3 *=)* *=1 /(+). 3115/, 1/*116 3115/ )35 *=1

/1.@-)*).+)*+(3 3115/ 5(6+3)*1 *=1 16>.(;11/#

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MA""ING OF T#E

CASE AND T#E"RINCI"LES OFORGANI$ATIONAL

BE#AVIOUR

ORANISATIONAL C*ANE

A* TCS, OC =)/ (3*'+8*15 +6613/1.; *(4)'5/ '151@+3+3 *=1 (')3+)*+(3/ '1.)*+(3/=+> *(

+*/ 6)'1*/, 1; /*)1 =(.51'/ )35 139+'(3613*# T( )55 *( *=+/ OC 8'(=* )8(* ) 5')/*+

=)31 (3 *=1 .*'). >1'/>1*+91#

I3 *=1 ;1)'/, 51/>+*1 *=1 @)* *=)* TCS =)5 161'15 )/ *=1 .)'1/* I35+)3 /(@*4)'1 (6>)3; +*/*+.. /@@1'15 (3 +*/ (>1')*+(3). /+51#

T=1 1>1'*+/1 4)/ 5+@@/15 )35 +3 ('51' *( 611* *=1 3115/ *=1 16>.(;11/ 41'1 '(*)*15

)'(// 5(6)+3/ )35 /+../# A .(* (@ 16>=)/+/ 4)/ >)+5 *( *=1 V(+1 (@ *=1 C/*(61', +3

(6>)'+/(3 *( *=1 V(+1 (@ 16>.(;11

M)3)1'/ 6)+3.; @(/15 (3 /=('*-*1'6 >'(1*/ +3/*1)5 (@ (313*')*+3 (3 .(3

*1'6 (31/# T=1; @(..(415 ) '1)*+91 )>>'()= )35 =131 .)15 ) >'()*+91 )>>'()=#

L) (@ @(/ (3 +33(9)*+(3 )35 1>1'+613*)*+(3#

A8/131 (@ ) @('6). /;/*163%ere in t%e 1no3le!-e coul! $e s%are! @(' 1)/1 (@

'1>.+)*+(3 )'(// >'(1*/#

A$sence o' tea8)/15 '14)'5/ )/ @(/ 4)/ (3 +35+9+5). >1'@('6)31 #

29 | P a g e


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A$sence o' en!eavors to3ar!s I6)1 8+.5+3 4=+= .1)5 *( '1)*1' 5+@@+.*; +3

)**')*+3 ).+*; *).13*#

B; 2002, *=1 3115 *( ).+3 4+*= *=1 6)'1*, /*(61' )35 8/+31// '1+'1613*/ 4)/ @1.* )* )3(')3+)*+(3). .191. )35 =131 ) OD +3*1'913*+(3 4)/ /(=*#

REALIN+ENT AND RESTRUCTURIN AT TCS

A/ *=1 6)'1* 51+51/ *=1 /*')*1; *( 81 )5(>*15, /*'*'1 51+51/ *=1 @('6, *1=3(.(;

51+51/ )>)+*; )35 /;31'; +3 (*>* (61/ @'(6 *=1 .*'1, )3 (')3+)*+(3). 51/+3 +/

311515 *( )''; ).. *=1/1 *(1*=1' +3 ) =(.+/*+ 6)331'#

Ali-nent an! Attuneent:

T=1 @(' 9(+1/: 9(+1/ (@ *=1 16>.(;11, /*(61', *1=3(.(; )35 41).*= 3115 *( 81 )**315#

H131 @)*('/ .+1 '1/('1 )..()*+(3, *1)6-4(', .1)'3+3 (>>('*3+*+1/ @(' +35+9+5)./ )35

*1)6/, @)*('/ *=)* 4(.5 +3'1)/1 >'(5*+9+*; 41'1 >)+5 16>=)/+/ (3#

Goal Alignment & Balanced Scorecard- I6>('*)31 *( (). ).+3613* 4)/ 3(4 351'/*((5 9)'+(/ 61)3/ *( +3/*+**+(3).+1

().-('+13*15 >1'@('6)31 6)3)1613* $@'(6 *=1 +3/*+**+(3 *( +35+9+5). .191./%

41'1 (3/+51'15#- T=1 (31>* (@ *=1 P1'/(3). S('1 C)'5 4)/ +3*'(515 4=1'1+3 *=1 ()./, *)// (@

1)= +35+9+5). 4)/ )//+315# T=1 B).)315 S('1)'5 )>>'()= 4)/ >'(>(/15 4=+=

*).15 )8(*:Shareholder $F+3)3+). G()./%, Technology ().+*;, C(/*%,Customer

(C/*(61' S)*+/@)*+(3%, and Employee (L1)'3+3 D191.(>613*%#- R1.)' (3.+31 4('@.(4 '19+14/ 41'1 )''+15 (* *( *') +35+9+5). >1'@('6)31

))+3/* /*)*15 ()./# O3 *=1 8)/+/ (@ *=1/1 *=1 '14)'5/ )35 +313*+91/ 41'1 51/+315#- F(/15 C)'11' P.)33+3 )35 *=1 M13*('+3 >'(1// 41'1 )./( >* +3 >.)1 @(' *=1 '1).

*).13* +3 *=1 (')3+)*+(3#

Account !cellence Programme "AP#

T=+/ 51).* 4+*= 1; )*1('+1/ 1## .1)51'/=+>, S*')*1+ P.)33+3, C/*(61' )35 6)'1*

@(/,

M1)/'1613*, A3).;/+/ )35 K3(4.151 M)3)1613*, HR F(/, P'(1// M)3)1613* )35

B/+31// R1/.*/#

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T=1 AEP =)/ 6)+3.; *).15 )8(* ).+*;, /1'9+1, (/* )35 ;.1 *+61 8; 813=6)'+3:

M11*+3 ).. /*(61' '1+'1613*/

M+3+6++3 9)'+)31/ +3 >'(1//1/

E.+6+3)*+(3 (@ 4)/*1

E@@++13* P'(5* S1'9+1 C(3*+3(/ P'(1// I6>'(91613*/

Darpan

T=1 >'1/131 (' .) (@ (663+)*+(3 (' *=1 .) (@ +* 81)61 (31 (@ *=1 8+1/* ='5.1/ +3

16>.(;11 6(*+9)*+(3 )35 6)3)1'+). 51+/+(3-6)+3 5'+3 *=1 )'1//+91 1>)3/+(3

/*')*1;# I3 '1/>(3/1 *( *=+/ D)'>)3, 4)/ +3+*+)*15 $(81*+91 *( [email protected]* )35 I6>'(91%# A

1/*+(33)+'1 4)/ >'1>)'15 *( (..1* *=1 >'1.+6+3)'; 5)*) 4=+= +3.515 )>*'+3

)//(+)*1 @1158) )'(// ! )*1('+1/: C)'11' J(8, C(663+)*+(3, C.*'1 P'+51,

L1)51'/=+> )35 S>1'9+/('#

Outcoes 'ro Dar&an

I3'1)/1 +3 *=1 A//(+)*1 S)*+/@)*+(3 I351 $ASI%

I3'1)/1 +3 C/*(61' S)*+/@)*+(3 I351 $CSI%#

T1)6/ 41'1 3(4 )8.1 *( )//(+)*1 *=16/1.91/ 4+*= *=1 8+1' >+*'1 (@ )3

(')3+)*+(3 +#1# *=1+' (3*'+8*+(3/ *=)* )5515 9).1 *( *=1 /*(61'/ )35 *=1(')3+)*+(3#

L(41' )**'+*+(3

A *')3/>)'13* .*'1 4)/ 13(')15#

H+= @(/ (3 C('>(')*1 S(+). R1/>(3/+8+.+*; $CSR%

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+OTIVATION AT TCS

E6>.(;11/ /)*+/@)*+(3 .191. +/ =+= 4+*= *=1 6(*+9)*+3 )>>'()= (@ TCS# T(> 6)3)1613*

+3 TCS (3 '1)*1' /).1 +/ +3*1'1/*15 +3 6(*+9)*+3 16>.(;11/# M(/* (66(3.; >'(6(*+(3

)35 )>>'1+)*+(3 .1**1' )/ +313*+91/ )'1 6(/* 6(*+9)*+3 @(' 16>.(;11/ +3 TCS# P1'@('6)31

)>>')+/). /;/*16 +/ 6(*+9)*+3 @(' 16>.(;11/ +3 TCS# P1'@('6)31 )>>')+/). (@ 16>.(;11/

).4);/ *)1/ >.)1 +3 TCS# M(/* (66(3.; 16>.(;11/ ).4);/ 1* @1158) @'(6

>1'@('6)31 )>>')+/). +3 TCS# D1@+3+*1.; +3 6(/* )/1/ 16>.(;11/ +3 TCS ).4);/ 1*

+3'1613* )@*1' >1'@('6)31 )>>')+/).# M(/* (66(3.; >'(6(*+(3 (@ 16>.(;11/ )35

6(*+9)*+(3 /=(.5 81 *=1 @(/ (@ >1'@('6)31 )>>')+/). +3 TCS# G131')..; 61'+* )/ 61*=(5

(@ >1'@('6)31 )>>')+/). +/ =+1@.; +6>.1613*15 +3 TCS# E6>.(;11/ +3 TCS (3 '1)*1' .191.

4(.5 >'1@1' *( '11+91 )3; +3'1613* +3 *=1+' /).)'; )@*1' >1'@('6)31 )>>')+/).# I3 6(/*

)/1/ >1'@('6)31 )>>')+/). =1.>/ 16>.(;11/ +3 TCS /1* )35 )=+191 61)3+3@. ()./#

P1'@('6)31 )>>')+/). +91/ 16>.(;11/ +3 TCS (3/*'*+91 '+*++/6 +3 ) @'+135.; )35

>(/+*+91 6)331'# P1'@('6)31 (@ 16>.(;11/ +3 TCS +6>'(91/ )@*1' >'(1// (@ >1'@('6)31

)>>')+/).# P1'@('6)31 )>>')+/). +6>'(91/ 6(*+9)*+(3 )35 (8 /)*+/@)*+(3 (@ 16>.(;11/ +3

TCS# 7"0 51'11 >1'@('6)31 )>>')+/). +/ 6(*+9)*+3 @(' 16>.(;11/ +3 TCS# 7"0 51'11

>1'@('6)31 )>>')+/). (@ TCS '1+'1/ *( 81 6(/* @(/15 (3 '(.1/ )35 .1)51'/=+>#

CO+2ENSATION +ANAE+ENT IN TCS

TCS @(..(4/ ) 6(51. 4=+= +/ @)' )=1)5 (@ (*=1' *')5+*+(3). /;/*16, 4=+= +/ E(3(6+ V).1

A5515 $EVA%# I* +/ 3(* /* )3; '14)'5 /*'*'1, 8* )3 +3*1')*15 6)3)1613* >'(1//

)+615 )* )=+19+3 .(3 *1'6 ()./, +3/*1)5 /=('* *1'6# I* 6)1/ /'1 *=)* *=1 3+* >1'@('6/ +3

) //*)+3)8.1 )35 +3'1)/+3 6)331'# S( +3 *=1 /)61 4); 191'; +35+9+5). 16>.(;11 4(.5 81

)8.1 *( +6>'(91 =+/=1' >1'@('6)31 (3/+51')8.;#

TCS (6>13/)*+(3 6)3)1613* /;/*16 4)/ 8)/15 (3 *=1 EVA 6(51.# W+*= *=1

+6>.1613*)*+(3 (@ E(3(6+ V).1 A5515 $EVA%-8)/15 (6>13/)*+(3, *=1 /).)'; (@

16>.(;11/ (6>'+/15 (@ *4( >)'*/ @+15 )35 9)'+)8.1# T=1 9)'+)8.1 >)'* (@ *=1 /).)'; 4)/

)''+915 )@*1' (3/+51'+3 8/+31// 3+* EVA, ('>(')*1 EVA, )35 )./( +35+9+5). >1'@('6)31

EVA# EVA +/ )..)*15 )/ 31* (>1')*+3 >'(@+* )@*1' *)1/ 6+3/ ) =)'1 (@ *=1 (>>('*3+*;

(/* (@ *=1 )>+*). +391/*15# T=1 9)'+)8.1 (6>(313* +3 *=1 /).)'; /*'*'1 (@ )3 +35+9+5).

)./( 51>135/ (3 *=1 ')*+3 *=)* =1 '11+91/ (3 ) /).1 (@ -! $D-A%#

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,el'are $ene'its @(' @..-*+61 16>.(;11/ +3.51 /8/+5+15 H(/+3 )35 (*=1' .()3/,

615+). @)+.+*+1/, '1*+'1613* 8131@+*/, *')3/>('*)*+(3, )3*113 @)+.+*+1/, (91'/1)/ )..(4)31/,

@)6+.; 1913*/ $>+3+, *'1/, .*'). 1913*/%, (3 >'16+/1 8)3 1*13/+(3 (3*1'/ATM/,

H1.>51/ @)+.+*+1/, @.1+8.1 4('+3 =('/, )//+/*)31 +3 /=((. )56+//+(3/, =(.+5); =(61/,

6))+31 /8/'+>*+(3/, (91'/1)/ *')91. '1+68'/1613* @(' >)>1' >'1/13*)*+(3/ )35 6)*1'3+*;

.1)91 @(' )5(>*+(3#

TCS '1(3+/1/ *=)* +391/*+3 +3 +*/ >1(>.1 +/ ) 1; *( *=1 //*)+3)8+.+*; (@ +*/ 51.+91'; 6(51.

8; 131')*+3 16>.(;11 /)*+/@)*+(3 )35 6+3+6+/+3 *=1 )**'+*+(3 ')*1# O31 )/>1* (@ *=+/ +/

*=1 .*'1 (@ .1)'3+3 *='(=(* )3 16>.(;11/ 5191.(>613* .+@1;.1 )35 TCS +391/*/

)'(35 " (@ +*/ >'(@+*/ +3 LD# T=1 LD 13*'1, )* T'+9)35'6, I35+), 4)/ 1/*)8.+/=15 +3

?? *( 51.+91' +*/ *')+3+3 '1+'1613*/# I* =)/ .)//'((6/, ) .+8')';, )3 )5+*('+6, )

(3@1'131 =).., 5+///+(3 '((6/, )35 )8(* 700 >1'/(3). (6>*1'/ (331*15 *( /1'91'/#

A.. @..-*+61 16>.(;11/ (@ TCS, +3.5+3 ).. />>('* '(>/, '11+91 =).@-;1)'.; )'11'

5191.(>613* '19+14/# A.. 314 16>.(;11/, +3 *=1 @+'/* ;1)' (@ *=1+' 16>.(;613*, '11+91

)'*1'.; '19+14/# A* *=1 135 (@ 191'; )//+3613*, 16>.(;11/ 6); )./( '11+91 @('6). >'(1*

)35 '19+14/#

E&loyee En-a-eent

E6>.(;11 +3>*/ )'1 /(.++*15 *='(= *=1 )33). /'91; )..15 PULSE, (35*15 *='(=

*=1 C(6>)3;/ 5++*). >('*)., Ultimatix# O>+3+(3 >(../, P'()*+91 E6>.(;11

E3)1613* P'(')661 $PEEP%, (>13-=(/1 /1//+(3/, P'(1// I6>'(91613* P'(>(/)./

$PIP/%, '+19)31 61=)3+/6/, )35 1+* +3*1'9+14/ )'1 /(61 (*=1' 61=)3+/6/ *( /(.++*

@1158) @'(6 16>.(;11/# C'(//-F3*+(3). T1)6/ $CFT/% (@ .(). A56+3, HR )35

16>.(;11/ )'1 51>.(;15 @(' /11+3 *=1 @1158)# T( 13/'1 )>>'(>'+)*1 .+13* /+*1 4('

139+'(3613*, (' 4(' (3*')* >'(9+51/ ) 8)/1.+31, )35 HR '1.)'.; .+)+/(3/ 4+*= .+13*

/>>('* '(>/# S(61 =)331./ (@

E6>.(;11 E3)1613* +3 TCS +/:

Speak $p: S>1) U> +/ ) >.)*@('6 @(' 16>.(;11/ *( 5+/// >1'*+313* 6)**1'/ 4+*= *=1

C(6>)3;/ /13+('/ )35 *( 8'+3 *=16/1.91/ .(/1' *( *=1 C(6>)3; )35 +*/

6)3)1613* *=/ 5191.(>+3 *=1 =)331./ (@ (663+)*+(3 81*4113 16>.(;11/ )35

*=1 C(6>)3;/ *(> 11*+91/#

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Grievance %edressal System: E6>.(;11 '+19)31/ )'1 .(15 *='(= ) 13*').+/15

'+19)31 '15'1//). /;/*16# B')3= G'+19)31 C(('5+3)*('/ )35 *=1 C('>(')*1

G'+19)31 P'(1// L1)5 >1'@('6 411.; )35 6(3*=.; '19+14/ *( 13/'1 ).+*;

'+19)31 '1/(.*+(3 8; *=1 H6)3 R1/('1/ T1)6 4+*=+3 *=1 />1+@+15 *+61@')61#E*=+/ C(3/1..('/ )* '1+(3). )35 ('>(')*1 .191./ )./( >.); ) 1; '(.1 +3 =)35.+3 *=1

/13/+*+91 '+19)31/# PPs: E6>.(;11/ )3 .( PIP/ *='(= ) .+3 +3 Ultimatix# T( 13(')1 16>.(;11

>)'*++>)*+(3 +3 *=1 1351)9(', *=1 B1/* PIP )4)'5 +/ +913 )33)..;# PP ' (entoring:PEEP +/ ) 613*('+3 +3+*+)*+91 +3 4=+= 16>.(;11/ (331* (31-

(3 (31 4+*= TCS/ /13+(' 6)3)1613*# Propel: P'(>1. >'(9+51/ ) @('6 *( 5+/// +//1/ )35 +51)/, *( >'(6(*1 *=1 +51)/ )35

*( '1/(.91 +//1/ )* +31>*+(3 .191. +*/1.@# P'(>1. (91'/ ).. 16>.(;11/ )'(// TCS#C)6>/ )35 ([email protected]/ )'1 (35*15 @(' >'(8.16 /(.9+3, 5+/(91'; (@ 314 +51)/,

5+).(1, '[email protected]*+(3 )35 @3# T='(= *=1/1 /1//+(3/, *=1 16>.(;11/ )'1 >'(9+515 )

>.)*@('6 @(' .1)'3+3, +3*1')*+3 )35 >'(8.16 /(.9+3# P$)S: PULSE +/ *=1 (6>)3;/ )33). A//(+)*1 S)*+/@)*+(3 S'91;, 351'*)13

191'; ;1)' *( 61)/'1 )35 351'/*)35 *=1 TCS A//(+)*1/ )**+*51, (>+3+(3/,

6(*+9)*+(3, )/>+')*+(3/ )35 /)*+/@)*+(3# T='(= PULSE, TCS )**16>*/ *( @+35 (*

(>>('*3+*+1/ @(' +6>'(91613*, +39+*1 /1/*+(3/, )/1'*)+3 /=('*(6+3/, 51/+3

)>>'(>'+)*1 >.)3/, 4=+= @+3)..; (3.51 +3 )*+(3# T=1 /*1)5; '+/1 +3 *=1 A//(+)*1

S)*+/@)*+(3 I351 $*='(= PULSE% +/ )3 +35+)*+(3 (@ TCS .*'1 )35 )'1 @(' +*/

)//(+)*1/# Stress (anagement: T=1 IT +35/*'; +/ 3(43 @(' +*/ =+=->'1//'1 4(' )*6(/>=1'1

)35 .(3 4('+3 =('/, 4=+= '1)*1 =+= .191./ (@ /*'1//# TCS 13(')1/ +*/

16>.(;11/ *( 51-/*'1// 8; >)'*++>)*+3 +3 F3W(' 4=+= +/ ) *1'6 /15 )'(//

TCS *( '1@1' *( )3; )*+9+*; (' >'(')6/ *=)* +/ (35*15 5'+3 4('# F3W('

C(66+**11/ )'1 @('615 )'(// )(3*/ 4=+= (')3+/1, >+3+/, >)'*+1/ )35 1*-*(1*=1'/ 4+*= @3 )35 )61/#

A33). >+3+/ *)1 >.)1 +3 1)= '1+(3 *=)* +91/ TCS1'/ />'1)5 )'(// ) '1+(3 *( (61

*(1*=1' )35 1.18')*1 4+*= *=1+' @)6+.+1/ )35 (..1)1/#

2er'orance A&&raisal

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TCS (35*/ )>>')+/)./ *4+1 ) ;1)'#

A* *=1 135 (@ *=1 ;1)'

A* *=1 135 (@ ) >'(1*8

A>>')+/)./ )'1 8)/15 (3 B).)315 S('1)'5, 4=+= *')/ *=1 )=+191613* (@ 16>.(;11/ (3

*=1 8)/+/ (@ *)'1*/ )* @(' .191./:

@+3)3+).

/*(61'

+3*1'3).

.1)'3+3

T=1 'inancial &ers&ective )3*+@+1/ *=1 16>.(;11/ (3*'+8*+(3 +3 *1'6/ (@ '19131 '(4*=,

(/* '15*+(3, +6>'(915 )//1* *+.+)*+(3 )35 /( (3 T=1 custoer &ers&ective .((/ )* *=1

5+@@1'13*+)*+3 9).1 >'(>(/+*+(3 (@@1'15 8; *=1 16>.(;11 T=1 internal &ers&ective'1@1'/ *(

*=1 16>.(;11/ (3*'+8*+(3 +3 '1)*+3 )35 //*)+3+3 9).1

T=1 learnin- an!-ro3t% )'1 /1.@-1>.)3)*(';# T=1 41+=* +913 *( 1)= )**'+8*1 +/ 8)/15

(3 *=1 @3*+(3 *=1 16>.(;11 >1'@('6/# "ase! on t%eir in!ivi!ual ac%ieveents6

e&loyees are rate! on ascale o' one to 'ive ('ive ? @su&erstar)8 I@ 16>.(;11/ 1* ) .(4

')*+3 $.1// *=)3 *4(% +3 *4( (3/1*+91 )>>')+/)./, *=1 4)'3+3 @.)/ ( ># I@ *=1 >(('

>1'@('61' (3*+31/ 1**+3 .(4 /('1/ *=13 *=1 1+* (>*+(3 6); 81 (3/+51'15#

O91' *=1 ;1)'/ TCS =)/ @(35 *=1 >)**1'3 *=)* .1)5/ *( *=1 6)+66 51.+31 +3 >1'@('6)31

$ore!o# I@ 16>.(;11/ 4(' @(' 6('1 *=)3 *4( ;1)'/ (3 *=1 /)61 >'(1*, *;>+)..; 1+*=1'

*=1+' >1'@('6)31 5+>/ (' *=1; .1)91 *=1 (')3+)*+(3# T( )9(+5 *=)*, TCS /=@@.1/ +*/

16>.(;11/ 81*4113 >'(1*/ 191'; 6(3*=/ (' /(# @2er'orance !ro&s i' otivation

!ro&s8E6>.(;11 *+.+)*+(3 ')*1 +3 TCS +/ )8(* " *=)* +/ =+=1/* +3 *=1 +35/*';#

A* *=1 =1)'* (@ )3 16>.(;11/ /)*+/@)*+(3 .+1/ *=1 @)* *=)* =+/ >1'@('6)31 +/ 81+3

)>>'1+)*15 )35 '1(3+15# TCS/ >1'@('6)31 6)3)1613* /;/*16 =)/ 61*)6('>=(/15 +3*(

(31 *=)* 16>=)/+1/ (81*+9+*; )35 ) /;/*16 *=)* 6)35)*1/ >1'@('6)31 19).)*+(3 ))+3/*

>'151*1'6+315 '+*1'+)#

W=)* 51/1'91/ />1+). 613*+(3 +/ *=1 )*+91 >)'*++>)*+(3 (@ *=1 /13+(' 6)3)1613* +3 *=1

51*1'6+3)*+(3 (@ +51.+31/ @(' *=1 >1'@('6)31 )>>')+/). >'(1//#

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T=1 >'(1// 13/'1 8; +3 (@ *=1 16>.(;11/ /+31 *=1 +51.+31/ @(' *=1 ')*+3 /;/*16 )35 +*/

(391'/+(3 +3*( 6(31; *1'6/ +/ 3(* 3+.)*1')..; 51+515 8; HR 8* +/ ) (3/13// (@ ) '(//

@3*+(3). *1)6 4+*= '1>'1/13*)*+(3 @'(6 ).. .191./#

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SUGGESTIONS AND

LEARNINGSI3 *=1 .)/* ;1)'/, TCS =)/ *4+1 /113 ) '+/+3 +3 +*/ *(> 8')//# S# R)6)5(')+ =)5 8113

.1)5+3 TCS /+31 200)*=# D'+3

*=+/ >1'+(5 +* =)5 19(.915 @'(6 ) 2 8+..+(3 *( ) " 8+..+(3 5(..)' (6>)3;#

C=)31 +3 )'5 5'+3 O*(81' 200? 4=13 N#C=)35')/1=)')3 4)/ '1>.)15 )/ CEO (@ *=1

(6>)3;# T=1 ''13* CEO 4)/ 1.19)*15 *( *=1 >(/* (@ 11*+91 9+1-=)+'6)3# T=+/ =)31

(@ )'5 '1/.*15 +3 TCS 13*1'+3 *=1 F('*31 !00 .+/* +3 207-20< 4+*= '19131 (@ )'(35

8+..+(3# T=+/ >=)/1 (@ TCS 351' ) 314 .1)51'/=+> 4+.. /'+>* ) 314 =)>*1' +3 *=1 /1//

/*('; (@ I35+)3 IT +35/*';#

W1 3(4 1>.('1 *=1 '(.1 (@ *')+3+3 +3 =)31 - 8; 6(9+3 ) /*1> )=1)5 @'(6 *=1 *')5+*+(3).

)>>'()= - @'(6 3(4.151 *')3/@1' *( (6>1*13; 5191.(>613* )35 *( (')3+)*+(3).

=)31 )35 =(4 +* +/ /(61*=+3 *=)* (*=1' (6>)3+1/ )3 .1)'3 @'(6 TCS#

TCS >'(9+51/ *=1 (>>('*3+*+1/ @(' (')3+)*+(3). =)31 *='(= *')+3+3 )/ @(' 5+@@1'13*

4+35(4/ )35 *=+/ /(61*=+3 *=)* (*=1' IT @+'6/ )3 .1)'3 @'(6# E)= (@ *=1/1 >'(9+51/ )

9+14, 4=+= +../*')*1/ ) 1; (6>(313* (@ (')3+)*+(3). =)31 *=)* )3 81 )55'1//15

*='(= *')+3+3#

+# A//(+)*+(3: T=+/ @(/1/ (3 =(4 *( +3.51 *=1 /1'/ 5'+3 >'1>)')*+(3 @(' *')+3+3

)35 >'(9+51 *=16 4+*= *=1 (>>('*3+*; *( 81 9(). )8(* *=1+' 1>1*)*+(3/ )35 3115/#

I@ *=+/ 4+35(4 +/ /=*, /1'/ @)+. *( /11 *=1 )//(+)*+(3 4+*= *')+3+3 )35 '16)+3

>)//+91 '11+91'/#++# E>1*)*+(3: T=+/ '1@1'/ *( 6)3)+3 *=1 1>1*)*+(3/ (@ /1'/ (3 *=1 >'(1// )35

/;/*16 =)31/# S191'). (6>(313*/ (@ *=1 /(.*+(3 '16)+3 ) 6)1/=+@* )'')31613*

5'+3 *=1 /(.*+(3 51/+3 >=)/1 *=)* /'@)1 5'+3 *')+3+3# T=1/1 >(+3*/ 6/* 81

+513*+@+15 )35 (663+)*15 .1)'.; *( *=1 /1'/ *( >'1913* 6+/6)*= +3 1>1*)*+(3

)35 *=1 '1/.*)3* 5+/)>>(+3*613*#+++# H(.+/*+: T=+/ 13)8.1/ /1'/ *( 9+14 *=1 135-*(-135 >+*'1 (@ *=1 /(.*+(3, *=1

.+3)1/, 51>13513+1/ )35 @*'1 >'(1//1/# I@ *=+/ 9+14 +/ 6+//15 (* +3 *')+3+3,

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>)'*++>)3*/ 351'/*)35+3 (@ *=1 (91').. 8/+31// (81*+91 )35 8131@+*/ '16)+3/

+3(6>.1*1#+9# E3*=/+)/6: T=+/ @(/1/ (3 *=(/1 1.1613*/ (@ *')+3+3 *=)* )3 131')*1 1+*1613*

+3 *=1 .1)'3+3 >'(1//# A 4(4 1>1'+131 +3 *=1 81+33+3 6); ( ) .(3 4); *(

'1)*1 ) >(/+*+91 +6>)* @(' =)31#

A* TCS, 4(' =)/ *( 81 =)..13+3 )35 *=1 16>.(;1'/ =)91 *( 11> *=1 16>.(;11/

6(*+9)*15# TCS )..(4/ '(*)*+(3 )35 @)/*1' (31/ )'1 +3 *=1 >+>1.+31# T=+/ 61*=(5 *=)* TCS

351'*)1/ +/ ) 91'; /1@. 61*=(5 @(' *=1 '1*13*+(3 )35 6(*+9)*+(3 (@ +*/ 16>.(;11/#

R(*)*+3 *=1 >'(1*/ (3 4=+= *=1 16>.(;11/ 4(', +3 ).6(/* 191'; *4( ;1)'/, =1.>/ *=1

16>.(;11/ *( 1>.('1 314 (>*+(3/ )35 )./( /)91/ *=16 @'(6 8('15(6, *=1'18; >'(9+5+3 *=1

(6>)3; 4+*= 6(*+9)*15 16>.(;11/ (3 191'; >'(1*#

B; '*)+.+3 *=1 5')*+(3 )3 16>.(;11 4('/ (3 ) >'(1* *( )'(35 ) ;1)', TCS )3 @+35 )

>.)1 )6(3 *=1 6(/* @.1+8.1 (6>)3+1/ *( 4(' +3 *=1 I35+)3 IT /1*('#

R(*)*+3 *=1 >1'/(331. )6(3 >'(1*/ /4+@*.;, *=(/1 4('+3 (3/=('1 )35 (@@/=('1, )3 =1.>

.(41' )**'+*+(3 ')*1 +3 8+ IT (6>)3+1/ .+1 TCS )/ +* +/ 5+@@+.* @(' *=16 *( 6(5+@; 8131@+*/

(' /).)'; (6>(/+*+(3 @'113*.;#

I* (.5 =1.> .(41' )**'+*+(3 /+31 81+3 3)8.1 *( 1* (@@ ) >'(1* 5(1/ )/1 >1(>.1 *(

.1)91, /)+5 )3 )3).;/* 4+*= ) M68)+-8)/15 8'(1')1 @+'6#

B* +@ *=1; 8'+3 5(43 6+3+66 *+61 />13* (3 ) >'(1* *(( 6=, +* (.5 >/1* .+13*/,

4=( *;>+)..; >'1@1' *=1 >1(>.1 (3 *=1+' >'(1*/ *( /*); @(' ) 4=+.1, *=1 )3).;/* )5515#

T=1 M68)+-8)/15 TCS /)+5 *=)* +* 4(.5 (@@1' *')+3+3 *( 6('1 *=)3 .)= 16>.(;11/ *=+/

;1)' +3 *=1 @)/* '(4+3 5++*). *1=3(.(+1/# I* )+6/ *( +3'1)/1 +*/ '19131 @'(6 5++*).

/1613* *( ! 8+..+(3 (91' *=1 31* @+91 ;1)'/#

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SUESTED C*ANES IN T*E ORANIATION DESIN AT TCS

STRATEY:

IT 8/+31// +3 I35+) +/ /)*')*15 4+*= >.);1'/ 4=+= @(..(4 ) (/* .1)51' /*')*1;# T=1

+3'1)/+3 6)'+3 )35 *+61 >'1//'1 @'(6 .+13*/ 4)'')3*/ *=)* TCS /=+@*/ +*/ /*')*1;

@'(6 *=)* (@ ) (/* .1)51' *( 5+@@1'13*+)*('# T=+/ 4(.5 =1.> TCS *( *)'1* >'(1*/

4=+= )'1 =+= (3 9).1 =)+3#

L) (@ ) /*'*'15 )>>'()= *( 19).)*1, +68+81 )35 5+//16+3)*1 *=1 81/* >')*+1/#

A.*=(= +* =)/ )3 351'/*)35+3 (@ +*/ (6>1*+*+91 >(/+*+(3, 8* *=1 61)/'1613*,

)//1//613* )35 +6>)* (@ *=1 *='1)* +/ 3(* 41.. 51@+315#

T=(= *=1 /=('*-*1'6 =('+(3/ =)91 8113 )55'1//15 *=1 (')3+)*+(3). /*')*1+

(81*+91/ +3 *=1 .(3 *1'6 =)91 3(* 8113 6= *)13 )'1 (@#

STRUCTURE:

TCS 3115/ *( =)91 (')3+)..; 5'+913 /*'*'1 4=+= 4(.5 @(/*1' (..)8(')*+(3 )35

*1)6 4('# C'(// @3*+(3). *1)6/ )'1 311//)'; *( 51.+91' >'(5*/ 4=+= )'1 )8(91*=1 9).1 =)+3# T=1 139+'(3613* +/ =+=.; 31'*)+3, 3/*)8.1 (' /81* *( 9)'; ')>+5

=)31/ +3 6)'1* (35+*+(3/# T=1'1 +/ ) 3115 *=)* >1'/(331. )'1 16>(41'15 *( 6)1

51+/+(3/ )35 '1/(.91 >'(8.16/ *=16/1.91/#

RE,ARDS:

T=1 '14)'5 /;/*16 6/* 81 (3'13* 4+*= *=1 /*'*'1 )35 >'(1//1/ *( [email protected]

*=1 /*')*1+ 5+'1*+(3# R14)'5 /;/*16/ )'1 1@@1*+91 (3.; 4=13 *=1; @('6 ) (3/+/*13*

>))1 +3 (68+3)*+(3 4+*= *=1 (*=1' 51/+3 =(+1/# T=1 '14)'5 /;/*16 )* TCS =)/

*( =)31 @'(6 +35+9+5). *( *1)6 8)/15# I313*+91 @(' *=1 16>.(;11/ *( >1'@('6 )/ )

*1)6 3115/ *( 81 *=1'1 @(' 51.+91'+3 />1'+(' >'(5*/#

L) (@ ).+3613* +3 *=1 '1/.*/ (@ *=1 >1'@('6)31 )3).;/+/ 4+*= 8/+31// '1/.*/ )35

(81*+91/#

T=1 >1'@('6)31 >'(1*+(3/ @(' 61)/'1/ )35 +35+)*('/ =)91 3(* 8113 @..; 19(.915,

*=1 )8/131 (@ *=1/1 61)/'1/# T=+/ =)6>1'+3 *=1 (). /1**+3 >'(1// #

2ROCESSES:

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TCS 3115/ *( =)91 =('+(3*). >'(1//1/, )./( 3(43 )/ .)*1'). >'(1//1/# I* +/

51/+315 )'(35 *=1 4('@.(4, /= )/ 314 >'(5* 5191.(>613* (' @.@+..613* (@ )

/*(61' ('51'#TCS /=(.5 8+.5 ) .*'1 (@ 13(')+3 *=+3+3 '1)*+3 @('6/

@(' 5+).(1, 4=+.1 13(')+3 .1)51'/=+> )* ).. .191./ )/ *=1 )**'+8*1/ (@ C/*(61'S)*+/@)*+(3 61)/'1613* /=(4 /(61 51'11 (@ 9)'+)31 *( *=)* (@ *=1 /*)*15

/*(61'/ 1; 1>1*)*+(3/#

# R+/ *)+3, 1>'1//+3 5+@@1'131/ )35 (3/*)3*.; 131')*+3 314 3(4.151 /=(.5

81 13(')15 )6(3 *=1 16>.(;11/#

T=1 .) (@ +3*1')*+(3 (@ >'(1// +6>'(91613* +3+*+)*+91/ /= )/ PROPEL, PEEP

1*#, 4=+= [email protected] *=1 )//(+)*1, 4(' 139+'(3613*#

T=1 )8/131 (@ ) 41..-51@+315 )>>'()= *( 19).)*1 *=1 (/* 1@@1*+9131// (@5++*+)*+(3 >'(1//#

M(3+*('+3 )35 *')+3 (@ /*(61' /)*+/@)*+(3 61*'+/ +/ 5(31 (3.; )* +35+9+5).

/*(61' .191./# M(3+*('+3 )* ('>(')*1 .191. 4+.. =1.> +3 +6>'(9+3 +*/ (91')..

8+.5+3 >'(1//1/ )3).;/+/ *=1'18; +9+3 +* ) (6>1*+*+91 )59)3*)1 #

2EO2LE:

H6)3 '1/('1 >(.++1/ )./( 8+.5 *=1 (')3+)*+(3). )>)8+.+*+1/ *( 11*1 *=1

/*')*1+ 5+'1*+(3/# T=1 16>.(;11 3115/ *( 81 +913 )*(3(6; )35 (3*'(. (91' *=1+'

4(' 4=+= 4(.5 =1.> +3 13(')+3 '1)*+9+*;# V).+3 (@ 16>.(;11/ /=(.5 81

+3/*+**+(3).+15 *='(= 1/*)8.+/=+3 >'(1//1/ *=)* 13)8.1 )35 13=)31 +35+9+5).

>1'@('6)31#

T=1 >'(5*+9+*; .191./ (@ >1(>.1 +/ .(41' *=)3 *=)* (@ +*/ (6>1*+*('/ 6)('/ /(

+6>'(9+3 )3 16>.(;11/ '1).+)*+(3 4(.5 13)8.1 +* *( )=+191 +*/ /*)*15 9+/+(3

E3*1'>'+/1 /(.*+(3/ )35 >'(1// +6>'(91613*/ >'(')6/ (@*13 @)+. 81)/1 ('>(')*1

/*')*1+ (81*+91/ )'1 6+/351'/*((5, (' 81)/1 >'(1//1/ )35 /;/*16/ )'1 3(* ).+315 4+*=

;(' 8/+31// +6>1')*+91/# TCS B/+31// P'(1// )35 C=)31 M)3)1613* /(.*+(3/

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)55'1// *=1/1 )>/ 8; @+'/* .)'+@;+3 ;(' /*')*1+ (81*+91/ )35 8/+31// '1+'1613*/

81@('1 5191.(>+3 ) *)'1* (>1')*+3 6(51. *=)* 4+.. '1).+1 ;(' ()./#

T%e TCS A!vanta-e

TCS B/+31// P'(1// )35 C=)31 M)3)1613* C(3/.*+3 S1'9+1/ >'(9+51 ;( 4+*=

3>)')..1.15 1>1'*+/1 +3 8/+31// 6(51. )35 *1=3(.(+). +33(9)*+(3/# O' =(.+/*+

)>>'()= 4+.. 13=)31 ;(' 8/+31// 1@@++13; )35 =1.> ;( *( )=+191 ) *'1 (6>1*+*+91

)59)3*)1#

TCS 'ocus:T( 6)1 =)31 =)>>13 /1//@..;#

O' .+13*/ />1+@+)..; 9).1 (' (3/.*)3*/ 1*13/+91 )35 5+91'/1 1>1'+131 +3 IT,

/*')*1;, )35 8/+31// >'(1// '113+311'+3 )35 =)31 6)3)1613*#

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BIBLIOGRA"#Y

I3*1'9+14 (@ 16>.(;11/ @'(6 TATA CONSULTANCY SERVICES, KOLKATA

=**>:444#;9)(8/#(6(6>)3;*/+351#)/>

=**>:(.)*)8.(/#8.(/>(*#(6200"2*/-.*'1-)35-*')+3+3#=*6.

=**>:1(3(6+*+61/#+35+)*+61/#(6I3@(*1=IT1SUK-.1).-@+'6-LG-/*)@@/-')+.-

))+3/*-TCS)'*+.1/=(4:+3@(*1=#+35+)*+61/#(6)'*+.1/=(46/+5-!7?7,>'*>)1-#6/

=**>:444#((.)9131/#(63(4='1.5(/-*/-2#>=>

=**>:444#1>'1//+35+)#(6314/61//)1/#>=>Q314/+5X"2?

organizational behavior at tcs

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