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The Power of Technology and Social Media for Social Change
Lucia Dellagnelo - ICOM Fernanda Bornhausen Sá - IVASynergos Fellows
Lucia Dellagnelo http://www.synergos.org/bios/ldellagnelo.htm
Lúcia Dellagnelo is the founder and executive director of Instituto Comunitário Grande Florianópolis (ICom), a non-profit organization based on the concept of the community foundation.
ICom was created in 2005 by a steering committee of experienced local
professionals, and its Board is composed of leaders from the business, public and social sectors in Brazil. The mission of
ICom is to mobilize, articulate and improve social investments made by
different sectors of society in the region of Greater Florianópolis.
Dr. Dellagnelo holds a Bachelor of Arts degree in psychology, a Masters of Arts degree in international education and a Doctorate degree in human development and education from Harvard University.
Fernanda Sá http://www.synergos.org/bios/fbornhausensa.htm
Fernanda Bornhausen Sá is the founder and president of Instituto Voluntários em Ação (IVA), a non-profit organization based in Brazil.
IVA was created in 1998 and its is to mobilize and engage volunteers and provide training to
volunteers and NGOs, thus promoting the culture of volunteerism among the Brazil’s population.
Fernanda has had extensive experience on multi-stakeholder partnerships, having held key positions in the private, public, and non-profit sectors. Fernanda holds a Bachelor of Arts degree in Psychology from the Federal University of Santa Catarina , and an MBA in Global Administration from the State University of Santa Catarina.
ICOM ICom – Instituto Comunitário Grande Florianópolis, is a non-
profit non-governmental organization inspired by the concept of ‘community foundation’. Our mission is to promote community development by mobilizing, coordinating and supporting donors and civil society organizations.
ICom operates in three main areas:1 – Production of Knowledge: ICom works gathering, processing and disseminating information and
knowledge about the community, the third sector and philanthropy.
2 – Technical and Financial Support for NGOs: ICom offers support to the institutional development of NGOs operating in the region of Florianópolis and
neighboring cities.
3 – Promotion of Philanthropy in the Community: ICom supports individuals and companies who wish to make effective and integrated donations to the
community.
Portal Transparência
Explicação Transparência
Resultados ICOM Colocar
Instituto Voluntários em Ação
IVA was created in 1998 by a committee of experienced local professionals, and its board is composed of leaders from the
business, public, and social sectors in Brazil. The mission of IVA is to mobilize and engage volunteers
and provide training to volunteers and NGOs, thus promoting the
culture of volunteerism among the Brazil’s population.
In partnership with several actors, including UNV and UNESCO, IVA
launched an internet portal, www.voluntariosonlineorg.br, that
introduced online volunteering opportunities in Brazil. In the thirty seven months since its launch in 2008, there have been more than
thirty six thousand new volunteers working for its 500 affiliated NGOs.
VOLUNTARIOSONLINE.ORG.BR in Social Netwoks
Social Networks are increasingly important for Voluntários Online strategies of action, as instruments for organization and articulation of individuals towards our cause
They help us identify daily, new and better ways of activism, displaying ideas and innovations, together with a significant support to spread our cause of volunteerism for social change at a global scale.
The concept of plurality and networks popularization constantly guides us, fostering the building of broad coalitions and integration of new groups that identify with our cause.Our main audience in social networks is a new generation of youngsters with ethics and commitment that help them as individual agents achieve changes by getting together in these networks.
Original features of civil society engagement are being completely remodeled by these new information systems.
VOLUNTARIOSONLINE.ORG.BR in Social Netwoks
Our Facebook, Twitter, Youtube channels, and Blog, have a crucial role in the ways we mobilize our stakeholders’ chain.
Today, we increasingly recruit volunteers and integrate Non-profits through these channels, disseminate our campaigns and create connections between people and causes, as visibility of volunteering opportunities keeps growing.
VOLUNTARIOSONLINE.ORG.BR in Social Netwoks
TIB Seminar
Michel Sciama,Google
Vyria Paselk, TechSoup Global
Emmett Carson, Silicon Valley C F
Promote social change and sustentability
How tecnology can help Organizations to promote social change and sustentability
Information technology and
internet can help nonprofit
organizations to explore and build communities to
leverage positive social change.
Through this technology we are able to connect, share and act on
behalf of a cause on global scale and
speed never seen before.
Why TiB
Technology and communication as a facilitator and agent of social change has
already been a subject to non-profit organizations, technology companies,
professionals and volunteers in the U.S. in the past 10 years.
TiB 2010
International and National Speakers: Emmett Carson, Ph.D, President and CEO da Silicon Valley Community Foundation and Vyria Paselk, Senior Director, International Partnership for TechSoup Global; Lucia Delagnello – ICOM Coordinator
Presentation of successful experiences of social investment of companies in Silicon Valley and other U.S. companies and multinational companies operating in Brazil, such as Google and IBM
Formal presentation of the 3 Portals
Training workshops for NGOs
Summary
Media coverage
There is an urgent need and an unique opportunity
for initiatives that promote the digital inclusion of NGOs
NGOs need tools and training to effectively use
technology to gain support for their causes
and organizational sustainability
TiB Results and Conclusions
The Program in Brazil
To create a magnet program to provide Brazilian
philanthropic organizations with access to digital media and technologies which can help them to increase their
accountability and to mobilize resources and
volunteers.
The program proposed by ICom and IVA is organized around five main lines of action:
Information: creation of a website where information about available ICTs for NGOs will be displayed and explained.
Launch of the TIB12 Seminar
Services: online consultancy to NGOs about the selection and use of appropriate technology for their organizational needs.
Integrated Platforms: links to sites for training and online instruments for fundraising, volunteer mobilization and management, and transparency and accountability
Partnerships: partnerships established with software and digital media companies such as Google, IBM, Microsoft, and other national and international companies to provide low cost and/or free of charge products and services
Fernanda Bornhausen Sá
Contact
www.synergos.org/bios/fbornhausensa.htm
www.slideshare.net/fernandabbsa
www.twitter.com/fernandabornsa www.twitter.com/sejavoluntario
www.linkedin.com/in/fernandabornhausensa
Lucia Dellagnelo
www.synergos.org/bios/ldellagnelo.htm
www.slideshare.net/icomfloripa
www.twitter.com/icomfloripa
http://br.linkedin.com/pub/lucia-dellagnelo/13/a22/a4