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Your Brand Revolution Begins Nick Creations. Diversifying Brands

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Nick Creations is a Brand Development Agency - founded in August 2003. By avoiding existing trends and following our motto, Diversifying Brands, Nick Creations stands as an Agency with the energy, passion and creativity that gives our clients a leading edge. Our confidence is pooled from a team of professionals who don’t hesitate to leap boundaries and blaze new trails in creative design and brand development strategies.

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Page 1: Nick Creations Portfolio

Your Brand Revolution Begins

Nick Creations.Diversifying Brands

Page 2: Nick Creations Portfolio

Evolution of Diversity

Nick Creations was founded in August 2003.

Armed with the firm belief that we had something unique to offer the local market, by avoiding existing trends and following our motto, Diversifying Brands, Nick Creations now stands as a Brand Development agency with the energy, passion and creativity that gives our clients a leading edge.

Our confidence is pooled from a team of professionals who don’t hesitate to leap boundaries and blaze new trails in creative design and brand development strategies.

Our motto is simple – Diversifying Brands What does our motto mean to our clients?

That there is an endless list of solutions we offer.

That we can give their products versatility whilst maintaining the brand & image of the company.

Speed

Innovation

Technique

Yield

Distinction

Ingenuity

Versatility

Elasticity

Reliability

Our Motto

Our Move: Diversity

Your Brand Revolution BeginsNick Creations.

Page 3: Nick Creations Portfolio

What is Diversity?

Diversity*: the art of consolidating your penetration among your niche markets through Branding and Strategic Positioning via multiple channels.

Nick Creations is largely involved in Brand Development. Since 2003, we have been key in the birth & growth of several brands, developing aggressive and effective campaigns. Example: Logo Design & Branding of PACIS Insurance Company, Frame Consultants, E-Manage Africa, Universal Traders Sacco, Jamii Sacco, Chronicle Tours & Travel, Zinduka VCT, Maisha Kara Trust & Frontrunnerz amongst others.

Our experience enables us to develop effective brand campaigns for new entrants and revitalise existing brands in the market.

Nick Creations is at the forefront of multimedia technology and we are always geared towards innovation. We believe that by integrating individual passion with organisational values(diversity) we can create a synergy that not only propels our client brands to new heights but also breeds a new market of “energised brands“.

We believe in shaping the future and each day’s challenges and successes drive us towards creating brands driven by diversity.

*Our definition.

Game Policy:Diversity + Passion = The Synergy to Build Brands

“Half the money I spend on advertising is wasted,the trouble is I don’t know which half!”

Lord Leverhulme, Founder - Unilever

Page 4: Nick Creations Portfolio

Brand DevelopmentNick creation through its Art Development Product, has been able to churn out unique and compelling creative designs identifying abstract areas of a company which can be diversified through:

• Brand Initiation - Logo Design• Brand adaptation & culture through:

• Print Management, Interior Design & Photography• Craft: Abstract Paintings, Illustrations, Glass Blowing & Engraving• Packaging: CD Labels, Product Inlays• Publishing: Newsletters, Annual reports, Postcards, Brochures, Catalogues, Magazines.• Stationery: Letterheads, Complimentary slips, Certificates, Business Cards• Signage: Billboards, Road Signs, Door Signs, Banners

Brand AdvertisingSales & Marketing redefined. We apply techniques that will make your product/service Go!

Our current scope of delivery includes:• Brand Strategy - Marketing & Media penetration • Public Relations• Outdoor• Media Buying• Press contact• Advertising Campaign Strategy & Strategic Planning• TV & Radio Production• Event Management• Brand Promotions & Giveaways Media Buying• Market research

Diversity: The Execution Plan

“The crucial ingredient in the

success of any brand is its claim

to authenticity.”Al Reis and Laura Reis

Your Brand Revolution BeginsNick Creations.

Page 5: Nick Creations Portfolio

Diversity: The Execution Plan“Never underestimate the power of design to

differentiate.”David Reyes-Guerra

Brand TechnologyWith intense application of IT & New Media in the market, nick creations delivers real-time solutions in a broad spectrum. Our Service Listing evolves from:

• Web Development, hosting & Database Management• Application Development• Web Security - Antivirus & Firewall• Presentation Design – E-cards & PowerPointDirect

Brand EnhancementNick Creations believes that though a brand name may be catchy, fairly descriptive of the prod-uct or its usage, and memorable, it still needs to be enforced to increase consumer recognition and enhance the image of the brand in the highly competitive marketplace.

With this in mind we have incorporated:• 3D Animation• Visual Effects & Movie Animation• Audio & Video Production• Animated Advertising• E Marketing & Flash Banner Ads• Social Media Marketing - Facebook, Twitter

Page 6: Nick Creations Portfolio

Briefs Index

1. Brief: Develop a clear distinctive brand that symbolises integration in fleet management

Execution: Logo Design + Brand Development

2. Brief: Rebrand Chronicle tours & travel to reposition it as the ideal tour operator in Kenya.

Execution: Logo Design + Brand Development

3. Brief: Rebrand outdoors africa as the leading

management, training & consulting firm.

Execution: Logo Design + Brand Development

4. Brief: Rebrand of UTS to a more modern look encompassing their commitment to the community

Execution: Logo Design + Brand Development

5. Brief: PACIS Insurance is the first, Catholic run insurance company in Kenya. Develop a Corporate logo that

enhances the companies image.

Execution: Logo Design + Brand Development

6. Brief: Create a brand that speaks class & top-notch service delivery for gracia outside catering

Execution: Logo Design + Brand Development

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“The brand is only as good as your products”Sir Richard Branson, Founder and Chairman, Virgin Group

Page 7: Nick Creations Portfolio

1. Brief: Create a Memorable logo for perco school

Execution: Logo Design + Brand Development

2. Brief: Rebranding emanage africa as the ideal data security

& management provider.

Execution: Logo Design + Brand Development

3. Brief: Zinduka VCT is the first, Church based VCT Centre in Kenya. Develop a logo that illustrates an awakening of the

Kenyan people towards AIDS related issues

Execution: Logo Design + Brand Development

4. Brief: Create a ‘funky’ logo for International Christian Centre’s youth group - Frontrunnerz.

Execution: Logo Design + Brand Development

5. Brief: J.Trevors is a new entrant in the Logistics Market.

Agency was to develop an distinctive brand for the client.

Execution: Logo Design + Brand Development

6. Brief: Create an iconic logo for Nairobi Orchestra, a non-profit-making organisation which exists to provide orchestral musicians with regular opportunities to participate in public orchestral music

Execution: Logo Design + Brand Development

Briefs Index

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“If you’re walking down the right path and you’re willing to keep walking, eventually you’ll make progress.”

Barack ObamaYour Brand Revolution Begins Nick Creations.

Page 8: Nick Creations Portfolio

1. Brief: Rebranding of OPA as a leader in the communications Industry

Execution: Logo Design + Brand Development

2. Brief: Rebrand Jamii Sacco Society

Execution: Logo Design + Brand Development

3. Brief: Create a logo for Maisha Kara Trust

Execution: Logo Design + Brand Development

4. Brief: Rebrand Maua Methodist Hospital Sacco

Execution: Logo Design + Brand Development

5. Brief: Rebrand Mugumo villas ltd

Execution: Logo Design + Brand Development

6. Brief: Create a logo for SEDCO Group of companies

Execution: Logo Design + Brand Development

Briefs Index

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“Like any person, a brand has a physical ‘body’, the products/services it provides.

Also, like a person, a brand has a name, a personality, character & a reputation”

Robert Blanchard

Page 9: Nick Creations Portfolio

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Briefs Index

1. Brief: Quiznite is a quarterly networking event organised by Roll-Out East Africa Limited. Nick Creations provides Creative Design & Public Relations services geared towards creating awareness & boosting attendance.

Execution: Press Ad, Presentation Displays, Mailers & Event Management

2. Brief:Develop a “mother’s day” advert to be run on True Love magazine for inaara’s line of giftware

Execution: Print & Press

3. Brief:Develop Press Ad to create awareness on upcoming FIT Reunion

Execution: Print & Press

4. Brief: The east african internet governance forum

(EAIGF) is an international forum thats held yearly. Nick creations was approached to come up with creative works that will create awarness of the forum

Execution: Print, press & Outdoor

5. Brief: Develop Press Ad to build on Torque IT’s training capability.

Execution: Print & Press Marketing Campaign.

6. Brief: Develop Ad concept to highlight Sarova Stanley’s Easter Package.

Execution: Print, Mailers & Press

7. Brief:Develop & Print newsletters showcasing KESI’s services

Execution: Print & web

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Your Brand Revolution Begins Nick Creations.

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Briefs Index

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8. Brief: Develop monthly adverts for trendy magazines as truelove, drum, twende for inaara as the leading store in curtlery and giftware.

Execution: Press, E-marketing

9. Brief: Develop an advert for emanage africa as the market leaders in data management and security.

Execution: Press, Outdoor Bannerss

10. Brief: The Christian Professional is a Monthly magazine. Nick Creations handles the entire production process

from Design, Photography to delivery.

Execution: Print & Photography

11. Brief: Develop Branded presentation material that Highlights Verve K.O Professional team and their

approach to service delivery. Theme: “The People at Verve“

Execution: Press, Outdoor Banners & Event Management

12. Brief: Create a company profile for Outdoors Africa a managment & training consultancy firm

Execution: Print.

13. Brief: Create a company profile for Art Office showcasing their furniture

Execution: Print.

14. Brief: Create E-Marketing campaigns for the up market Pampa Group of restaurants

Execution: E-Marketing

Your Brand Revolution Begins Nick Creations.

Page 12: Nick Creations Portfolio

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Page 13: Nick Creations Portfolio

Briefs Index

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15. Brief: Develop Ads & a service related Calendar for Skytech Communications Resources Limited.

Execution: Print & Outdoor

16. Brief: The Nairobi Peace Institute is an NGO involved in promoting peace in africa. Nick Creations handles their

website, E-marketing campaigns.

Execution: Web Development & Mailers

17. Brief: Develop a poster for AMREF to raise funds

towards eliviating fistula Execution: Print & E-Fliers

18. Brief: Develop Profile showcasing Cube Movers’ services

Execution: Print

19. Brief: Develop catchy adverts for Nash line of products

Execution: Print & Press

20. Brief: Brand the KENIC offices, and also develop murals that speak of what they do

Execution: Signage

21. Brief: Develop Outdoor board for ICC to inform on Service Times. Outdoor billboard should be catchy &

unconventionally christian.

Execution: Outdoor

22. Brief: Develop a marketing campaign that included, posters, danglers, banners & fliers to create awareness for the“jitambue Kiupishi” promotion for luminarc.

Execution: Press, Print & outdoor.

Your Brand Revolution Begins Nick Creations.

Page 14: Nick Creations Portfolio

23 24Brief: Develop an interactive website that gives the feel

& mission of NPI(Nairobi Peace Institute) Execution: Flash Website URL: www.npi-africa.org

Brief: Develop a website that showcases the solutions

offered by AFMS(Africa Fleet Management Solutions)

Execution: Flash Website URL: www.afms.co.ke

Your Brand Revolution BeginsNick Creations.

Page 15: Nick Creations Portfolio

25 26Brief: Kenya Sacconet is a unique resource centre for saccos in kenya.The development which is an adaptation from the World Council of Credit Unions site provides a regulatory framework.

Execution: Flash Website URL: www.kenyasacconet.org

Brief: Develop & manage an interactive website that avails information to Universal Sacco members

Execution: CMS Website URL: www.universaltraders.co.ke

Your Brand Revolution Begins Nick Creations.

Page 16: Nick Creations Portfolio

Briefs Index

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27. Brief: Develop creative that will drum up awareness of

the launch of new domains by KENIC Execution: Print & Outdoor

28. Brief: Create logo & promotional artworks for the international conference on Internet resources allocation and registration by ICANN, a not-for-profit public-benefit corporation with participants from all over the world.

Execution: Logo design, Print & Outdoor

29. Brief: Create both representational and abstract murals to be mounted in the kenic offices

Execution: print

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Page 17: Nick Creations Portfolio

References

MISS. FLORENCE MPAAYEIEXECUTIVE DIRECTORNPI-AFRICAP.O. Box 14894-00800, Nairobi, Kenya.Tel: +254 20 4441444/ 20 4440098 Email: [email protected]

MR. IKE ALLIBHAIMANAGING DIRECTORAFRICA FLEET MANAGEMENT SOLUTIONSP.O. BOX 448296 00100, Nairobi, Kenya.Tel: +254 (0)20 2540185/86Email: [email protected]

MR. KARANI NYAMUMANAGING DIRECTORCEO - VERVE K.O P.O. BOX 11444 00100, Nairobi, Kenya.TEL: +254 20 2722642Email: [email protected]

Your Brand Revolution Begins Nick Creations.

Page 18: Nick Creations Portfolio

References

REV. PHILIP KITOTOSENIOR PASTORINTERNATIONAL CHRISTIAN CENTREP.O.BOX 10213-00100, Nairobi, Kenya.Tel: +254 20 609021/ 609324/ 608375Email: [email protected]

MR. JESUS R. CHAVEZPROJECT DIRECTORWORLD COUNCIL OF CREDIT UNIONSP.O.BOX 2378-00202, Nairobi, Kenya.Tel: +254 20 2725690/ 2725890Email: [email protected]

MR. JAYESH SHAHEXECUTIVE DIRECTOROSHWAL WHOLESALERS LTDP.O.BOX 39808-00623, Nairobi, Kenya.TEL:+254 20 6761225/6761323/6765400/6764472E-mail: [email protected]

Page 19: Nick Creations Portfolio

Our Clients

* The Logos below ‘represent’ clients we’ve handled. The Brand Identity and all related rights are reserved to the CLIENT and NOT Nick Creations .

Your Brand Revolution Begins Nick Creations.

Page 20: Nick Creations Portfolio

5th Floor, 5th Avenue Office Suites

5th Avenue Ngong, Ngong Road

P.O. Box 62148 – 00200, Nairobi - Kenya

Tel: +254 20 202 5 043

Cell: + 254 721 - 715 780 / + 254 732 715 780

e-mail: [email protected]

website: www.nickcreations.co.keNick Creations.Diversifying Brands