negócios criativos e o tal do design
TRANSCRIPT
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negócios criativos & o tal do design
victor l. pontes | 2016
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Victor L. Quem?
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Isso vai ser uma mistura
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transforme seu hobby em negócio+ outros negócios + uma conversa aberta
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Hobby?
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Atividade praticada por prazer.
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Negócio?
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Projeto. Empresa. Organização. Produto.
Serviço. Start up. Ideia.
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Produzir. Criar. Vender. Trocar. Compartilhar.
Potencializar. Melhorar.
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Hobby é prazer.
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Negócio é fazer.
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Hobby é pra você.
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Negócio é pro outro.
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Hobby é o que.
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Negócio é por quê, como e o que.
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Tocar violão ≠
Ser músico
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personalizar minhas roupas ≠
design de moda
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Desenhar ≠
Ilustrar
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Vender ≠
Empreender
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Qual é a exatamente
essa diferença?
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Trabalho*.*Do latim tripalium, termo formado pela junção dos elementos tri, que significa “três”, e palum, que quer dizer “madeira”.
Tripalium era o nome de um instrumento de tortura constituído de três estacas de madeira bastante afiadas e que era comum em tempos remotos na região europeia.
Desse modo, originalmente, "trabalhar" significava “ser torturado”.
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Sou contra sofrimento.
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Mas trabalhar é dolorido.
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Mas podemos ressignificar essa dor.
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Pense PROPÓSITO.
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Ganhar dinheiro é propósito?
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Sim&Não
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Dinheiro = Energia
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Propósito = Ide(ai/ia)s
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Propósito = Essência
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Propósito = O que te move
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Dor do crescimento
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Hobby + Valores = Propósito
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Propósito + Trabalho = Negócio
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Que tal? transformar seu propósito em
negócio e seu negócio em hobby.
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Bora falar um pouco mais sobre negócio
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1) VONTADE ideia & curiosidade
2) PROTÓTIPO/MVP testar & errar & melhorar
3) PROJETO tirar do papel & agir
4) NEGÓCIO lucro/rendimento/resultado
5) EMPRESA organismo organizadonão depende de você
6) ORGANISMO EM REDE distribuído, interdependente e auto-gerido
Livro Vai Lá e Faz. Pág. 32 - Tiago Mattos
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Uns negócios uns projetos & uns outros trem
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AOMEIO
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apresentação
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apresentação
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Relacionamento
Espaço/ServiçoFuturo
Produtos
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O que é ser criativo mesmo?
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o que?
Sorvete X Paletas
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o que?
Commodity
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o que?
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Aqui bem pertim
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apresentação
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casulo moda coletiva
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apresentação
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apresentação
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a zona
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a zonade conforto
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MORTEPERIGOAPRENDIZADO
CONFORTO
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MORTEPERIGOAPRENDIZADO
CONFORTO
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MORTEPERIGOAPRENDIZADO
CONFORTO
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Você&SuaMarca / Victor L. Pontes
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apresentação
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apresentação
14 sanduíches (em 7 horas) 55 reais em contribuição espontânea (n) Muitos curiosos e interessados (x) Filas - algumas vezes deu fila! Qse 150 leituras completas no medium
Leia a postagem: http://bit.ly/1L1vMGF
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mas & o tal do design?
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o design poderia ser menos
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mágica
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perfeccionismo
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flanela
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maquiagem forçada
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o design poderia ser mais
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narrativa
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criativo
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incrível