nhd-digitalmediakit 2016

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Page 1: NHD-DigitalMediaKit 2016
Page 2: NHD-DigitalMediaKit 2016

As the Largest New Homes Directory on the Internet,

NewHomesDirectory.com delivers home shoppers to home

builders over 125,000 times each month, and is consistently

a top 5 Internet referring source to home builders.

We're ranked in the top listings when searching for your city of choice.

NHD seamlessly delivers buyers directly to community web sites in a few clicks.

Easy to navigate – Responsive Website Design

Smart marketing – Cost effective - Proven results

We are not an inventory site.

There are no models or plans to review

or keep updated.

No ads, no banners, no pop-ups...

just new homes.

“NewHomesDirectory.com is a dynamic user-friendly

site that allows home buyers to pin-point the home

they are looking for based on price, region, builder

and/or type of home in a very short period of time.” “ What D.R. Horton Homes says about us:

Page 3: NHD-DigitalMediaKit 2016

Over 93% of home buyers are using the

Internet to search for homes

Search engines, directories and online

communities attract over 90% of the Web

population

Buyers are more likely to find the homes

they purchase via the internet than via

newspapers, magazines or yard signs

Our site receives an average of 120,000 page views

each month.

Our site ranks on the first page for thousands of

new home terms.

On average, one city directory receives between

1,000 – 1,250 page views each month.

“NewHomesDirectory.com is a great value and an effective

marketing tool for generating new leads. The site offers

simple navigation for the consumer and it’s not cluttered

with distracting ads.”

What Lennar says about us:

Page 4: NHD-DigitalMediaKit 2016

From each city, view new homes by location, price and by builder. Click on the

community link & to go directly to the builder community site.

With access to builders' web sites and cutting out the 3rd party, home buyers can

have the most up-to-date information & contact the builders' sales representative

directly.

Our directory displays new homes for sale, new condos, home builders, master

planned communities, active adult communities, luxury & estate homes &

golf course communities to those who are searching for new homes online.

“ “ New Homes Directory has continued to outperform

other directories online every month. Their customer

support it great, and they normally resolve any issues

or make any updates the same day I submit them. My

experience has been great, and I would recommend

them to anyone looking to get more qualified traffic to

their site.”

What Agencies Like Bright Co. Marketing say

about us:

Page 5: NHD-DigitalMediaKit 2016

:

Page 6: NHD-DigitalMediaKit 2016

Don't have the time to blog? We have in-house staff writers devoted to

publishing monthly stories about your community. They are posted to our new

home buyer's blog, which allows the industry to stay up-to-date on new homes,

communities, green homes & more in your city.

NHDBuzz.com is a social networking media that gives builders,

ad agencies & PR companies the opportunity to drive new home

community information deeper into the internet. Broaden the scope of

your press by publishing your stories on NHDBuzz.com.

NewHomesDirectory.com has and extended social media network that contributes

additional views to your listings. We provide linking and upkeep on Facebook, Twitter,

Pinterest and will even supply HD video production at an additional cost and post to our

YouTube page.

Page 7: NHD-DigitalMediaKit 2016

PROFESSIONAL Level Listing

Listing on NewHomesDirectory.com

Monthly blog article about your community published to the

Home Buyer’s Blog (with a link to your community's site)

Link to a PR Story on NHDBuzz.com

PREMIUM Level Listing

Listing on NewHomesDirectory.com

Links to Social Media Sites

Monthly blog article about your community published to the Home

Buyer’s Blog (with a link to your community's site)

HD-quality video production

Social media icons displayed with your listing

BASIC Level Listing –

Unlimited PPC or Pick Your Budget Plan

Listing on NewHomesDirectory.com

Links to Social Media Sites

Page 8: NHD-DigitalMediaKit 2016

“We are very happy with New Homes Directory, to

save a few dollars, we stopped advertising with NHD

and saw a dramatic drop in leads. Our sales team

literally said, “please put us back on NHD” We highly

recommend NHD.”

What Innovative Builder

Solutions says about us: “NHD is always one of the top referring sites we work

with. It is also a top performer for registrations. We

value that there is a cap on each community that we

pay for referrals.

Most importantly, the customer service is excellent and

exceptional! “

What Pardee Homes says about us:

Page 9: NHD-DigitalMediaKit 2016

How does NHD work? NHD is ranked in the top listings when

searching for terms such as “[city] new homes”. We deliver prospective

home buyers to our builders’ community sites in as little as two clicks.

What does it do for builders? Thousands of consumers search the Internet everyday looking

for new homes. We only show qualifying community information. If a consumer clicks through,

they are a qualified prospect. If your communities are on NHD, those consumers will find your

homes.

What do you have to do to be on NHD? Call us today, and we can start sending traffic to your

site immediately. 1-866-540-6607 or

How is NHD Different?

NHD generates traffic, not leads.

NHD is a pay for performance media. You only pay for the traffic you receive.

A simple design to drive consumers to builders.

There are no distractions such as ads or banners.

How long is the contract? No contracts. It's month-to-month.

Do you accept feeds? Yes, we can work with your current feed, New Home Feed and BDX

What is the cost? Unlimited PPC Plan -$2 per click with a monthly cap of $250 per community

Click Here

Page 10: NHD-DigitalMediaKit 2016

“NewHomesDirectory.com is so easy to upload, and consistently delivers hits directly to our online website listings for a reasonable fee. The combination of ease, consistency and value makes it a no brainer as part of our new home advertising program.”

- Kim Sharpe Jones, VP of Marketing, Matrix Real Estate

“NewHomesDirectory.com is a great company to work with. Their friendly staff is always there to lend a hand. They are constantly elevating their product to match industry trends. It’s no reason why home shoppers are finding this to be a great resource which in turn, makes it a great medium for us to advertise on.”

-Ellen Wong - Senior Account Manager - RONI HICKS

“NewHomesDirectory.com consistently delivers in search engine results driving more traffic to our site with longer page views and less bounces ultimately driving more traffic through our doors.”

-Sara B Cruz - DR Horton

“NewHomesDirectory.com has been a great addition to our marketing program. Since we market only electronically, with no print advertising since 2007, NHD effectively assists us in our campaigns. We receive weekly leads from their efforts and their support is the best in the business.” -Tony Marnella - Marnella Homes

“NewHomesDirectory.com is an essential part of our efforts to be sure our client properties are highly visible to active home shoppers. Other directories can make a similar promise, but to me what sets NHD apart is a rapid-fire customer service team who goes way above and beyond in terms of response time and helpfulness.”

-Robert O'Shaughnessy – NewGround Co.

“NewHomesDirectory.com features an easy-to-use website interface that makes it stress-free for our active adult home buyers to find us and learn about our homes. The quantity and quality of our leads have been well worth the investment.”

-Jennifer Agadzhanov - New Home Information Specialist – Traditions of America