nela 2011 trends in tech for reference
TRANSCRIPT
Trends in Technology for
Reference
Andy BurkhardtMichele McCaffrey
Heidi Steiner
New England Library Association Annual ConferenceBurlington, Vermont • October 3, 2011
http://slidesha.re/pWSMqE
TECHNOLOGY FOR REFERENCE OUTREACH
Button making!
Social Media for Outreach
• Use it for engagement• You don’t need to reach everyone• No two library communities are the same
UVM’s Ask Campaign
http://crln.acrl.org/content/69/4/208.full.pdf+html
https://www.facebook.com/media/set/?set=a.10150581545070711.674273.48826180710
People ask us reference questions
People don’t ask US reference questions…
(but we answer them anyway)
They recognize we’re a place to get help with research
They say nice things about us
Things to remember
• Tailor it to your community• Experiment/Fail• Focus on engagement not growth
TECHNOLOGY FOR REFERENCE ADMINISTRATION
Zoho Reference Statistics
Length of Interaction Location
Patron TypeQuestion Type
TECHNOLOGY FOR PROVIDING REFERENCE
The seemingly countless technologies available can help us do our jobs better and improve
service to our patrons.
Get ready….
• Reference interview is labor intensive. Does it even happen??• Technical problems are magnified and more difficult to diagnose.• Instructions take longer to explain in text.• No body language or facial expressions.
Barriers
Flexible and free technologies
• Screencasting
• Screen sharing
• Web conferencing
On-the-fly Screencasting
Screen sharing
Presenter
Viewer
ShowMyPCPresenter
Viewer
MikogoPresenter
Viewer
Mikogo
Screen Sharing Nested Into Other Services
www.skype.com http://plus.google.com
Hangouts
One-on-OneResearch
Consultations with Web
Conferencing
Image Credits- Reference is Cool by kevin yezbick http://www.flickr.com/photos/kevinyezbick/75358097/- Although you’re far… by ~Aphrodite http://www.flickr.com/photos/aphrodite/66231929/- Best Buy Express by gsbrown99 http://www.flickr.com/photos/gsbrown99/4682107263/- Facebook Meh Button by toodlepip http://www.flickr.com/photos/toodlepip/6167461342/- UVM’s Ask Campaign Photos by Daisy Benson http://www.flickr.com/photos/uvmlibraries/-DiMenna-Nyselius Library- Fairfield University Like the Library Facebook Contest Winner https://www.facebook.com/photo.php?fbid=10150581547370711&set=a.10150581545070711.674273.48826180710&type=1&theater- 52:Numbers:13 by patersor http://www.flickr.com/photos/patersor/3683012034/- Fast Hands by laffy4k http://www.flickr.com/photos/laffy4k/441037582/ - Zoom by bcymet http://www.flickr.com/photos/bcymet/3716590450/- FLY AWAY! By gerrit’s in motion http://www.flickr.com/photos/gerritwenz/2354238376/- Blockade by edler_d http://www.flickr.com/photos/dan_e/324180649/- Frustration by Sharon Pak http://www.flickr.com/photos/sh4r0nn/5172868828/- Flexible Water Tap by Simon Bierwald http://www.flickr.com/photos/indeed/2422651765/ - flying by { pranav } http://www.flickr.com/photos/neychurluvr/3469129491/- Mirrors by urimal http://www.flickr.com/photos/malurisho/2924173228/- Doing research by Viewoftheworld http://www.flickr.com/photos/view/142745616/- 3D Character and Question Mark by 姒儿喵喵 http://www.flickr.com/photos/crystaljingsr/3914729343/- thank you by jen collins http://www.flickr.com/photos/jenosaur/4051305996/
All Creative Commons Licensed Content from flickr
Questions?
Heidi SteinerDistance Learning
LibrarianNorwich University
@heidisteiner
Michele McCaffreyReference & Instruction
LibrarianSt. Michael’s College
Andy BurkhardtEmerging Technologies
LibrarianChamplain College
@vonburkhardthttp://andyburkhardt.com/