online video-publication for biological research [cr3 900 pritsker]
TRANSCRIPT
Pritsker, M.Online video-publication for biological research
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JoVE
Online Video-publication for
Biological Research
Moshe Pritsker, Ph.D.
Journal of Visualized Experiments (JoVE)
www.jove.com
September 5, 2009, Toronto
Why to Publish Research on Video???
Position the metaphase spindle at 3 o’clock and hold it with holding pipette. Apply piezo pulses to penetrate the zona pellucida. Touch the metaphase plate with the enucleation pipette. Aspirate the spindle and withdraw the pipette.
Typical description of an experiment in scientific literature
Try to understand it even if you are a scientist….
???!!!
Position the metaphase spindle at 3 o’clock and hold it with holding pipette. Apply piezo pulses to penetrate the zona pellucida. Touch the metaphase plate with the enucleation pipette. Aspirate the spindle and withdraw the pipette.
Scientific Article VS. Real Life
Why to publish biological research on video?
?!?!?!
Solution: visualizationOnline video-publication of experimental methods
- Do scientists want to film their experiments? Incentive- Can scientists make video? Tools for contributors
- What online video technology to use? Web Technology- How to display research in video? Format of presentation
In reality: questions, questions, questions
Biological Scientist
- make videos on their experiments
JoVE
- Display videos online
Science- Scientific publication
- Editorial Board
- PubMed?
Web Technology- Proprietory platform (SiMX)
- Video online
- Social networks
Video production- Distributed network of video-production
Business Model- Advertsisement
- Production Platform
Science
- Editorial Board: 20 professors from Harvard, Princeton, NIH, etc.
- Published 18 monthly issues (230 video-articles): Neuroscience, Cellular Biology, Developmental Biology, Microbiology, Immunology.
- 35,000 unique vistors per month
- Pubmed listed!!!
Video - production
- Distributed network of video-productio in 30 cities, centers of academic research (Boston, SF, NY, LA, Seattle, Tokyo, Berlin, Ottawa, .....)
JoVE Traffic
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
Months
# V
isit
ors
Returning Visitors
Unique Visitors
Recognition by the scientific community: citations
Team
Moshe Pritsker, Ph.D. - biological research
Nikita Bernstein - Web development
Klaus Korak, M.D. - financing, business development
Aaron Kolski-Andreaco, Ph.D. - video-production
Nandita Singh, Ph.D.
Lori Chesla
Kai-Jae Wang