nine facts maine small business owners should know about radio advertising

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Page 1: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

Facts Every Maine Small Business Should Know About Radio Advertising

www.PortlandRadioGroup.com

Page 2: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

Of Radio Listeners Stay Tuned During The Commercials

93%

NO BUTTON PUSHING!

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Page 3: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

Of Prime Time Radio Listeners Can Be Reached On Weekends and Late Nights for 25% of The Cost…GREAT VALUE

80%

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Page 4: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

of radio listeners last week were compelled to visit an advertiser’s website as a direct result of a commercial.

32%

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Page 5: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

of Americans still discover new music on the radio…RADIO IS STILL RELEVANT!

47%

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Page 6: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

of Americans listen to AM/FM radio at work.

61%

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Page 7: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

of Americans listen to AM/FM radio in their car

83%

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Page 8: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

77%of consumers listen to AM/FM radio every day.

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Page 9: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

50% of listeners have made or considered the purchase of an item based on the recommendation of a radio personality.

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Page 10: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

50% of shoppers report listening to the radio within a half-hour of making a purchase…twice as much as the next closest medium.

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Page 11: Nine Facts Maine Small Business Owners Should Know About Radio Advertising

Facts Every Maine Small Business Should Know About Radio Advertising

www.PortlandRadioGroup.com

Page 12: Nine Facts Maine Small Business Owners Should Know About Radio Advertising