optimising your selling space in a retail environment

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1 Optimisation of your Selling Space Maximising sales and efficiency through optimisation of selling space within a retail environment

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Page 1: Optimising your selling space in a retail environment

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Optimisation of your Selling Space

Maximising sales and efficiency through optimisation of selling space within a retail environment

Page 2: Optimising your selling space in a retail environment

• 70-80% of the buying decisions are made in the store - Optimising categories, improving product presentation and reducing out of stocks have a vital effect on sales - as well as on stock turn.

• Labour cost is one of the biggest expenses in retail - Spending on improved efficiency give a very tangible return on investment. 

• An attractive in store environment makes a difference to customer satisfaction and sales figures – A well planned store layout with attractive features increases customer return rate.

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Why does it matter?

Page 3: Optimising your selling space in a retail environment

Maximise visibility and build brand valuePlacing relevant information among products increases product awareness and opportunity to up and

cross sell

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Page 4: Optimising your selling space in a retail environment

Improve the product display and reduce labour costGravity feeding solutions enhance product presentation and give a better view of product range; increasing

sales while increasing time staff spend with customers.

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Page 5: Optimising your selling space in a retail environment

Increase time spent in store and drive trafficLighting allows you to highlight specific products, increase time spent in store and drive additional traffic to different parts of the store. LED lighting is highly efficient and has minimal operating costs. Plug and play

options can be bought to minimise installation time.

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Page 6: Optimising your selling space in a retail environment

Versatile storage and display for smaller itemsUse a versatile storage and display system for smaller items to reduce transportation time. Colour coding

items will reduce time spent finding products, both for customer and shop staff alike.

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Page 7: Optimising your selling space in a retail environment

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Rhys Pedrick

Account ExecutiveHL Display [email protected] 207219