one show 2011
DESCRIPTION
The winners of One Show 2011TRANSCRIPT
GOLD
Brand: GatoradeAgency: TBWA, Los Angeles, CA
Industry: Non-alcoholic drinksMedia: Promotion & Event
Creative Director: Brent Anderson, LeeClow , Steve Howard, Jimmy SmithCopywriter: Steve HowardArt Director: Brent Anderson, Mark HansenDirector: Scott MacMaster, LorenMendell, Jeremy Miller
Gold Pencil Branded ContentREPLAY Season 2
Watch the video
Click for full credits Click for all One Show winners
Brand: NikeAgency: Wieden+Kennedy, Amsterdam
Industry: Apparel, Clothing & FootwearMedia: TV & CinemaPublished: Apr., 2010Language: English
Executive Creative Director: Jeff KlingCreative Director: Mark Bernath, EricQuennoyCopywriter: Stuart Harkness, Freddie PowellArt Director: Stuart Harkness, FreddiePowellDirector: Alejandro Gonzalez Inarritu
Write The Future
Gold Pencil Cinema AdvertisingWrite the Future (180 sec)
Watch the video
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Gold Pencil CollateralJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Gold Pencil CollateralJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Gold Pencil CollateralJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: Burger KingAgency: Ogilvy, São Paulo
Industry: Catering industryMedia: Ambient & Interactive
Chief Creative Officer: Anselmo RamosExecutive Creative Director: Michel LentCreative Director: Angela Bassichetti, DenisKakazu, Michel Lent, Anselmo RamosCopywriter: Eduardo MarquesArt Director: Denis Kakazu, DougasKozonoe, Douglas Kozonoe, Lucas ZaidenDirector: Giuliano Saade
Gold Pencil CollateralWhopper Face
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
GoldPencil CollateralBritney
Click for full credits
Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Gold Pencil CollateralAmy
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Gold Pencil CollateralMarilyn
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Gold Pencil CollateralEminem
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Gold Pencil CollateralBono
Click for full credits Click for all One Show winners
Click to listen
Brand: Dos EquisAgency: Euro RSCG, New York City, NY
Industry: Alcoholic drinksMedia: Radio
Chief Creative Officer: Conway WilliamsonCreative Director: Andy Currie, KevinJordan, David WeinstockCopywriter: Robert Cuff, AndyCurrie, Catherine Eccardt, KevinJordan, Cam Miller, David Weinstock, ThomWoodley
Gold Pencil Consumer RadioCinco
Click for full credits Click for all One Show winners
Click to listen
Brand: Dos EquisAgency: Euro RSCG, New York City, NY
Industry: Alcoholic drinksMedia: Radio
Chief Creative Officer: Conway WilliamsonCreative Director: Andy Currie, KevinJordan, David WeinstockCopywriter: Robert Cuff, AndyCurrie, Catherine Eccardt, KevinJordan, Cam Miller, David Weinstock, ThomWoodley
Gold Pencil Consumer RadioSigns
Click for full credits Click for all One Show winners
Click to listen
Brand: Dos EquisAgency: Euro RSCG, New York City, NY
Industry: Alcoholic drinksMedia: Radio
Chief Creative Officer: Conway WilliamsonCreative Director: Andy Currie, KevinJordan, David WeinstockCopywriter: Robert Cuff, AndyCurrie, Catherine Eccardt, KevinJordan, Cam Miller, David Weinstock, ThomWoodley
Gold Pencil Consumer RadioDos Equis Radio
Click for full credits Click for all One Show winners
Brand: Old SpiceAgency: Radical Media, New York City, NY
Industry: House, Garden & PetsMedia: TV & Cinema
Creative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan HoffmanCopywriter: Andrew Dickson, David NeevelArt Director: Jimm LasserDirector: Steve Miller
Gold Pencil Consumer TelevisionOld Spice NFL_3
Watch the video
Click for full credits Click for all One Show winners
Brand: Old SpiceAgency: Radical Media, New York City, NY
Industry: House, Garden & PetsMedia: TV & Cinema
Creative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan HoffmanCopywriter: Andrew Dickson, David NeevelArt Director: Jimm LasserDirector: Steve Miller
Gold Pencil Consumer TelevisionOld Spice NFL_2
Watch the video
Click for full credits Click for all One Show winners
Brand: Old SpiceAgency: Radical Media, New York City, NY
Industry: House, Garden & PetsMedia: TV & Cinema
Creative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan HoffmanCopywriter: Andrew Dickson, David NeevelArt Director: Jimm LasserDirector: Steve Miller
Gold Pencil Consumer TelevisionOld Spice NFL_1
Watch the video
Click for full credits Click for all One Show winners
Brand: Old SpiceAgency: Wieden+Kennedy, Portland, OR
Industry: House, Garden & PetsMedia: TV & CinemaMarket: United StatesLanguage: English
Executive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan Hoffman, IainTaitCopywriter: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanArt Director: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanDirector: Craig Allen, Jason Bagley, EricBaldwin, Eric Kallman, Tom Kuntz
Gold Pencil Consumer TelevisionQuestions
Watch the video
Click for full credits Click for all One Show winners
Brand: NikeAgency: Wieden+Kennedy, Amsterdam
Industry: Apparel, Clothing & FootwearMedia: TV & CinemaPublished: Apr., 2010Language: English
Executive Creative Director: Jeff KlingCreative Director: Mark Bernath, EricQuennoyCopywriter: Stuart Harkness, Freddie PowellArt Director: Stuart Harkness, FreddiePowellDirector: Alejandro Gonzalez Inarritu
Write The Future
Gold Pencil Consumer TelevisionWrite the Future (180 sec)
Watch the video
Click for full credits Click for all One Show winners
Brand: Old SpiceAgency: Wieden+Kennedy, Portland, OR
Industry: House, Garden & PetsMedia: TV & CinemaMarket: United StatesLanguage: English
Executive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan Hoffman, IainTaitCopywriter: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanArt Director: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanDirector: Craig Allen, Jason Bagley, EricBaldwin, Eric Kallman, Tom Kuntz
Gold Pencil Experimental AdvertisingResponse Campaign
Watch the video
Click for full credits Click for all One Show winners
Brand: Bing with Jay-ZAgency: Droga5, New York City, NY
Industry: Internet sites & ServicesMedia: Promotion & Event
Creative Director: Neil HeymannCopywriter: Spencer Lavellee, Adam NoelArt Director: Jon KubikPhotography: Paul McGeiver
Gold Pencil Innovation in AdvertisingDecode Jay-Z with Bing
Watch the video
Click for full credits Click for all One Show winners
Brand: GatoradeAgency: TBWA, Los Angeles, CA
Industry: Non-alcoholic drinksMedia: TV & Cinema
Creative Director: Brent Anderson, LeeClow , Steve Howard, Jimmy SmithCopywriter: Steve HowardArt Director: Brent Anderson, Mark HansenDirector: Scott MacMaster, LorenMendell, Jeremy Miller
Gold Pencil Innovation in AdvertisingGatorade Replay
Watch the video
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: 4th Amendment WearAgency: 4th Amendment Wear, Boulder, CO
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Tim Geoghegan, MatthewRyanCopywriter: Tim GeogheganArt Director: Matthew RyanDirector: Matthew Ryan
Gold Pencil Innovation in AdvertisingMetallic Ink Underclothes
Click for full credits Click for all One Show winners
Brand: World Wildlife Fund (WWF)Agency: Jung von Matt, Hamburg
Industry: Public interest & Non-profitMedia: Cyber
Creative Director: Jan Rexhausen, DoerteSpengler-AhrensCopywriter: Lisa Glock, MichaelKittel, Henning Mueller-DannhausenArt Director: Michael Kittel, AlexanderNorvilas, Eric van den Hoonaard
Gold Pencil Innovation in AdvertisingSave as WWF
Click for full credits Click for all One Show winners
Brand: Old SpiceAgency: Wieden+Kennedy, Portland, OR
Industry: House, Garden & PetsMedia: TV & CinemaMarket: United StatesLanguage: English
Executive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan Hoffman, IainTaitCopywriter: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanArt Director: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanDirector: Craig Allen, Jason Bagley, EricBaldwin, Eric Kallman, Tom Kuntz
Gold Pencil Integrated BrandingSmell Like a Man, Man
Watch the video
Click for full credits Click for all One Show winners
Brand: GatoradeAgency: TBWA, Los Angeles, CA
Industry: Non-alcoholic drinksMedia: TV & Cinema
Creative Director: Brent Anderson, LeeClow , Steve Howard, Jimmy SmithCopywriter: Steve HowardArt Director: Brent Anderson, Mark HansenDirector: Scott MacMaster, LorenMendell, Jeremy Miller
Gold Pencil Integrated BrandingGatorade Replay
Watch the video
Click for full credits Click for all One Show winners
Brand: NikeAgency: Nike Comms Team
Industry: Apparel, Clothing & FootwearMedia: Promotion & Event
Gold Pencil Integrated BrandingWrite the Future
Watch the video
Click for full credits Click for all One Show winners
Brand: GoogleAgency: BBH, New York City, NY
Industry: Internet sites & ServicesMedia: Cyber
Creative Director: Kevin Roddy, CalleSjoenell, Pelle Sjoenell, Robert WongCopywriter: Jared ElmsArt Director: Steve PeckDirector: Aaron Duffy
Gold Pencil Non-BroadcastChrome Speed Tests_3
Watch the video
Click for full credits Click for all One Show winners
Brand: GoogleAgency: BBH, New York City, NY
Industry: Internet sites & ServicesMedia: Cyber
Creative Director: Kevin Roddy, CalleSjoenell, Pelle Sjoenell, Robert WongCopywriter: Jared ElmsArt Director: Steve PeckDirector: Aaron Duffy
Gold Pencil Non-BroadcastChrome Speed Tests_2
Watch the video
Click for full credits Click for all One Show winners
Brand: GoogleAgency: BBH, New York City, NY
Industry: Internet sites & ServicesMedia: Cyber
Creative Director: Kevin Roddy, CalleSjoenell, Pelle Sjoenell, Robert WongCopywriter: Jared ElmsArt Director: Steve PeckDirector: Aaron Duffy
Gold Pencil Non-BroadcastChrome Speed Tests_1
Watch the video
Click for full credits Click for all One Show winners
Brand: VolkswagenAgency: Deutsch, Los Angeles, CA
Industry: Automotive & ServicesMedia: TV & CinemaPublished: Jan., 2011Language: English
Creative Director: Michael Kadin, EricSpringerCopywriter: David Povill, Eric SpringerArt Director: Michael Kadin, RyanMcLaughlin, Craig MelchianoDirector: Lance Acord
Gold Pencil Non-BroadcastThe Force
Watch the video
Click for full credits Click for all One Show winners
Brand: Overturn Prop 8Agency: Saatchi & Saatchi, New York City, NY
Industry: Public interest & Non-profitMedia: TV & Cinema
Chief Creative Officer: Gerry GrafCreative Director: Chris Beresford-HillCopywriter: Chris Beresford-Hill, Gerry GrafDirector: Speck/Gordon
Gold Pencil Non-BroadcastDevin & Glenn
Watch the video
Click for full credits Click for all One Show winners
Brand: Topsy FoundationAgency: Ogilvy, Johannesburg
Industry: Public interest & Non-profitMedia: TV & CinemaPublished: Nov., 2009Market: South AfricaLanguage: English
Chief Creative Officer: Fran LuckinExecutive Creative Director: Gerry HumanCreative Director: Bridget Johnson, FranLuckinCopywriter: Stephanie van NiekerkArt Director: Robyn Bergmann, Vidette KayDirector: Kim Geldenhuys
Help us provide us the treatment that cangive someone a second chance
Gold Pencil Public ServiceSelinah
Watch the video
Click for full credits Click for all One Show winners
Brand: TargetAgency: Mother, New York City, NY
Industry: Retail & DistributionMedia: Outdoor
Creative Director: Mother
Gold Pencil Out of HomeTarget Kaleidoscopic Fashion Spectacular
Click for full credits Click for all One Show winners
Brand: UNICEFAgency: Lowe, Jakarta
Industry: Public interest & Non-profitMedia: TV & Cinema
Creative Director: Ferly Novriadi, DinSumediCopywriter: Ferly NovriadiArt Director: Tania HuinyDirector: Bona Palma
Gold Pencil Public ServiceScreen Off Campaign_1
Watch the video
Click for full credits Click for all One Show winners
Brand: UNICEFAgency: Lowe, Jakarta
Industry: Public interest & Non-profitMedia: TV & Cinema
Creative Director: Ferly Novriadi, DinSumediCopywriter: Ferly NovriadiArt Director: Tania HuinyDirector: Bona Palma
Gold Pencil Public ServiceScreen Off Campaign_2
Watch the video
Click for full credits Click for all One Show winners
Brand: UNICEFAgency: Lowe, Jakarta
Industry: Public interest & Non-profitMedia: TV & Cinema
Creative Director: Ferly Novriadi, DinSumediCopywriter: Ferly NovriadiArt Director: Tania HuinyDirector: Bona Palma
Gold Pencil Public ServiceScreen Off Campaign_3
Watch the video
Click for full credits Click for all One Show winners
Brand: Bar Aurora e Boteco FerrazAgency: Ogilvy, São Paulo
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Rubens Filho, DenisKakazu, Anselmo RamosCopywriter: Megan FarquharArt Director: Bruno Ribeiro
Gold Pencil Public Service$ 73,000 BarTab
Click for full credits Click for all One Show winners
Brand: World Wildlife Fund (WWF)Agency: Jung von Matt, Hamburg
Industry: Public interest & Non-profitMedia: Cyber
Creative Director: Jan Rexhausen, DoerteSpengler-AhrensCopywriter: Lisa Glock, MichaelKittel, Henning Mueller-DannhausenArt Director: Michael Kittel, AlexanderNorvilas, Eric van den Hoonaard
Gold Pencil Public ServiceSave as WWF
Click for full credits Click for all One Show winners
SILVER
Brand: DC ShoesAgency: Mad Media, Oceanside, CA
Industry: Apparel, Clothing & FootwearMedia: TV & Cinema
Director: Josh Martelli, Matt Martelli
Silver Pencil Branded ContentKen Block's Gymkhana THREE
Watch the video
Click for full credits Click for all One Show winners
Brand: IKEAAgency: Leo Burnett, hongkong
Industry: House, Garden & PetsMedia: Outdoor
Chief Creative Officer: Eddie BoothExecutive Creative Director: VictorManggunioCreative Director: Victor ManggunioCopywriter: Wilson AngArt Director: Tik Lau
Silver Pencil Cinema AdvertisingTrailer
Watch the video
Click for full credits Click for all One Show winners
Brand: PumaAgency: Droga5, New York City, NY
Industry: Apparel, Clothing & FootwearMedia: TV & Cinema
Executive Creative Director: Ted RoyerCreative Director: Mike Bodge, Ted RoyerCopywriter: Erik HogfeldtArt Director: Petter HernmarckDirector: Ben Gregor
Silver Pencil Cinema AdvertisingHardchorus
Watch the video
Click for full credits Click for all One Show winners
Brand: Burger KingAgency: Crispin Porter + Bogusky, Boulder, CO
Industry: Catering industryMedia: Direct Market
Creative Director: Michael Craven, JamesDawson-Hollis, Matt Denyer, Rob Reilly, BillWrightCopywriter: David RothArt Director: Brandt Lewis
SilverPencil CollateralKing Pillowcase
Click for full credits
Click for all One Show winners
Brand: NestléAgency: JWT, Johannesburg
Industry: FoodMedia: Miscellaneous
Creative Director: Ben du Plessis, RonnieMaldenCopywriter: Julia RutherfordArt Director: Chris Wellard, Sashia WhytePhotography: Libby Edwards
Silver Pencil CollateralMom's Secret
Click for full credits Click for all One Show winners
Brand: NestléAgency: JWT, Johannesburg
Industry: FoodMedia: Miscellaneous
Creative Director: Ben du Plessis, RonnieMaldenCopywriter: Julia RutherfordArt Director: Chris Wellard, Sashia WhytePhotography: Libby Edwards
Silver Pencil CollateralMom's Secret
Click for full credits Click for all One Show winners
Brand: NestléAgency: JWT, Johannesburg
Industry: FoodMedia: Miscellaneous
Creative Director: Ben du Plessis, RonnieMaldenCopywriter: Julia RutherfordArt Director: Chris Wellard, Sashia WhytePhotography: Libby Edwards
Silver Pencil CollateralMom's Secret
Click for full credits Click for all One Show winners
Brand: DieselAgency: Anomaly, London (England)
Industry: Apparel, Clothing & FootwearMedia: PrintPublished: Dec., 2009
Creative Director: Mike Byrne, KevinLyons, Ian ToombsCopywriter: Sean McLaughlinArt Director: Coral GarveyPhotography: Magnus HaukdalJonsson, Kristin Vicari
Silver Pencil CollateralFall/Winter 2010 Be Stupid Manifesto
Click for full credits Click for all One Show winners
Brand: DieselAgency: Anomaly, London (England)
Industry: Apparel, Clothing & FootwearMedia: PrintPublished: Dec., 2009
Creative Director: Mike Byrne, KevinLyons, Ian ToombsCopywriter: Sean McLaughlinArt Director: Coral GarveyPhotography: Magnus HaukdalJonsson, Kristin Vicari
Silver Pencil CollateralFall/Winter 2010 Be Stupid Manifesto
Click for full credits Click for all One Show winners
Brand: DieselAgency: Anomaly, London (England)
Industry: Apparel, Clothing & FootwearMedia: PrintPublished: Dec., 2009
Creative Director: Mike Byrne, KevinLyons, Ian ToombsCopywriter: Sean McLaughlinArt Director: Coral GarveyPhotography: Magnus HaukdalJonsson, Kristin Vicari
Silver Pencil CollateralFall/Winter 2010 Be Stupid Manifesto
Click for full credits Click for all One Show winners
Brand: DieselAgency: Anomaly, London (England)
Industry: Apparel, Clothing & FootwearMedia: TV & CinemaPublished: Dec., 2009
Creative Director: Mike Byrne, KevinLyons, Ian ToombsCopywriter: Sean McLaughlinArt Director: Coral GarveyPhotography: Magnus HaukdalJonsson, Kristin Vicari
Silver Pencil CollateralFall/Winter 2010 Be Stupid Manifesto
Brand: DieselAgency: Anomaly, London (England)
Industry: Apparel, Clothing & FootwearMedia: PrintPublished: Dec., 2009
Creative Director: Mike Byrne, KevinLyons, Ian ToombsCopywriter: Sean McLaughlinArt Director: Coral GarveyPhotography: Magnus HaukdalJonsson, Kristin Vicari
Silver Pencil CollateralFall/Winter 2010 Be Stupid Manifesto
Brand: DieselAgency: Anomaly, London (England)
Industry: Apparel, Clothing & FootwearMedia: PrintPublished: Dec., 2009
Creative Director: Mike Byrne, KevinLyons, Ian ToombsCopywriter: Sean McLaughlinArt Director: Coral GarveyPhotography: Magnus HaukdalJonsson, Kristin Vicari
Silver Pencil CollateralFall/Winter 2010 Be Stupid Manifesto
Brand: DieselAgency: Anomaly, London (England)
Industry: Apparel, Clothing & FootwearMedia: PrintPublished: Dec., 2009
Creative Director: Mike Byrne, Kevin Lyons, IanToombsCopywriter: Sean McLaughlinArt Director: Coral GarveyPhotography: Magnus Haukdal Jonsson, KristinVicari
SilverPencil CollateralFall/Winter 2010 BeStupid Manifesto
Click for full credits
Click for all One Show winners
Brand: LegoAgency: Serviceplan, Munich
Industry: Toys & GamesMedia: PrintPublished: Nov., 2010
Executive Creative Director: MatthiasHarbeck, Alex SchillCreative Director: Matthias Harbeck, OliverPalmer, Alex SchillCopywriter: Frank SeilerArt Director: Julia Koch, Sandra Loibl, FranzRöppischer
Builders of tomorrow.
Silver Pencil CollateralEighties
Click for full credits Click for all One Show winners
Brand: LegoAgency: Serviceplan, Munich
Industry: Toys & GamesMedia: PrintPublished: Nov., 2010
Executive Creative Director: MatthiasHarbeck, Alex SchillCreative Director: Matthias Harbeck, OliverPalmer, Alex SchillCopywriter: Frank SeilerArt Director: Julia Koch, Sandra Loibl, FranzRöppischer
Builders of tomorrow.
Silver Pencil CollateralSeventies
Click for full credits Click for all One Show winners
Brand: LegoAgency: Serviceplan, Munich
Industry: Toys & GamesMedia: PrintPublished: Nov., 2010
Executive Creative Director: MatthiasHarbeck, Alex SchillCreative Director: Matthias Harbeck, OliverPalmer, Alex SchillCopywriter: Frank SeilerArt Director: Julia Koch, Sandra Loibl, FranzRöppischer
Builders of tomorrow.
Silver Pencil CollateralSixties
Click for full credits Click for all One Show winners
Click to listen
Brand: BacardiAgency: Y&R, Santiago
Industry: Alcoholic drinksMedia: Radio
Executive Creative Director: Tony SarrocaCreative Director: Alvaro Becker, TonySarrocaCopywriter: Max Konig
Silver Pencil Consumer RadioPregnant/Not Pregnant
Click for full credits Click for all One Show winners
Click to listen
Brand: BacardiAgency: Y&R, Santiago
Industry: Alcoholic drinksMedia: Radio
Executive Creative Director: Tony SarrocaCreative Director: Alvaro Becker, TonySarrocaCopywriter: Max Konig
Silver Pencil Consumer RadioMarried/Divorced
Click for full credits Click for all One Show winners
Click to listen
Brand: BacardiAgency: Y&R, Santiago
Industry: Alcoholic drinksMedia: Radio
Executive Creative Director: Tony SarrocaCreative Director: Alvaro Becker, TonySarrocaCopywriter: Max Konig
Silver Pencil Consumer RadioHired/Fired
Click for full credits Click for all One Show winners
Brand: Hot WheelsAgency: Ogilvy, Kuala Lumpur
Industry: Toys & GamesMedia: TV & Cinema
Creative Director: Gavin SimpsonCopywriter: Andrew Crocker, Shi PingOng, Gavin SimpsonArt Director: Andrew Crocker, Shi PingOng, Gavin SimpsonDirector: Andrew Crocker, Shi PingOng, Gavin Simpson
Silver Pencil Consumer TelevisionCops & Robbers
Watch the video
Click for full credits Click for all One Show winners
Brand: AllstateAgency: Leo Burnett, Chicago, IL
Industry: Financial & Legal servicesMedia: TV & Cinema
Chief Creative Officer: Susan CredleExecutive Creative Director: JeanieCaggiano, Charley WickmanCreative Director: Jeanie Caggiano, BrittNolan, Jo Shoesmith, Charley WickmanCopywriter: Matt Miller, Josh Mizrachi, ChrisRodriquezArt Director: Greg Nobles, Chris RodriguezDirector: Phil Morrison
Silver Pencil Consumer TelevisionMayhem
Watch the video
Click for full credits Click for all One Show winners
Brand: AllstateAgency: Leo Burnett, Chicago, IL
Industry: Financial & Legal servicesMedia: TV & Cinema
Chief Creative Officer: Susan CredleExecutive Creative Director: JeanieCaggiano, Charley WickmanCreative Director: Jeanie Caggiano, BrittNolan, Jo Shoesmith, Charley WickmanCopywriter: Matt Miller, Josh Mizrachi, ChrisRodriquezArt Director: Greg Nobles, Chris RodriguezDirector: Phil Morrison
Silver Pencil Consumer TelevisionMayhem
Watch the video
Click for full credits Click for all One Show winners
Brand: FedExAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: TV & Cinema
Creative Director: Greg Hahn, DavidLubars, Mike SmithCopywriter: Peter KainArt Director: Gianfranco ArenaDirector: Jim Jenkins
Silver Pencil Consumer TelevisionExchange Student
Watch the video
Click for full credits Click for all One Show winners
Brand: Allstate InsuranceAgency: Leo Burnett, Chicago, IL
Industry: Financial & Legal servicesMedia: TV & Cinema
Creative Director: Jeanie Caggiano, BrittNolan, Jo Shoesmith, Charley WickmanCopywriter: Matt Miller, Josh MizrachiArt Director: Greg Nobles, Chris RodriquezDirector: Phil Morrison
Silver Pencil Consumer TelevisionGPS
Watch the video
Click for full credits Click for all One Show winners
Brand: SelleysAgency: Belgiovane Williams Mackay,Sydney, Ultimo, NSW
Industry: House, Garden & PetsMedia: TV & Cinema
Creative Director: Rob BelgiovaneCopywriter: Daniel Barrett, Rob BelgiovaneArt Director: Rocky RanalloDirector: Fiona McGee
Silver Pencil Consumer Television3 in 1
Watch the video
Click for full credits Click for all One Show winners
Brand: AllstateAgency: Leo Burnett, Chicago, IL
Industry: Financial & Legal servicesMedia: TV & Cinema
Chief Creative Officer: Susan CredleExecutive Creative Director: JeanieCaggiano, Charley WickmanCreative Director: Jeanie Caggiano, BrittNolan, Jo Shoesmith, Charley WickmanCopywriter: Matt Miller, Josh Mizrachi, ChrisRodriquezArt Director: Greg Nobles, Chris RodriguezDirector: Phil Morrison
Silver Pencil Consumer TelevisionTeen Driver
Watch the video
Click for full credits Click for all One Show winners
Brand: TargetAgency: Mother, New York City, NY
Industry: Retail & DistributionMedia: TV & Cinema
Creative Director: Mother
Silver Pencil Experimental AdvertisingTarget Kaleidoscopic Fashion Spectacular
Watch the video
Click for full credits Click for all One Show winners
Brand: IBMAgency: Ogilvy, New York City, NY
Industry: Professional & Public servicesMedia: Miscellaneous
Creative Director: Mark Girand, DavidKorchin, Jason Marks, MichaelPaterson, Steve Simpson, Susan WestreCopywriter: Mark Girand, StevenSchroth, Niels WestraArt Director: Miles Gilbert, Michael PatersonDirector: Paul Bozymowski
Silver Pencil Innovation in AdvertisingWatson
Watch the video
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Silver Pencil Innovation in AdvertisingJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Silver Pencil Innovation in AdvertisingJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Silver Pencil Innovation in AdvertisingJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: Levi'sAgency: Wieden+Kennedy, Portland, OR
Industry: Apparel, Clothing & FootwearMedia: Design & Branding
Creative Director: Mark Fitzloff, DanielleFlagg, Susan Hoffman, Don Shelford, TylerWhisnandCopywriter: Nathan Goldberg, AntonyGoldsteinArt Director: Julia Blackburn, Mike GiepertDirector: John Hillcoat
Silver Pencil Integrated BrandingLevi's Work Wear Campaign
Watch the video
Click for full credits Click for all One Show winners
Brand: MetroAgency: McCann Erickson, hongkong
Industry: Media & PublishingMedia: Promotion & Event
Creative Director: Chi-hang Law, NickLim, Joseph Mok, Spencer WongCopywriter: April Fang, Chi-hangLaw, Spring LiuArt Director: Joseph MokPhotography: D-shot, Wow Studio, DickChan, Marco Chow
Silver Pencil Integrated BrandingFuture Daily on April Fool
Watch the video
Click for full credits Click for all One Show winners
Brand: Go OutsideAgency: Talent, São Paulo
Industry: Media & PublishingMedia: Print
Creative Director: Philippe Degen, JoáoLivi, Leo MaciasCopywriter: Pedro Bullos, Philippe DegenArt Director: Leandro Camara, Leo MaciasPhotography: Rodrigo Ribeiro
Silver Pencil MagazineGo Outside
Click for full credits Click for all One Show winners
Brand: Go OutsideAgency: Talent, São Paulo
Industry: Media & PublishingMedia: Print
Creative Director: Philippe Degen, JoáoLivi, Leo MaciasCopywriter: Pedro Bullos, Philippe DegenArt Director: Leandro Camara, Leo MaciasPhotography: Rodrigo Ribeiro
Silver Pencil MagazineGo Outside
Click for full credits Click for all One Show winners
Brand: Go OutsideAgency: Talent, São Paulo
Industry: Media & PublishingMedia: Print
Creative Director: Philippe Degen, JoáoLivi, Leo MaciasCopywriter: Pedro Bullos, Philippe DegenArt Director: Leandro Camara, Leo MaciasPhotography: Rodrigo Ribeiro
Silver Pencil MagazineGo Outside
Click for full credits Click for all One Show winners
Brand: BatelcoAgency: Fortune Promoseven (FP7), Manama
Industry: Professional & Public servicesMedia: Print
Creative Director: Fadi YaishArt Director: Supparat ThepparatPhotography: Surachai Puthikulangkura
Silver Pencil MagazineHospital
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
SilverPencil MagazineBritney
Click for full credits
Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Silver Pencil MagazineAmy
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Silver Pencil MagazineMarilyn
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Silver Pencil MagazineEminem
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Silver Pencil MagazineBono
Click for full credits Click for all One Show winners
Brand: BatelcoAgency: Fortune Promoseven (FP7), Manama
Industry: Professional & Public servicesMedia: Print
Creative Director: Fadi YaishArt Director: Supparat ThepparatPhotography: Surachai Puthikulangkura
Silver Pencil NewspaperHospital
Click for full credits Click for all One Show winners
Brand: PhilipsAgency: DDB, London (England)
Industry: Electronics & Audio-VisualMedia: Promotion & EventPublished: Mar., 2010Language: English
Chief Creative Officer: Neil DawsonExecutive Creative Director: Neil DawsonCreative Director: Jeremy Craigen, NeilDawsonCopywriter: Sam OliverArt Director: Shishir PatelDirector: Carl Erik Rinsch
Silver Pencil Non-BroadcastParallel Lines
Watch the video
Click for full credits Click for all One Show winners
Brand: POWAAgency: Ogilvy, Johannesburg
Industry: Public interest & Non-profitMedia: Ambient & InteractivePublished: Apr., 2010Market: South AfricaLanguage: English
Creative Director: Fran Luckin, Fran LukinCopywriter: Catherine Conradie, TarynScherArt Director: Robyn Bergmann, RenierZandbergDirector: Jonty Fine
Silver Pencil Non-BroadcastNeighborhood experiment
Watch the video
Click for full credits Click for all One Show winners
Brand: PhilipsAgency: DDB, London (England)
Industry: Electronics & Audio-VisualMedia: TV & CinemaPublished: Mar., 2010Language: English
Chief Creative Officer: Neil DawsonExecutive Creative Director: Neil DawsonCreative Director: Jeremy Craigen, NeilDawsonCopywriter: Sam OliverArt Director: Shishir PatelDirector: Carl Erik Rinsch
Silver Pencil Non-BroadcastThe Gift
Watch the video
Click for full credits Click for all One Show winners
Brand: SuporAgency: Leo Burnett, shanghai
Industry: House, Garden & PetsMedia: Promotion & Event
Chief Creative Officer: Eddie BoothExecutive Creative Director: GordonHughes, Amanda YangCreative Director: Gordon Hughes, AmandaYang, Forest YoungCopywriter: Donna Dong, Amanda YangArt Director: Gordon Hughes, Weijun Lin, SeanQu, Amanda Yang, Forest YoungPhotography: Eric Dang, Nicholas Siau
SilverPencil Out of HomeSupor Non-Strick Pans
Click for full credits
Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: VideoconAgency: McCann Erickson, Mumbai
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Prasoon Joshi, AkshayKapnadak, Rahul MathewCopywriter: Talha Bin Mohsin, VilsenGonsalves, Juneston MathanaArt Director: Prashant Kandalkar, MaheshParab, Nitin Sawant
Silver Pencil Out of HomeThe Cascade of Books
Click for full credits Click for all One Show winners
Brand: MADAgency: Serviceplan, Munich
Industry: Media & PublishingMedia: OutdoorPublished: Dec., 2010
Creative Director: Ekki Frenkler, HenningPatzner, Alex SchillCopywriter: Valerie KochArt Director: Andreas Kienle, JanKromka, Stefanie Paulus
Silver Pencil Out of HomeLight bulb
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
SilverPencil Out of HomeBritney
Click for full credits
Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Silver Pencil Out of HomeAmy
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Silver Pencil Out of HomeMarilyn
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Silver Pencil Out of HomeEminem
Click for full credits Click for all One Show winners
Brand: BillboardAgency: BBDO, São Paulo
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Marcello SerpaExecutive Creative Director: Marcello SerpaCreative Director: Dulcídio Caldeira, LuizSanchesCopywriter: André KassuArt Director: Danilo Boer, Marcos Medeiros
Music. See what it's made of.
Silver Pencil Out of HomeBono
Click for full credits Click for all One Show winners
Brand: Amnesty InternationalAgency: Walker, Zurich
Industry: Public interest & Non-profitMedia: Print
Creative Director: Pius WalkerCopywriter: Martin ArnoldArt Director: Nik Hodel
SilverPencil Public ServiceHuman Rights
Click for full credits
Click for all One Show winners
Brand: Amnesty InternationalAgency: Walker, Zurich
Industry: Public interest & Non-profitMedia: Print
Creative Director: Pius WalkerCopywriter: Martin ArnoldArt Director: Nik Hodel
SilverPencil Public ServiceHuman Rights
Click for full credits
Click for all One Show winners
Brand: Amnesty InternationalAgency: Walker, Zurich
Industry: Public interest & Non-profitMedia: Print
Creative Director: Pius WalkerCopywriter: Martin ArnoldArt Director: Nik Hodel
Silver Pencil Public ServiceHuman Rights
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
SilverPencil Public ServiceBurma
Click for full credits
Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
SilverPencil Public ServiceBurma
Click for full credits
Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Human Rights WatchAgency: JWT, New York City, NY
Industry: Public interest & Non-profitMedia: Outdoor
Creative Director: Andrew Clarke, HarveyMarcoCopywriter: Chris SwiftArt Director: Roy WisnuPhotography: Platon, Izzy Levine
Silver Pencil Public ServiceBurma
Click for full credits Click for all One Show winners
Brand: Donate your GarbageAgency: TBWA, São Paulo
Industry: Professional & Public servicesMedia: Print
Creative Director: Manir Fadel, AndréLaurentino, Jaques Lewkowicz, LucianoLincoln, Felipe LuchiCopywriter: Toni FernandesArt Director: Leonardo ClaretPhotography: Paola Vianna
Silver Pencil Public ServiceScale
Click for full credits Click for all One Show winners
Brand: Donate your GarbageAgency: TBWA, São Paulo
Industry: Professional & Public servicesMedia: Print
Creative Director: Manir Fadel, AndréLaurentino, Jaques Lewkowicz, LucianoLincoln, Felipe LuchiCopywriter: Toni FernandesArt Director: Leonardo ClaretPhotography: Paola Vianna
Silver Pencil Public ServiceScale
Click for full credits Click for all One Show winners
Brand: Donate your GarbageAgency: TBWA, São Paulo
Industry: Professional & Public servicesMedia: Print
Creative Director: Manir Fadel, AndréLaurentino, Jaques Lewkowicz, LucianoLincoln, Felipe LuchiCopywriter: Toni FernandesArt Director: Leonardo ClaretPhotography: Paola Vianna
Silver Pencil Public ServiceScale
Click for full credits Click for all One Show winners
Brand: Environment FriendsAgency: Contract, New Delhi
Industry: Public interest & Non-profitMedia: Print
Creative Director: Ravi Deshpande, NimaDT NamchuCopywriter: Nima DT NamchuArt Director: Gurdev Singh SidhuPhotography: Sunil Gupta
Silver Pencil Public ServiceSave
Click for full credits Click for all One Show winners
Brand: Environment FriendsAgency: Contract, New Delhi
Industry: Public interest & Non-profitMedia: Print
Creative Director: Ravi Deshpande, NimaDT NamchuCopywriter: Nima DT NamchuArt Director: Gurdev Singh SidhuPhotography: Sunil Gupta
Silver Pencil Public ServiceSave
Click for full credits Click for all One Show winners
Brand: Environment FriendsAgency: Contract, New Delhi
Industry: Public interest & Non-profitMedia: Print
Creative Director: Ravi Deshpande, NimaDT NamchuCopywriter: Nima DT NamchuArt Director: Gurdev Singh SidhuPhotography: Sunil Gupta
Silver Pencil Public ServiceSave
Click for full credits Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Ant Keogh, JamesMcGrath, Julian SchreiberArt Director: Tom Martin
Silver Pencil Public ServiceSupport Scent
Click for full credits Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Ant Keogh, JamesMcGrath, Julian SchreiberArt Director: Tom Martin
SilverPencil Public ServiceSupport Scent
Click for full credits
Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Ant Keogh, JamesMcGrath, Julian SchreiberArt Director: Tom Martin
Silver Pencil Public ServiceSupport Scent
Click for full credits Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Creative Director: Ant Keogh, JamesMcGrath, Julian SchreiberArt Director: Tom Martin
Silver Pencil Public ServiceSupport Scent
Click for full credits Click for all One Show winners
Brand: Save the ChildrenAgency: Lowe, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & Interactive
Creative Director: Martin Bartholf, RickardVillardCopywriter: Martin Ericson, Björn HjalmarArt Director: Pelle Lundquist, Emmeli Österdahl
SilverPencil Public ServiceChristmas Bargains
Click for full credits
Click for all One Show winners
Brand: Save the ChildrenAgency: Lowe, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & Interactive
Creative Director: Martin Bartholf, RickardVillardCopywriter: Martin Ericson, Björn HjalmarArt Director: Pelle Lundquist, EmmeliÖsterdahl
Silver Pencil Public ServiceChristmas Bargains
Click for full credits Click for all One Show winners
Brand: Save the ChildrenAgency: Lowe, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & Interactive
Creative Director: Martin Bartholf, RickardVillardCopywriter: Martin Ericson, Björn HjalmarArt Director: Pelle Lundquist, EmmeliÖsterdahl
Silver Pencil Public ServiceChristmas Bargains
Click for full credits Click for all One Show winners
Brand: Save the ChildrenAgency: Lowe, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & Interactive
Creative Director: Martin Bartholf, RickardVillardCopywriter: Martin Ericson, Björn HjalmarArt Director: Pelle Lundquist, EmmeliÖsterdahl
Silver Pencil Public ServiceChristmas Bargains
Click for full credits Click for all One Show winners
Brand: Save the ChildrenAgency: Lowe, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & Interactive
Creative Director: Martin Bartholf, RickardVillardCopywriter: Martin Ericson, Björn HjalmarArt Director: Pelle Lundquist, EmmeliÖsterdahl
Silver Pencil Public ServiceChristmas Bargains
Click for full credits Click for all One Show winners
Brand: Save the ChildrenAgency: Lowe, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & Interactive
Creative Director: Martin Bartholf, RickardVillardCopywriter: Martin Ericson, Björn HjalmarArt Director: Pelle Lundquist, EmmeliÖsterdahl
Silver Pencil Public ServiceChristmas Bargains
Click for full credits Click for all One Show winners
Brand: Save the ChildrenAgency: Lowe, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & Interactive
Creative Director: Martin Bartholf, RickardVillardCopywriter: Martin Ericson, Björn HjalmarArt Director: Pelle Lundquist, EmmeliÖsterdahl
Silver Pencil Public ServiceChristmas Bargains
Click for full credits Click for all One Show winners
Brand: Israel Aids Task ForceAgency: Y&R, Tel-Aviv
Industry: Public interest & Non-profitMedia: Radio
Creative Director: Gideon Amichay, AmitGal, Tzur GolanCopywriter: Shirley Bahar, Orit Bar-Niv
Silver Pencil Public ServiceGet Tested Project
Watch the video
Click for full credits Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: TV & Cinema
Creative Director: Bill Bruce, GregHahn, David LubarsCopywriter: Adam ReevesArt Director: Brandon MugarDirector: Henry-Alex Rubin
Silver Pencil Public ServiceLAST TEXTS - AT&T Anti-Texting & Driving TV
Watch the video
Click for full credits Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: TV & Cinema
Creative Director: Bill Bruce, GregHahn, David LubarsCopywriter: Adam ReevesArt Director: Brandon MugarDirector: Henry-Alex Rubin
Silver Pencil Public ServiceLAST TEXTS - AT&T Anti-Texting & Driving TV
Watch the video
Click for full credits Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: TV & Cinema
Creative Director: Bill Bruce, GregHahn, David LubarsCopywriter: Adam ReevesArt Director: Brandon MugarDirector: Henry-Alex Rubin
Silver Pencil Public ServiceLAST TEXTS - AT&T Anti-Texting & Driving TV
Watch the video
Click for full credits Click for all One Show winners
BRONZE
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: TV & Cinema
Creative Director: Bill Bruce, GregHahn, David LubarsCopywriter: Adam ReevesArt Director: Brandon MugarDirector: Dan Price, Henry-Alex Rubin
Bronze Pencil Branded ContentThe Last Text Integrated Campaign
Watch the video
Click for full credits Click for all One Show winners
Brand: RenaultAgency: Publicis, London (England)
Industry: Automotive & ServicesMedia: Ambient & InteractiveLanguage: English
Creative Director: Tom Ewart, AdamKean, Ed RobinsonCopywriter: Matthew LancodArt Director: Robert AmstellDirector: Henry-Alex Rubin
Bronze Pencil Branded ContentThe Megane Experiment
Watch the video
Click for full credits Click for all One Show winners
Brand: Metropolitan PoliceAgency: BBDO, London (England)
Industry: Professional & Public servicesMedia: Promotion & Event
Executive Creative Director: Paul BrazierCreative Director: Steve Jones, MartinLoraineCopywriter: Aidan McClureArt Director: Laurent SimonDirector: Simon Ellis
Bronze Pencil Branded ContentWHO KILLED DEON?
Watch the video
Click for full credits Click for all One Show winners
Brand: GoogleAgency: BBH, New York City, NY
Industry: Internet sites & ServicesMedia: Cyber
Chief Creative Officer: Kevin RoddyExecutive Creative Director: CalleSjoenell, Pelle Sjoenell, Robert WongCreative Director: Kevin Roddy, CalleSjoenell, Pelle Sjoenell, Robert WongCopywriter: Jared Elms, Jeff Johnson, BethRyanArt Director: Erik Holmdahl, Steve PeckDirector: Aaron Duffy
Bronze Pencil Cinema AdvertisingChrome Speed Tests_2
Watch the video
Click for full credits Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
Bronze Pencil CollateralStories From The Street
Click for full credits Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: Melbourne Writers FestivalAgency: JWT, Melbourne, VIC
Industry: Culture, Recreation & SportMedia: Design & Branding
Creative Director: Richard MuntzCopywriter: Scott Glennon, Hannah SmithArt Director: Keith Nicolas, Hannah Smith
BronzePencil CollateralStories From TheStreet
Click for full credits
Click for all One Show winners
Brand: ConverseAgency: Kempertrautmann, Hamburg
Industry: Apparel, Clothing & FootwearMedia: Design & Branding
Creative Director: Tim Belser, HeikoFreylandCopywriter: Heiko FreylandPhotography: Peter Ruessmann
Bronze Pencil CollateralGoertz 17 Shoelace Box
Click for full credits Click for all One Show winners
Brand: Sir Richard's CondomsAgency: TDA, Boulder, CO
Industry: Beauty & HealthMedia: Design & Branding
Creative Director: Thomas Dooley, JonathanSchoenbergCopywriter: Jonathan SchoenbergArt Director: Austin O'Connor
Bronze Pencil CollateralSuggested Retail
Click for full credits Click for all One Show winners
Brand: Sir Richard's CondomsAgency: TDA, Boulder, CO
Industry: Beauty & HealthMedia: Design & Branding
Creative Director: Thomas Dooley, JonathanSchoenbergCopywriter: Jonathan SchoenbergArt Director: Austin O'Connor
Bronze Pencil CollateralSuggested Retail
Click for full credits Click for all One Show winners
Brand: Sir Richard's CondomsAgency: TDA, Boulder, CO
Industry: Beauty & HealthMedia: Design & Branding
Creative Director: Thomas Dooley, JonathanSchoenbergCopywriter: Jonathan SchoenbergArt Director: Austin O'Connor
Bronze Pencil CollateralSuggested Retail
Click for full credits Click for all One Show winners
Brand: VolkswagenAgency: BBDO, São Paulo
Industry: Automotive & ServicesMedia: Outdoor
Creative Director: Luiz SanchesCopywriter: Renato SimõesArt Director: Bruno Prosperi
Bronze Pencil CollateralHands-free parking. (Tiguan)
Click for full credits Click for all One Show winners
Brand: VolkswagenAgency: BBDO, São Paulo
Industry: Automotive & ServicesMedia: Outdoor
Creative Director: Luiz SanchesCopywriter: Renato SimõesArt Director: Bruno Prosperi
Bronze Pencil CollateralHands-free parking. (Tiguan)
Click for full credits Click for all One Show winners
Brand: VolkswagenAgency: BBDO, São Paulo
Industry: Automotive & ServicesMedia: Outdoor
Creative Director: Luiz SanchesCopywriter: Renato SimõesArt Director: Bruno Prosperi
Bronze Pencil CollateralHands-free parking. (Tiguan)
Click for full credits Click for all One Show winners
Brand: Rolling StoneAgency: Ogilvy, Frankfurt/Main
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Dr. Stephan VogelExecutive Creative Director: Dr. StephanVogelCreative Director: Helmut Meyer, Dr.Stephan VogelCopywriter: Taner Ercan, Dr. Stephan VogelArt Director: Helmut Meyer, Eva StetefeldPhotography: Stockmaterial
Bronze Pencil CollateralRoad Crossing
Click for full credits Click for all One Show winners
Click to listen
Brand: ChemmartAgency: JWT, Melbourne, VIC
Industry: PharmaceuticalMedia: Radio
Creative Director: Richard MuntzCopywriter: Chris Andrews, ScottGlennon, Harsh Kapadia, Keith Nicolas
Bronze Pencil Consumer RadioHoarse Whisperer
Click for full credits Click for all One Show winners
Click to listen
Brand: SKYAgency: DDB, Auckland
Industry: Media & PublishingMedia: Radio
Creative Director: Toby TalbotCopywriter: James Tucker, Simon Vicars
Bronze Pencil Consumer RadioRothko
Click for full credits Click for all One Show winners
Click to listen
Brand: SKYAgency: DDB, Auckland
Industry: Media & PublishingMedia: Radio
Creative Director: Toby TalbotCopywriter: James Tucker, Simon Vicars
Bronze Pencil Consumer RadioPollock
Click for full credits Click for all One Show winners
Click to listen
Brand: SKYAgency: DDB, Auckland
Industry: Media & PublishingMedia: Radio
Creative Director: Toby TalbotCopywriter: James Tucker, Simon Vicars
Bronze Pencil Consumer RadioVan Gogh
Click for full credits Click for all One Show winners
Brand: Old SpiceAgency: Wieden+Kennedy, Portland, OR
Industry: House, Garden & PetsMedia: TV & CinemaMarket: United StatesLanguage: English
Executive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan Hoffman, IainTaitCopywriter: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanArt Director: Craig Allen, Jason Bagley, EricBaldwin, Eric KallmanDirector: Craig Allen, Jason Bagley, EricBaldwin, Eric Kallman, Tom Kuntz
Bronze Pencil Consumer TelevisionBoat
Watch the video
Click for full credits Click for all One Show winners
Brand: ESPNAgency: Wieden+Kennedy, New York City, NY
Industry: Media & PublishingMedia: TV & Cinema
Creative Director: Jerome Austria, BrandonHenderson, Stuart Jennings, KevinProudfoot, Todd WaterburyCopywriter: Luke Behrends, JoshDiMarcantonio, Scott HayesArt Director: Stuart Jennings, Gary VanDzuraDirector: David Shane
Bronze Pencil Consumer TelevisionThis is SportsCenter
Watch the video
Click for full credits Click for all One Show winners
Brand: ESPNAgency: Wieden+Kennedy, New York City, NY
Industry: Media & PublishingMedia: TV & Cinema
Creative Director: Jerome Austria, BrandonHenderson, Stuart Jennings, KevinProudfoot, Todd WaterburyCopywriter: Luke Behrends, JoshDiMarcantonio, Scott HayesArt Director: Stuart Jennings, Gary VanDzuraDirector: David Shane
Bronze Pencil Consumer TelevisionThis is SportsCenter
Watch the video
Click for full credits Click for all One Show winners
Brand: ESPNAgency: Wieden+Kennedy, New York City, NY
Industry: Media & PublishingMedia: TV & Cinema
Creative Director: Jerome Austria, BrandonHenderson, Stuart Jennings, KevinProudfoot, Todd WaterburyCopywriter: Luke Behrends, JoshDiMarcantonio, Scott HayesArt Director: Stuart Jennings, Gary VanDzuraDirector: David Shane
Bronze Pencil Consumer TelevisionThis is SportsCenter
Watch the video
Click for full credits Click for all One Show winners
Brand: Land RoverAgency: Y&R, New York City, NY
Industry: Automotive & ServicesMedia: TV & Cinema
Executive Creative Director: TonyGranger, Ian Reichenthal, Scott VitroneCreative Director: Icaro Doria, GrahamLang, Dan Morales, IanReichenthal, Guillermo Vega, Scott VitroneCopywriter: Brandon HendersonArt Director: Dan Treichel, Dan TriechelDirector: Jim Jenkins
Bronze Pencil Consumer TelevisionSword Collector
Watch the video
Click for full credits Click for all One Show winners
Brand: VolkswagenAgency: Deutsch, Los Angeles, CA
Industry: Automotive & ServicesMedia: TV & CinemaPublished: Jan., 2011Language: English
Creative Director: Michael Kadin, EricSpringerCopywriter: David Povill, Eric SpringerArt Director: Michael Kadin, RyanMcLaughlin, Craig MelchianoDirector: Lance Acord
Bronze Pencil Consumer TelevisionThe Force
Watch the video
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Bronze Pencil Experimental AdvertisingJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Bronze Pencil Experimental AdvertisingJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: James ReadyAgency: Leo Burnett, Toronto, ON
Industry: Alcoholic drinksMedia: Promotion & Event
Creative Director: Lisa Greenberg, JudyJohnCopywriter: Steve PersicoArt Director: Anthony Chelvanathan
Bronze Pencil Experimental AdvertisingJames Ready Cap Recall
Click for full credits Click for all One Show winners
Brand: VolkswagenAgency: DDB, Stockholm
Industry: Public interest & Non-profitMedia: Ambient & InteractiveMarket: SwedenLanguage: English
Chief Creative Officer: Andreas DahlqvistCreative Director: Andreas DahlqvistCopywriter: Martin LundgrenArt Director: Simon HigbyDirector: Simon Higby, MartinLundgren, Simon Mogren, KevinRichardson, Patrik Sundberg
Bronze Pencil Innovation in AdvertisingSpeed Camera Lottery
Watch the video
Click for full credits Click for all One Show winners
Brand: Currency SystemAgency: R/GA, New York City, NY
Industry: Internet sites & ServicesMedia: Cyber
Creative Director: Leif Abraham, ChristianBehrendt
Bronze Pencil Innovation in AdvertisingPay With A Tweet
Watch the video
Click for full credits Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Executive Creative Director: James McGrathCreative Director: Ant Keogh, JamesMcGrath, Julian SchreiberCopywriter: Julian SchreiberArt Director: Tom Martin
Bronze Pencil Innovation in AdvertisingSupport Scent
Click for full credits Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Executive Creative Director: James McGrathCreative Director: Ant Keogh, JamesMcGrath, Julian SchreiberCopywriter: Julian SchreiberArt Director: Tom Martin
BronzePencil Innovation inAdvertisingSupport Scent
Click for full credits
Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Executive Creative Director: James McGrathCreative Director: Ant Keogh, JamesMcGrath, Julian SchreiberCopywriter: Julian SchreiberArt Director: Tom Martin
Bronze Pencil Innovation in AdvertisingSupport Scent
Click for full credits Click for all One Show winners
Brand: Guide DogsAgency: BBDO, Melbourne, VIC
Industry: Public interest & Non-profitMedia: Direct Market
Executive Creative Director: James McGrathCreative Director: Ant Keogh, JamesMcGrath, Julian SchreiberCopywriter: Julian SchreiberArt Director: Tom Martin
Bronze Pencil Innovation in AdvertisingSupport Scent
Click for full credits Click for all One Show winners
Brand: ToyotaAgency: Saatchi & Saatchi, Los Angeles, CA
Industry: Automotive & ServicesMedia: Promotion & Event
Creative Director: Andrew Christou, MikeMcKayCopywriter: Eric Burnett, RandyQuan, Grant SmithArt Director: Rick Ardito, Abe Cortes, NickLuckett
Bronze Pencil Integrated BrandingNASCAR Sponsafier II 360o Campaign
Watch the video
Click for full credits Click for all One Show winners
Brand: IBMAgency: Ogilvy, New York City, NY
Industry: Professional & Public servicesMedia: Miscellaneous
Chief Creative Officer: Steve SimpsonExecutive Creative Director: Susan WestreCreative Director: Mark Girand, DavidKorchin, Jason Marks, MichaelPaterson, Steve Simpson, Susan WestreCopywriter: Mark Girand, StevenSchroth, Niels WestraArt Director: Miles Gilbert, Michael PatersonDirector: Paul Bozymowski
Bronze Pencil Integrated BrandingWatson
Watch the video
Click for full credits Click for all One Show winners
Brand: LegoAgency: Serviceplan, Munich
Industry: Toys & GamesMedia: PrintPublished: Nov., 2010
Executive Creative Director: MatthiasHarbeck, Alex SchillCreative Director: Matthias Harbeck, OliverPalmer, Alex SchillCopywriter: Frank SeilerArt Director: Julia Koch, Sandra Loibl, FranzRöppischer
Builders of tomorrow.
Bronze Pencil MagazineEighties
Click for full credits Click for all One Show winners
Brand: LegoAgency: Serviceplan, Munich
Industry: Toys & GamesMedia: PrintPublished: Nov., 2010
Executive Creative Director: MatthiasHarbeck, Alex SchillCreative Director: Matthias Harbeck, OliverPalmer, Alex SchillCopywriter: Frank SeilerArt Director: Julia Koch, Sandra Loibl, FranzRöppischer
Builders of tomorrow.
Bronze Pencil MagazineSeventies
Click for full credits Click for all One Show winners
Brand: LegoAgency: Serviceplan, Munich
Industry: Toys & GamesMedia: PrintPublished: Nov., 2010
Executive Creative Director: MatthiasHarbeck, Alex SchillCreative Director: Matthias Harbeck, OliverPalmer, Alex SchillCopywriter: Frank SeilerArt Director: Julia Koch, Sandra Loibl, FranzRöppischer
Builders of tomorrow.
Bronze Pencil MagazineSixties
Click for full credits Click for all One Show winners
Brand: Rolling StoneAgency: Ogilvy, Frankfurt/Main
Industry: Media & PublishingMedia: Print
Chief Creative Officer: Dr. Stephan VogelExecutive Creative Director: Dr. StephanVogelCreative Director: Helmut Meyer, Dr.Stephan VogelCopywriter: Taner Ercan, Dr. Stephan VogelArt Director: Helmut Meyer, Eva StetefeldPhotography: Stockmaterial
Bronze Pencil MagazineBaby
Click for full credits Click for all One Show winners
Brand: Chupa ChupsAgency: DDB, Paris
Industry: Confectionery & SnacksMedia: OutdoorPublished: Nov., 2009Language: French
Creative Director: Bertrand PallatinCopywriter: Gwen VatinArt Director: Sophie MontfortPhotography: Nicolas Descottes
Bronze Pencil NewspaperBarbie
Click for full credits Click for all One Show winners
Brand: SonyAgency: 180 Los Angeles, Santa Monica, CA
Industry: Electronics & Audio-VisualMedia: Promotion & Event
Creative Director: Amir Farhang, WilliamGelner, Gavin Lester, Ari WeissCopywriter: Ben BarneyDirector: Andrew Fried
Bronze Pencil Non-BroadcastSony "The Rocket Project: We Have Lift-off"
Watch the video
Click for full credits Click for all One Show winners
Brand: IBMAgency: Ogilvy, London (England)
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Emma de la Fosse, PavlosThemistocleous, Charlie WilsonCopywriter: Katriona GordonArt Director: Kristal Knight
BronzePencil Out of HomeLOTUS T5
Click for full credits
Click for all One Show winners
Brand: IBMAgency: Ogilvy, London (England)
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Emma de la Fosse, PavlosThemistocleous, Charlie WilsonCopywriter: Katriona GordonArt Director: Kristal Knight
BronzePencil Out of HomeLOTUS T5
Click for full credits
Click for all One Show winners
Brand: IBMAgency: Ogilvy, London (England)
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Emma de la Fosse, PavlosThemistocleous, Charlie WilsonCopywriter: Katriona GordonArt Director: Kristal Knight
BronzePencil Out of HomeLOTUS T5
Click for full credits
Click for all One Show winners
Brand: IBMAgency: Ogilvy, London (England)
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Emma de la Fosse, PavlosThemistocleous, Charlie WilsonCopywriter: Katriona GordonArt Director: Kristal Knight
BronzePencil Out of HomeLOTUS T5
Click for full credits
Click for all One Show winners
Brand: IBMAgency: Ogilvy, London (England)
Industry: Electronics & Audio-VisualMedia: Outdoor
Creative Director: Emma de la Fosse, PavlosThemistocleous, Charlie WilsonCopywriter: Katriona GordonArt Director: Kristal Knight
BronzePencil Out of HomeLOTUS T5
Click for full credits
Click for all One Show winners
Brand: TVNZAgency: BBDO, Auckland
Industry: Media & PublishingMedia: Outdoor
Executive Creative Director: NickWorthingtonCreative Director: Nick WorthingtonCopywriter: Rebecca Johnson-Pond, Kimberley RaganArt Director: Rebecca Johnson-Pond, Kimberley RaganPhotography: Stephen Langdon, Rajiv RajDirector: Lou Kuegler, Celeste Pulman
Bronze Pencil Out of HomeDogfight
Watch the video
Click for full credits Click for all One Show winners
Brand: AdoptUsKidsAgency: Kirshenbaum Bond + Partners, NewYork City, NY
Industry: Public interest & Non-profitMedia: TV & Cinema
Creative Director: Chris Cereda, IzzyDeBellisArt Director: Greg ValvanoDirector: Jake Scheier
Bronze Pencil Public ServiceThe Bird
Watch the video
Click for full credits Click for all One Show winners
Brand: Amnesty InternationalAgency: TBWA, Boulogne-Billancourt
Industry: Public interest & Non-profitMedia: Direct MarketLanguage: English
Creative Director: Eric Holden, Rémi NoëlCopywriter: Benoit LerouxArt Director: Philippe TarouxPhotography: Roger Turqueti
Bronze Pencil Public ServiceDeath Penalty Candles
Click for full credits Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: Print
Creative Director: Bill Bruce, Greg Hahn, DavidLubarsCopywriter: Adam ReevesArt Director: Brandon Mugar
BronzePencil Public ServiceLAST TEXTS - AT&TAnti-Texting & DrivingPrint Campaign
Click for full credits
Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: Print
Creative Director: Bill Bruce, Greg Hahn, DavidLubarsCopywriter: Adam ReevesArt Director: Brandon Mugar
BronzePencil Public ServiceLAST TEXTS - AT&TAnti-Texting & DrivingPrint Campaign
Click for full credits
Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: Print
Creative Director: Bill Bruce, Greg Hahn, DavidLubarsCopywriter: Adam ReevesArt Director: Brandon Mugar
BronzePencil Public ServiceLAST TEXTS - AT&TAnti-Texting & DrivingPrint Campaign
Click for full credits
Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: Print
Creative Director: Bill Bruce, Greg Hahn, DavidLubarsCopywriter: Adam ReevesArt Director: Brandon Mugar
BronzePencil Public ServiceLAST TEXTS - AT&TAnti-Texting & DrivingPrint Campaign
Click for full credits
Click for all One Show winners
Brand: AT&TAgency: BBDO, New York City, NY
Industry: Professional & Public servicesMedia: Print
Creative Director: Bill Bruce, Greg Hahn, DavidLubarsCopywriter: Adam ReevesArt Director: Brandon Mugar
BronzePencil Public ServiceLAST TEXTS - AT&TAnti-Texting & DrivingPrint Campaign
Click for full credits
Click for all One Show winners
Brand: Resident EvilAgency: Y&R, Dubai
Industry: Toys & GamesMedia: PrintMarket: United Arab EmiratesLanguage: English
Executive Creative Director: Michael BloreCreative Director: Michael Blore, KomalBedi Sohal, Shahir ZagCopywriter: Shahir ZagArt Director: Komal Bedi Sohal, Shahir ZagPhotography: Clive Stewart
Resident Evil. You are on the menu.
Bronze Pencil Small Space PrintThabo
Click for full credits Click for all One Show winners
Brand: Resident EvilAgency: Y&R, Dubai
Industry: Toys & GamesMedia: PrintMarket: United Arab EmiratesLanguage: English
Executive Creative Director: Michael BloreCreative Director: Michael Blore, KomalBedi Sohal, Shahir ZagCopywriter: Shahir ZagArt Director: Komal Bedi Sohal, Shahir ZagPhotography: Clive Stewart
Resident Evil. You are on the menu.
Bronze Pencil Small Space PrintJackie
Click for full credits Click for all One Show winners
Brand: Resident EvilAgency: Y&R, Dubai
Industry: Toys & GamesMedia: PrintMarket: United Arab EmiratesLanguage: English
Executive Creative Director: Michael BloreCreative Director: Michael Blore, KomalBedi Sohal, Shahir ZagCopywriter: Shahir ZagArt Director: Komal Bedi Sohal, Shahir ZagPhotography: Clive Stewart
Resident Evil. You are on the menu.
Bronze Pencil Small Space PrintAziz
Click for full credits Click for all One Show winners