office brand guide - static2.sharepointonline.comthe gray and black logos are for limited use cool...
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Welcome to the Office brand
Logos and icons
Using the Office brand logo
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The threshold symbol
Print: 0.2" (5 mm)
Screen: 15 px
x x x x x x
Using the threshold symbol
Example
Always include the Microsoft logo
Let the logos breathe
Orange is the preferred logo color
The gray and black logos are for limited use
Cool Gray 11
C0 M0 Y0 K80
R80 G80 B80
Black
C0 M0 Y0 K100
R0 G0 B0
Logo don’ts
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Logo relationships
Microsoft logo and Office logo relationship
White field guidance
Logo placement
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• See later pages
Exceptions: Adapting the white field
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2.
1. 2.
Representing our portfolio
Naming convention and logos for offerings
Office 2013 suites
Office 2013 RTOffice 365 plans Office Online
Office Mobile
Office for iPad
Logo use
Text in Microsoft context
(e.g., Office.com,
Microsoft.com)
Office 2013 (category)
Office Home & Student 2013
Office Home & Business 2013
Office 2013 RT
Office 365 (category)
Office 365 Personal
Office 365 Home
Office Online (category)
Word Online
Excel Online
PowerPoint Online
Office Mobile (category)
Office Mobile for iPhone
Office Mobile for Android
phones
Office Mobile for Windows
Phone
First Reference in non-
Microsoft environments
(e.g., app stores,
Amazon.com)
Microsoft Office 2013
(category)
Microsoft Office Home &
Student 2013
Microsoft Office Home &
Business 2013
Microsoft Office 2013 RT
Microsoft Office 365 (category)
Microsoft Office 365 Personal
Microsoft Office 365 Home
Microsoft Office Online
(category)
Microsoft Word Online
Microsoft Excel Online
Microsoft PowerPoint Online
Microsoft Office Mobile
(category)
Microsoft Office Mobile for
iPhone
Microsoft Office Mobile for
Android phone
Using app icons and logos
App logotypes, icons, and lockups
Standard-size lockup88 pixels high
Small-format app lockup30 pixels high
© 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the
part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.