national media2018 kit - media kit - modern luxury · national editors design & realty the...

2018NATIONALMEDIAKIT

At Modern Luxury, we know that

community, more than ever, defines who we are.

AND CITY BY CITY, WE MAKE

LIVING WELL AN ART FORM.

We are the LARGEST LOCAL LUXURY

MEDIA & EVENTS COMPANY,

delivering the most affluent audiences

in the most prominent cities in the U.S.

WE BRING LUXURY CLOSER TO HOME,

BECAUSE WE LIVE THERE TOO.

SEPTEMBER/OCTOBER 2016

THE SEASON'S EASY-BREEZY

LOOKS

THE ISLAND EDGE

RETAIL ROAD TRIP

4 MUST-VISIT DESIGN DESTINATIONS

DESIGN ISSUEFALL FASHION &

PLUSBRYAN CRANSTON, VIOLA DAVIS &

OTHER STARS AT THE MAUI FILM FESTIVAL

CHEF ED KENNEY GOES RETRO IN WAIKIKI

PERFECTLY AT HOME ON THE KONA COAST

A STARCHITECT DREAMS BIG IN MAUNAWILIM O D E R N L U X U RY. C O M

COMMON’SMOMENT

THE MUSICIAN, ACTOR & PRODUCER GETS HIS DUE

OPEN HOUSE L.A.’S HOT REAL ESTATE SCENE

SUMMER’S BEST DENIM LOOKS

ONE ON ONE WITH DESIGNER MARC ANGEWALDORF ASTORIA OPENS IN BEVERLY HILLS FELIX TRATTORIA BRINGS A TASTE OF ITALY TO L.A.

JEAN DECODING

PLUS

M O D E R N L U X U RY. C O M

THE LARGEST LOCAL LUXURY MEDIA & EVENTS COMPANY DELIVERING THE MOST AFFLUENT AUDIENCES IN THE MOST PROMINENT CITIES IN THE U.S.

UPDATED 1.31.18

74 TITLES 22 MARKETS

ATLANTATHE ATLANTAN50,000 | 10X

MODERN LUXURY INTERIORS ATLANTA30,000 | 4X

MODERN LUXURY WEDDINGS ATLANTA50,000 | 2X

CHARITY & SOCIAL DATEBOOK ATLANTA34,000 | 1X

LAS VEGASVEGAS65,000 | 10X

PHILADELPHIAPHILADELPHIA STYLE50,000 | 10X

MODERN LUXURY WEDDINGS PHILADELPHIA30,000 | 2X

CHARITY & SOCIAL DATEBOOK PHILADELPHIA35,000 | 1X

ASPENASPEN MAGAZINE25,000 | 4X

ASPEN INSIDER GUIDE30,000 | 1X

NEW YORKMANHATTAN MAGAZINE60,000 | 8X

CHARITY & SOCIAL DATEBOOK MANHATTAN 35,000 | 1X

BOSTONBOSTON COMMON50,000 | 10X

MODERN LUXURY INTERIORS BOSTON30,000 | 2X

MODERN LUXURY WEDDINGS BOSTON30,000 | 2X

SCOTTSDALEMODERN LUXURY SCOTTSDALE30,000 | 8X

MODERN LUXURY INTERIORS SCOTTSDALE 30,000 | 2X

SAN DIEGOMODERN LUXURY SAN DIEGO35,000 | 10X

MODERN LUXURY INTERIORS CALIFORNIA100,000 | 4X

MODERN LUXURY WEDDINGS CALIFORNIA100,000 | 2X

CHARITY & SOCIAL DATEBOOK SAN DIEGO 30,000 | 1X

ANGELENO75,000 | 10X

MODERN LUXURY BEVERLY HILLS50,000 | 3X



CHARITY & SOCIAL DATEBOOK LOS ANGELES 35,000 | 1X

LOS ANGELES

SILICON VALLEYMODERN LUXURY SILICON VALLEY35,000 | 8X

ORANGE COUNTYMODERN LUXURY ORANGE COUNTY40,000 | 10X


MODERN LUXURY WEDDINGS CALIFORNIA100,000 | 2X CHARITY & SOCIAL DATEBOOK ORANGE COUNTY 45,000 | 1X

DALLASMODERN LUXURY DALLAS50,000 | 10X

MODERN LUXURY INTERIORS TEXAS70,000 | 4X

MODERN LUXURY WEDDINGS DALLAS 50,000 | 2X

CHARITY & SOCIAL DATEBOOK DALLAS 25,000 | 1X

HOUSTONHOUSTON MAGAZINE50,000 | 10X

MODERN LUXURY INTERIORS TEXAS70,000 | 4X

MODERN LUXURY WEDDINGS HOUSTON50,000 | 2X

CHARITY & SOCIAL DATEBOOK HOUSTON 50,000 | 1X

MIAMIMIAMI MAGAZINE50,000 | 10X

CHARITY & SOCIAL DATEBOOK MIAMI 35,000 | 1X

WASHINGTON, D.C.DC MAGAZINE50,000 | 10X

MODERN LUXURY WEDDINGS WASHINGTON50,000 | 2X

CHARITY & SOCIAL DATEBOOK DC 47,000 | 1X

HAWAIIMODERN LUXURY HAWAII 50,000 | 5X

ALA MOANA MAGAZINE100,000 | 5X200,000 | 1X HOLIDAY ISSUE

HAWAII INSIDER’S GUIDE 25,000 | 1X

SAN FRANCISCOSAN FRANCISCO MAGAZINE75,000 | 12X



IN-ROOM CITYGUIDE66,000 | 1X

CHARITY & SOCIAL DATEBOOK SAN FRANCISCO 62,500 | 1X

CHICAGOCS75,000 | 10X

MEN’S BOOK CHICAGO50,000 | 4X

NS30,000 | 5X

MODERN LUXURY INTERIORS CHICAGO50,000 | 4X

MODERN LUXURY WEDDINGS CHICAGO50,000 | 2X

CHICAGO CITYGUIDE 50,000 | 1X

CHARITY & SOCIAL DATEBOOK CHICAGO 80,000 | 1X

THE HAMPTONSBEACH MAGAZINE30,000 | 6X

PALM BEACHMODERN LUXURY PALM BEACH30,000 | 8X

CHARITY & SOCIAL DATEBOOK PALM BEACHLAUNCHING 2019

SOUTH FLORIDA & THE CARIBBEANMODERN LUXURY INTERIORS SOUTH FLORIDA50,000 | 4X

MODERN LUXURY WEDDINGS SOUTH FLORIDA & THE CARIBBEAN50,000 | 2X

SOURCE: 2015 IPSOS MODERN LUXURY READER STUDY, BASE: HHI $100K+

41% / 59%MALE/FEMALE

47AVERAGE AGE

72%MARRIED/PARTNERED

READER PROFILE

OUR COMMUNITY WHO WE ARE

$389,540AVERAGE HHI

$2,213,920AVERAGE HH NET WORTH

$1,102,810AVERAGE VALUE OF

PRINCIPAL RESIDENCE

84%OWN PRINCIPAL RESIDENCE

AFFLUENT

UPDATED 1.31.18

SOURCE: 2015 IPSOS MODERN LUXURY READER STUDY, BASE: HHI $100K+

3.7READERS PER COPY

72%READ 3+ OUT OF 4 ISSUES

57 minutesAVERAGE TIME SPENT WITH ISSUE

93%TOOK ANY ACTION*

80%PURCHASED FROM/VISITED/

CONTACTED ADVERTISER*

53%VISITED AN ADVERTISER’S WEBSITE/LOOKED FOR MORE INFORMATION/

SAVED ADVERTISEMENT*

*As a result of reading issues in last 12 months

HIGHLY ENGAGED

90%COLLEGE GRADUATE

37%POST-GRADUATE DEGREE

89%PROFESSIONAL/MANAGERIAL

78%ATTENDED CHARITY EVENT

IN PAST 12 MONTHS

EDUCATED & INFLUENTIAL

OUR COMMUNITY WHO WE ARE

54%TOOK AN ACTIVE ROLE IN

CIVIC, SOCIAL OR POLITICAL ISSUE IN PAST 12 MONTHS

UPDATED 1.31.18

OUR COMMUNITY WHERE WE ARE

DOOR TO DOOR DELIVERY, TO ALL THE RIGHT DOORS. Our targeted circulation is limited to exclusive distribution points. An efficient model that eliminates any waste.

ALL MODERN LUXURY TITLES ARE AAM AUDITED OR AAM AUDITED RATE BASE PENDING 2019

43%

31%

19%DIRECT RESIDENTIAL MAILHomes $1.5 million+

LUXURY HOTELS4 and 5-star hotels in room and at concierge

TARGETED COMMERCIAL

High-end salons and spas, private clubs, select boutiques, private jet

terminals and premier locations

1%SELECT NEWSSTAND

Targeted airports, Barnes &Noble and

boutique newsstands

6%SELECT EVENTSPrivate events and via select charity partners across the country

NATIONAL RATE BASE:

1,810,000TOTAL NATIONAL AUDIENCE:

6,731,000

UPDATED 1.31.18

NATIONAL EDITORIAL CALENDAR 2018

ANGELENO | ASPEN MAGAZINE | THE ATLANTAN | BEACH | BOSTON COMMON | CS | DC MAGAZINE | HOUSTON MAGAZINE | MANHATTAN MAGAZINE | MIAMI MAGAZINE

MODERN LUXURY DALLAS | MODERN LUXURY HAWAII | MODERN LUXURY ORANGE COUNTY | MODERN LUXURY PALM BEACH | MODERN LUXURY SAN DIEGO | PHILADELPHIA STYLE | SILICON VALLEY MAGAZINE

MODERN LUXURY SCOTTSDALE | SAN FRANCISCO MAGAZINE | VEGAS MAGAZINE

Issue themes may vary from city to city depending on publishing schedule. Check the local media kit for the most up-to-date issue themes. Modern Luxury City Titles publish 10x in 2018 with the following exceptions: San Francisco magazine 12x; Manhattan magazine 8x; Modern Luxury Palm Beach 8x; Modern Luxury Scottsdale 8x; Modern Luxury Silicon Valley 8x. Note: Miami magazine will print in February with a double issue in May/June. Modern Luxury Resort Titles publish as follows: Beach 6x; Modern Luxury Hawaii 5x; Aspen magazine 5x

JAN/FEBBEST OF THE CITY

The ultimate guide to the best and most luxurious offerings—where to go and what to do in each city.

JUL/AUGTHE FEAST ISSUE

This annual collector’s edition serves up each cities’ hottest restaurants,

best dishes, top chefs and influential culinary personalities.

MARCHSPRING FASHION & BEAUTYThe most inspired fashion and beauty

looks of the season.

SEPTEMBERFALL FASHION & BEAUTY

WOMEN OF STYLEOur favorite luxurious looks from the fall

collections, plus our annual celebration of remarkable women of style within each city.

OCTOBERMEN’S FASHIONWINTER TRAVEL

Layered looks for the well-suited gentleman. Plus, our annual guide to exotic destinations

and weekend winter getaways.

MAYHEALTH & BEAUTY ISSUE

SUMMER TRAVELAll things beautiful and healthy, including

our favorite influencers in each market. Plus, destinations near and far to make for

an unforgettable summer.

NOVEMBERTHE GIVE BACK ISSUE

HOLIDAY GIFTINGOur salute to the local do-gooders who

have gone above and beyond forour cities’ charities. Plus, the best gifts to

give and get this holiday season.

ON-SALE 12.30.17AD CLOSE/ MATERIALS DUE 12.1.17










APRILMEN OF THE MOMENTThe local gentlemen who are

having “their year” and defining the cultural zeitgeist.

JUNETHE REAL ESTATE ISSUE

The faces, spaces and places that are changing the city’s landscape.

UPDATED 1.31.18

DECEMBERTHE CREATIVITY ISSUE

From top-notch curators and patrons to exciting new talents, a look at who holds

the cultural currency within each city.

IN EVERY ISSUE EDITORIALGET THE LOOK Fashion, beauty and style notes inspired by our cover subject

CLICKIntimate moments captured by a local lens

NOW INWhat you need to know now

SOCIETY & CULTUREThe monthly social scene

STYLE & BEAUTYMust-haves and trends from our national editors

DESIGN & REALTY The latest in home design and must-see properties city by city

TRAVEL & RECREATIONInspired destinations near and far

FOOD & DRINKA guide to the best and brightest on the culinary scene

SOCIAL SCENESnapshots from the latest galas and VIP events

LOOK WHO’S TALKINGA quick take with a local notable

OUR COMMUNITY ON THE GO

653,000+ENGAGEDNEWSLETTERSUBSCRIBERSACROSS THE COUNTRY

882,000+FOLLOWERSON SOCIAL CHANNELSACROSS THE COUNTRY

Connection to our community requires access. We’re everywhere they are. On every platform.

UPDATED 1.31.18

EVENTS DIVISION 22 MARKETS

MODERN LUXURY EVENTS DIVISION is a full-service experiential programming and event department.

Our events division is incomparable. With marketing specialists based in each and every city we are your local liaisons, conversant in the culture within.

WE PROVIDE:

• Consultative services and insights, from venue sourcing to consumer research and behavioral insights specific to each market

• Immersive brand ambassador programming, inclusive of casting, to align with your brand DNA

• Full-service event concept development and execution

50+MARKETERS

22 CITIES

MORE THAN

2,400 EVENTS IN 2017

DESIGN STUDIO CUSTOM CONTENTMODERN LUXURY DESIGN STUDIO is a full-service design studio with a luxury sensibility, made up of experienced creatives and brand strategists.

We partner with your brand to develop creative solutions that reinforce your message and engage our community across all platforms.

WE PROVIDE:

• Custom content on a local level across all platforms

• A stable of locally-based creative professionals

• Designers who work on all platforms including print, digital, video and more

• Copywriters who embody the brand’s voice

• Brand strategists who will work with you to uncover your goals and help achieve them

PLATFORMS: • Print and tablet • Digital and video • Emails • Social media channels

FOR THESE WOMEN,

SITTING QUIETLY ON

THE SIDELINES IS JUST

NOT THEIR STYLE. WHAT

IS THEIR STYLE? EMPOWERING

OTHER WOMEN TO LIVE BIG—

AND MAKE SOME NOISE.

GRACE BYERSHer TV character, Anika Calhoun on the Fox hit Empire, may be fi ercely self-centered and calculating, but in real life actress Grace Byers is fi erce when it comes to advocacy for the deaf community and anti-bullying. The Cayman Islands native and newlywed (she married her co-star Trai Byers) has deaf parents and experienced her share of bullying in earlier years.

“Both have impacted me in tremendous ways,” she explains. “I’m thrilled to positively aid and increase awareness of both communities.” Her inspiration: her mother, a single, deaf, black woman who raised Byers and her sister with “exorbitant amounts of perseverance, love, bravery, tenacity, spirituality, integrity, and the most strength I have ever seen,” she says. “I’ve seen her defy insurmountable odds.”

Byers herself came up against tough odds (including two serious car crashes). While growing up, she couldn’t visualize how a girl from the Islands could pursue a full-time acting career. But once accepted into the M.F.A. acting program at the University of California Irvine, a showcase took her from LA to NYC where several theater productions, short fi lms and national commercials led her to Chicago—and her TV debut as Anika Calhoun. She can identify with Empire’s Calhoun because, “we’re both educated, indomitable women of color who know what we want and have the audacity and ambition to get it.” She even shares her effortlessly sexy style, confessing to raiding Anika’s closet for the most epic statement pieces.

When she isn’t burning up the small screen, or supporting the causes she believes in, you’ll fi nd Byers fi nishing up her fi rst book, an illustrated self-love narrative for children that has been in the works for two years.

Her advice to others: keep going. Perseverance is key. “Work hard, hone your craft, have faith, always be prepared and commit to a positive attitude. Everything else will come in the time it is supposed to.“

Grace, seen here making some noise in a Solace London “Amelle” sleeveless draped crepe sheath dress, $610; Christian Louboutin “Follies” spike 100mm red sole pump, $1,295; Vita Fede “Mini Titan” double pearl earrings, $325. All available at Neiman Marcus Beverly Hills, 9700 Wilshire Blvd; 310.550.5900.

M A K E S O M E N O I S E O F YO U R O W N W I T H NEIMAN MARCUS. FIND THESE LOOKS AND MORE IN CUSP AT NEIMAN MARCUS BEVERLY HILLS. LEARN MORE ABOUT OUR LA NOISEMAKERS BY FOLLOWING US AT #NMMAKESOMENOISE

#MAKESOMENOISE PRESENTED BY NEIMAN MARCUS + AMERICAN EXPRESS

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FAST FORWARD A SPECIAL PROMOTION PRESENTED BY PORSCHE FAST FORWARD A SPECIAL PROMOTION PRESENTED BY PORSCHE

FAST FORWARDDRIVING DISRUPTION IN A NEW AGE

For some 69 years, Porsche has questioned the status quo in the automotive industry. Whether it’s their iconic 1948 Porsche 356, whose shape inspires today’s 911 Carrera, or the advanced 918 Spyder supercar, Porsche has always created vehicles that inspire passion and fuel innovation. The newest Porsche vehicle, coming this spring, is a disruptor in an industry that’s often more focused on the final destination than the experience of the journey. It is in this journey where the Panamera truly delivers with an unparalleled driving experience that’s second to none.

In typical Porsche fashion, the Panamera is available in a number of

different performance levels, each more aggressive than the last. For most, the 330 horsepower Panamera with its turbocharged V6 engine will prove more than satisfying, running from zero to 60 mph in a spine-tingling 5.2 seconds with the optional Sports Chrono package. But, if that’s not fast enough for your performance tastes, then surely the Panamera 4S will suffice, with its 440 horsepower, 2.9-liter twin-turbocharged V6, which sprints from zero to 60 mph in just 4.0 seconds.

Still not enough, you say? Not to worry. The Panamera Turbo is your ride with its twin-turbocharged V8, producing 550 horsepower, which propels this super sedan from zero to 60 mph in only 3.4 seconds. For

those who value the stealth silence and sustainable mobility of a hybrid, the Panamera E-Hybrid is for you. It is enough to impress performance purists with a 4.4 second dash from zero to 60 mph.

No matter which Panamera you choose, Porsche designers have created a game-changing interior space that makes the journey feel as liberating as the destination. In fact, Porsche gave designers the freedom to create a space that’s totally unique from almost every other four-door on the road. For example, if you choose, you can equip your Panamera with twin rear bucket seats, offering private jet-inspired accommodations perfect for those occasions when you want to kick back and let someone else do the driving. Those two lucky rear-seat passengers can also be coddled with heated, ventilated, and power-adjustable seats, ideal thrones from which to enjoy the optional Porsche Rear Seat Entertainment system with its high-def, 10-inch seatback displays.

Up front, the Panamera is just as inviting, putting the driver first with a fullsuite of advanced controls inspired by the Porsche 918 Spyder supercar. Front and center is the signature Porsche analog tachometer, flanked by two 7-inch, fully customizable thin film transistor (TFT) screens that allow drivers the ability to fully customize what vehicle and infotainment data is displayed. To the right of the instrument cluster is a dazzling 12.3-inch touchscreen display, which makes mobile phone connectivity, navigation inputs, and audio selections simple and straightforward. From here, a capacitive touchscreen surface flows down the center stack, putting a variety of touch-sensitive climate and vehicle dynamics controls within easy reach of the driver. There is even an app, allowing you to track the location of your Panamera or send destinations to your vehicle from your wrist.

On the road or the racetrack, the Panamera feels incredibly nimble with performance chops to shame most two-door sports cars. A new Porsche Dynamic Chassis Control (PDCC Sport) system maximizes the vehicle’s agility based on its 3D directional sensors. A driving mode switch on the steering wheel allows you to dial in your preferred driving experience, from Normal to Sport Plus, while a Sport Response button instantly sends maximum power to the wheels for 20 seconds, especially ideal for freeway on-ramps or just for grins.

The greatest thrill of the Panamera is experiencing all of this performance technology on a racetrack. Recognizing this, Porsche offers customers a New Vehicle Delivery Program at the Porsche Experience Center locations. This innovative, no-cost program includes a VIP tour of the Porsche Experience Center, a new-vehicle orientation, and the highlight: an exhilarating 90-minute experience behind the wheel of a Porsche on its driver development track. Put your racing shoes on—coming spring 2017, the new Porsche Panamera available at your local authorized Porsche dealer.

THE NEW PORSCHE PANAMERABase price: $85,000 – $160,000Transmission: 8-Speed PDKHorsepower: 330 - 550 hpTorque: 331 - 567 lb.-ft.Maximum cargo capacity: 46 cu. ft.Fuel tank: 21.1 gal.Weight: 4,960 lbs.0 - 60 mph: 5.4 - 3.4 secondsTop Track Speed: 162 - 190 mph

FAB FEATURES:

Sport Response button on steering wheel

Adaptive cruise control

Burmester 3D high-end Surround Sound

THE NEW PORSCHE PANAMERAShaking up the automotive industry’s traditional notion of a four-door sedan.

Big Ideas in Small BusinessThese successful entrepreneurs not only dreamed about a bright future—

they ran headfirst towards it—fueled by optimism, innovative thinking and some guiding principles: Work to Your Strengths. Know Where You’re Going. Show Appreciation.

Who knew that the ban of a basket-ball shoe could actually propel it to success? That’s what happened to identical twins Adam and Ryan Goldston in 2010. Their Concept 1 shoe was banned from professional play for the simple reason it enabled the wearer to jump higher. And, in true “no-publicity-is- bad-publicity” form, the Goldston’s company, Athletic Propulsion Labs, took off.

It’s no coincidence though. Working to their strengths, the brothers started APL out of their USC dorm room in 2009 where they were recruited to play basketball. The proprietary Load N’ Launch tech-nology they developed was the result of Adam wanting better hops. APL has been playing over the rim ever since, creating a category for athletic footwear “at the intersec-tion of performance and style,” Ryan says. “Our goal has always been to create a collection you can wear seamlessly throughout the day.” The Concept 1 isn’t even APL’s

best-selling shoe. The TechLoom Pro and the TechLoom Phantom, made from performance textiles with an outsole inspired by the shape of a feather, carry that distinction. The company has collections for men and women.

The boys have taken a page out of their father’s playbook: he too was a sneaker development guru for two major brands. But they take none of it for granted. They show appreciation by giving back—the company supports the Women’s Cancer Fund in tribute to their be-loved grandmother.

Now APL is working on expanding outside the states. They know where they are going, unapologetically striving to redefine the fashion and performance categories globally. Says Adam: “Our favorite mantra is one our dad taught us years ago and the one we live by today—ask for forgiveness, not permission.” As for that infamous ban, it still stands.athleticpropulsionlabs.com

Leap of FaithATHLETIC PROPULSION LABS

Posh PupsMAX-BONE

Max-Bone owner Parisa Fowles-Pazdro says she may have named her company after her husband, but inspiration for opening her luxury business came in the form of four legs, coarse fur, and unconditional love—her beloved English Bulldog, Macintosh. “He means the world to me. He makes me happy every day.”

With a luxury fashion and interior background, Swedish-born Fowles-Pazdro knew where she was going when she set out to duplicate the simple-chic fashion she prefers for MacIntosh. Fowles-Pazdro designs everything, chooses the fabrics, and maintains a close relationship with manufacturers to get the quality she wants. “Everything is designed for practical reasons: our hoodies, like the best-selling Harbor Hoodie, keep dogs warm, but also stop pet hair from going everywhere. And our bow ties can be used as collars.” Cat lovers, don’t despair: there is fashion for kitty here, too.

This first stand-alone luxury dog line and its stores feel more like a high-end fashion retailer. As cus-tomers shop the latest styles for Fido at Max-Bone, they can also enjoy champagne. “While most pet stores feel unwelcoming and might even smell bad, ours feature luxury materials—marble, stone and wood-work,” Fowles-Pazdro says, adding that pups shopping with their owners are given organic treats. “We love dogs more than humans,” she jokes.

Expansion is happening quickly for Max-Bone. In addition to its global online business, there are currently two retail spaces in prime locations, and, after a successful pop-up in Malibu last year, a third store will open in Pacific Palisades, then onto San Francisco. And, thanks to global word-of-mouth, there are now 200 boutiques around the world selling the Max-Bone catalogue. The end goal? Fowles-Pazdro is serious when she says, “A Max-Bone in every city!”

max-bone.com

Good sports, Adam and Ryan Goldston, founders of Athletic Propulsion Labs and

the best-selling TechLoom Pro.

Max-bone founder Parisa Fowles-Pazdro and her four-legged friends in designer duds.

Small Business. Big Opportunity. Bright Future.

presented by

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S P E C I A L P R O M OT I O N

To shop these styles and more, visit www.simongjewelry.com/fine-jewelry

1. LOBES OF LUXURYIf you’ve followed me for a while, you know I especially love oversized earrings. They’re the perfect way to elevate an outfit and make a bold statement. Tassels were big in 2016, but this year’s runways show us that oversized earrings will be all about the ‘art’ of the design.

1. 18k white gold earrings are set with .71 ctw of white diamonds with pink diamond accents MSRP: $3,080 2. 18k rose gold loop midi ring with .17 ctw white diamondsMSRP: $1,210

3. 18k yellow gold with with 11.71 ct pink tourmaline and 1.04 ctw white diamonds MSRP: $20,130

4. 18k white gold ear climbers set with .62 ctw of white diamondsMSRP: $2,750

5. 18k white and rose gold, 2.20 ctw white diamonds MSRP: $6,600

STYLE THAT SPARKLES

Style provocateur, Brighton Keller of the blog, Brighton The Day, partnered with Simon G. Jewelry to share her favorite spring jewelry trends. Here, she gives us the inside scoop

on what to wear and what to wish for this season.

2. ROSY OUTLOOKIt’s the ultimate mix master! Rose Gold

blends perfectly with other metals because it acts as a buffer between silver and traditional

gold. This popular, trend-right shade has a delicate and ultra-feminine look, lending

itself to the refined, intricately designed pieces we can expect to see a lot of this spring.

5. ALL IN THE MIXMixing metals, an interior design mainstay, is now on-trend in fashion with rose gold playing a central role. With rings especially, it’s less about matching, and more about surprising. Layering diverse colors, textures, finishes and sizes (large with more delicate shapes) adds richer, more interesting style.

4. CUFF ‘EMBelieve it or not, ear “cuffs” have been around since the Fifties and Sixties, but now more elaborate jeweled crawlers,

first resurfacing in quaint form two years ago, are glamming it up ALL over the

runways in bolder, more statement-making designs than ever before.

3. L IGHT BR IGHTSIntense shade pairings are having a field day this spring. Yellow shows its perpetually happy face, especially when paired with attention-grabbing turquoise or in-the-spotlight hot pink. The latter combo, perfect with rose gold jewelry, creates a bold, festive contrast.

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Angeleno

75,000 RATE BASE

262,500 TOTAL AUDIENCE

10X FREQUENCY

Aspen Magazine The AtlantanREADER PROFILE MALE/FEMALE ...........................43/57% AVERAGE AGE .................................. 49 MARRIED/PARTNERED ......................67%

AFFLUENT (AVG) HOUSEHOLD INCOME ...........$604,860 HOUSEHOLD NET WORTH ...$2,324,400 VALUE/PRINCIPAL RESIDENCE ...$1,582,390 OWN PRINCIPAL RESIDENCE ..............81%

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................91% POST-GRADUATE DEGREE ................48% PROFESSIONAL/MANAGERIAL .........92% ATTENDED CHARITY EVENT (PAST 12 MOS) ....76% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)...............59%

HIGHLY ENGAGED READERS PER COPY .......................... 3.5 AVG. TIME SPENT WITH ISSUE ... 52 MIN. READ 3+ OUT OF 4 ISSUES .............59%

DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 38% CONTROLLED COMMERCIAL ........... 35% LUXURY HOTELS ............................... 23% NEWSSTAND SALES ..........................1% EVENTS ............................................ 3%

OUR COMMUNITY CITY BY CITY

SOURCE: 2015 IPSOS MODERN LUXURY READER STUDY, BASE: HHI $100K+ / ALL MODERN LUXURY TITLES ARE AAM AUDITED OR AAM AUDITED RATE BASE PENDING 2019

25,000 RATE BASE


4X FREQUENCY

READER PROFILE MALE/FEMALE ........................47%/53% AVERAGE AGE .................................. 47 MARRIED/PARTNERED ......................72%

AFFLUENT (AVG) HOUSEHOLD INCOME ...........$450,690 HOUSEHOLD NET WORTH ... $2,638,390

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................92% POST-GRADUATE DEGREE ................47% PROFESSIONAL/MANAGERIAL .........91% ATTENDED CHARITY EVENT (PAST 12 MOS) ... 89% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)...............58%


DISTRIBUTION DIRECT RESIDENTIAL MAIL .................36% CONTROLLED COMMERCIAL ............31% LUXURY HOTELS ............................... 20% NEWSSTAND SALES ......................... 4% EVENTS .......................................... 10%

READER PROFILE MALE/FEMALE ........................ 41%/59% AVERAGE AGE .................................. 47 MARRIED/PARTNERED ......................72%

AFFLUENT (AVG) HOUSEHOLD INCOME ........... $389,540 HOUSEHOLD NET WORTH ....$2,213,920 VALUE/PRINCIPAL RESIDENCE .....$1,102,810 OWN PRINCIPAL RESIDENCE ............. 84%



DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 44% CONTROLLED COMMERCIAL ........... 33% LUXURY HOTELS ................................18% NEWSSTAND SALES ........................<1% EVENTS ............................................ 4%

50,000 RATE BASE


10X FREQUENCY

UPDATED 1.31.18

Beach (THE HAMPTONS)

30,000 RATE BASE


6X FREQUENCY

READER PROFILE MALE/FEMALE .......................... 40/60% AVERAGE AGE .................................. 48 MARRIED/PARTNERED ......................63%

AFFLUENT (AVG) HOUSEHOLD INCOME ............$519,960 HOUSEHOLD NET WORTH ....$2,531,910 VALUE/PRINCIPAL RESIDENCE .....$1,321,020 OWN PRINCIPAL RESIDENCE ............. 77%

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................93% POST-GRADUATE DEGREE ................51% PROFESSIONAL/MANAGERIAL .........91% ATTENDED CHARITY EVENT (PAST 12 MOS) ...88% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)...............54%


DISTRIBUTION DIRECT RESIDENTIAL MAIL .................41% CONTROLLED COMMERCIAL ........... 50% LUXURY HOTELS ................................. 3% NEWSSTAND SALES ..........................1% EVENTS ............................................ 4%

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Women of Style

5 Boston Trendsetters

You Need To Know

Plus

ElizabethOlsen

The Wind RiverStar’s Me-Moment

Kick-Start the Season With Rooftop Revelry, Penthouse

Aspirations & Must-See Theatre!M O D E R N L U X U RY. C O M

FALL FASHION / WOM

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75,000 RATE BASE

DELIVERED 8.1% ABOVE RATE BASE*


10X FREQUENCY

50,000 RATE BASE


10X FREQUENCY

READER PROFILE MALE/FEMALE ...........................41/59% AVERAGE AGE .................................. 45 MARRIED/PARTNERED ......................76%

AFFLUENT (AVG) HOUSEHOLD INCOME ........... $367,280 HOUSEHOLD NET WORTH ... $1,664,350 VALUE/PRINCIPAL RESIDENCE .......$791,670 OWN PRINCIPAL RESIDENCE ............. 88%




READER PROFILE MALE/FEMALE ........................ 49%/51% AVERAGE AGE ................................42.1

HOUSEHOLD INCOME $200,000+ ................................... 99% $250,000+ ................................... 59%

LIQUID ASSETS $1 MILLION+ ................................ 99% $2 MILLION+ ..................................61%

READER LIFESTYLE & BUYING POWERCOMPARED TO THE GENERAL POPULATION, BOSTON COMMON READERS ARE:

• 3X MORE LIKELY TO DRIVE A LUXURY EXOTIC

OR LUXURY PRESTIGE VEHICLE

• 23% MORE LIKELY TO HAVE PURCHASED

HIGH-END WATCHES IN THE PAST YEAR

• 24% MORE LIKELY TO OWN FOUR OR MORE

VEHICLES

DISTRIBUTION CONTROLLED COMMERCIAL ........... 43% DIRECT RESIDENTIAL MAIL .................26% LUXURY HOTELS ................................18% EVENTS ...........................................13%

SOURCE: 2015 IPSOS MODERN LUXURY READER STUDY, BASE: HHI $100K+ / ALL MODERN LUXURY TITLES ARE AAM AUDITED OR AAM AUDITED RATE BASE PENDING 2019†SOURCE: CLARITAS SEGMENTATION & MARKET SOLUTIONS AND 2016 PRIZM.

UPDATED 1.31.18

Houston Magazine

50,000 RATE BASE


10X FREQUENCY





DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 42% CONTROLLED COMMERCIAL ........... 43% LUXURY HOTELS ............................... 10% NEWSSTAND SALES ........................<1% EVENTS ............................................ 5%

DC MagazineREADER PROFILE MALE/FEMALE ...........................41/59% AVERAGE AGE .................................. 42 MARRIED/PARTNERED ......................75%

AFFLUENT (AVG) HOUSEHOLD INCOME ........... $289,040 HOUSEHOLD NET WORTH .... $1,752,160 VALUE/PRINCIPAL RESIDENCE ....... $853,170 OWN PRINCIPAL RESIDENCE ............. 86%



DISTRIBUTION DIRECT RESIDENTIAL MAIL .................41% CONTROLLED COMMERCIAL ........... 35% LUXURY HOTELS ................................19% NEWSSTAND SALES ........................<1% EVENTS ............................................ 5%

50,000 RATE BASE



10X FREQUENCY


MARCH 2017 $5.95

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FASHION & BEAUTY

BAGS BONANZA / ROYAL GARMENTS FOR MODERN TIMES / MUST-HAVES FOR

THE SEASON / MAC’S LATEST COLLABS / TIPS FROM LOCAL

TASTEMAKERS & MORE

REWRITES THE RULES ON

BEING A STAR

CollinsLily

Manhattan Magazine



READER PROFILE MALE/FEMALE ........................43%/57% AVERAGE AGE .................................. 46 MARRIED/PARTNERED ...................... 61%

AFFLUENT (AVG) HOUSEHOLD INCOME ........... $589,770 HOUSEHOLD NET WORTH ... $2,336,540 VALUE/PRINCIPAL RESIDENCE ..... $1,217,740 OWN PRINCIPAL RESIDENCE ............. 70%



DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 50% CONTROLLED COMMERCIAL ........... 23% LUXURY HOTELS ............................... 22% NEWSSTAND SALES ..........................1% EVENTS ............................................ 4%

60,000 RATE BASE


8X FREQUENCY

Get Swept Away by the Season’s Chicest Looks

Architecture, Interiors, Dining & More in 4 Fabulous Cities

& Design IssueFALL FASHION

SCOTTISH STARLET KAREN GILLAN AT MAUI FILM FESTIVAL

GRAMMY WINNER KALANI PE‘A

Honor Roll

SEPTEMBER/OCTOBER 2017


Miami Magazine

50,000 RATE BASE


10X FREQUENCY

Modern Luxury Dallas

Modern Luxury Hawaii

READER PROFILE MALE/FEMALE .......................... 50/50% AVERAGE AGE .................................. 46 MARRIED/PARTNERED ......................71%

AFFLUENT (AVG) HOUSEHOLD INCOME ...........$303,650 HOUSEHOLD NET WORTH ....$1,574,320 VALUE/PRINCIPAL RESIDENCE .......$789,770 OWN PRINCIPAL RESIDENCE ............. 92%



DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 45% CONTROLLED COMMERCIAL ........... 23% LUXURY HOTELS ............................... 22% NEWSSTAND SALES ........................<1% EVENTS .......................................... 10%

50,000 RATE BASE


10X FREQUENCY


AFFLUENT (AVG) HOUSEHOLD INCOME ........... $471,220 HOUSEHOLD NET WORTH ...$2,540,440 VALUE/PRINCIPAL RESIDENCE .......$859,760 OWN PRINCIPAL RESIDENCE ............. 95%

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................84% POST-GRADUATE DEGREE ................23% PROFESSIONAL/MANAGERIAL .........86% ATTENDED CHARITY EVENT (PAST 12 MOS) ....81% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)............... 51%




AFFLUENT (AVG) HOUSEHOLD INCOME ........... $431,250 HOUSEHOLD NET WORTH ....$2,398,150 VALUE/PRINCIPAL RESIDENCE .... $1,190,000 OWN PRINCIPAL RESIDENCE ............. 78%

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................84% POST-GRADUATE DEGREE ................22% PROFESSIONAL/MANAGERIAL .........93% ATTENDED CHARITY EVENT (PAST 12 MOS) ....84% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)............... 41%


DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 50% CONTROLLED COMMERCIAL ........... 10% LUXURY HOTELS ............................... 37% NEWSSTAND SALES ........................<1% EVENTS ............................................ 3%

50,000 RATE BASE


5X FREQUENCY

UPDATED 1.31.18

Modern Luxury Orange County

40,000 RATE BASE


10X FREQUENCY


AFFLUENT (AVG) HOUSEHOLD INCOME ...........$590,440 HOUSEHOLD NET WORTH ....$3,461,960 VALUE/PRINCIPAL RESIDENCE .... $1,399,040 OWN PRINCIPAL RESIDENCE ..............76%

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................94% POST-GRADUATE DEGREE ................24% PROFESSIONAL/MANAGERIAL .........92% ATTENDED CHARITY EVENT (PAST 12 MOS) ...85% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)............... 41%





35,000 RATE BASE


10X FREQUENCY



EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................90% POST-GRADUATE DEGREE ................37% PROFESSIONAL/MANAGERIAL .........89% ATTENDED CHARITY EVENT (PAST 12 MOS) ...78% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)............... 51%


DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 62% CONTROLLED COMMERCIAL ........... 10% LUXURY HOTELS ................................16% NEWSSTAND SALES ........................<1% EVENTS ...........................................11%

Modern Luxury San Diego

UPDATED 1.31.18

30,000 RATE BASE


8X FREQUENCY

READER PROFILE MALE/FEMALE ...........................41/59% AVERAGE AGE .................................. 47 MARRIED/PARTNERED ......................72% AFFLUENT (AVG) HOUSEHOLD INCOME ........... $389,540 HOUSEHOLD NET WORTH ....$2,213,920 VALUE/PRINCIPAL RESIDENCE .....$1,102,810 OWN PRINCIPAL RESIDENCE ............. 84% EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................90% POST-GRADUATE DEGREE ................37% PROFESSIONAL/MANAGERIAL .........89% ATTENDED CHARITY EVENT (PAST 12 MOS) ...78% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)............... 51% HIGHLY ENGAGED READERS PER COPY .......................... 3.7 DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 62% CONTROLLED COMMERCIAL ........... 10% LUXURY HOTELS ................................16% NEWSSTAND SALES ........................<1% EVENTS ...........................................11%

Modern Luxury Palm Beach


SOURCE: 2015 IPSOS MODERN LUXURY READER STUDY, BASE: HHI $100K+ / ALL MODERN LUXURY TITLES ARE AAM AUDITED OR AAM AUDITED RATE BASE PENDING 2019 UPDATED 1.31.18

Modern Luxury Scottsdale

30,000 RATE BASE


8X FREQUENCY


AFFLUENT (AVG) HOUSEHOLD INCOME ........... $488,130 HOUSEHOLD NET WORTH ... $2,025,000 VALUE/PRINCIPAL RESIDENCE .....$1,154,410 OWN PRINCIPAL RESIDENCE ............. 85%



DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 47% CONTROLLED COMMERCIAL ............26% LUXURY HOTELS ............................... 20% NEWSSTAND SALES ........................<1% EVENTS ............................................ 7%

30,000 RATE BASE


5X FREQUENCY


AFFLUENT (AVG) HOUSEHOLD INCOME ........... $347,030 HOUSEHOLD NET WORTH ....$1,590,730 VALUE/PRINCIPAL RESIDENCE .......$809,860 OWN PRINCIPAL RESIDENCE ............. 89%

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................93% POST-GRADUATE DEGREE ................38% PROFESSIONAL/MANAGERIAL .........84% ATTENDED CHARITY EVENT (PAST 12 MOS) ...85% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)................61%

HIGHLY ENGAGED READERS PER COPY .......................... 3.6 AVG. TIME SPENT WITH ISSUE ...64 MIN. READ 3+ OUT OF 4 ISSUES .............80%

DISTRIBUTION DIRECT RESIDENTIAL MAIL .................61% CONTROLLED COMMERCIAL ........... 32% LUXURY HOTELS ..................................1% NEWSSTAND SALES ........................<1% EVENTS ............................................ 6%

NS


AFFLUENT (AVG) HOUSEHOLD INCOME ........... $313,820 HOUSEHOLD NET WORTH ....$2,470,150 VALUE/PRINCIPAL RESIDENCE .....$1,408,910 OWN PRINCIPAL RESIDENCE ..............76%

EDUCATED & INFLUENTIAL COLLEGE GRADUATE ......................88% POST-GRADUATE DEGREE ................35% PROFESSIONAL/MANAGERIAL .........90% ATTENDED CHARITY EVENT (PAST 12 MOS) ... 68% TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)...............54%

HIGHLY ENGAGED READERS PER COPY .......................... 3.6

DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 35% CONTROLLED COMMERCIAL ........... 35% LUXURY HOTELS ............................... 20% NEWSSTAND SALES ......................... 5% EVENTS ............................................ 5%

35,000 RATE BASE


8X FREQUENCY

Modern Luxury Silicon Valley


50,000 RATE BASE


10X FREQUENCY

Philadelphia Style†

75,000 RATE BASE



12X FREQUENCY

65,000 RATE BASE


10X FREQUENCY


AFFLUENT (AVG) HOUSEHOLD INCOME ........... $313,820 HOUSEHOLD NET WORTH ....$2,470,150 VALUE/PRINCIPAL RESIDENCE .....$1,408,910 OWN PRINCIPAL RESIDENCE ..............76%



DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 34% CONTROLLED COMMERCIAL ........... 34% LUXURY HOTELS ................................17% NEWSSTAND SALES ......................... 5% EVENTS .......................................... 10%

San Francisco Magazine Vegas Magazine†

SOURCE: 2015 IPSOS MODERN LUXURY READER STUDY, BASE: HHI $100K+ / ALL MODERN LUXURY TITLES ARE AAM AUDITED OR AAM AUDITED RATE BASE PENDING 2019 †SOURCE: CLARITAS SEGMENTATION & MARKET SOLUTIONS AND 2016 PRIZM.

READER PROFILE MALE/FEMALE ........................... 49/51% AVERAGE AGE ............................... 46.6 HOUSEHOLD INCOME $200,000+ ................................... 99% $250,000+ ................................... 73%

LIQUID ASSETS$750,000+ ................................... 99%$1 MILLION+ ................................. 92%$2 MILLION+ ................................. 58%

READER LIFESTYLE & BUYING POWERCOMPARED TO THE GENERAL POPULATION, PHILADELPHIA STYLE READERS ARE:

• 3X MORE LIKELY TO DRIVE A LUXURY PRESTIGE

OR LUXURY SPORT VEHICLE• 86% MORE LIKELY TO PURCHASE HIGH-END

WATCHES• 79% MORE LIKELY TO HAVE TRAVELED

ABROAD 10+ TIMES IN PAST 3 YEARS

DISTRIBUTION DIRECT RESIDENTIAL MAIL .................36% CONTROLLED COMMERCIAL ........... 32% LUXURY HOTELS ............................... 28% EVENTS ............................................ 3% LUXURY AIRLINE/CAR PLACEMENT ......1%

READER PROFILE MALE/FEMALE ........................... 49/51% AVERAGE AGE ............................... 43.2 HOUSEHOLD INCOME $200,000+ ................................... 99% $250,000+ ....................................71% LIQUID ASSETS$750,000+ ................................... 99%$1 MILLION+ ..................................91%$2 MILLION+ ................................. 33%

READER LIFESTYLE & BUYING POWERCOMPARED TO THE GENERAL POPULATION, VEGAS READERS ARE:

• 2X MORE LIKELY TO PURCHASE HIGH-END

WATCHES

• 2X MORE LIKELY TO OWN FOUR OR MORE

VEHICLES

• 4X AS LIKELY TO HAVE MADE 10+ BUSINESS

FLIGHTS IN THE PAST YEAR

• 6X MORE LIKELY TO DRIVE A LUXURY EXOTIC

VEHICLE

DISTRIBUTION LUXURY HOTELS ................................56% CONTROLLED COMMERCIAL ........... 23% DIRECT RESIDENTIAL MAIL ................ 20% SUBSCRIBERS/EVENTS .......................1%

UPDATED 1.31.18

OUR COMMUNITY MEN’S BOOK

READY FOR HIS CLOSE-UPNightlife Impresario Billy Dec Launches

a Film Company

AUTO & Entertainment

ISSUE

PLUSFITNESS THAT FEELS GOOD

OH, NATURAL! WINES TO DRINK NOWFRANK LLOYD WRIGHT TURNS 150

HOT WHEELS!The Latest � om Cadillac, Genesis, Porsche & More


Men’s Book Chicago

50,000 RATE BASE


4X FREQUENCY

DISTRIBUTION DIRECT RESIDENTIAL MAIL ................ 32% CONTROLLED COMMERCIAL ........... 58% EVENTS .......................................... 10%

READER PROFILE

MALE/FEMALE ............................ 92/8%

AVERAGE AGE .................................. 49

MARRIED/PARTNERED ......................72%

AFFLUENT (AVG)

HOUSEHOLD INCOME ...........$342,500

HOUSEHOLD NET WORTH .... $1,618,750

VALUE/PRINCIPAL RESIDENCE .......$638,590

OWN PRINCIPAL RESIDENCE ............. 92%

EDUCATED & INFLUENTIAL

COLLEGE GRADUATE ......................88%

POST-GRADUATE DEGREE ................44%

PROFESSIONAL/MANAGERIAL .........95%

ATTENDED CHARITY EVENT (PAST 12 MOS) ....74%

TOOK ACTIVE ROLE IN CIVIC, SOCIAL OR POLITICAL ISSUE (PAST 12 MOS)...............50%

HIGHLY ENGAGED READERS PER COPY ...... ATL 3.3 / CHI 3.6 AVG. TIME SPENT WITH ISSUE ....68MIN. READ 3+ OUT OF 4 ISSUES .............72%

SOURCE: 2015 IPSOS MODERN LUXURY READER STUDY, BASE: HHI $100K+ / ALL MODERN LUXURY TITLES ARE AAM AUDITED OR AAM AUDITED RATE BASE PENDING 2019 UPDATED 1.31.18

From “Yes” to Happily Ever After,

Modern Luxury Weddings inspires the

TRUE LUXURY CONSUMER as she embarks

on the spending spree of her lifetime, with the best

each city has to offer for the big day and beyond.

With publications from coast to coast,

Modern Luxury Weddings is the

ONLY COLLECTION OF LOCAL TITLES

THAT CATERS TO A LUXURY BRIDE.

SOURCE: 2015 MODERN LUXURY BRIDAL STUDY, BASE: HHI $100K+

89%HAVE/WILL SIGN UP FOR

A BRIDAL REGISTRY

83%BUY BASED ON QUALITY,

NOT PRICE

33AVERAGE AGE

$262,800AVERAGE HHI

OUR BRIDES-TO-BE

MORE THAN 1 in 3 PLAN TO WEAR

2+dressesAT THEIR

WEDDING/RECEPTION

Spend 4X THE NATIONAL AVERAGE ON A WEDDING DRESS

Wedding Venues / Event Planners / Bridal Salons Registered Brides / Premium Bridal Events

Jewelers / High-End Retailers

TARGETED DISTRIBUTION

UPDATED 1.31.18

OUR NATIONAL WEDDING PORTFOLIO

PHILADELPHIA


cult ofpersonality

CUSTOMIZE YOUR WEDDING DAY WITH

AN INFUSION OF INDIVIDUAL STYLE

PlusYOUR DIRECT

DISPATCH FROM BRIDAL FASHION

WEEK, FRESH GREENERY-INSPIRED

TABLESCAPES & MORE


Modern Luxury Weddings Atlanta

50,000 RATE BASE175,000 TOTAL AUDIENCE

2X FREQUENCY

BOSTON


Modern Luxury Weddings California


2X FREQUENCY

L A U N C H I N G I N 2 0 1 8

Modern Luxury Weddings Boston

30,000 RATE BASE102,000 TOTAL AUDIENCE*

2X FREQUENCY

Modern Luxury Weddings Washington


2X FREQUENCY

Modern Luxury Weddings South Florida

& The Caribbean50,000 RATE BASE

240,000 TOTAL AUDIENCE2X FREQUENCY

Modern Luxury Weddings Chicago


2X FREQUENCY

Modern Luxury Weddings Houston


2X FREQUENCY

L A U N C H I N G I N 2 0 1 8

Modern Luxury Weddings Philadelphia

30,000 RATE BASE102,000 TOTAL AUDIENCE*

2X FREQUENCY

Modern Luxury Weddings Dallas


2X FREQUENCY

FALL/WINTERON-SALE

JUNE 15AD CLOSE/MATERIALS DUE

MAY 1

SPRING/SUMMERON-SALE DEC 14

AD CLOSE/MATERIALS DUE NOV 1

EDITORIAL CALENDAR

ALL MODERN LUXURY TITLES ARE AAM AUDITED OR AAM AUDITED RATE BASE PENDING 2019 / *PUBLISHER’S ESTIMATE UPDATED 1.31.18

RAISING THE BARRE THE SEASON’S STUNNING

LOOKS TAKE CENTER STAGE

NAKED CAKES LOCAL BAKERIES DARE TO BARE THEIR TIERS

CROWN GLORY DAZZLING DIAMOND HEADPIECES

FIT FOR A PRINCESS BRIDE

Pure ROMANCE


PlusSUNNY FORECAST:

YELLOW DECOR IS HOT!

GORGEOUS GOWNS FROM LOCAL DESIGN

DUO EDITH ÉLAN

6 STUNNING NORTH SHORE NUPTIALS

OF-THE-MOMENT PEAR-SHAPED

ENGAGEMENT RINGS MAKE A STYLISH

STATEMENT

FRESHCUT

M O D E R N L U X U RY. C O M BY THE PUBLISHERS OF NS MAGAZINE

Modern Luxury Weddings North Shore


APRIL

ASPEN

ON THE COVERBeaded V-neck ballgown with cap sleeves, $5,200, by Danielle Caprese at kleinfeldbridal.comPhoto by James + Schulze

AMAZING GRACEREAL ASPEN WEDDINGS P. 146 BRIDAL GOWNS WITH POISE P. 154 PERFECTING THE FIRST DANCE P. 164

Modern Luxury Weddings Aspen


MAY & DEC

Modern Luxury Weddings Scottsdale


DECEMBER

SPECIAL ISSUES WITHIN CITY EDITIONS

460,000RATE BASE

1,634,000TOTAL AUDIENCE

NATIONAL CIRCULATION

Design-savvy homeowners and industry

insiders look to Modern Luxury Interiors for

national and local trends, chic local shopping tips

and revealing peeks behind the doors of the

most prestigious addresses in each city—all

while connecting readers with the designers

responsible for helping us to live well.

WHERE LUXURY LIVES WHO WE ARE

SOURCE: 2015 MODERN LUXURY READER STUDY CONDUCTED BY IPSOS, BASE: HHI $100K+

39% / 61%MALE/FEMALE

51AVERAGE AGE

89%COLLEGE GRADUATE

READER PROFILE

88%OWN THEIR

PRINCIPAL RESIDENCE

46%OWN 2+ RESIDENCES

91%PURCHASED HOME DÉCOR/

HOME FURNISHINGS IN THE PAST 12 MONTHS

59%WILL REMODEL IN NEXT 12 MONTHS

88%PURCHASED HOME ELECTRONICS

IN THE PAST 12 MONTHS

INVESTING IN THEIR HOME

$409,460AVERAGE HHI

$882,690AVERAGE VALUE OF

PRINCIPAL RESIDENCE

$2,445,190AVERAGE HH NET WORTH

AFFLUENT HOMEOWNERS

Targeted Residential / Members of ASID, AIA & IIDA Design Showrooms / Real Estate Brokerages

Model Home Sales Centers / Trade Shows

TARGETED DISTRIBUTION

UPDATED 1.31.18

OUR NATIONAL INTERIORS PORTFOLIO


BOSTON

Modern Luxury Interiors Boston

30,000 RATE BASE102,000

PROJECTED TOTAL AUDIENCE

2X FREQUENCY

Modern Luxury Interiors Atlanta

Modern Luxury Interiors California

Modern Luxury Interiors Chicago

Modern Luxury Interiors Scottsdale

Modern Luxury Interiors South Florida

Modern Luxury Interiors Texas

70,000 RATE BASE


4X FREQUENCY

30,000 RATE BASE

111,000 PROJECTED TOTAL

AUDIENCE2X

FREQUENCY

50,000 RATE BASE


4X FREQUENCY

30,000 RATE BASE


4X FREQUENCY

100,000 RATE BASE


4X FREQUENCY

50,000 RATE BASE


4X FREQUENCY


WINTERBest of Design

ON-SALE JAN 25

AD CLOSE/MATERIALS DUE JAN 2

SPRINGThe Outdoor Issue

ON-SALE APR 11

AD CLOSE/MATERIALS DUE MAR 8

SUMMERThe Hue &

Real Estate IssueON-SALE JUL 25

AD CLOSE/MATERIALS DUE JUN 8

FALLThe Kitchen & Bath Issue

ON-SALE OCT 10

AD CLOSE/MATERIALS DUE SEPT 7

EDITORIAL CALENDAR

360,000 RATE BASE 1,265,500 TOTAL AUDIENCENATIONAL CIRCULATION

UPDATED 1.31.18

national media2018 kit - media kit - modern luxury · national editors design & realty the...

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