new seo real company stuff rcs internet marketing
Post on 21-Oct-2014
1.075 views
DESCRIPTION
Learn the new seo process and how to do real company stuff in internet marketing RCSTRANSCRIPT
![Page 1: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/1.jpg)
OLD SEO June 2012
“Good Links” Page 1 of Google Many links per month
Your Keyword “Exact”
Page 1 of Google
![Page 2: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/2.jpg)
Exact Match Links
Exact links “Your selected keywords”
Now decreases search rankings
![Page 3: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/3.jpg)
How do we make
Happy Again?
![Page 4: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/4.jpg)
Google Brands
Reward = More website traffic
![Page 5: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/5.jpg)
Internet Marketing Branding?
Brand =American Lock Service
Brand + Keyword =American Lock Service Locksmith
Brand + Location + Keyword =American Lock Service Locksmith Philadelphia
Brand + Location + Location + KeywordAmerican Lock Service Locksmith Philadelphia 19124
Step 1 of 3
Partial Match Branded Links
![Page 6: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/6.jpg)
Marketing for All Keywords
Increases Google RankingsAdds relevant contentAdds relevant links
Increases TrafficTargets new & old keywordsAdditional traffic from long tail searches
Traffic Lasts LongerLasts for years on Google searchMore time on pageLonger website visitsIncreased conversions
Step 2 of 3
Content Marketing (Blogs)
![Page 7: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/7.jpg)
Followers/Fans
Engagement
Stand for something
Share expertise
Share data
Sponsor an event
Host an event
Share knowledge
Share data
Develop a cause
Real Company Stuff!
Paid links
Paid Twitter followers
Paid Facebook likes
Paid reviews
Paid articles
Get the hint!
Step 3 of 3
Do Real Company Stuff!
![Page 8: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/8.jpg)
http://www.mybobs.com/
![Page 9: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/9.jpg)
Create Buzz
Publicity, Branding, LINKS
Press Release before event – News sites links
Post to event sites and local city calendars links
Social Media – Personal sites & conversation links
Website Content Marketing – Event information & occurrences links
Creating Buzz Will Get You Links From Everywhere
![Page 10: New seo real company stuff rcs internet marketing](https://reader033.vdocuments.site/reader033/viewer/2022042813/5445a697afaf9fef2a8b45fb/html5/thumbnails/10.jpg)
All Services Mentioned Are Available At
Seo Hop internet marketing services include:Search Engine Optimization
Pay Per Click Social Media Marketing & Optimization
Conversion Rate Optimization & User ExperienceGoogle Analytics
Buyer Persona DevelopmentContent Marketing
Web Design