ACTION TARGET: NRA SHOTSHOW REPORT

Any  shooter  (especially  those  in  the  NRA)  would  beinterested  in  knowing  what's  going  on  in  the  shoo;ngindustry.  Ac;on  Target  was  recently  at  the  142nd  NRAAnnual  Mee;ng  and  Exhibits  in  Houston,  Texas,  and

had  two  stellar  booths  with  lots  of  visitors.

With  only  two  and  a  half  days  toget  everything  ready,  it  was  noeasy  task  to  assemble  and  raisethe  42’  long  by  16’  tall  steel  framethat  served  as  the  backdrop  of  theATI  corporate  booth  and  cover  itin  foam  core  graphics.  However,  itwas  all  completed  on  ;me  andthe  Ac;on  Target  booth  was  anquite  the  visual  feast!

To  fill  all  of  the  space,  Ac;onTarget  brought  23  steel  targets  todisplay  and  recruited  friends  at  TiTraining  to  demonstrate  theirground-­‐breaking  firearmsimula;on  system.

For  all  three  days  of  the  NRAShow,  the  portable  targets  boothwas  overrun  with  people  tryingout  the  Ti  Training  simula;onsoTware,  checking  out  the  newline  of  .22  rimfire  steel  targets,and  taking  advantage  of  the  freeshipping  offer  at  the  show.

For  those  who  brought  theirtrucks  (which  was  preVy  mucheveryone  since  we  were  in  Texas),the  floor  models  on  display  werealso  for  sale;  before  the  showeven  started,  eight  of  them  hadalready  sold,  and  the  rest  quicklyfollowed  suit!

The  reverse  side  of  the  corporatebooth  featured  ATI  subsidiary  LawEnforcement  Targets  whichdisplayed  a  large  variety  ofproducts  from  paper  and  steeltargets  to  gun  cleaning  and  rangemaintenance  equipment.

The  NRA  Show  also  featuredworld  champion  shooter  RobLeatham,  the  cast  of  TexasTriggers,  the  lovely  and  energe;cMolly  Smith  (Smith  &  Wessonshoo;ng  team’s  youngestmember),  Razor  Dobbs  of  the  TVshow  Razor  Dobbs  Alive,  MichaelBane  from  the  Outdoor  Channel’sShoo;ng  Gallery,  and  theproducer  of  Down  Range  TV,Marshal  Halloway.

Overall,  the  2013  NRA  Show  was  a  fantas;c  eventwith  good  friends,  great  food,  and  great  products.

Ac;on  Target  looks  forward  to  seeing  everyone  againnext  year  in  Indianapolis  at  the  143rd  NRA  Annual

Mee;ng  and  Exhibits.

Read  more  and  comment  by  visi;ngwww.Ac;onTarget.com

and  click  on  “Ac;on  Target  Journal”

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Get  there  directly  athVp://store.Ac;onTarget.com/blog/ac;on-­‐target-­‐

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