optimizing indirect procurement through global outsourcing ......process and application integration...
TRANSCRIPT
Optimizing Indirect Procurement
through Global Outsourcing
Consolidation
General Motors
Dan MahlebashianGM Global Executive Director - Purchasing Services, RTP and
Enterprise SAP
The Hackett Group
Steven WrightSenior Director Strategy and Operations
www.sig.org/eval
GENERAL MOTORS
Optimizing Indirect Procurement through
Global Outsourcing Consolidation
March 2015
GENERAL MOTORSOptimizing Indirect Procurement through
Global Outsourcing Consolidation
Presentation for SIG Global Executive Summit
March 2015
| 3
Daniel A. Mahlebashian
GM Global Executive Director - Purchasing Services, RTP and
Enterprise SAP
Dan has a key role in the Global Business Services Organization (GBS), where he
serves as the Executive Director of Global Purchasing Services, RTP and
Enterprise SAP. In this role Dan is responsible for all Global Purchasing Services,
including Transactional and Tactical buying, flowing through Business Services, as
well as being the Global Process Leader for all Request to Pay and SAP activities
across the enterprise.
YOUR SPEAKERS
Steven L. Wright
Senior Director – The Hackett Group
Steve has over twenty-five years of strategic sourcing, procurement operations,
shared services/service delivery modeling, master data management, technology
implementation (Oracle/SAP) and business process outsourcing experience. In his
current role he directs client projects through all phases of deployment in Source to
Settle focusing on best practices in people, process and technology components.
His experience spans multiple industries including Pharmaceuticals, Manufacturing,
Distribution, Chemicals, Automotive, Technology and Services.
| 4
GM COMPANY OVERVIEW
• General Motors Company designs, builds, and sells cars, crossovers, trucks, and automobile parts worldwide with annual sales of $155B.
• We operate globally through GM North America, GM Europe, GM International Operations, GM South America, and GM Financial segments.
Our 212,000 plus employees work in 396 facilities touching six continents, they speak more than 50 languages and touch 23 time
zones.
• The company markets its vehicles primarily under the Buick, Cadillac, Chevrolet, GMC, Opel, Holden, and Vauxhall brand names, as well
as under the Alpheon, Baojun, Jiefang, and Wuling brand names.
• We sell cars and trucks to dealers for consumer retail sales, as well as to fleet customers, including daily rental car companies, commercial
fleet customers, leasing companies, and governments. In addition, the company offers connected safety, security and mobility solutions,
and information technology services (one example is OnStar which has continued to set the standard in vehicle safety, security and
connectivity for the automotive industry).
• The company, through its subsidiary, General Motors Financial Company, Inc., provides automotive financing services. General Motors
Company was founded in 1897 and is based in Detroit, Michigan.
| 5
HACKETT GROUP CAPABILITIES
The Hackett Group brings a broad array of integrated, business improvement capabilities to help clients
achieve World Class Performance through Operational Excellence
BENCHMARKING
STRATEGY &
OPERATIONS
ENTERPRISE
PERFORMANCE
MANAGEMENT
ADVISORY
TECHNOLOGY
SERVICES
TRANSFORMATION
CASH FLOW, COST, &
SERVICE
OPTIMIZATION
Growth Agility
Cash Service Cost Risk
| 6
THIS PRESENTATION WILL ADDRESS:
• How to conduct a current-state analysis and design a future-state Outsourced Service
Delivery Model for Indirect Materials and Services
• The elements of, and business case for, a Global Procurement RFP for Procurement
BPO
• The organizational impact of a proposed BPO future state model
• BPO Success Factors - Highlights of decision analysis, contracting efforts,
implementation planning and guidance on transition governance and management
| 7
TO ACCOMPLISH THIS, WE’LL TALK THROUGH A KEY INITIATIVE THAT THE GM TEAM DROVE DURING 2013/2014
• Procurement BPO Trends, Challenges, And Hackett Approach
• The Challenge for GM’s Global Business Services (GBS)
• Guiding Principles And Vision
• GM Historical Environment
• Engaging In The New Service Delivery Model
• Success Factors
• What’s Next For GM GBS
• Q & A
| 8
Process integrity is
driving provider selection
Organizations are selectively outsourcing processes, however some Multi-Tower deals
enable end-to-end process synergies (e.g. Benefits Administration, Payroll, etc.)
Multi-Tower engagements enable a more simplified governance structure and end-to-
end service level visibility
Global delivery center
capabilities are expanding
Ability to deliver services for multi-national corporations
Language capabilities
“Around the Clock” / “Follow the Sun” service delivery
Country-specific requirements and knowledge
Disaster Recovery / Business Continuity planning
Maximizes mix of on-, near- and off-shore delivery
Service providers are
offering value added tools
and applications
Avoids client’s capital investment to develop and maintain tools and applications
Speed to value accelerated
Increases acceptance levels with perception of better service
Service providers
delivering more complex
services
Service providers are maturing beyond transactional processing
Service Delivery Centers are located in highly skilled and educated geographies
Highly developed training and education programs
In addition to productivity improvements and cost reductions, solutions include process
enhancements, standardization and full transformation
Business process outsourcing is rapidly expanding and has matured beyond transactional processes
to more complex services.
TRENDS IN OVERALL BPO/OUTSOURCING
| 9
What to Outsource
• Procurement execution/transaction management
• Invoice reconciliation and auditing
• Catalog content management
• Spot buy and operation sourcing support
• Payments
• Contract management
• Strategic sourcing negotiation
SLAs to Manage
• Req to PO interval
• PO accuracy
• Adherence to policy & procedures
• % automated vs. manual
• Category savings
• Demand management savings
• Compliance savings
How to Choose a Supplier
• Ability to deliver savings
• Ability to deliver against SLAs
• Ability to support global operations
• Comprehensive P2P services
• Category expertise
• Technology infrastructure
• Economies of scale
Why Outsource
• Improve visibility into spending
• Focus on more strategic activities
• Access to improved pricing
• Access to category management expertise
• Lower transactional processing costs
• Access to supplier intelligence
• Reduce headcount
CONSIDERATIONS FOR INDIRECT PROCUREMENT OUTSOURCING
| 10
Closely collaborating with Service Providers and establishing robust contractual agreements help
companies address specific Procurement Outsourcing challenges.
Procurement Outsourcing
ChallengesWays to Address Challenge
Baseline Spend Analysis
• Perform current state spend analysis (may include rationalizing data
sets from different systems)
• Define baseline per-unit cost (where possible)
• Align definitions of spend categories with Service Provider
Demand Management and Enforcing
Compliance
• Establish well-documented, standard processes for procurement
procedures and escalations (e.g. “No-PO, No Pay”)
• Drive compliance from internal executive management
• Utilize procurement cards and regular reporting within a business
intelligence component to provide transparency into spend
Measuring and Reporting “Identified”
vs. “Realized” Savings
• Collaborate with the Service Provider to ensure that the Savings
Methodology captures all potential saving scenarios (e.g. demand
management, compliance, cost avoidance) and that savings are
credible and verifiable
• Implement and enforce Service Level Agreements (SLAs) to hold the
Service Provider accountable to contract savings levels
• Drive savings into departmental budgets to ensure savings realization
Process and Application Integration
• Engage interrelated process and technical leaders to understand
constraints, handoffs and interface requirements
• Identify technical requirements, assign responsibility and identify
internal costs to implement
CHALLENGES UNIQUE TO INDIRECT PROCUREMENT OUTSOURCING
| 11
OUTSOURCING BUSINESS CASE BENEFITS & CHALLENGES TO CONSIDER
Potential Benefits
• Provides a “variable” cost structure
• Promotes the ability to focus on core competency
• Provides flexibility to scale up or down
• Provides defined services at agreed upon service levels and at consistent performance levels
• No requirement for location management infrastructure
• Clearly defined cost structure
• Leverage provider’s transformation execution capability
Potential Challenges
• Loss of intellectual property
• Limited ability to make processes more effective & efficient
• High attrition causing a loss of business/industry knowledge
• Increased compliance risk
• Limited flexibility due to being bound long term contractual agreements
| 12
Market Scan
Conduct collaborative discovery sessions with service providers
Review and summarise session results / analysis of solutions
Facilitate collaborative solution work sessions with providers
Develop high level business case and determine feasibility of moving forward with short list of selected finalists
Decide short list of service providers
Implement
Develop detailed transition plans
Manage project plans to key milestones
Advise on contracting key milestones
Advise on transition related issues
Execute communication plans
Execute change management plans
Support the implementation of the transition plan
Planning
Develop baseline questionnaire for collect ion of pertinent data and demographics1
Facilitate Strategic Intent Workshop
Develop potential service provider candidate list based on requirements; communicate with candidate providers to gauge interest
Create Market Scan Package
Distribute Market Scan to participating service providers
Solutioning RFP
Develop initial drafts of Master Agreement, SOWs and Service Levels
Prepare Solution Packages (RFP) Service
descriptions Contract
documents Detailed
Baselines
Develop provider communication plan
Distribute RFP
Respond to service provider questions
Receive solution responses
Solution Refinement
Analyze provider Solutions
Conduct Collaborative Solution Sessions
Conduct Collaborative Transition Planning Sessions
Conduct Collaborative Contracting Sessions
Update business case
Risk Management
Perform remaining due diligence tasks
Develop request for best and final offer
HACKETT HAS DEVELOPED AN END-TO-END APPROACH TO BPO…
Service Provider Partner SelectionStrategic Intent
WorkshopMarket Scan
Transition
Management
Negotiations
Evaluate BAFO and update Business Case
Final down select (including internal options)
Provide contracting support :
Contract structure
Pricing structure/ change control
Finalise SOW
Finalise SLA
Exhibits
Negotiations Support
Support functional aspects of contract negotiations
Phase 1 Phase 2 Phase 3
1 – Baseline questionnaire and data collection will leverage prior benchmark data collection where applicable
Project Management
| 13
FOR GM - DEVELOPING A GBS CAPABILITY IS LIKE BUILDING A CAR
• GM’s Mission – Design, Build and Sell the World’s Best Cars
• GM announced the formation of a GBS team in July of 2013
• Our GBS Mission – Develop a World Class Global Business
Services function that leverages GM’s enterprise strengths and
provides a competitive advantage to our business partners and
internal stakeholders
| 14
GM’s future-state will drive toward global, common processes that deliver World-class Request-to-
Pay services through effective and efficient transaction centers...
Global, Common Processes – Leveraging GM’s Global Size and Scale
Global by Design Regional as Appropriate Local as Required
GUIDING PRINCIPLES ARE CRITICAL TO GBS SUCCESS
| 15
• Deliver World-class Global Procurement Operations Services, including
transactional and support services, across enterprise Request-to-pay (RTP)
processes, to all GM customers in the most efficient and effective manner.
• We will achieve this by:
o Optimizing our RTP processes through a core set of end-to-end channels,
o Utilizing proven technologies, leveraging SAP, to drive seamless and consistent service delivery,
visibility and compliance
o Enabling highly effective sourcing and procurement processes,
o Fostering a global environment of innovation and continuous improvement,
o And leverage our internal global, cross functional GM talent and leading third party strategic
business partners, recognized for their collective talent, initiative and leadership, to …
• Exceed our business partner and internal customers expectations - becoming the
Purchasing Services and RTP service provider of choice for GM globally.
GM ARTICULATED A FORMAL GBS REQUEST-TO-PAY (RTP) MISSION STATEMENT
Deliver Effective, Efficient and Lower Cost Services
| 16
Processes:
PO, PO Transmit,
Receive, Invoice,
Catalog Mgmt, Item
Master File Maint.
Processes:
Requisition, PO, PO
Transmit
Mexico Cell
Processes:
Requisition, PO, PO
Transmit
Processes:
Requisition, PO, PO
Transmit
Processes:
PO, PO Transmit,
Contract Management
Processes:
PO, PO Transmit
India Cell
See GMIO
GMIO
Processes:
PO, PO Transmit
Thailand Cell
See GMIO
Korea Cell
See GMIO
Processes:
Requisition, PO, PO
Transmit
PPI / CDI
NA Parts Coding
(Common Coding,
SAP Attrib.) and
Material Management
LEGACY PROCUREMENT SERVICES ENVIRONMENT - 2013
An example of regional and commodity-specific solutions with a high cost structure,
multiple providers, and few common processes or metrics
| 17
LEGACY RTP SERVICES ENVIRONMENT - 2013
Our world was far from World-Class and our stakeholders demanded better bottom
line results from RTP
Increasing
Capacity
Growing
Innovation
Developing
Best in Breed
Pay Terms,
Pricing, and
Resources
To Improve
Bottom Line
Results
MANY INVOICES -
LATE
MANY PAYMENTS -
LATEREQS.
INCOMPLETE
LOW BU TRUST
IN BUYERs
INEFFECTIVE
SUPPLIER
ENGAGEMENT
LIMITED METRICS
AND
TRANSPARENCY
Our focus
needed to
shift to:
| 18
• Focus on the customer
• Define Service Placement clarity
• Enable a Global Operating Model
• Implement in Phases
• Develop an aggressive but achievable, decision/governance timeline
• Simplify, standardize and automate
• Establish KPIs and measure success
• Increase the speed of change
• Business Case that Achieves the Vision
GBS IS ACCOMPLISHING IT’S MISSION AND INCREASING CUSTOMER SATISFACTION BY FOCUSING ON KEY SUCCESS FACTORS
| 19
SUCCESS FACTOR – FOCUS ON THE CUSTOMERS
The GBS Team worked diligently to understand stakeholder and customer
requirements – not “business as usual”. This took additional time and effort but
really made an impact on customer satisfaction.
| 20
SUCCESS FACTOR – DEFINE SERVICE PLACEMENT
Transactional ,
Low Cost, High
Volume Activities
Transaction
Service Center
Outsourcing Providers,
Other Partners &
Providers
Third Party
PartnersCorporate
Strategy,
Policy , Governance
and Statutory
Centers of
Excellence
High Level Skills,
Experience,
Confidentiality
Business Areas
Requires Business
Specific Knowledge
or Close Proximity
End Users
Self-service with
Automated Controls,
Approvals, Workflow
• Management &
Administration
– Function
oversight
Management
– Strategy &
Performance
– Policy &
Procedure
Governance
• Sourcing and
Supply Base
Strategy
• Compliance
Strategy
– Internal
– External
• Sourcing Execution
– Category Strategy
– Requirements
definition and supplier
bidding
– Negotiation and
supplier contract
creation
• Supplier Relationship
Management
– Supplier Dev/Mgmt
– Supplier Partnering
• Customer Management
– External Customer
– Internal Customer
– Product Development
and Design Support
• Management Oversight
of Transactional
Processing
– Requisition and PO
– Invoice & Payments
– Spot Buying
• Supply Data
Management
– Supplier Master
– Item Master
– Catalog Master
– Contract Master
• Supplier Scheduling
Oversight
• RTP Help Desk
• Sourcing CoE and
Spend Analytics
Oversight
• Supplier Performance
Management
• Compliance Mgmt.
• BPO Provider Oversight
• Receipt Processing
– Materials and
goods
– Services
• Supplier Scheduling
– Requirements
review
– Supplier scheduling
– Order Release
– Inbound Supply
– Delivery
Coordination
• Requisition (Self-
Service for Entry &
Approval)
• Receipt Processing*
– Materials and goods
– Services
GM Business StakeholdersGPSC Strategy & Governance
• RTP Transactions
– Requisition
Processing
– PO Processing
– Invoice Processing
– Payments
– Spot Buying
– RTP Help Desk
• Supply Data
Management
– Supplier Master
– Item Master
– Catalog Master
– Contract Master
• Supplier Scheduling
– Supplier scheduling
– Delivery
Coordination
• Spend Analytics
• Sourcing CoE
GBS RTP - Transaction Processing
Aligning activities with the correct roles and responsibilities enables success
| 21
SUCCESS FACTOR – A GLOBAL OPERATING MODEL DRIVES TRANSACTIONAL EFFICENCY/STRATEGIC SOURCING EFFECTIVENESS
Strategic Sourcing
PO Order Processing & Management
Com
plia
nce
& S
avin
gs
Supplier On-
Boarding
Customer
Support and Issue
Management
Low Value Purchase
Order
Execution
Automated Purchase
Order Management
Ongoing Spot Buying/High Value Purchasing
High Value Source & Buy
Single/Target
Source
(Spot Buy)
Competitive Bid
(Medium Value)
Transition &
Manage Suppliers
Negotiate
with Suppliers
Evaluate
Suppliers
Assess
Suppliers
Develop Sourcing
Strategy
Profile
Category/
Commodity
Str
ateg
y &
Gov
erna
nce
On Going Governance
Project Management Office (Change Management and Transition )
Technology Delivery
Solution Delivery Enablement Components
Target Development and Performance Management
Catalog/Contract/
Item Management
GMNA GMOV GMSA GMIO
Transactional Activity –
Service Provider/GM OversightTactical Activity – Service Provider
or GM by Category based on expertise
BPO
GM 6-step sourcing process defines the supply base for all transactional
and automated activity
Strategic Activity – GM Sourcing Professional
Supported by Service Provider where applicable
Supported by
Sourcing CoE
| 22
SUCCESS FACTOR – IMPLEMENT IN PHASES TO LIMIT RISK AND INCREASE SUCCESS
BPO Providers
1
2
3
4
5
6
Internal
Transaction
Cells
GM Mexico
GMIO
GMSA
Current
Footprint
RATIONALIZE HIGH COST
OPERATIONS
(Pilot)
ESTABLISH CONSISTENT
OPERATING MODEL
- Define Strategic Sourcing COEs
- Identify Global Governance
- Common processes/metrics
- Est. Savings goals
Pilot/Phase I
ALIGN CHANNEL STRATEGY
TO ONE SAP IMPLEMENTATION
- Establish Common Foot print
GO TO MARKET FOR
LONG TERM PROVIDER(S)
- RFP & Negotiation
- Est. Global Trans. Team
- Long term view
6 Months 1.0 Year 1.5 Years 2.0 Years
Wave I MIGRATE
ADDITIONAL CELLS TO BPOs
ONE SAP & CHANNEL
STRATEGY Group 1
Phase II
IMPLEMENT OPERATING MODEL
- Strategic Sourcing COEs
- Global Governance
- Common processes/metrics
- Est. Savings goals
ONE SAP & CHANNEL
STRATEGY Group 2
Wave I MIGRATION 9-12 MOS
IMPLEMENT,
TRAIN,
STABILIZE
IMPLEMENT,
TRAIN,
STABILIZE
MEASURE/ADJUST MEASURE/ADJUST
Phase III Phase IV
Wave II MIGRATE
ADDITIONAL CELLS TO BPOs
Wave III MIGRATE
ADDITIONAL CELLS TO BPOs
Wave II MIGRATION 8-
10 MOS
ONE SAP & CHANNEL
STRATEGY Group 3
IMPLEMENT,
TRAIN,
STABILIZE
Wave III
MIGRATION
6-8 MOS
| 23
SUCCESS FACTOR – DEFINE AN AGGRESSIVE, BUTACHIEVABLE, DECISIONS/GOVERNANCE TIMELINE
Supplier Selection
Timeline
Operations & Governance
Timeline
Jan Feb Mar Apr May Jun
Issue RFP
Initial Down
Select
Enable
GTC
Operations
Director
Supplier Oral
Presentations
IME Initial
Sourcing
Table Review
Best & FinalContract
PhaseBegin Initial
Implementation
IME Sourcing Table
Recommendation
Enable GTC
Resources to Support
Implementation
Transition Services to
BPO
Final Vetting of RFP RFP Evaluation Due Diligence Evaluation Contracting Implementation
Gain Approval for
Operations Org
Identify & Train
Selected Operations/GTC Staff
Identify & Train
Selected Operations/GTC Staff
Ensure Communication to Stakeholders
Transition Staff
Review/Score
RFP ResultsDue Diligence Phase
RFPs
Returned
Final
Agreement
Initiate Staff
Training GTC Operational
| 24
SUCCESS FACTOR – SIMPLIFY, STANDARDIZE, AND AUTOMATE…
Develop global, common, efficient processes across all in-scope transactional
activities.
| 25
Reporting
1
Process
2
Tracking
3
2014+ Realized
Savings
2015 - 2018 Budget
Process
Budget
$
Robust Systems Savings by Work Stream Feed into Budget Cycle
Strong reporting capabilities are
required that will reflect global
spend and savings
Robust and vetted processes will
allow for clear definitions in tracking
of realized savings
Spend will be easily allocated to
particular work streams
Rapid spend analytics deployed by partners will be
able to clearly identify realized savings with the
strong definitions agreed to by GM finance and the
suppliers
Savings can be allocated to individual work
streams and represent savings by lower level
categories
The realized savings in each work stream
can be removed from budgets in future
years to ensure savings drop to GM’s
bottom line
This process will be replicated each year
and adjusted for business needs
Capabilities
What gets measured, gets done. But, resist the temptation to measure everything!
Select KPIs that matter and drive change to the bottom line.
SUCCESS FACTOR – ESTABLISH KPIs AND MEASURE…
| 26
To return the greatest value to our customers, we must increase the speed of
change, deliver greater value and become the “trusted advisor”.
SUCCESS FACTOR – INCREASE THE SPEED OF CHANGE…
| 27
SUCCESS FACTOR – A BUSINESS CASE THAT DELIVERED REAL SAVINGS WHILE ACHIEVING OUR VISION!
Our vision developed and delivered a wide range of transactional and support services beyond the
current capabilities for GM stakeholders, suppliers, and customers that represented a competitive
advantage for the organization
Efficiency and effectiveness were achieved through the adoption of global,
common processes, leading-edge technologies and an unwavering focus on
end-to-end processes across all GM businesses
The GBS team is responsible for designing, delivering and reporting on all
Requisition to Payment (RTP) activities across the organization
How we Achieved the Vision
• Strong leadership commitment to the change
• Focus on global, common processes
• Tight alignment between Purchasing and GBS
| 28
Sao Caetano, Brazil1
Bangalore India
Transactional Center
Hub, Help Desk, Data
Center
Manila, Philippines
Serves GMIO languages
Sibiu, Romania
Serving GMOV languages
and Center for Item Master
File Maintenance
Hermasillo, Mexico
Regional Support for
GM Mexico and
GMSA languages
Seoul, South Korea2
Regional Locations Providing
Support by Exception Only
Clark, NJ
CURRENT PROCUREMENT SERVICES ENVIRONMENT
GBS RTP is now an example of a global solution with a low cost structure, a single
transaction provider, with common processes and metrics
| 29
KEY LEARNINGS…
GBS requires retraining our “ear” to understand business and stakeholder requirements – and
solution them! We are providing a competitive advantage by changing the paradigm!
| 30
THE GM JOURNEY – CURRENT TIMELINE
We are a little over a year into our GBS implementation and the leadership team has a
much better grasp of what is in front of us to drive the results that are expected.
The new 2015 Chevrolet Corvette Stingray• 6.2 Liter, LT1 V8 – over 450 horsepower
• Zero to 60 in less than 4 seconds
• Direct Injection Variable Valve Timing
• Fuel Management System
And wait until you see the new Cadillac CT6 due out this fall!
Evaluation How-to:
Your feedback drives
SIG Event content
By signing and
submitting your
evaluation, you are
automatically entered
into a prize drawing
Why?
Option 1: App
1. Select Schedule2. Select Schedule by Day3. Select Day4. Select Session5. Scroll to Description 6. Click on the Evaluation link
Option 2: Browser
1. Go to www.sig.org/eval2. Select Session (#2)
How?
Complete and
submit!
bit.ly/downloadameliaappTweet using: #SIGspring15
Session #2
Optimizing Indirect Procurement through Global
Outsourcing Consolidation
Dan Mahlebashian
General [email protected]
Steven Wright
The Hackett Group704-907-2774
Speakers:
www.sig.org/eval