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    Sahar Sultan

    Muzzammil Ahmed

    Zohaib Ashraf

    Qamar-ZamanMuhammad Waqas

    Usman Zakir

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    1987

    Nokia introduces its first handheld mobilephone, the Mobira Cityman, weighing 1.7

    pounds. The phone earns the nickname the'Gorba' after Soviet leader Mikhail Gorbachevis pictured using the phone.

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    1992

    Nokia decides to focus entirely on mobile phones andnetwork infrastructure, setting a course to gradually exitits rubber, cable and consumer-electronics businesses. The

    company offers its first digital handheld phone for GSM,which in 1987 became the European standard for digitalmobile technology. Nokia's 1997 GSM mobile phone

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    1998

    Nokia becomes the world leader in mobile phones.

    2002

    Nokia rolls out its first 3G phone, the Nokia 6650, enable

    users to browse the Web. Years later in June 2007, Appleenters the Smartphone market with the iPhone, posing athreat to Nokia's dominance. Nokia's new '6650' mobilephone introduced in 2002.

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    October 2009

    Nokia posts its first quarterly loss in more than adecadea year after handset maker HTCreleases the HTC Dream, the first phone usingGoogles Android operating system. Nearly 60% of

    smart phones today are powered by Android. TheHTC Dream phone, which runs Google's Androidoperating system, in 2009.

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    September 2010

    Struggling to keep up with the iPhone andAndroid devices, Nokia hires former Microsoft

    executive Stephen Elop as chief executive.October 2010

    Mr. Elop outlines plans to streamline itsSmartphone operations and to cut 1,800

    jobs.

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    February 2011

    Mr. Elop announces a strategic partnership with Microsoft,saying Nokia will base its flagship smart phones on thecompany's Windows mobile-operating system and move

    away from its own Symbian system. Nokia CEO StephenElop, left, shook hands with Microsoft CEO Steve Ballmeron Feb. 11, 2011.

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    September 2011

    Nokia announces it will cut up to 3,500 jobsworld-wide; the company announces about

    14,000 job cuts in 2011.

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    October 2011

    Nokia launches the Lumia, its first Windowsphone. Nokia Lumia 800 smartphone in 2011.

    (Associated Press)

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    February 2012

    Nokia says it plans to cut about 4,000 jobs at

    smartphone-manufacturing plants in Hungary, Mexicoand Finland by the end of the year. Nokia's headquartersin Espoo, Finland.

    March 2012

    Samsung overtakes Nokia as the world's largest maker ofcell phones.

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    June 14, 2012

    Nokia issues its third profit-warning in a littleover a year and says it will cut another

    10,000 jobs in its mobile division by the endof 2013. Observers question whether it willbe enough. Nokia's mobile-devices divisionemploys 53,000 people, compared with

    20,500 at rival Motorola Mobility. Employeeswalked at the Nokia plant in Salo, Finland onJune 14, 2012.

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    Sept. 5, 2012

    Nokia unveils the Lumia 920, which thecompany refers to as the 'flagship' for the

    new Windows Phone 8 operating system. Noprice or launch date is given. Jo Harlow, aNokia executive

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    2011DOW JONES SUSTAINABILITYINDEXES REVIEW

    Among 5 best scoring companies inCommunications Technologycategory

    GREENPEACE GUIDE TO GREENERELECTRONICS

    #3 for leading electronicsmanufacturers and #1 for mobiledevice manufacturers.

    CARBON DISCLOSURE PROJECT One of the top IT sector companiesin both performance (#5) anddisclosure (#8)

    FORBES WORLDS MOST

    SUSTAINABLE COMPANIES#4 most sustainable out of 100publicly traded companies

    NEWSWEEK GREEN RANKINGS #21 out of 500 largest companies inthe world

    TWO TOMORROWS #2 in Information andCommunications Technologycategory

    OEKOM INDUSTRY REPORT FOR ITCOMMUNICATIONS EQUIPMENT

    Oekom Prime Status (absolute best-in-class approach). A report

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    Head office in Finland; R&D, production,sales, marketing activities around the world

    Total number of employees at year-end:

    130,050 (Nokia Group)Major R&D and software development sites in

    China, Finland, Germany and the UnitedStates

    Sales in over 160 countries

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    Nokias strategy is based around three mainareas. partnering with Microsoft to deliver industry-

    leading smartphones using the Windows Phoneoperating system. Nokia Lumia 800 and 710,

    the Nokia Lumia 900 and 610 in early 2012

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    to connect the next billion to the Internet andinformation,

    bringing consumers with limited economic means the fullbenefits of mobile communications.

    launched our Asha range of devices, which offerconsumers the smartphone-like features desired indeveloped markets touch screens, keyboards andgames but at lower price points..

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    focusing on what we call future disruptions technology, business, and process areas that(identified as having a profound influence ontelecome industry)

    invest in these areas to ensure we arepositioned as a leader in the next era ofcomputing innovation and remain ahead of

    the competition

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    Nokia is a global leader in mobilecommunications

    Every day, more than 1.3 billion people

    Nokias technological and design innovationshave made its brand one of the mostrecognized in the world.

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    Nokia Siemens Networks, jointly owned byNokia and Siemens, is one of the leadingglobal providers of telecommunicationsinfrastructure hardware, software andservices.

    Operating in eight countries as well as aglobal network of sales, customer service

    and other operational units. For mobile products, Nokia have sales in

    more than 160 countries.

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    Nokia has made significant investments intoresearch and development

    one of the leading innovators in the industry

    over the past two decades. F or mobile products, Nokia operate several

    major research and development andsoftware development facilities, with key

    sites in China, Finland, Germany and theUnited States.

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    Nokia have three businesses: Devices & Services (which includes the Smart

    Devices and Mobile Phones business units),

    Location and Commerce

    Nokia Siemens Networks.

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    Smart Devices and Mobile Phones focus onthe areas of smartphones and mass marketfeature phones, respectively,

    Location and Commerce, which was formedby combining NAVTEQ with our Devices andServices social location services operations,focuses on the development of location-

    based services and local commerce

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    strategy has three core elements: i) to win in smartphones

    ii) to connect the next billion to the Internetand information

    iii) to continue to invest in future disruptionsthrough long-term exploratory research into thefuture of mobility and computing.

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    Nokia undertook a monumental shift in 2011,embarking upon a new strategy thatreflected the sea change in the mobileindustry and our intent to both stay aheadof, and capitalize on, the challenges facingus. Im proud to say that even in a year of

    such big change, Nokias commitment to

    sustainability remained firm. In fact, it wasfurther strengthened by the new strategy,where we saw clear evidence of progressbefore the year was out.

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    CEO

    Stephen Elop

    Chairman Risto Siilasmaa

    Vice ChairmanDame Marjorie Scardino

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    Executive directors

    Bruce Brown

    Henning Kagermann

    Helge Lund Senior management

    Isabel Marey-Semper

    Mrten Mickos

    Elizabeth Nelson

    Kari Stadigh

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    At Nokia, employees are determined tointegrate sustainability into everything theydo.

    They improve their offices, factories,logistical operations and use of technologiesin ways that save energy and reduceemissions.

    Aim to ensure that sound environmental,health and safety, labor and ethical practicesare embedded within all their operations

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    Investing in People (IIP) is the organization'sperformance management system

    associated with the overall strategy and

    planning system. formal discussions twice a year between

    employees and their superiors and,individuals are encouraged to own" their IIP

    that is to recognize what is expected fromthem and how their own performance wouldsustain the Nokia's overall strategy

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    Nokia invest in its employees

    encourages them to develop their owndevelopment programs

    supports on-job learning initiatives and otherlearning opportunities.

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    based on base salary Incentives

    bonuses

    possible participation in equity-plan other local benefits.

    total compensation is tied to job performance.

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    Nokia rewards employees competitivelythrough a global reward framework designedto recognize individual contribution andachievement.

    Levels of compensation are determined bylocal labor markets and take into accountboth individual and company performance.

    In 2008, 34% of those participating in Nokiasannual employee survey felt their pay wascompetitive.

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    equity compensation programs include stockoptions and performance

    including bonuses recognize performance

    based on individual, team and companyresults

    companys performance over a number of

    years

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    Cash incentive/bonus plans

    Nokia Connecting People Bonus plan: partialpayout based on business performance over

    the first half of year.

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    employees free time and well-being is ensured.

    set according to local legislation, but not exceeding 48hours

    At least one rest day per any 7 day period must be

    guaranteed for every employee. Overtime work must be voluntarily accepted by the

    employee and must not cause the employee to work over60 hours

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    Nokia believe that diversity and inclusion inthe workplace brings competitive advantage.

    Employees from diverse cultures and

    backgrounds bring insights into our customerbase around the world, adding value tobusiness.

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    Nokia is committed to equal opportunities

    does not condone discrimination of any kind

    In 2008, 72% of employees participating in

    nokias annual employee survey felt that allemployees of Nokia are treated as individualsregardless of age, race, gender or physicalcapabilities

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    offer an integrated package of: classroom training

    on-the-job learning

    individual coaching

    mentoring

    In 2008, Nokias training expenses for

    employees working elsewhere than in

    production amounted to EUR 55 million,equating to expenditure of EUR 1,721 foreach such employee.

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    decisions made on basis of employees abilityto do the job.

    Employees of Nokia are free of any

    discrimination and harassment in allemployment practices, such as recruitment

    Special attention must be put on recruitmentpractices. Testing for pregnancy or chronic

    disease e.g. HIV or Hepatitisis must not beused as criteria for hiring.

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    Values of Nokia

    Engaging you

    Achieving together

    Passion for innovation

    Very human

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    adopt the mindset of a challenger.

    emphasis on results, speed and accountabilityand requires all Nokia employees to change, to

    adopt new attitudes and new ways to satisfycustomers.

    To accelerate speed of execution they are alsodeveloping new ways of working,

    improving their responsiveness to customer needsand market trends.

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    83% of employees felt: being treated withrespect and dignity

    67% felt that in their work environment, it is

    easy to speak up about any issue withoutconcern

    65% of employees feel they have inspiringmanagers

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    employed approximately 139,000 people

    Doing things the Nokia Way (diversity)

    Creativity, empowerment

    openness collaboration

    consideration for people and theenvironment

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    Connecting People. Our goal is to build greatmobile products that enable billions ofpeople worldwide to enjoy more of what lifehas to offer. Our challenge is to achieve thisin an increasingly dynamic and competitiveenvironment.

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    build a new winning mobile ecosystem inpartnership with Microsoft

    bring the next billion online in developinggrowth markets

    invest in next-generation disruptivetechnologies

    increase our focus on speed, results and

    accountability

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    They encourage employees to replace travelwith video and teleconferencing as much aspossible.

    have over 230 video conferencing facilities

    around the world, used for about 6,000 meetingsper month.

    Since 2008, Nokias air travel miles and relatedCO2 emissions have been reduced by 36%.

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    Nokia think that they have specific humanrights responsibilities, towards : their employees,

    Customers

    the communities where they work,

    within supply chain

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    Nokia has conducted a human rights impactassessment to evaluate any potential humanrights issues that may be associated withtheir activities, operations and relationships.

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    promote :

    human rights fair workplace practices

    equal opportunities

    environmentally sustainable business

    zero-tolerance policy on bribery and corruption

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    use employee feedback to drive change andsupport transformation.

    survey is one tool to ask, act on, and monitorprogress on how we are doing with our newstrategy, new ways of working, and employeeengagement. Listening to You traditionally

    has a high response rate and in 2011 82%(89% in 2010) of our employees in more than50 countries participated.

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    We measure and monitor inspired people,leaders as role models, and how visible theculture change is for them. Employees arealso invited to comment on the one thing

    they would suggest to improve Nokia. 61% thought that we have inspired people

    67% felt our leaders act as role models

    64% felt the culture change is visible

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    focusing on four key areas:

    energy consumption carbon dioxide (CO2) emissions

    water consumption

    waste generation.

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    Between 65% and 80% of a Nokia mobile device can berecycled.

    participate in collective recycling schemes with otherequipment manufacturers in Europe and Australia

    have their own collection points for recycling used mobiledevices and accessories in approximately 85 countries

    .

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    engage in local recycling awareness driveswith retailers, operators, othermanufacturers and authorities around theworld.

    These drives aim at increasing consumerawareness of recycling and theirresponsibility for bringing back their useddevices for responsible recycling

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    Nokia executed voluntary local recyclingdrivers

    Green Box campaign in China

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    projects address: important local issues, such as education,

    employability and health, and encourage youngpeople to contribute to their local communities.

    Partnership with the The International YouthFoundation (IYF) benefited more than 43,000 young people

    indirectly influenced the lives of over 175,000 children

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    Nokia employees continued to give their timeto community projects

    Nokia Helping Hands employee volunteeringprogram

    more than 5,400 employees in some 25countries volunteered more than 34,000hours of service

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    donation of funds and mobile phones toassist relief efforts earthquake in the Sichuan

    cyclone victims in Myanmar

    long-term reconstruction of the affected areas inboth Myanmar and Sichuan

    floods in Ghana and drought in Ethiopia

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