neil wissink using photography
TRANSCRIPT
Using PhotographyTo find your charity’s voice
But why more photos?Aren’t we drowning in them?
#SMEX168th February 2015
Erik Kessels - Every Photo Uploaded to Flickr in One Day
Humans process images 60,000x faster than words
We also recall information presented as images 6x
more easily than text
‘above all a good photograph is about relationships: the relationships between the photographer, the subject and the viewer. A
good photograph is about trust. It’s about reaching out and connecting.’
James Hyman
Photography Tips
Understand Your Tools
Camera Edting software
Editing Apps – VSCO Cam
Understand Your Light
Be A Director
Be A Director
You don’t always have to wait around for the perfect scene to unfold in front of you
Be A Director
You don’t always have to wait around for the perfect scene to unfold in front of you
Be confident and move around to find the best angles
Composition/ Framing
What Makes a Strong Photograph for Sharing?
Quality Control!
Editing and Curation
Build Your Audience on Instagram
Daily Habits
Discovering What Works • Make content creation and interaction a daily habit
Hashtag HeavenEspecially in the beginning, judicious use of #hashtags can help people find your content
Hashtag HeavenEspecially in the beginning, judicious use of #hashtags can help people find your content
#Butusing #toomanyof #themingthewrongway #willturnyourcaptioninto #goobledegook
Tell A Good Story• Make content creation and interaction a daily habit
And Keep Telling It • Make content creation and interaction a daily habit
Until People Notice
Daily Habits
Know Your Audience • Make content creation and interaction a daily habit
Getting Noticed By Instagram• Make content creation and interaction a daily habit
Being a Good Community Member
• Make content creation and interaction a daily habit
Success! The Suggested User List