Agenda

Driving forces

Open Banking Platform

API Management Case Studies

About Sensedia

Driving Forces

Pervasive Access

ExtremeBehavior

“Big” Context

Global-classDelivery

Source: Gartner (Jun/2012)

The Nexus of Forces

The Internetof Things

Application Programming Interfaces are the Digital Glue that enables two pieces of software to communicate.

APIs

1 ACCELERATE PARTNERS & CUSTOMERS INTEGRATION

2 SIMPLIFY MOBILE / CLOUD INTEGRATION

3 CREATE PLATFORM & DIGITAL ECOSYSTEMS

5 FOSTER OPEN INNOVATION

4 REDUCE COST & INCREASE GOVERNANCE

Why Companies Are Investing On APIs

Open Banking Platform

2

1 Create an open banking strategy in 2014.

Launch one to two public Web APIs by late 2014.

Launch a customer app store by 2015. 3

Recommendations:

Open APIs

App Stores

And more…

Hackathon & App Contest

nonBank APIs

A Jornada do Comprador

As APIs estimulam parceiros a criar Apps integrando os serviços

bancários à jornada dos usuários!

API Management Case Studies

The heart of any “Open” strategy

Portal com foco nos Desenvolvedores

Onboarding Descomplicado (de meses para semanas)

Ambiente de Sandbox para Testes

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Gerenciamento Automático de Chaves

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125 Lojas60M Calls/mês

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Marketplace Extra.com.br

Open API strategy: new revenue streamFostering integration with ERPs, recruiting systemsand HR/recruiting companies

Programa de dieta utilizado por + de 3 milhões de usuários

APIs suportam tráfego Mobile + Web

API Analytics para entendimento do uso da API

100+ Milhões Calls/Mês

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Ambiente AWS dedicado√

1 Apps criadas: 300+

2 Developers cadastrados: 800+

3 Tráfego: 32M+ chamados

4 Eleições mais transparentes!

About Sensedia

• Founded in 2007 as a spin-off from Ci&T & Unicamp Innovation Lab.

• Deep knowledge and Innovative Technology on SOA (Service Oriented Architecture) & APIs (Application Programming Interfaces)

• Headquartered in Campinas, BR. Offices in São Paulo, BR and Philadelphia, US.

• Positioned as Visionary in the Gartner Magic Quadrant*

(*) Magic Quadrant for Integrated SOA Governance Technology Sets, 2009

Digital Platform Architecture

APIManagement

Plan &Prepare

Design &

Build

Run &Manage

API Portal

Velocidade no onboarding denovos parceiros / desenvolvedores

API Gateway

Controle e segurança na exposição das interfaces

Some Clients