nicola osborne (edina) – social media and repositories
DESCRIPTION
Pecha Kucha presented at Repository Fringe 2011.TRANSCRIPT
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Dubious analogy…
Fliers by Simon Scott: http://www.flickr.com/photos/simonscott/1261982638/
Repositories are like the Fringe…
Obligatory strained analogy...
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There’s too much stuff to see and includes niche content…
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Neither searching nor browsing helps unless you know what you want…
MAGNIFYING GLASS by andercismo/Rafael Anderson Gonzales Mendoza: http://www.flickr.com/photos/andercismo/2349098787/
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The Wall of Criticism by Scott Matthewman: http://www.flickr.com/photos/aggedor/225042844/
So we rely on well known performers or trusted recommendations…
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…and serendipitous discoveries
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Scholarly material tends to be discovered in much the same way…
but we can help that discovery process along with social mediaSpin / 2 – 50 Reading Lists by Cooky Yoon/ji young YOON: http://www.flickr.com/photos/designrecipe/4637669165/
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Can we build an audience around our repos – how do we engage
them?
If we include social media buttons they will come?
Perhaps but we can do more to help…
NSHS Baseball Field Aerials 4-17-2011 by Caleb’s Photography/Caleb Howell: http://www.flickr.com/photos/calebsphotography/5634707485/
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Sharing needs to be prominent, visible and…
commenting/discussion and ratings also work well.
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FERRERO ROCHER by SimonQ 錫濛譙 /SimonQ: http://www.flickr.com/photos/qiaomeng/5169326604/
Authors and Repository staff need to be the first to share…
to act as ambassadors for great content about great research
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And where do repository users fit in? Are we thinking about them?
Most social media sites are user focused, in perpetual beta, user tested.
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Fenway Park by Werner Kunz: http://www.flickr.com/photos/werkunz/3599784525/
We do need to identify our audience/s to set goals….
Who are they? What do they need? Which do they hang out online?
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We need to be part of discussion around deposited items…
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Image: Bright Club Hidden Treasures: Dr Joe Flatman by Diamond Geyser/Isabelle: http://www.flickr.com/photos/diamondgeyser/5120490738/
Because we also need to build impact stories…
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Comments, case studies, community interest all feed in here…
Dr Peter Matthew’s Blog: http://drpetermatthews.blogspot.com/2011/07/hexperiment.html
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ALT Metrics/Beyond Metrics – Impact includes social media stories
Combining citation, repository & social mentions offers huge potential
and offers opportunity for social media engaged researchers to shine…
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But there are always new opportunities/threats…
Great blog post on this: http://blogs.lse.ac.uk/impactofsocialsciences/2011/07/28/a-first-look-at-google-scholar-citations/
social sites can feel more persistent than institutional profiles…
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Perhaps we should pull in profile data from social sites… ?
Publication history, bookmarks, social connections, follows etc.
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We could combine profiles, data & the social graph…
We could even be suggesting future collaborators or projects…
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Email props up Social – do we need to use it more?
Social media tools & data has huge potential for repositories…
If it seems scary the EDINA Social Media Guidelines may help.E = m c² [Explored] by Sprengben / Spreng Ben: http://www.flickr.com/photos/sprengben/4550315185/
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Social Media FTW!
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