Natalie Ranae O’Farrell4673 West Cholla Bluff

Marana, AZ 85658520-999-0649

nofarrell34@icloud.com

EDUCATION Northern Illinois University DeKalb, Illinois Master’s in Education-Sport Management- 1999

Truman State University Kirksville, Missouri Bachelor of Exercise Science -1997

PROFESSIONAL EXPERINCEUniversity of Arizona- Campus Recreation Tucson, ArizonaAssociate Director-Programs

2013-Present- Direct, supervise, and evaluate comprehensive Campus Recreation programs.

Programs include fitness, wellness, activity classes, sports programming, club sports, aquatics, youth camps, hockey team, outdoor/experiential education and challenge program.

- Oversee hiring, training, supervision and evaluation of program staff. Staff includes professional staff (approximately five assistant directors, six coordinators, two athletic trainers and one hockey coach), graduate assistants, undergraduate students, and part time non-student staff.

- Create, forecast, and administer Programs Area budgets. Includes, Intramural Sports, Club Sports, Fitness/Wellness, Activities, Youth, Hockey, Outdoor Adventures, and Challenge Course.

- Guided staff to increase enrollment of Campus Recreation’s A-camp, the university’s only state licensed day camp, by an average of 20% for each week of a 10-week camp.

- Guided Program staff to exceed $1.2 million in program revenue while decreasing expenses to $944,000 for FY 16

- Developed and implemented UAFit Challenge, a 90-day fitness challenge for the Student Affairs/Enrollment Management division. This program included an online platform for tracking, weekly incentives, marketing components, and weekly communication

- Member of the Pac-12 Fitness Challenge Committee that focuses on fitness competition among Pac-12 schools for one week during the Fall and Spring semesters

- Interviewed, reviewed and selected advertising firm for Hockey program with a $37,000 marketing budget

- Developed professional team that obtained $70,000+ in Hockey program sponsorship. An increase of $33,000 from previous year

- Developed a Living/Learning Community with Residence Life that focuses on outdoor recreation, as well as planning for LLC that focuses on Fitness/Wellness.

- Restructured Group Fitness Program that increased pass sales by 22% in less than a semester

- Developed collaboration with the Confluence Center to promote and support Graduate Student Wellness Symposium as well as Undergraduate Wellness Conference

- Created comprehensive program participant survey that is utilized across all program areas to assess consistent variables for both long term- and short term

- In conjunction with the UA’s ROTC and Veterans Center, created the 1st Annual Military Appreciation Walk on November 11th, 2015.

- Panelist for College of Public Health’s CPH458-558- Health Care Marketing capstone senior project

- Spearheaded Campus Recreation’s proposal and implementation in UA’s 100% Engagement Experience for students.

- Created and directed facilitation of Campus Recreation’s G.R.E.A.T. customer service philosophy ; which guides both students and professional staff in delivering exceptional customer service

- Lead search committees for the following positions; Assistant Director-Fitness, Fitness Coordinator, Assistant Direct-Outdoor Adventures.

- Partner and collaborated with the following university groups; Center for Compassion Studies, Native American Cultural Center, College of Education, College of Fine Arts, Disability Resource Center, Career Services Center, College of Public Health, Chinese Cultural Center, UA Medical School, UA Biosphere, Eller College of Management, New Start and Bear Down Summer Bear Programs

University CommitteesWell-U CommitteeHealthy Campus Coalition- Co –ChairHealthy Campus 2020 Subcommittee- ChairAppointed Professionals Advisory CommitteeUA SAEM/AISS Symposium Planning CommitteeDevelopment/Fundraising CommitteeRes Life Programming Committee

Risk ManagementDiversity/Inclusiveness Task Force

North Carolina State University-Campus Recreation Raleigh, North Carolina Assistant Director-Fitness 2007-

2013

Management - Oversaw all fitness and wellness programming activities including,

personal training, group exercise, massage, nutritional counseling and instructional workshops. Developed personal training, massage, group fitness, and wellness programming for Campus Recreation upon opening of Carmichael Recreation Center in 2007.

- Responsible for hiring, training, supervise and evaluate professional Fitness Coordinator, 25+ Group Exercise Instructors, 15 Customer Service Representatives, 15 Personal Trainers, 10 Fitness Monitors, 3 Massage Therapists, and a Registered Dietician.

- Created, forecasted, and administer the Fitness program operational and personnel budget.

- Instructed personal training preparation program in conjunction with American Council on Exercise as well as the National Council on Strength and Fitness for students interested in becoming personal trainers.

- Instructed group exercise instructor trainee program in conjunction with American Council on Exercise.

- Developed posture and mobility screening assessment for personal training program. Assessed and evaluated all Fitness and Wellness programs to measure success through multiple forms of data collection; participation satisfaction surveys, pre-post testing, and focus groups.

- Cultivated and mentored 6 Student Directors throughout the course of year.

- Developed, planned, and hosted 2011 Southeast Collegiate Fitness Expo; which had

- 400+ participants - Served as advisor for PackOne philanthropy and the Tri-Athlon Sport Club- Assisted with planning and development of departmental large special

events such as RecFest, Fall Fitness Fest, and Exam Jam, and Earth Week. - Assisted in the development of the Transitional Leadership Workshop, a 3-

day leadership skills workshop for Campus Recreation Student Leaders - Established relationships with professional certification agencies to provide

fitness workshops and certifications on the NCSU campus.

Facilities and Collaborations

- Coordinated with Associate Director-Facilities for a $250,000 new fitness equipment purchase for a $1million renovation project which opened April 2012.

- Responsible for proposing and purchasing all fitness equipment for new fitness programming.

- Collaborated with Human Resources and Facilities Management, University Dining and the College of Natural Resources to develop and facilitate Employee Wellness Programming

- Planned along with University Housing to develop a Wellness Village Living-Learning Community for Wood Residential Hall.

- Organized and guided bike tour for Outdoor Adventures’ WolfPack Bound Freshman Orientation program.

- Coordinated with the Department of Health and Exercise Studies for proposals for grants and funding initiatives.

- Initiated and coordinated outreach programming with Varsity Athletics and student organizations on campus.

- Partnered with University Dining for the One Change behavior modification program. Developed with Women’s Center and Health Promotions for Week in Pink to promote Breast Cancer Awareness

- Presented to First Year College students the Seven Dimensions of Wellness and strategies for obtaining Wellness.

- Coordinated with Juntos NCSU Academy to develop programming for potential first generation Latino students

Extramural Involvement - ACIS National Basketball Tournament Hospitality Committee-2009 - ACIS National Basketball Tournament Operations Committee-2010 - ACIS National Basketball Tournament Support Staff-2011, 2012, 2013

Ashburn Village Sports Pavilion-WTS International, Inc. Ashburn, Virginia Operations Manager

2006-July 2007

- Managed day-to-day operations of 32,000 square foot indoor space recreational facility; including outdoor pools, indoor pool, and tennis facilities; front-desk operations and special events.

- Assisted General Manager with the professional and personal development of a 125+ employees

- Recruited, interviewed, trained, and promoted quality employees to staff all positions.

- Conducted staff performance evaluations.- Managed Program Directors and Facility Managers to develop, create and

promote all programming areas aquatics, tennis, fitness, children activities, and special events.

- Cultivated relationships with member committees to develop positive working relation between board members and WTS.

- Coordinated with Home Owners’ Association (HOA) and WTS International, Inc. (WTS) to develop and create departmental budgets.

- Constructed and revised membership policies to ensure a consistent and efficient orientation process for a membership base of 10,000+.

- Acted as primary liaison to members and Board of Directors for all membership and accounting issues and inquiries.

- Obtained quotes for annual renovation projects that exceeded $250,000. - Contributed, assisted, and oversaw publication of the monthly Client

Report to Board of Directors and community newsletter- Designed and executed special events including, budget and

work plan; coordinate staff assistance at programs and events as needed.- Created community event showcasing all programs to 5200+ homeowners

including a 5K race/walk and Health Fair.- Maintained a positive relationship with HOA Board of Directors- Served as staff liaison to the WTS Corporate Office Human Resources

Department

Knollwood Country Club-ClubCorp of America Granger, Indiana

Athletic Director 2000-2006

- Managed daily operations of fitness, swim, and tennis facilities.- Created and executed annual budget that $500,000- Developed facility team by hiring and reviewing all employees including

personal trainers, massage therapists, group exercise instructors, tennis professionals, aquatic staff, and youth camp staff.

- Developed and implemented site improvement plans for facility lay-out, training equipment, and professional services

- Created internal fitness and wellness programs to help members maximize membership value based on member needs Initiated and managed implementation of regular member incentive programs for country club

- Managed outdoor pool food and beverage outlet as well as athletic and tennis pro-shops, including inventory, pricing strategies, and purchasing of merchandise for resale

- Assisted Board of Governors representatives in development of member area focused committees

- Project Manager for fitness floor renovation/remodeling and racquetball court conversion into weight room and indoor cycling studio

Northern Illinois University-Office of Campus Recreation DeKalb, Illinois

Graduate Assistant 1997-1999

- Responsible for hiring and evaluating all student employees.- Assisted with Intramural sports scheduling and fitness programming.- Helped create annual 5k/10k run race for the DeKalb community. - Completed internship with NIU’s Department of Athletics

PROFESSIONAL CERTIFICATIONS- Association of Aerobics and Fitness of America (AAFA) -Personal Trainer - Association of Aerobics and Fitness of America (AAFA) -Primary Group

Exercise Instructor - Association of Aerobics and Fitness of America (AAFA) -Pilates Instructor - Wilderness First Responder - YogaFit Level 1 Instructor - TRX Group Exercise Certification - Interactive Fitness Trainers of America-Kickboxing Certification- Interactive Fitness Trainers of America-Master Presenter-Powerride - Nataulis Schwinn Indoor Cycling Instructor- Spear Corporation Certified Pool Operator- Aquatic Facility Operator- Johnny G Spinning Instructor- ClubCorp of America-Athletic Director Star Certification- American Red Cross CPR/AED/First Aid Instructor

PROFESSIONAL CONFERENCES- NIRSA 1997-Louisville, Kentucky - NIRSA 1998-Salt Lake City, Utah - NIRSA 2008-Austin, Texas - NIRSA 2010-Anaheim, California - NIRSA 2011-New Orleans, Louisiana - NIRSA 2012-Tampa, Florida - NIRSA 2013-Las Vegas, Nevada- NIRSA 2014- Nashville, Tennessee- NIRSA 2015- Grapevine, Texas- NIRSA Club Sports Symposium 2015- Minneapolis, Minnesota

- Athletic Business 2013-New Orleans, Louisiana - Club Industry 1998, 2004, 2007 and 2008-Chicago, Illinois - ClubCorp Athletics and Tennis Conference-2002 and 2003 - NoCRSA-State Workshop-East Carolina University Greenville, North

Carolina 2009 - NoCRSA-State Workshop-North Carolina State University-Raleigh, North

Carolina 2010 - NoCRSA-State Workshop-University of North Carolina-Chapel Hill, North

Carolina 2011- NoCRSA- State Workshop- University of North Carolina Wilmington, North

Carolina- AZIRSA- State Workshop- Grand Canyon University Phoenix, Arizona 2015- AZIRSA State Workshop- University of Arizona, Tucson, Arizona 2016

- NIRSA Region III-Student Lead-On-Ball State University-Muncie, Indiana 1999

- NIRSA Region II Conference-University of Tennessee-Knoxville, Tennessee 2010

- NIRSA Region II Conference-University of Kentucky-Lexington, Kentucky 2011

- NIRSA Region II Conference-North Carolina State University-Raleigh, North Carolina 2012

- Southeast Collegiate Fitness Expo-University of South Carolina-Columbia, South Carolina 2009

- Southeast Collegiate Fitness Expo-College of William and Mary-Williamsburg, Virginia 2010

- Southeast Collegiate Fitness Expo-Virginia Tech University-Blacksburg, Virginia 2012

- Southeast Collegiate Fitness Expo-Old Dominion University-Norfolk, Virginia 2013

- Southeast Collegiate Fitness Expo- University of North Carolina-Wilmington, North Carolina 2014

PROFESSIONAL DEVELOPMENT/AWARDS - Student Member of Recreation Planning Committee-Truman State

University-1997 - NIRSA-Illinois Student State Representative-1998-1999- Undergraduate Internship- Southern Illinois University Carbondale

Campus Recreation-1996 - Program Enhancement Institute on Assessment and Learning Outcomes,

2009 - Member of Search Committee for NCSU Intramural Coordinator-2010 - Member of Search Committee for NCSU Assistant Director-Intramurals-

2010 - Member of Search Committee for NCSU Fitness Coordinator-2011 - Member of Search Committee for Registered Dietician for Student Health -

2012 - Member of Search Committee for Physical Education Instructor-2012 - Participant of NCSU Training and Development Departments’ Performance

Leadership Development – 2010- Participant of University of Arizona’s Financial Administrator’s Series-

2016- Participant of University of Arizona’s Management in Action Program 2016- Co-taught with PES 480-Principles of Exercise Programming-2010 and

2011 - Instructor for PES 480-Principles of Exercise Programming-Spring 2012- Instructor for PE 211- Exploring Personal Wellness- Fall 2013- National Fitness and Wellness Institute Committee-2012, 2013 - Member of NCSU’s Staff Seneate-2013 - Knollwood Country Club Employee of the Year-2003 - ClubCorp SuperStar Award-2003

PROFESSIONAL PRESENTATIONS - Presented “A How-To Guide on Hosting a Fitness Expo” at National Fitness

and Wellness Institute Hartford, Connecticut 2011 - Presented-“Power Cycle”-I.F.T.A. Raleigh Fitness Weekend-September 2011 - Presented at “NoCRSA State Workshop September 2011 and NIRSA Region II

October 2011 - Presented “A.D.D. Cycling”-Southeast Collegiate Fitness Expo-2012 - Presented “Developing a Wellness Series for Residential Students: Best

Practices and Lessons Learned” at ACPA-Las Vegas, Nevada 2013- Presented “The Workout”- Southeast Collegiate Fitness Expo-2014- Presented “Data Integrated Decision Making: NIRSA National Conference

2015- Presented “ 100% Engagement- Experiential learning for all UA

undergraduates- UA Student Affairs Research Symposium- 2015 - Host Site for AAFA Apex Weekend-2011-2013 - Host Site for IFTA Raleigh Fitness Weekend-2011-2013- NIRSA School of Rec Sports Management Level II-Indianapolis, Indiana 2011 - NIRSA Member 1997-1998, 2007-2016

REFERENCES

Michele SchwitzkyInterim Director- Campus RecreationUniversity Arizonamschwitzky@email.arizona.edu520-621-8710

Lynn ZwaagstraParks and Community Services DirectorKirkland, Washingtonlynnz@kirklandwa.gov425-587-3301

Chris MorrisDirector of Campus RecreationFlorida State Universitycrmorris@fsu.edu850-644-0553

Mallard OwenChief of Operations and Finance at Scottsdale ArtsScottsdale, Arizonamowen@ebrite.com703-932-7794