online marketing house launches clients business magazine
DESCRIPTION
B2B datapartners' Reseller program does wonders for a Online marketing House.TRANSCRIPT
Online Marketing House Launches Client’s Business
Magazine with the Help of Resellers Program by
B2Bdatapartners
A Challenging Business Requirement
A Challenging Business Requirement
How B2Bdatapartners Provided the Right Solutions
The client is a US-based online marketing services provider. The client
specializes in providing customized marketing services for clients from the
publishing industry.
Among many of the publishers, the client was associated with a particular
publishing house that publishes weekly & monthly magazines on different topics
that range from politics, society, movies, economics & current affairs.
The particular magazine publisher planned to launch a business magazine that
will be issued on a monthly basis. They also wanted people to avail its yearly
subscription for a long-term basis. For testing and promotional purposes they
wanted the Client to hand out the first complimentary issue of the magazine to
50,000 individuals (who read business magazines) who might be interested to
opt for an annual subscription of this business magazine.
The distributor did not have enough resources to pluck out the details of 50,000
niche individuals who will be particularly interested in business journals. They
needed their email addresses as well as their postal addresses so that they can
promote the magazine both online & offline.
Thus the client contacted B2Bdatapartners to join its Resellers Program.
B2Bdatapartners offers a number of Reseller programs that involves a wide
range of solutions such as online data solutions, automated business search,
application tools and website building.
With the help of their Data Online tool, B2Bdatapartners first compiled a list of
50,000 niche individuals complete with their location and contact details such as
name, email, phone & fax numbers, physical address, etc. This list was perfect
for niche marketing purposes for the distributors (as wanted by the publishers).
Further, the client was given access to the API, a simple search tool through
which the publishers can directly search the database of B2Bdatapartners for
their desired lists.
The distributor was able to promote the complimentary edition of the business
magazine and got a good number of subscribers interested for annual
subscription.
“We usually don't get such particular
request from our publishers. In fact
we usually decide where to distribute
and promote. This particular client of
ours came up with a demand for
which we didn't have enough
resource. Thanks to
we were able to
come up with 50,000 niche
individuals along with their
demographics. Without any hassle
we were able to promote the
complimentary magazine issue …”
Thomas Jardine
BDE
B2Bdatapartners,
Reseller Case Study
www.b2bdatapartners.com 800-382-4081 [email protected]