national safe boating council - rachel johnson
TRANSCRIPT
Partner Report:
The National Safe Boating
Council
Life Jacket Association Conference
June 27, 2017
St. Petersburg, FL
National Safe Boating
Council
• Founded in 1958
• Safer Boating through Education, Outreach,
and Training
NSBC Programs
2017• Boating Safety Media
Toolbox
• Distracted Boating
• Get Connected
• IBWSS
• North American Safe
Boating Campaign
• Read the Label
2018• Crowdsourcing:
Complementing the RBS Survey
• Engaging Survivors of Boating Accidents
• IBWSS
• North American Safe Boating Campaign
• Targeting Teens
BoatBeat.org
BoatBeat.org
Distracted Boating
Get Connected
Get Connected
North American Safe
Boating Campaign
• Wear Your Life Jacket to Work Day
• Ready, Set, Wear It! Life Jacket World Record Day
• National Safe Boating Week Outreach Efforts
Wear Your Life Jacket to
Work Day
Ready, Set, Wear It! Life
Jacket World Record Day
• 250 Events Worldwide
• Australia
• Brazil
• Canada
• Ireland
• Japan
• Nigeria
• Portugal
• Poland
• Spain
• U.S.
• 8,911 Participants
NSBW Outreach Efforts
NSBW Outreach Efforts
North American Safe Boating
Campaign Rebranding
Read the Label
Crowdsourcing
Engaging Survivors of
Boating Accidents
Engaging Survivors of
Boating Accidents
"Remembering Deborah Boles,
16, who died on July 4, 1998 in a
preventable accident while
wearing a life jacket. Even
seasoned boaters need boater
education.
Boat owners can prevent
accidents by ensuring their boats
are only operated by individuals
who have completed a boater
education class, just like car
owners can prevent accidents by
insuring their cars and
motorcycles are driven only by
those who are licensed to drive
them. Be safe in the water so you
can all go home together."
Engaging Survivors of
Boating Accidents
Targeting Teens
IBWSS
Questions?
Rachel Johnson, CAE
Executive Director
National Safe Boating Council
www.SafeBoatingCouncil.org
(703) 361-4294