narijah brand book
DESCRIPTION
A brand book for narijah. This brief was one of my Uni work that I had completed on Friday 10th feb 2013.TRANSCRIPT
Wel�ome to narijah's brandbook
Narijah is based upon three values� nature, original and trustworthy.
Narijah you are mother nature,
Who gives me lifeYou are mother nature,
You give me strife.
We love you not, though love we should.You give us air, you give us food
and you give us home.
That's not enough we humans moan,
With greedy lust our mouths do foam,
With evil hopes our eyes do glow.
We trust you, we trust you,...
Logo u sage:
In�orre�t logo �sa ge
The na rijah logo �annot be rotated 3�� or ���
rotated. It �an not be rotated at all. It �an not have
as�uare, �ir�le or anyother shape behind the logo.
x4
x4 x4
x4
logo g rid spa�e dimensio ns
Narijah is based on 3 values Nature, trustworthy and original. I have based these values on my attributes. My attributes is what makes narijah.
Matura MT Script Capitals
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9
The �eason behind this font
We used Matura MT ��ript Capi�tals be�ause it shows an uni�ue�ness feel towards our brand. Matura MT ��ript Capitals was �reated in the year ����. This font is rarely used around the world, that makes it original. It's also a natural font that des�ribes us.
Nature �reen
C: ��� �: ���M: �� �: ���Y: ��� B: ���: ��
�riginal �urple
C: �3� �: ���M: ��� �: ���Y: �� B: ����: ��
Trustworthy Blue
C: �3� �: ��M: ��� �: ��3Y: �� B: ����: ��
Nature �reen:
�reen is so importantBe�ause we see it all aroundIt's up very high on the trees�nd on the grass that is on the ground
�reen is the �olour ofThe plants that grow in the southIt's also the �olour of a Brussels sproutThat I refuse to put in my mouth
�riginal �urple:
�s if Im sitting on purple �loudsCovered in purple shrouds�inging purple kissed melodies loudThe �urple Master himself would be proud
�ifted, these fragrant purple flowers�oaking wet, dren�hed from purple showersLifted, high high high atop purple towers
Trustworthy Blue:
Blue sky, blue sky.
Looking at you, wishing the day by.
Blue sky, purple sky.
�torm �oming in, here it is, there's the eye.
Blue sky, grey sky.
Business Card logo Layout:
This is our layout for business �ards the logo is always in the �enter of the �ard.This is our layout for business �ards the logo is always in the �enter of the �ard.This is our layout for business �ards the logo is always in the �enter of the �ard.This is our layout for business �ards the logo
If you are �old, tea will warm you�If you are too heated, it will �ool you�If you are depressed, it will �heer you�If you are e�hausted, it will �alm you.
� �up of tea
Logo on the lid
Logo in the middle
Cup layout
Take away tea �up safety �ard
The mother nature �y�le
You helped me give live to a tree, thats when i was about three.
You helped me give live to a tree, thats when i was about three.